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Market Analysis India is a country of youth. Out of 1.

2 billion population, 40% of population is in the range of 18-35 age group. There are a lot of events are being organised in India for the promotion of Bike Racing. The California Superbike School, one of the most relevant racing schools in the word announced just this week the school has been taken to India. They will run two 2-day track training camps between 16-21 February at the Madras Motor Race Track at Irungattukottai. Indian cricket captain Mahendra Singh Dhoni, whose passion for bikes is well known, has floated his own racing team which is now competing in FIM Supersport World Championship.The championship is a support race for the World Superbike championship, which will make its India debut next year in March. The team, named as MSD R-N Racing Team India, entered the 17-race championship in the 10th race at Brno, Czech Republic and is expected to compete full season in 2013. So there is a demand of good performing super bike in Indian market.

Positioning Velocity 1000 as More Comfortable Sportsbike 1. Comfortable seating position o The ability to cruise between 55 and 85 MPH and feel good doing it o Being able to ride it 8 hours a day without regreting it

2. Adjustable according to your requirements BAR RISERS/SOFT GRIPS The wrists and hands are the first places a sportsbike riders body begins to ache, but in raising the bars and swapping to soft grips the pressure is relieved. The bar angle can also be adjusted to best suit your stature.

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