Entrepreneur

Allbirds' San Francisco HQ Celebrates the Past But Looks to the Future

The historic building has been given a fresh makeover by the eco-conscious footwear brand.
Source: Adam Friedberg
Adam Friedberg

may be only three years old, but the San Francisco–based footwear brand is all about the -- at the company and beyond. The company uses 90 percent recycled packaging, which has cut down on waste by a third since its introduction in 2017. Allbirds’ signature material is merino wool, a sustainable option produced year-round by the namesake sheep breed. And the company, products, and sustainability initiatives, a street-address placard from the 19th century hangs on the wall, reminding them of their work space’s history -- even as they build a brand with its eyes on the future. 

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