Quest Learnings

SAP CRM-Customer Relationship Mgmt.

COURSE OUTLINE
CRM Overview and Architecture CRM Fundamentals-I Business Partners Business Partners Types and Roles Business Partner Relationship Consistent BP Distribution Configuration Field Attributes Screen Configuration using VCT Additional Customization Organization Management CRM Organization Management and its advantages Elements of the Organization Model Organizational Data Determination Product Master Product Type and grouping Enhancing the product master Hierarchies, attributes, categories and set type Number Assignments Activity Management Type of Activity Basic Settings Monitoring Activities Sales Transactions Structure of Sales Transactions Inquiry and quotation Creating New Sales Transactions Creating Follow-up sales transactions Sales Order scenario CRM-R/3 CRM Fundamentals II Marketing Planning and Campaign Management Marketing Plans, campaign and promotions Creating and editing marketing projects Promotion planning and allocation scenarios Business Partner Segmentation Creating Attributes for business partner segmentation Maintaining Data Sources for segment builder Creating samples for large target groups Segment Builder Personalized Forms Creating Personalized emails Creating Personalized subject lines Creating personalized attachments Campaign Execution Execute campaign Lead Management Lead generation Lead qualification Mobile Sales and Service Field sales scenarios Mobile Application Studio (MAS) Mobile System Maintenance Internet Sales Product Catalogue Product Proposal IPC Territory Management Pricing Billing Middle Ware-Overview of CIC

50 Hours Course No. 1015

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