PROGRAM TITLE: ADucate: Learning from the pros.

TRT: 3HOURS
WRITER: Norman Sam Narbuada

VO: MAY WE REQUEST EVERYBODY TO PLEASE RISE FOR THE INVOCATION

TO BE FOLLOWED BY THE SINGING OF THE PHILIPPINE NATIONAL
ANTHEM.
<VIDEO INVOCATION AND NATIONAL ANTHEM>
VO: LIVE HERE AT THE MABINI HALL, COLEGIO DE SAN JUAN DE
LETRAN. THIS IS ADUCATE: LEARNING FROM THE PROS. HERE ARE
YOUR HOSTS: JOWELDINE SAPARITA AND IRWIN CARIÑO.

IRX: GOODMORNING LETRANITES! TODAY WE WILL WITNESS THE

EXPERIENCES AND STORIES OF THE PROS IN THE FIELD OF
ADVERTISING, NOT JUST THEIR OWN OPINION BUT WHAT LIES IN
THEIR FIELD OF PROFESSION.
JOJO: YOU’RE RIGHT IRWIN! AND TO START WITH MAY WE CALL ON STAGE
MS.REGGIE AVANZADO FOR THE OPENING REMARKS

<OPENING REMARKS: MS. REGGIE AVANZADO>

IRX: VERY WELL SAID MAM REGGIE <ADLIB> THANK YOU FOR THAT VERY
WONDERFUL REMARKS.JOJO, DO YOU KNOW ANYTHING ABOUT WHAT’S
BETWEEN THE CLIENT AND THE AD AGENCY?
JOJO: I’VE HEARD SOME INFO BUT I KNOW SOMEONE WHO CAN HELP US SO
WE CAN HAVE A CLEAR VISION ON WHAT IT IS.

HE IS <INTRODUCTION_FOR_JAN_CLARO>

TO GIVE US AN IDEA ABOUT THE CLIENT-AGENCY RELATIONSHIP MAY

WE CALL ON STAGE MR.JAN CLARO.
 1ST SPEAKER: CLIENT-AGENCY RELATIONSHIP

IRX: WOW!THANK YOU VERY MUCH FOR THAT VERY INFORMATIONAL TALK,
MR. JAN CLARO. IM SURE EVERYONE NOW HAS THE IDEA OF WHAT
CLIENT-AGENCY RELATIONSHIP IS ALL ABOUT.

JOJO: I KNOW YOU HAVE QUESTION MARKS ON YOUR MINDS, SO GUYS WE

ARE NOW GIVING YOU TIME TO ASK QUESTIONS TO OUR SPEAKER
REGARDING HIS TALK. PLEASE APPROACH THE MICROPHONE.
<PAGWALANG NAGTANONG, HOST MAGTANONG>
<QUESTION AND ANSWER>

IRX: AND NOW FOR OUR INTERMISSION NUMBER,PLEASE WELCOME JETHRO

ADRIANO AND MY CO-HOST JOWELDIN SAPARITA.

<INTERMISSION_NUMBER>

IRX: WHAT A GREAT PERFORMANCE! <ADBLIB/COMMENTS> EVEN

ADVERTISING STUDENTS HAS A HIDDEN TALENT BEHIND THEIR
PERSONALITIES.
JOJO: THANK YOU IRWIN! AND NOW MOVING ON TO OUR NEXT SPEAKERS
SHE IS <INTODUCTION_FOR_BIA_FERNDEZ>
HE IS <INTRODUCTION_FOR_PAOLO_AGULTO>

TO GIVE US SOME HINTS ON HOW TO BE CREATIVE LET’S CALL ON

STAGE, MS.BIA FERNANDEZ AND MR.PAOLO AGULTO.
<2ND AND 3RD SPEAKERS: CREATIVITY>

IRX: THANK YOU, MS.BIA FERNANDEZ AND MR.PAOLO AGULTO FOR

SHARING WITH US YOUR PRINCIPLES AND IDEAS.
JOJO: FOR THOSE WHO WANT TO RAISE THEIR QUESTIONS PLEASE
APPROACH THE MICROPHONE.

<QUESTION AND ANSWER>

JOJO: OK GUYS! THANK YOU FOR RAISING SMART INQUIRIES,

IRX: AND OFCOURSE THANK YOU, SPEAKERS, FOR PARTICIPATING AND

CONTRIBUTING A LOT IN OUR AGENDA. AND TO FORMALLY CLOSE
THIS PROGRAM LET US ALL WELCOME, MS.ELEANOR AGULTO.

<CLOSING REMARKS>