Entrepreneur

The Underground Network of Wikipedia Editors Will Create a Page for You

To build credibility, some entrepreneurs are turning to a group of editors to create a profile page on the crowdsourced encyclopedia.
Source: Viktor Koen

Three years after launching an online magazine for young entrepreneurs called Foundr, Nathan Chan decided it needed a Wikipedia page. “Any legitimate brand has one,” he says. “All our competitors have pages.” There were just two problems. Wikipedia strongly discourages people from creating their own pages. And the site’s five-million-plus articles are largely created by 200,000-some volunteer editors, and it’s unlikely one of them would suddenly take an interest in a small startup and build a page themselves.

Related: 6 Ways To Increase Your Brand's Online Credibility

This spring, Chan: an experienced editor who builds pages for a fee. Chan got in touch and agreed to pay $1,300 for pages about both himself and his company.

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