Professional Documents
Culture Documents
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isio V
s lue Va
Customer Delight through Innovation & Passion with focus on Execution and Team-work.
Success
2011
Luminous - Schneider JV
2007
1st Manufacturing facility outside India (Lang Ming, China)
2007
Got industry leadership Award from Frost & Sullivan
2006
Inception
1988 Company founded by Rakesh Malhotra with 3 people
Preparation
2004
Tie-up for Battery Technology with Eagle Pitcher Inc. USA
2004
First Battery Manufacturing plant came into existence
2000
First Luminous product got exported
1980s 1/14/13
1990s
2000s
Luminous in brief
4,475
People
7
Factories
130+
R&D resources
28
Sales Offices
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Business Overview
Luminous Group
Enterprise Business
Home UPS Line Interactive / Online UPS Diesel Generator sets Solar Panels Solar Home Lighting Systems Solar Charge Controller Solar 1/14/13 Lantern
Inverter Batteries
Wires and Cables Automotive Batteries Fans Solar Batteries Traction Batteries VRLA Batteries Telecom Batteries
Managed Service Business Projects for data center setup Other Project
Home UPS - Very little maintenance, powerful performance and all-round protection makes this product series a value for money investment Line Interactive/ Online UPS Systems - highly compact power packed UPS systems offer the best and most reliable solutions Diesel Generator Sets Powered by Lombardini for 5 KVA & Escorts for 15-40 KVA engines Solar Offerings - Specially designed for harvesting maximum solar energy and are easy on the pocket too 1/14/13
EMBU
Inverter Batteries - Long life, low maintenance, super efficient batteries Automotive Battery - Revolutionary AGCA technology 80% lower fluid loss, 3 times lower self discharge, 1.5 times service life. Weather-proof PPCP container and cover assure maximum reserve electrolyte capacity Solar Batteries - Reliable, consistent and low maintenance power for renewable energy requirements Traction Battery - High performance, High reliability and High energy density VRLA Batteries - Deep Cycle SMF (Sealed Maintenance Free)/ VRLA (Valve Regulated Lead Acid) batteries for back-up applications 1/14/13
Wires and cables Luminous guarantees safe home by providing protection at supply & ensuring fire proof distribution of electricity. Safety at supply is ensured through reliable Luminous MCB & Distribution Board Fans Latest technique ensuring maximum wind circulation consuming minimum voltage Modular Switches, MCBs & RCCBs Attractive design, Simple and robust operating mechanism Cracker 45W Inverter for energy saving bulbs (CFL), 1/14/13 12 V SMF battery and built-in advanced safety features
Enterprise Business
Projects for Data Center Setup - Conditioned Power (AC & DC), Power Distribution, Rack & Accessories, Network & Cabling, Precision Cooling, Security & Monitoring Managed Services Business - Site Health Check/ Survey, Solution Offering & Deployment, Operation & Maintenance
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Wind - An array of wind turbines ranging from 400 W to 2400 W, Light weight, Superior Technology Solar - State-of-the-art Solar Panels, Controllers and Modules Hybrid Solutions - Off Grid & Grid Connected wind solar & wind solar diesel intelligent hybrid power plants
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Associated Brands
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Manufacturing
7 Manufacturing Facilities in India Luminous has the India's largest home UPS and line interactive/ online UPS manufacturing facilities Luminous is amongst the world's most focused manufacturers of Deep Cycle Flooded Batteries Relentless focus on process control and product testing leading to swift improvement in life cycle
Pune
Manufacturing Footprint
Light Go-ToMarket
Gagret
1 site (LRES)
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Sales force comprising over 300 personnel 40000+ retail partners across India Loyal, dedicated and result oriented channel partner base
Vast knowledge base in power back up industry due to 24 year long heritage of success and dominance
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Brand
The brand stands for Reliability, Consistency, Longevity, Highest sense of Integrity*.
Our tag line clearly highlights the USP of Brand Luminous Jis Pe Desh Kare Bharosa (Trusted by the whole nation)
Luminous enjoys a great deal of Brand Equity among the consumers due to its persistence and consumer oriented approach
Unparalleled brand journey as compared to its competitors Bigger spend on point of purchase and BTL activities Stayed committed to cricket and sports through various engagement (Since India tour of Pakistan in 2004) Celebrity association to reinforce core brand values
Leveraging Cricket
Enormous PR Mileage
ICL Association
Making the most of the association
IPL
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Leveraging Cricket
And Sachin Tendulkar
Live Presence
An immensely popular sports icon, reinforces the core values of Brand Luminous - Reliability, Consistency, Longevity and Highest Standards of Integrity.
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Technology
Our Battery R&D team is headed by an American CTO with over 40 years of experience in battery industry Best Deep Cycle Flooded Lead Acid Battery Technology developed along with Eagle-Picher Inc, USA, a global leader in long life battery technology Technology for manufacturing Lead Calcium Long Life Deep Cycle VRLA Batteries for UPS & EPS applications, developed together with Eagle-Picher Inc, USA
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R&D
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R&D
Advanced R&D facility with 15 Engineers and 27 technicians, lead by a dynamic personality who holds a Ph.D. and has 21+ years of experience in the field of power electronics Highly Sophisticated Equipments - Agilent make DSO (Digital storage oscilloscope), Yokogawa powered analyzers, Chroma AC-DC Electronic Load, Environmental Temperature chamber, Digital data loggers, Precision multi meters, Digital venires, Screw gauges etc. Biggest In House Battery Lab facilities: Battery charging & discharging algorithms validation & life cycle testing of all kind of batteries
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R&D
In house Design Team: PCB Design (using latest design software with simulation) headed by design engineer with an experience of 10 years. DSP Lab facilities: Software development centre with four engineers headed by an engineer with 15+ year experience Mechanical Design Team: Develops all aesthetic designs using AutoCAD & Solid works software, tool designing for enclosures including plastic molding Independent validation Team: 7-engineers & technicians who continuously engage in validating comparison with competitors
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Service Setup
Pan India Network Service centres in 58 cities Service presence in 214 cities Door step service facility for consumers 24 Hours response time Direct service from Company Trained Professionals Highly affordable 24X7 call facility
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Quality
Most rigorous quality checks across industry with multiple cycles to ensure flawless functioning of the final product Quality standards being maintained through out the product categories ranging from power back up devices, batteries to home electrical products, project business to renewable energy solutions
Quality systems as per ISO 50001:2011, ISO 9001:2008, ISO 14001:2004 IEC 62040 and 60950 compliant products SONCAP & CE certified products
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Consumer Superbrand - Winner of Consumer Superbrand status in the inverter and inverter battery category for the year 2011/12
MNRE CRISIL : Solar Grading - Luminous has been awarded with the MNRE CRISIL SP 1A Grade for its capability as a system integrator in the Photovoltaic segment. The grading is valid till 25th April 2014.
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Best Power Back-up Solution Provider Company Awarded to Luminous based on the study conducted by VAR India - a leading
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