Professional Documents
Culture Documents
RESPONDANTS 16 34
RESPONDANTS
FEMALE
RESPONDANTS MALE
10
20
30
40
4 46
WHETHER POSTS WITH VIDEOS CAPTURE THE ATTENTION SPAN OF THE RESPONDANTS MORE ? POSTS WITH VIDEOS 10 POSTS WITHOUT VIDEOS 40
HOW OFTEN DO YOU USE THE FOLLOWING THROUGH THE INTERNET 1 BEING NEVER AND 5 BEING FREQUENTLY ACTIVITIES 1 2 3 GAMING 0 32 0 SHOPPING 0 0 18 COMMUNICATIONS 0 0 0 WORK/BUSINESS 8 15 8
4 18 23 10 19
5 0 9 40 0
Assuming that you intend to conduct online shopping, which of these purchases would you make in the internet? ACTIVITY YES NO GIFTING ITEMS 33 17 MOVIE TICKETS 42 8 ELECTRONIC APPLIANCES 41 9 HOTEL RESERVATIONS 33 17 STOCKS 17 33
NUMBER OF RESPONDANTS 20 30
NUMBER OF RESPONDANTS 20 30
DO GRAPHICS AFFECT THE PURCHASE DECISION OF THE RESPONDANTS? ARTICLES WITH GRAPHICS ARTICLES WITHOUT GRAPHICS 34 16
RESPONDANTS PERCEPTION TOWARDS COMPANIES HAVING BLOG ? COMPANIES WITH BLOG 42 COMPANIES WITHOUT BLOGS 8
IN A SELECTIVE LIST OF ITEMS WHETHER A CUSTOMER WOULD USE THE INTERNET, RETAIL STORE OR PHONE TO BUY THE P PRODUCT INTERNET PHONE RETAIL STORE GROCERY 16 16 18 COSMETIC 17 0 33 BOOKS,CDS,DVDS 23 0 27 CINEMA,THEATRE 42 8 0 AIRPLANE TICKETS 27 15 8