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Amity Multi Specialty Hospital

Address IMT Manesar, Close to NH8

Name of the principals ASIT KUMAR


VIPIN KUMAR

Our Mission & Vision


To become most preferred and successful in
health care services
Practice ethics and transparency in serving the
humanity
Catering to the health issues and wellness with
best of the abilities

Capital and commencement


Estimation 100 crores Approx
40% of the capital by Bank loan
30% called up capital by stakeholders
30% investment capital by owners

Summary
A place with total health solution which is
good enough to provide and avail the needs of
the masses at affordable price also facilitates
with dedicated team of worlds renowned
doctors who works with missionary zeal.

Future Outlook and trends &


Competitors
Focusing actively on emergency casualties
Located at prime location on NH8 looking over
RTA (Road Traffic Accidents )
MAIN COMPETTITORs
Rockland Hospitals
Kailash hospitals
Paras hospitals
Artemis

Production Planning
Outsourcing to xyz construction company for
all engineering tasks (Civil & electrical)
Affluent water supply for hospital will be
arranged
All suppliers engaged will be registered to
DGSKD (Director General Of Supply &
Disposal)
of the total budget comes under Production
Plan

Technology Utilization
Air Ambulance with all necessary equipment's
Mobile ICU with state of the art resuscitation
facilities
128 slice CT machine
3.5 Tesla machine

Marketing Plan
Pricing At par with competitors within the
area
Distribution Business to consumers
Direct to Consumers
Promotion Comprehensive media strategy
will be used (print, electronic) and hoardings
at peak places

Product Forecast
Considering the utilization,
depreciation and break down time, the
major equipment being used will start
generating revenue with in 2 years

Organizational Plan
Major strategic decisions BODs
Infrastructural & engineering Assoc.
engineer
Admin functions and Operations Hospital
Administrator
Employees & Staff - HRs

Evaluation of weakness
One and Only branch
Covering limited areas

New technologies
Paperless hospital
Fully functional HIS (Hospital Information
System)
CT scan building concept design

THANKYOU

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