7

th
Course Syllabus 2014-15
COURSE TITLE.EXPLORING MARKETING EDUCATION SEVENTH GRADE TERM 2014-2015
TEACHER ............ LACHEE JOHNSON ROOM #....................... 1.077

Email Address
Teacher Web Page
lachee_johnson@gwinnett.k12.ga.us
http://gcps-lacheejohnson.onmycalendar.com/

Teacher Support
(Help sessions etc.)
Help sessions are available before school on Tuesdays and Wednesdays in Marketing Lab
COURSE DESCRIPTION
The seventh grade Exploring Marketing Education course connects foundational business and marketing
concepts to general business and marketing activities. The course is designed to give students a basic
understanding of the marketing concept and the seven functions of marketing. As a result of engaging in the
student organization, FBLA, students will continue to develop their technical skills in marketing, as well as their
leadership and presentation skills. Through the continuation of the career portfolio project, students will examine
career opportunities in marketing and management and explore the necessary job skills needed to obtain
positions in this field.
IMPORTANT NOTE: STANDARD MSMSS7-3, MSMSS 7-4 AND MSMSS 7-5SHOULD BE
INCORPORATED THROUGHOUT THE COURSE.
COURSE CURRICULUM CONTENT
The entire list of Academic, Knowledge and Skills for each of the following curriculum strands in this course can be accessed through the
district web address at www.gwinnett.k12.ga.us
AKS STRANDS UNITS/TOPICS
MSMSS7-1 Marketing and Business Concepts
MSMSS7-2 The functions of marketing.
MSMSS7-3 Presentation and communication skills
MSMSS7-4 DECA (technical skills in marketing)
MSMSS7-5 Career Portfolio
MSMSS7-6 Product Development.

1. DECA Professional Student Organization
2. Review foundational knowledge of business and the
marketing concept
3. The functions of marketing
4. Product Development
5. Career Portfolio

INSTRUCTIONAL MATERIALS
Published Materials
Marketing Essentials
McGraw Hill-Glencoe Student workbook
OTHER INFORMATION

Expectations for Academic Success Additional Requirements/Resources
*Review multiple sources of information
*Ask probing questions.
*Take initiative and be self-directed
*Participate constructively as a team member.
*Proof read written assignments and edit meaningfully.
*Use complete sentences when writing.
*Set high expectations for your work.
*Turn in assignments on time.
*Actively contribute to class discussions.
* Set high expectations for your work
*Tutoring Available
* Helpful Resources
* Community Support Services
* Respect for property and peers
*Take care when using classroom materials.



EVALUATION AND GRADING
Grade Weights Assignments Grading Scale
48% Summative
40% Formative
10% Final
2% SPG
Classwork Weekly Quizzes & Homework
Unit Tests Projects & Final Exam
A: 90 and above
B: 80 89
C: 74 79
D: 70 73
F: 69 or below


Code of Academic Integrity
Students are expected to produce their own work and perform with integrity on all assessments. Cheating and
plagiarism will result in severe consequences.

Retake Policy: Students have the opportunity to retake a common assessment during the semester, per
content area. In addition a students lowest test grade may be replaced with a post test grade, if the post
test grade is higher.
The higher grade will be placed in the grade book.
Before a retest can be issued, a re-teaching opportunity should be held, and the retest should be
taken prior to the next major assessment.
Each Grade Level/ Curriculum area will schedule the re-teaching and retaking of tests. Morning
and afternoon detention time may be used for these retakes. Connections classes will allow one
retake per class, each nine weeks and a replacement of the final if the grade is higher.

Academic Referral:
An Academic Referral is a tool for teachers to use when they have been unsuccessful at getting a student
to complete an assignment /test, etc. Teachers complete the referral and give to the grade level
Administrator prior to the end of a unit of study. Students receiving an Academic Referral will be
issued an Effort grade of N on their report card.

Supply List:
USB or Flash Drive
Ear Buds or Headphones
3- Ring Binder with 5 Pocket Dividers
Notebook Paper
Blue or Black Ink Pens
Color Pencils and Markers
Glue Sticks
Scissors
Index Cards

Wish List:
Reams of white and color paper
Tissue Boxes
Hand Sanitizers
Paper Towels
Desk Hole Puncher
Markers
Construction Paper size: 8 1/2 by 11
Marketing Signs
Ear Buds
Poster Boards
Tri-Poster Boards
Black Plastic Crate

The syllabus may be updated as needed throughout the semester, so please refer to teacher webpage for current and more specific information.