SERVICE MANAGEMENT

COMPONENTS OF SERVICE

Name Sagar Gardas Deepak Patil Rohit Yadav Rohit Kaweri

Roll No. 19 42 60 85

INTRODUCTION
According to Philip Kotler and Bloom, Service is an activity or benefit that one party can offers to another i.e. essentially intangible and does not result in ownership of anything. Its production may or may not be tied to physical product. Characteristics of Service:
Intangibility Inseparability Inconsistency Inventory

SERVICE COMPONENTS

SERVICE DELIVERY

PHYSICAL PRODUCT

SERVICE PRODUCT

SERVICE ENVIRONMENT

SERVICE COMPONENTS

SERVICE DELIVERY

PHYSICAL PRODUCT
SERVICE ENVIRONMENT

SERVICE PRODUCT

SERVICE COMPONENTS

SERVICE DELIVERY

PHYSICAL PRODUCT

SERVICE PRODUCT

SERVICE ENVIRONMENT

SERVICE COMPONENTS

SERVICE DELIVERY

PHYSICAL PRODUCT

SERVICE PRODUCT

SERVICE ENVIRONMENT

SERVICE COMPONENTS

SERVICE DELIVERY

PHYSICAL PRODUCT

SERVICE PRODUCT

SERVICE ENVIRONMENT