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Do a value chain analysis for the two companies mentioned below.

At the end of the analysis you


should be able to conclude the type of generic strategy that are followed by each firm.
Assume equal allocation for any activity that you might think fit.
X
Y
Activities
Cost
Assets
Cost
Assets
Inbound material Handling
521
1599
135
87
Inbound Inspection
83
533
39
15
Inbound Parts Picking & Delivery
83
533
19
44
Procurement of Transportation Services
23
55
2
2
Design of automated systems
156
153
50
20
Sales Force
78
77
93
113
Advertising
47
46
39
35
Promotion
31
31
23
26
Procurement of media services
23
55
2
3
Market Research
422
130
42
31
Sales Aid & Technical Literature
200
33
18
5
Order Processing
28
1332
26
35
Shipping of finished materials
111
5330
116
157
Procurement of Transportation Services
23
55
2
3
Vehicle scheduling for finished products
50
67
15
18
Information system development
310
200
30
28
Preparation of ingots
6559
9194
161
208
Cutting of ingots
927
1532
39
102
Testing of steel
927
1532
26
30
Maintainence of operations
1853
3065
96
38
Procurement of materials for operations
23
55
2
3
Procurement of spare parts for operations
23
55
2
3
Design of automated systems
130
110
40
20
Energy management systemsfor operations
26
40
10
5
General management
747
3198
92
128
Strategic Planning
124
533
20
28
Legal
311
1332
38
53
Government Affairs
62
266
17
23
Service Representatives
28
133
13
19
Spare Parts
111
533
3
5
Procurement of spare Sparts for service
23
55
2
3
Travel & Subsistence
23
8
5
8
Recruitment
277
333
26
58
14361
32204
1242
1354
sales
30865
2215

d of the analysis you


each firm.

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