Professional Documents
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Association rules mining or market basket analysis Supervised classification Cluster Analysis Web data mining Search engines
techniques
Association rules mining or market basket analysis
Transaction Items bought
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Supervised classification
Data mining technique origin from machine learning techniques. It help in predicting whether an individual is likely to respond to a direct mail or not. Identify good risk for granting loans or insurance. Rule for insurance If sex= female & 19<= age<=43 then Life insurance = yes
Cluster Analysis
Grouping data into disjoint sets that are similar in some respect. It also attempts to place dissimilar data in different clusters. For example, in the context of super market data, clustering of sale items to perform effective shelf space organization is a typical application
Search engines
It is huge databases of web pages and software package for indexing and retrieving pages that enable users to find information Ranking help the user to choose best one