Classification of Business Webs

Agora B-Web
Agora: a public meeting place for business/ trade Here it is an electronic market where
Buyer Seller Agora Buyer Seller Buyer Seller

Dan Zhang CS 494 E-commerce

Buyers and sellers meet Prices and products negotiated

Example:
Ebay, etc.

Agora B-Web
Advantages
No storage costs Minimal marketing costs Reduced distribution costs Low product liability Low financial risk

Aggregator B-Web
Aggregator
Online retailer Buying from various producers Selling to online buyers Example
Amazon
Buyer Producer
Aggregator

Buyer

Producer Producer

Buyer

Disadvantages
No payment No delivery

Aggregator B-Web
Advantages
Strong negotiation power Sale stimulation Customer saves on shipping costs

Integrator B-Web
Integrator
Customers needs are complex Not one producer can satisfy the customers needs Integrating their services/ products together Example:
Cisco
Customer

Producer
Integrator

Customer

Producer

Customer

Alliance B-Web
Alliance
The involved parties are both producers and consumers Prosumer Loosely coupled partnership Example:
Linux
Prosumer

Distributor B-Web
Distributor
Distribute data among consumers, providers and producers Network communication Data protection Example:
Telecom

Distributor

Prosumer

Consumer

Prosumer

Components of a Business Model

Defining products and services
What products are sold online? What services are provided electronically? Example,
eDVDShop

Components of a Business Model

Defining target customers and sales markets
Who are your potential customers? Is your market nationally or globally? Example,
eDVDShop

Components of a Business Model

Evaluation and selection of suitable business webs
Which B-Web type is your web? Example,
eDVDShop

Components of a Business Model

Organization of business processes
The activities from users Transaction process

Price model and methods of payment Creation of a security policy

Online Business Activities

Registration of online customers Customer profiles and customer administration Product catalog with catalog listing Offering and ordering Modes of payment Shipment options Measures of customer connection

Handed out in class.