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Name: Pratik Parekh Roll No: 09 Sem- V Date: 09/12/2013

BEst and BEkaar

Best Ad ertisements

Da!"r #h$a%an&rash
Dabur Chyawanprash has gone in for a major revamp. The look and feel of the brand has changed and so is the brand ambassador. This November, Dabur has decided to change the look and feel of its leading brand Dabur Chyawanprash. Dabur hold a commanding 6 ! share in the Chyawanprash market. The brand has been using "mitabh #achchan as its brand ambassador. $nfact #ig # has been endorsing the brand for more than five years now. %rom the eighties, when badminton playing dadajis wa&ed elo'uent about the virtues of chyawanprash, Dabur has shifted tracks somewhat. The latest commercial marks the transformation of yesteryear(s superstar and se& symbol )adhuri Di&it into a plain old )a, chopping vegetables and speaking of her child(s bratty ways. *uckily, she(s still got chyawanprash on hand. +ur panel votes this up faster than you can say ek do teen.

Voda'one
,e all know at least one annoying person on social media- many of us know several. The irredeemable bores, whose minute by minute updates about life, relationships, food and vacation make the rest of us submit to the 'uick, sweet release of the .ide and /nfriend buttons. To our panel though, this 'uick fi& of mostly harmless voyeurism, courtesy 0odafone(s compulsive updater, appears to be just what the doctor ordered.

Bekaar Ad ertisement Bharat (atrimon$

,hy does your wife have to work even after you(ve got a raise12 the elderlies carp at a young man as they settle down to dinner. Not one to put up with such se&ist claptrap, the youngster e&plains his wife works out of choice and not necessity. " fairly forward looking campaign in what could be a regressive category. #ut it looks like our panel e&pended all its goodwill on films based around marriage on Tanish'.

()Do%ell*s Platin"m #l"! Soda


)aybe it(s the recent departure of 3achin Tendulkar that(s made the panel intolerant of all other contenders. )aybe it(s the sheer hubris of skipper )3 Dhoni defending a decision that in the so called game of glorious uncertainties could have gone either way. ,hatever be the reason, this latest commercial for )cDowell(s gets a resounding thumbs down.

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