1453

W. Grand Avenue, Chicago, IL

(630) 244-9403 briantorbik@gmail.com

BRIAN TORBIK
Experience

THE MARKETING STORE, Marketing & Communications/Business Development Intern Chicago, IL (June 2014 - Present)
Assist New Business team in conducting and analyzing research to uncover market trends and new clients
Assist Director of Marketing & Communications with various tasks including editorial calendar management,
reporter relationship development, and creation of press releases, press pitches, case studies, award entries, and
branded agency content
Perform digital audit to update the status of current digital channels, including website and social media
Led a team in the research, strategic planning, and creative development of a marketing campaign for a client
hoping to launch a new product internationally
MICROSYSTEMS, Marketing Consultant Downers Grove, IL (December 2012 - May 2014)
Used customer relationship management tools to align sales, marketing, and support
Used email marketing solutions to acquire new customers and sell to existing customers
Supported the development of a marketing communication strategy by creating promotional materials and
templates, crafting case studies, drafting email newsletters, and managing web content
McDONALDS CORPORATION, Global Digital Communications Intern Oak Brook, IL (June 2013 - August 2013)
Led a team in the creation of a sustainability project aimed to increase brand awareness and restaurant sales
Created digital content for various McDonald's online properties to elevate the brands reputation
Worked with other departments to manage the sourcing, collection, and organization of digital assets
Used social media monitoring tools to help create reports that tracked current online conversations and identified
trending topics related to the brand
KENSINGTON INTERNATIONAL, Marketing Intern Oak Brook, IL (May 2012- January 2013)
Assisted on marketing projects by developing templates, performing Internet research, and supporting managing
partners in their communication strategies
Searched databases for accuracy of information and maintained search files
DEPARTMENT OF PUBLIC INFORMATION, Office Assistant Milwaukee, WI (February 2012- May 2012)
Wrote media advisories, web content, and newsletter material
Conducted research analysis, updated social media pages, and attended common council meetings
MARQUETTE RADIO, Promotions Director Milwaukee, WI (August 2011- June 2012)
Attracted listeners to promotional events in order to increase radio audience
Designed promotional materials and managed social media pages
CLEAR CHANNEL COMMUNICATIONS, Promotions Intern Chicago, IL (May 2011- August 2011)
Maintained a database of radio contest winners and compiled documents to meet FCC regulations
Executed station events and promotional opportunities
Education
MARQUETTE UNIVERSITY Milwaukee, WI (2010-2014)
Bachelor of Arts, Corporate Communication. Minor: Marketing. GPA: 3.64
Deans List Award, St. Ignatius Academic Scholarship, College of Communication Executive Board Member
JOHN CABOT UNIVERSITY Rome, Italy (Fall 2012)
Relevant Coursework: Issues in Marketing, Consumer Behavior, Marketing Management, Sales Management, Marketing Research,
Retailing Management, Communication Research Methods, Corporate Rhetoric, Crisis Communication, Issues in Corporate
Communication, Media in Society, Business Management, Business Statistics
Skills

Project management
Limited working proficiency in Spanish
Excellent written and verbal communication

Proficiency in using Adobe CQ5, Sitecore,

Listrak, Salesforce, Microsoft Office, and
research databases