1.What would have been the Mission Statement of the company?

A1) The mission statement and the vision of Balaji Telefilms is:
To consistently provide delightful and innovative entertainment experiences by
engaging audiences and nurturing talent
2. What are the values driving the entrepreneur?
A2) the values driving the company and the entrepreneur are:
Storytelling-hey always delight audiences with our content and the way we
deliver it to them
Passion-We go that extra mile because we love what we do
Integrity-We are honest and ethical in all our dealings
Compassion-We care about our people, we listen, we take the initiative to
understand what each one of us wants and work together as a team
Excellence-We push the bar and never settle for second best.
3. How and what creativity or innovation did this business display?
A3. Creativity by definition is something that is random, unexpected and
different every single time. As a company Balaji Telefilms has institutionalized
creativity by offering different content and subjects consistently.
Balaji has a track record of consistent innovation and introducing many firsts in
the Indian entertainment space, primarily television channels. They catalyzed
the growth of Hindi GECs through their immensely popular shows which display
the varied and vibrant Indian culture with protagonists that are identifiable and
allow the vast rural and urban population an extreme form of entertainment.
Thus their creativity and innovation they display isFirstly, its the difference that they bring to the art of storytelling through each of
theyre shows intricate relationship matrix at every stratum and cultural group
in Indian society, the challenges of life in rural India; or even the growing focus
on women empowerment across the social pyramid. Now each of these ideas
may be different, but the appeal to people across the country. And since there is a
large regional language audience in India, they thought it relevant to extend our
presence to creating content in regional languages too.