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    The Macro For Micro project is an initiative created with the goal of educating people and generating awareness towards the powerful impacts that microfinance has on impoverished populations. The campaign will be cycling from Sydney to Perth, Australia. The goal is $50,000 100% of funds go directly to opportunity international.

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    “The Poor Themselves Can Create a Poverty-free

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    The Macro For Micro project is an initiative created with the goal of educating people and generating awareness towards the powerful impacts that microfinance has on impoverished populations. The campaign will be cycling from Sydney to Perth, Australia. The goal is $50,000 100% of funds go directly to opportunity international.

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    11 views2 pages

    "The Poor Themselves Can Create A Poverty-Free

    Uploaded by

    api-25885826
    The Macro For Micro project is an initiative created with the goal of educating people and generating awareness towards the powerful impacts that microfinance has on impoverished populations. The campaign will be cycling from Sydney to Perth, Australia. The goal is $50,000 100% of funds go directly to opportunity international.

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    of 2

       

    “The poor themselves can create a poverty-free world. All we have to do is to free them
    from the chains that we have put around them.”

    Mohammad Yunus, Grameen Bank

    What

    The Macro for Micro Project is an initiative created with the goal of educating people and
    generating awareness towards the powerful impacts that microfinance has on impoverished
    populations.

    Theme

    Small things can make a big difference

    When

    March 8, 2010 – May 25, 2010

    Fast Facts

     Cycling from Sydney to Perth, Australia: 5,600 km

     Targeted journey length: 80 Days

     Average distance per day: 70 km

     Fundraising Goal: $50,000

     100% of funds go directly to Opportunity International

     All expenses incurred for the duration of this campaign are being funded through personal
    financing and corporate sponsorship

    Awareness Campaign Fundraising

     21 Campaign Points at universities  “Micro-donations for micro-loans”:


    and special events in Australia While in-field, we will be soliciting
    $2.00 donations to illustrate the power
     Online education facilitated through of small sums
    social and viral media, as well as the
    Macro For Micro website  Our website will facilitate larger
    donations
       
     

    How Can YOU Get Involved?


     

    1. Spread the word! There are many ways to tell your friends and family about
    this campaign: mention it at the dinner table, put the
    website in your Facebook status, tell your friends at your
    next party... be creative!

    2. Financial Donation Even if you’re not in a position to give more than $10, take
    the challenge to see that even small contributions will make
    a big difference!

    3. Spread the word! Did I mention this? The more people that hear about our
    cause, the bigger the impact it will make on people’s lives
    across the world.

    Thank you to our generous sponsors:


     

    Please do not hesitate to contact me if you have any ideas for this campaign, would like to hear
    more, or would like to get involved!

    Geoffrey Dittrich, H.BBA Geoff_Dittrich@hotmail.com (403) 390-8666

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