Dear Marhing

2.50%

Target cost for TATA NANO

Selling Price to Dealer

Less : Excise Duty
Manufacturers Sales Price
Less : Manufacturer's Profit Margin
Cost of Sales
Less : Warranty / Servicing Cost
Less : Selling, Distribution and Other Costs
Nano's Target Cost

12%
10%
2%
5%

100000
10714
89286
8117
81169
1592
79577
3789
75788

Sr. No.
1
2
3
4
5
6
7
8
9
10

Major System
% Contribution
in the Nano
In Rupees
by Cost
Engine
23% 17,431.00
Axles
14% 10,610.00
Wheels and Tyres12%
9,095.00
Cab and Interior 10%
7,579.00
Electrical Parts
5%
3,789.00
Transmission (Gear8%
Box) 6,063.00
Suspension Parts 6%
4,547.00
Braking Parts
8%
6,063.00
Fuel System
3%
2,274.00
Frame and Other Parts
11%
8,337.00
100% 75,788.00
75,788.00
-

Enginr Parts
Crankshaft & Camshaft
Piston
Valves
Alternator
Distribution
Belt
Spark Plug
Others

% Contribution
Target
by cost
Cost for part
38%
6,624.00
25%
4,358.00
12%
2,092.00
9%
1,569.00
8%
1,394.00
5%
872.00
2%
349.00
1%
174.00
100% 17,431.00
17,432.00
(1.00)