Two words that we need to know:

Purpose
Why has the graphic been produced? What is it meant to do?

Target Audience
Who is the graphic aimed at? What people are supposed to be interested in it?

Lets do some reviewing:

You are going to see some graphics that have been taken from different websites.
For each one (on the worksheet) you need to discuss:

1. The purpose
2. The target audience 3. The good points 4. What can be improved

Graphic 1

Graphic 2

Graphic 3