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1. 20 30.
5 6 . ;
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A =

2.

20
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B =

30
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6

1990

180.000

X1

6.000

1991

X2

32

10.000

1992

X3

50

9.000

1993

400.000

50

X4 ;

=
1990 : 6.000 =

180.000
180.000
x1 =
x1 = 30
x1
6.000

1991 : 10.000 =
1992 : 9.000 =
1993 : x 4 =

x2
x 2 = 10.000 32 x 2 = 320.000
32

x3
x 3 = 9.000 50 x 3 = 450.000
50

400.000
x 4 = 8.000
50

22

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1. 120.000 . 60%
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2. :

1.200
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X1
40

30
40

1.000

X3

40

1.800

50

X4

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