SWOT:

S: What kind of experiences does China have in reducing air-pollution? What resources does China have in terms of finance and institution?
China will set up a $1.65 billion fund to reduce air pollution in the countrys largest cities. The fund will aid in efforts to cut fossil-fuel use
and control consumption of coal
The country's 12th Five-year Plan (2011-2015) allocated a significant share of investments to green sectors, with an emphasis on
renewable energy and energy efficiency
W: What has China done to improve public awareness on environmental issues? What are the barriers for integrating green technology in urban
planning? What can China do to improve public transportation? What China can do improve environmental policies and laws to reduce air
pollution?
Integrate solar energy into transportation and develop more accessible/affordable public transportation
O: What is the impact of reducing air pollution on on direct foreign investment? What does China have to gain from improving its environmental
reputation internationally? What trade barriers would be lifted by the WTO if environmental standards increased in China? What are the
opportunities to introduce clean technologies?
Changes in energy consumption structures (change from coal to clean energy)
The development of green ideology ( sustainable development, smart growth, green economy etc.) and its apply in policy, urban planning
etc.
T: What strategies can China develop to address the increased consumption from business as usual? How will the quality of life deteriorate for
workers in major cities with no reduction of air pollution? How will human capital be affected if air pollution is not addressed?
respiratory disease

Problem statement:
Many people in Shanghai suffer from
respiratory and cardiovascular disease
Vision statement:
In Shanghai, fewer people will suffer
from respiratory and cardiovascular
disease after 3 years
Stakeholders:
Children, smokers, non-smokers,
business owners, tourism industry
IR2: Create Social stigma around smoking
IR 2.1:Smoking widely seen as a socially
undesirable habit
Indicator: BY 2017, x% change over baseline in
the proportion of people in Shanghai who consider
smoking to be a socially undesirable habit.
Components:
1. Mobilization
2. Organizational Capacity
Development
3. Individual CApacity
Development
4. Supply Improvement
and/or Demand
Generation
5. Knowledge Generation,
Management and
Dissemination
6. Physical Infrastructure
Development
Partnership with NGO, contractors for glass smoking areas, local restaurants


Glass wall: https://www.youtube.com/watch?v=I0vKS9BfM48

Interview: https://www.youtube.com/watch?v=NJkIl5--_mE



Competition for anti-smoking posters in schools

Program introduction: https://www.youtube.com/watch?v=UTtAkR2VvPQ

CCTV 1. https://www.youtube.com/watch?v=b4Tia4n7Rj8
1. Name and number of Strategic Objective:
SO1: Prevalence of smoking in China decreased
2. Name and number of Intermediate Result:
IR 2.1: Smoking widely seen as a socially undesirable habit
3. Indicator:
BY 2017, x% change over baseline in the proportion of people in Shanghai who consider smoking to be a socially undesirable habit.
4. Is this an Annual Report indicator?
Yes
5. Precise definitions of terms included in the indicator:
people: citizens who are over 6 years old; Shanghai: metropolitan Shanghai; smoking: using cigarette and cigar; socially undesirable (method ok)
6. Unit of measure:
individual
7. Disaggregated by:
gender, neighborhood, age, smoker status
8. Indicator Justification and Management Utility:
policy decisions, targeting of ads, refinement of messaging, expand on this
9. Data collection method:
household surveys supplemented by internet surveys
10. Data source:
household surveys by neighborhood in Shanghai
11. Data analysis:
Descriptive statistical analysis
12. Presentation of Data:
bar graph (x-axis represents time, y-axis represents percentage of people that see smoking as socially undesirable) disaggregated by gender,
neighborhood, age, smoker status
1. Name and number of Strategic Objective:
SO1: Prevalence of smoking in China decreased

IR 2.1: Smoking widely seen as a socially undesirable habit
ver baseline in the proportion of people in Shanghai who consider smoking to be a socially undesirable habit.
4. Is this an Annual Report indicator?
Yes
5. Precise definitions of terms included in the indicator:
people: citizens who are over 6 years old; Shanghai: metropolitan Shanghai; smoking: using cigarette and cigar; socially undesirable (method ok)
6. Unit of measure:
individual
7. Disaggregated by:
gender, neighborhood, age, smoker status
8. Indicator Justification and Management Utility:
policy decisions, targeting of ads, refinement of messaging, expand on this
9. Data collection method:
household surveys supplemented by internet surveys
10. Data source:
household surveys by neighborhood in Shanghai
11. Data analysis:
Descriptive statistical analysis
12. Presentation of Data:
bar graph (x-axis represents time, y-axis represents percentage of people that see smoking as socially undesirable) disaggregated by gender,
neighborhood, age, smoker status