Professional Documents
Culture Documents
Introduction
Next time you look at your interior rearview mirror, take a second look. It could feature a number of different functions such as a
compass or a tyre pressure data and temperature display. In fact, the humble rearview mirror has been transformed over the last
decade into a high-tech electronic module.
Ten years ago, rearview mirrors were only a combination of plastic housing and glass, said Ramon Guixa, director of Ficosas
rearview systems business. Today, the vehicle mirror includes a lot of new functions, like blinker, power folding, electrochromic
glass, vision cameras, etc. We recently just set up a joint venture with Omron Corp to develop and supply ADAS [advanced driver
assistance systems] to the OEMs. We are currently working integrating antennae into the exterior rearview mirror. We expect to be
in production next year. By integrating antennae and a number of other functions into the mirror, we can achieve considerable
production cost savings for the OEMs. Some OEMs are even talking about an assembly cost saving in the region of 20-30% due to
our approach.
Tomorrows mirrors, say mirror makers, will feature fog sensing/signalling modules, gas sensing, occupant sensing, sign detection,
pedestrian detection, etc. While more and more features are being packed into rearview mirrors, embedded camera technology is
developing quickly.
Automotive camera technology has developed at such a fast pace that we now believe some vehicle mirrors could eventually be
replaced with cameras in the next five years, said Alf Liesener, marketing manager, SMR Autromotive. Although we not aware of
any contract, it is our clear impression of what is going on in the market today. The early designs could resemble a combination of
mirror and camera technology into one exterior unit, providing reassurance to the driver that they can still see something in their
rear view. While we dont know exactly how this market will take shape, we do expect to see more cameras for diverse applications
on vehicles in the future, some of them even providing images that are displayed on a screen in the dashboard. Backing-up cameras
are in the market already today. [Our research proves] that drivers get used to the new rearview device very quickly and
appreciate the advantages. We also see numerous advantages in cameras being used to replace exterior mirrors potentially leading
to the same level of acceptance.
October 2013
Companies
Ficosa International, S.A.
Ficosas interior rearview mirror range includes models with chromatic glass and prismatic glass (the traditional type) as well as
anti-glare mirrors. Some of its mirrors have antennae, safety sensors, microphones and other features inside them.
Ficosa's exterior rearview mirror range includes models with power functions (electric folding mirrors), spherical glass, temperature
sensors, glass demister, body-coloured painted mirrors, memory and antenna. Under the Wilke brand, Ficosa supplies rearview
mirrors for buses, trucks, vans, tractors and agricultural vehicles. Ficosas power folding mirrors involve turning the rearview mirror
on its axis when the vehicle is parked by means of an electric motor with memory that acts on the pivot. It also has the function of
automatically returning to its position if the exterior rearview mirror is moved as a result of being hit.
In addition to interior and exterior rearview mirrors, Ficosas automotive division develops and manufactures command and control
systems (shifters, parking brakes, pedals, cables and dashboards), underhood systems (windshield washers and headlight washers,
tanks and aeration tubes), security and locking systems (keys, levers and centralised locking systems).
Organisational structure
Ficosa Internationals origins date back to 1949 when Pujol y Tarrago was founded in Barcelona as a manufacturer of control cable
parts. During the 1980s, Ficosa strengthened its manufacturing capabilities in Spain and extended its reach into Europe,
establishing subsidiaries in Germany (Ficosa International GmbH), France (Ficosa International SA), UK (Ficosa International Ltd)
and Italy (Ficosa International SRL).
In 1991, Ficosa opened a new factory in Tamworth, UK, bringing the number of countries with production centres to four (Spain,
France, Portugal and the UK).
In 1993, the company established a manufacturing presence in North America, setting up Ficosa North America SA de CV in
Mexico. Three years later, Ficosa opened a development and engineering centre in Madison Heights, Michigan, US.
In 1997, the company moved into South America, setting up Ficosa do Brasil and Ficosa Argentina. Ficosas move into China with
Shanghai Benyuan is also significant. Shanghai Benyuan is Chinas second-largest supplier of vehicle rearview mirrors.
In 1999, Ficosa acquired Metallwarenfabrik Wilke, a manufacturer of mirrors for buses and industrial vehicles. A year later, the
company purchased the mirror division of Magneti Marelli, bolstering its presence in Italy, France, Spain, Poland, Turkey, Brazil and
Argentina.
October 2013
Over the past decade, Ficosa has gradually expanded its presence in low-cost countries, namely Mexico, Brazil, Poland, Turkey,
India and China. Ficosa makes commodity products in these low-cost countries while producing high added-value products at its
facilities in Spain. The company has reinvented itself on more than one occasion over its 50-year history. While it began life
producing mechanical cables, it is now a diversified multinational organisation.
In April 2008, Ficosa acquired Delbar Products Inc. In 2007, Delbar had an 8 percent share of the North American exterior rearview
mirror market.
Today, Ficosa is organised into seven business units, namely:
Rear View Systems;
Advanced Communication;
Command & Control Systems;
Underhood Systems;
Door & Seat Systems;
Commercial Vehicle; and
Security & Lock Systems.
Ficosas exterior rearview mirrors incorporate a variety of functionalities, including power folding systems with memory and
automatic return functionality, mirror demisters, temperature sensor, aspherical glass, electrochromic glass and antennae.
Ficosa currently has manufacturing plants in four NAFTA locations: Indiana, Tennessee, Kentucky (a plant acquired from Japanese
firm Ichikoh in 2010) and in Monterrey (Mexico). Its presence in the US also includes a R&D centre in Michigan. Ficosa is focusing
its growth beyond NAFTA, reaching out to Asian markets, which it expects will generate 30 percent of its sales by 2016. Its efforts
to expand in Asia include plans for two new assembly plants to support its Shanghai manufacturing facility which is currently being
expanded.
Argentina Ficosa Argentina SA;
Brazil Ficosa do Brasil Ltda;
France Fico CIPA SARL; Fico Mirrors France-Dieuze;
Germany Wilke Ficosa;
India Tata Ficosa Automotive Systems Pvt Lvd;
Italy Fico Mirrors Italia, Venaria Reale; Fico Mirrors Italia, Morcone;
Mexico Ficosa North America SA de CV; and
Copyright 2013, Aroq Ltd
October 2013
October 2013
Since 1998, Ficosa has developed and produced several parts for Toyota in its facilities in Spain, Portugal, Turkey, Brazil and China.
These parts include gearshift systems, parking brake levers, rearview mirrors, windscreen cleaning systems and telescopic springs.
Gentex Corporation
Gentex is a major supplier of auto-dimming rearview mirror systems. The company produces two product lines: interior and
exterior auto-dimming rearview mirrors (accounting for about 98% of sales revenues) and fire protection products for commercial
applications and dimmable aircraft windows.
In July 2013, Gentex signed a definitive agreement to acquire Johnson Controls' HomeLink business. HomeLink, a vehicle-based
control system that enables drivers to remotely activate garage door openers, entry door locks, home lighting, security systems,
entry gates, and other radio frequency convenience products, has been integrated into Gentex' automatic-dimming rearview
mirrors for more than ten years. Under the terms of the agreement, Gentex will acquire all of Johnson Controls' HomeLink assets,
intellectual property, testing facilities, and the employees who manage and support the business, for a purchase price of
US$700m.
October 2013
Organisational structure
Headquartered in Zeeland, Michigan, US, Gentex employs 3,700 workers at its sites in the US, the UK, France, Germany, Sweden,
Japan, Korea, and China. The company operates five plants (four automotive, and one fire protection), all of which are located in
Zeeland, Michigan.
Infrastructure
Gentex operates six manufacturing plants, (five automotive and one fire protection), all of which are located in Zeeland/Holland,
Michigan area.
In December 2010, Gentex purchased a 108,000 sq. foot electronics plant in Holland, Michigan from Ivensys Controls, an
electronics company that produces controls for home appliances.
During an presentation to investors on 1 November 2012, Gentex stated that it has current estimated building capacity to
manufacture approximately 16 18 million interior and six million exterior mirror units annually (based on current mix), adding:
Production line capacity is added as required with each new model year. With the currently announced expansion plans for
construction projects that will be completed by the end of 2012, we estimate that we will then have building capacity for 21 23
million interior and 10 million exterior mirror units. These announced facility expansion plans are not based on any upside as a
result of the Kids Transportation Safety Act/Rear Camera Display mirror legislation.
In October 2012, Gentex said it will invest US$46m at its plants in Zeeland, Michigan, creating 100 jobs.
October 2013
available with a compass display and Johnson Controls' HomeLink system which can be programmed to operate garage doors,
gates, security systems, home lighting, etc. The Blue Link auto-dimming mirror is standard equipment on the Sonata Limited,
amongst other models.
Gentex is also supplying its auto-dimming rearview mirrors for the Opel Astra GTC, Zafira Tourer, and Ampera. The Astra GTC and
Zafira Tourer also offer the SmartBeam high-beam assist system, as standard equipment on the top trim level.
In March 2012, Gentex said it is shipping its SmartBeam DFL for the 2012 BMW 3 Series, available throughout Europe.
In April 2012, Gentex said its SmartBeam system will be available on the 2013 Ford Taurus. The vehicle went on sale in North
America in spring 2012. The Taurus, Ford's flagship sedan, offers SmartBeam on the Limited and SHO models.
In May 2012, Gentex said it is supplying auto-dimming mirrors in conjunction with a camera-based driver-assist system for the
2013 Ford Explorer. The new system uses a multi-function camera combined with algorithmic decision making to perform
automatic high-beam control, lane keeping and driver alert. The system was developed in conjunction with Mobileye.
Gentex is providing a rearview-mirror-integrated display for the 2013 Mazda CX-5 sold in Japan that allows the vehicle to meet
unique Japanese safety requirements while enhancing vehicle styling. Specifically, Gentex is shipping an automatic-dimming
interior mirror with an integrated 3.3-inch liquid crystal display that not only shows the view from the vehicle's backup camera,
but also displays the view along the passenger side of the vehicle from a camera located in the wing mirror. In Japan, vehicle safety
regulations dictate that all vehicles meet what is often referred to as the "one-metre pole" requirement. It states that drivers must
be able to view, either directly or in their mirrors, a one metre tall by 0.3 metre diameter cylinder placed directly in front of or
alongside the passenger side of the vehicle. Often automakers comply with the regulation by using a fender mirror, which attaches
to the vehicle's front fender and helps eliminate the passenger-side blind zone. While fender mirrors do offer a solution, they often
are not a part of the vehicle's initial design, and can look out of place on an otherwise meticulously planned and stylised vehicle.
The 2013 Mazda CX-5 passenger-side monitor and rear camera display are standard equipment on the CX-5 models sold in Japan.
In July 2012, Gentex said it is supplying auto-dimming mirrors with its SmartBeam lighting assist system, as well as auto-dimming
mirrors with a camera-based driver-assist system for both the new 2013 Lincoln MKS full-size premium sedan and 2013 Lincoln
MKT three-row premium crossover.
In summary, Gentex's new programmes in production featuring auto-dimming mirrors for the 2013 model year include:
Chevrolet Cativa Sport
Citroen C4 Aircross
Dodge Dart
Dodge Ram
Ford Taurus
Ford Explorer
Ford Fusion
Copyright 2013, Aroq Ltd
October 2013
Honda Ridgeline
Lincoln MKZ
Lincoln MKS
Lincoln MKT
Mazda CX-5
Nissan Note
Peugeot 4008
Toyota Auris
Toyota Avalon
Toyota Corolla
R&D
Gentex employs about 400 research scientists, chemists, electrical and mechanical engineers to improve the function, quality and
performance of its auto-dimming mirrors. Over the past decade, Gentex has turned the auto-dimming rearview mirror into a
strategic electronic module a preferred location for electronic features, displays and driver communication interfaces.
In addition, Gentex has developed its own compass technology dubbed Z-Nav
-Nav,, which can be sold as a system with the compass
heading displayed in the interior auto-dimming mirror. The technology features the companys proprietary, digital, tri-axis sensor
(transducer) and software. Gentexs tri-axis design is similar to compasses used in aircraft, and can be mounted on any fixed or
pivotal location in the vehicle, including inside the mirror housing.
Gentex says it continues to add features to its auto-dimming mirrors, such as its proprietary SmartBeam and Rear Camera Display
(RCD) Mirror.
Gentexs SmartBeam is a high beam headlamp assist system that the company developed and introduced in the 2005 model
year. Gentex says that its next generation of SmartBeam products will not only automate high- and low-beam switching, but
also will produce continuously variable low-beam patterns, and control "constant ON" high beam systems that require
"next-generation" headlamp hardware currently being developed by various headlamp manufacturers. For these future
systems, says Gentex, SmartBeam generates "block-out" or "glare-free" zones around oncoming and preceding traffic,
allowing light to be cast around surrounding traffic for maximum forward lighting.
October 2013
10
October 2013
11
on 1 February 2007. In May 2010, however, Ichikoh Industries and Mitsuba agreed to dissolve their joint venture in the US. In a
statement, the partners said: Ichikoh and Mitsuba established the joint venture from a strategic point of view. However, in the
wake of environmental changes triggered by the so-called Lehman shock in 2008, Ichikoh and Mitsuba have agreed to a view that
turning business around in the future is impossible. Then, through amicable consultation, the dissolution has been decided.
In 2010, Ficosa and Ichikoh entered into an agreement to create a global alliance in the automotive mirror business. The partners
say the objective of this alliance is to deliver a better service by undertaking joint actions on a global basis. They claim that the
alliance will represent the worlds largest supplier of automotive mirrors. In a statement, the partners said: Ficosa-Ichikoh will
have a leading presence in North America (United States, Mexico and Canada), South America, South Africa and Asia. The
footprint in Asia is considered to be especially important by the alliance given its emerging importance on the world stage, as Asia
is expected to account for 50 percent of the worldwide automotive production in 2014. Ficosa says it will acquire the industrial
operations and businesses of Ichikoh in the US.
Products
Magna Mirrors is the worlds largest producer of automotive mirror systems and a major supplier of engineered glass systems and
door handles. In addition to Magna Mirrors corporate headquarters and various administrative offices, Magna Mirrors operates
production facilities in North America, Europe and Asia. Magna Mirrors produces some 26m interior and 28m exterior mirrors
annually.
Its interior rearview mirror range and capabilities includes:
Auto-dimming
Telematics
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October 2013
13
the only auto-dimming electrochromic mirror with a solid core, using the companys Solid Polymer Matrix technology.
Magna Mirrors delivers all of its mirrors as complete, ready-to-install units. Its exterior rearview mirror assemblies combine mirror
glass with electric or manual adjusting mechanisms, wiring harnesses and other hardware. These parts are fitted into the mirror
housing and colour-matched to the vehicle.
Customers
Magna Mirrors customers include:
AvtoVAZ
Beiqui Foton
BMW
Chang'an Auto
Chang'an Suzuki
Chery
Chrysler
Daimler
FAW
Ferrari
Fiat
Ford
GAZ
Geely
General Motors
Great Wall
Harbin Hafei
October 2013
14
Hebei Zhongxing
Honda
Hyundai
Jianghuai Auto
Jiangling Motor
Jinbei Brilliance
Lifan
MAN
Maruti Suzuki
Mazda
Mitsubishi
Nanjing Auto
Porsche
PSA Peugeot Citroen
Renault-Nissan
SAIC
SAIC-GM-Wuling
Suzuki
Tata
Toyota
Volkswagen
Volvo Truck
Zotye
October 2013
15
Murakami Kaimeido
Japans Kaimeido was founded way back in 1882 as a manufacturer of decorative metal parts. Its first foray in to making mirrors
began in 1897, expanding its business and opening a dedicated mirror plant in 1946. Two years later, the company was
incorporated as Murakami Kaimeido, and expanded its rearview mirror business further by supplying Toyota in the 1950s, adding
Mitsubishi in the 1960s, and Honda, Nissan and other Japanese automakers in the 1970s and 1980s. During the 1990s, Murakami
Kaimeido strengthened its rearview mirror business, opening new factories in Japan and overseas.
Today, Murakami Kaimeido is one of the largest manufacturers of rearview mirrors in Japan. The company employs 2,670 people.
Its international network includes subsidiaries and joint ventures in Thailand, China and the US:
Murakami Ampas (Thailand) C
Co
o Ltd manufactures rearview mirrors at a 22,889-m site in Amphur Muangsamutprakam, Thailand. This factory employs
366 people.
Murakami Manufacturing (Thailand) C
Co
o Ltd prismatic mirror glass, injection moulding and assembly. Produces some 5m pieces of interior rearview mirrors
annually. This 32,000-m site employs 241 people.
Jiaxing Murakami Ishizaki C
Corp
orp in December 2002, Murakami Kaimeido entered into a joint venture with Ishizaki Honten to produce automotive rearview
mirrors in China. Murakami holds a 70 percent stake and Ishizaki holding the remaining 30 percent in the production company. Production commenced in
2003 at a 34,007-m factory located in the Jeaxing economic development zone, employing 260 workers.
Murakimi Manufacturing USA Inc this facility in Campbellsville, Kentucky, US covers 12,000-m and manufactures rearview mirrors. It employs 276
workers. The company supplies plastic moulded parts and mirrors to the Japanese transplants as well as Ford, Chrysler and General Motors. Murakami
Kaimeido was involved in a mirror manufacturing joint venture with a company in Michigan from 1989 to 1992, but then withdrew from the US market due
to under-performance. The companys decision to establish operations in the US was said to have been prompted by the increasing globalisation of
production.
October 2013
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Super heater
Door mirror with foot light
Auto retractable mirror controller
Door mirror with turn lamp
Door mirror with side camera
Reverse gear combination mirror controller
Low stress mirror with indicator
Hydrophilic exterior rearview mirrors are coated with two layers of chemicals (titania and silica) to disperse raindrops, thereby
improving visibility. Murakami Kaimeido supplies hydrophilic clear mirrors, either as standard fitment or optional, to a number of
vehicle makers, including: Toyota, Nissan, Mitsubishi, Honda, Daihatsu and Suzuki.
SL Corporation
Established in 1956, SL Corporation develops and manufactures a range of products, including automotive lighting systems, chassis
parts, rearview mirrors and electronic parts.
Headquartered in Gyeongbuk, Korea, SL Corp operates 11 factories and an R&D centre in Korea and eight factories and three R&D
centres overseas. It manufactures rearview mirrors in Korea (SL Mirrortec).
SL Corp recently revealed deatils of its driver assistance technology that helps the driver during parking maneuvers. Its so-called
AVM (Around View Monitoring) system can check parking distance to the line, parking space and other vehicles through the use of
four cameras on all side of the vehicle. The supplier claims that its AVM has more colour reproducibility and image quality than its
competitors. The system can support both analogue and digital video output and offers 2D and 3D view mode for driver
convenience.
SL Corp has also recently developed a rearview monitoring system that provides both top view and rearview using a rearview
camera. The supplier points out that its system should enable drivers to park with ease because it shows two views
simultaneously.
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Isuzu
Jaguar
Jeep
Kia
Lamborghini
Lancia
Land Rover
Lincoln
Mahindra & Mahindra
Maserati
Maybach
Mazda
McLaren
Mercedes-Benz
Mini
Mitsubishi
Nissan
Opel
Peugeot
Pontiac
Porsche
Renault
Rolls Royce
October 2013
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Saab
Saturn
Seat
Skoda
Smart
Ssangyong
Suzuki
Tata
Toyota
Volkswagen
Volvo
SMGs exterior rearview mirrors range from basic mirrors with manual mirror adjustment to higher value-added mirrors with
multiple integrated features such as turn signals, auto-dimming glass, temperature sensors and camera-based blind spot detection
systems. Its interiors rearview mirrors range from basic prismatic mirrors to higher value-added mirrors with multiple features
including automatic dimming glass, microphone arrays for hands-free mobile phone operation, garage door openers, map lights
and data displays.
SMG Automotive is in the process of building a second manufacturing facility in Mosonmagyarvr, Hungary. The 10,000-m plant
will fall under the auspices of SMR Automotive Mirror Technology Hungary. It will manufacture rearview mirrors for passenger cars
for European vehicle makers. On completion, the new plant effectively doubles the capacity of SMR Hungary. SMR Hungarys R&D
centre is currently located in the Gyr. The company is planning to transfer its R&D centre to Mosonmagyarvr and also
strengthen R&D capacities to cater for specific market demands.
In 2011, Moherson Sumi Systems Ltd acquired an 80% stake in Germany's Peguform Group for EUR141.5m. Motherson Sumi
acquired the stake through a special company in which it holds a 51% stake while group firm Samvardhana Motherson Finance Ltd
holds the remainder. Motherson bought the stake from Austria's Cross Industries AG, which continues to hold 20% of Peguform.
The Peguform deal followed the firm's acquisition of Visiocorp, the UK based manufacturer of rear-view mirrors, in 2009,
cementing its presence in Europe. Gaining control of Peguform has given SMG a significant foothold in business with Volkswagen,
BMW and Daimler.
In May 2013, SMR said it is expanding its Marysville, Michigan, SMR Automotive Systems USA plant. The company will invest
US$40m in a 30,000 square foot expansion that is expected to result in the creation of around 350 jobs during the next three
years. Plans for the Marysville expansion include the addition of a new paint line doubling current capacity, additional office space,
October 2013
20
and new moulding equipment. SMR is also scheduled to acquire a 100,000-square-foot building in the City of Port Huron to serve
its warehousing and distribution needs. The investment will see SMR almost double its capacities to produce rearview mirrors for
the North American automotive industry.
Others
Mirror Controls International
Mirror Controls International (MCI) designs, develops and manufactures electric mirror adjusting actuators and electric powerfolding mirror actuators for passenger cars and SUVs. These products are sold to mirror manufacturers. The company produces
some 40m units annually, making it one of the largest independent manufacturers of actuators in the world.
Headquartered in Woerden, Netherlands, MCI operates three factories located in Ireland (Manorhamilton), Mexico (Reynosa) and
China. Its factory in China (Suzhou) opened in 2009. Its Irish factory serves BMW, Ford, Jaguar, Rolls Royce and Volkswagen.
Markets
The two largest manufacturers of rearview mirrors worldwide in 2012 were SMR Automotive and US-based Magna Mirrors.
Collectively these two manufacturers controlled over half the combined market for interior and exterior rearview mirrors in
Europe, North America, and the Asia-Pacific region (which includes Japan, South Korea, China and Australia) while about 30% was
held by Ficosa, Murakami and Ichikoh.
Wher
Wheree is the sector heading?
Rearview mirrors are being transformed into a high tech hub of automotive electronics. Given that a driver typically looks at the
interior mirror once every 15 seconds, it would seem the ideal location to display a variety of information. On balance, we see a
number of trends and drivers shaping this sector, including:
Increasing fitment of auto-dimming mirrors in lower segment vehicles. For example, we estimate that interior auto-dimming
mirrors were fitted on 20.6% of all new passenger cars and light vehicles in 2012. That proportion could exceed 27% by
2022.
Increasing integration of fog sensing/signalling modules, gas sensing, occupant sensing, sign detection, and pedestrian
detection.
While more and more features are being packed into rearview mirrors, embedded camera technology is developing quickly.
As the electronic content per vehicle rises year on year, packaging designers are struggling to integrate new features,
displays, sensors and driver communication interfaces.
Copyright 2013, Aroq Ltd
October 2013
21
New electronic features can be located in four main areas: the instrument panel, overhead console, centre console or mirror.
Rear camera display functionality is becoming popular, too. In the US, a NHTSA rule could force the increased use of rearview
cameras. While the US Department of Transport and NHTSA are backing the ruling, some automakers are concerned about
the cost of installing such cameras. Yet other automakers such as Ford and Honda are already pushing ahead.
In some countries, narrow streets and dense traffic have led to the increased fitment of power-folding mirrors. We are seeing
adoption rates gradually increasing worldwide as power-folding spec provides a luxurious image to motorists.
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2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
Gentex
80
78
77
78
79
80
83
83
83
84
85
86
MagnaDonnelly
16
17
18
19
18
17
14
14
14
14
13
12
Tokai Rika
Murakami Kaimeido
Total
100
100
100
100
100
100
100
100
100
100
100
100
Sour
Source
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Market shares
Exterior rearview mirrors
Asia-Pacific
In 2012, the Asia-Pacific market for exterior rearview mirrors was led by Murakami-Kaimeido with a 23% share closely followed by
Ficosa-Ichikoh, SMR Automotive and Magna.
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Asia-Pacific manufacturer automotive exterior rearview mirror market shares, 2010-2012, % of volume
Compan
ompanyy
Murakami-Kaimeido
22
22
23
5%
Ficosa-Ichikoh
15
18
21
17%
SMR Automotive
17
17
18
6%
Magna
11
12
13
8%
Others
35
31
25
-19%
Total
100
100
100
Sour
Source
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In the South Korean market, the major manufacturers include SL Corporation, SMR Automotive and local producer Wooyong. SL
Corp estimates it has a 40% share of the South Korean mirrors market.
Meanwhile, Western manufacturers are investing in the Chinese mirror market. In early 2008, Magna International unit Magna
Electronics made two acquisitions: Troy, Michigan-based Allied Transportation Technology, which makes ultrasonic sensing
systems used for parking assistance and back-up object detection, and the Zhangjiagang Suxing Electronics facility located in
Zhangjiagang, China. The acquisition of Allied will provide [us] with enhanced technology and products that will complement our
strong line of existing driver assistance systems, said Francois Truc, vice president and general manager of Magna Electronics
North America and Asia. The new facility in China, which will be renamed Magna Electronics Suxing, will complement the units
existing electronics product lines with products such as body control modules for China and other markets. The acquisition of the
Suxing Electronics facility and the integration of its operation into Magna Electronics creates a unique position for us to deliver
new technologies to the Chinese market, said Truc. Magna Electronics product lines include reverse park-assist cameras, interior
mirror electronics, lane departure warning systems, intelligent headlamp controls, in-dash computers, interior and exterior lighting
products, plus body electronics, power and powertrain controllers.
In July 2008, Visiocorp (now SMR Automotive) opened a new 50/50 joint venture facility in Xizhou, China (south of Shanghai, near
Ningbo). Developed with partner Ningbo Huaxiang (NBHX), Ningbo Huaxiang Automotive Mirror Co Ltd manufactures exterior
mirrors, fuel filler modules and other parts. The partners have invested some EUR10m in the 15,000-m facility, creating 100 jobs.
NBHX was established in 1988 and is one of Chinas largest privately-owned limited companies. The 15 NBHX production plants
supply a variety of exterior and interior parts to Chinese automakers.
Europe
SMR Automotive led the European exterior rearview mirror market in 2012 with a 29% share followed by Magna and Ficosa with a
26% share each. The rest are mostly imports from Asia. An auto executive told us: The others are local national competitors. They
might include some Japanese and Korean companies who need to localise their supply to their transplant customers.
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European manufacturer automotive exterior rearview mirror market shares, 2010-2012, % of volume
Compan
ompanyy
SMR Automotive
30
30
29
-3%
Magna
25
26
26
0%
Ficosa
23
25
26
4%
Others
22
19
19
0%
Total
100
100
100
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North America
In 2012, the North American market for exterior rearview mirrors was led by Magna with a 31% share followed by Ficosa-Ichikoh,
SMR Automotive and Murakami-Kaimeido.
In 2008, Ficosa acquired Delbar Products Inc. Delbar produces automotive rearview mirrors. The company was founded in 1947
and is based in Perkasie, Pennsylvania, US. Since 15 April 2008, Delbar Products Inc has been operating as a subsidiary of Ficosa
North America Corp. In 2010, Ficosa and Ichikoh created a global alliance in the automotive mirror business thereby increasing its
market share in North America. In 2011, Ficosa acquired US-based rearview mirror manufacturer, Camryn thereby further
strengthening its market position in North America.
In 2007, Eaton Corp sold its mirror controls division to funds managed by Englefield Capital, to private equity firm for US$111m.
Eatons mirror controls division is part of the companys automotive group, employs approximately 630 people and has four
manufacturing operations. The business produces mirror actuators and power-fold actuators for exterior automotive mirror
systems.
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North American manufacturer automotive exterior rearview mirror market shares, 2010-2012, % of volume
Compan
ompanyy
Magna
30
30
31
3%
Ficosa-Ichikoh
18
28
30
7%
SMR Automotive
21
21
20
-5%
Murakami-Kaimeido
0%
Others
25
15
13
-13%
Total
100
100
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-Kia
Mazda
Mitsubishi
Nissan
-Infiniti
-Nissan
Porsche
PSA
-Citroen
-Peugeot
Renault
-Renault
-Samsung
SAIC
-MG
-Roewe
-Ssangyong
Subaru
Suzuki
Tata
-Jaguar
-Land Rover
Toyota
-Daihatsu
-Lexus
-Toyota
Volkswagen
-Audi
-Bentley
-SEAT
-Skoda
-Volkswagen
Europe
The big three European interior rearview mirror manufacturers collectively controlled the market in 2012. Ficosa has significant
business with Ford of Europe, producing products from its plant in India thereby enabling it to become increasingly competitive.
Intentional page br
break
eak to accommodate the table which follows.
October 2013
33
European manufacturer automotive interior rearview mirror market shares, 2010-2012, % of volume
Compan
ompanyy
Magna
30
30
31
3%
SMR Automotive
29
30
30
0%
Ficosa
17
19
20
5%
Others
24
21
19
-10%
Total
100
100
100
Sour
Source
ce
just-auto
October 2013
34
Emerging markets
Brazil
In 2010, Magna International was awarded new mirror business with global automakers in Brazil.
Hungary
In 2011, SMR Automotive opened a second manufacturing facility in Mosonmagyarvr, Hungary to manufacture rearview mirrors
for European carmakers and their subsidiaries in the region. The site enabled SMR Hungary to double its production capacity.
Technologies
Defining the elements
Exterior and interior rearview mirrors vary in complexity but typically consist of a plastic casing, a support structure that joins the
mirror to the vehicle, a piece of mirror glass, electric motors (known as actuators) that are used to adjust the mirror and,
increasingly, to operate power-folding mechanisms in exterior mirrors, and wire harnesses and other parts. Mirror cases are
typically made from injection-moulded plastic.
October 2013
35
An auto executive told us: The power folding mirror market is still growing in Europe. In fact, it is exceeding our expectations. I
would say that it has increased by more than 100% compared to three years ago. At this moment, we are strongly investing to
increase our capacity to meet demand.
October 2013
36
Technical trends
Rearview mirrors are being transformed into a high tech hub of automotive electronics. For its part, Ficosa is developing is a
multiplex solution in order to reduce the amount of power required in the mirror. We are also dedicated to installing antennae in
mirrors for AM, FM, telephone, digital television, digital audio broadcasting and GPS, said Vicen Aguilera, managing director of
Ficosa Technology. The trend in the automotive business is that cars look nicer without antennae. So we are putting more and
more antennae in the mirrors. In addition, we are putting cameras on the mirrors for driver assistance. We are also using some
additional functions like day running light with LEDs.
October 2013
37
Martin Klbel, senior key account manager for Flabeg Holding GmbH agrees with these observations and anticipates that camera
systems or radar systems for blind spot detection will become a standard. Antennae will be integrated because car designers do
not like the standard roof top antenna, he told just-auto.
Flabeg has introduced a flat-aspheric mirror to the US market. It consists of an inner flat area that shows the field of view -- as
requested by regulations -- and an outer area that is bent aspherically to eliminate the blind spot. The aspheric curve was chosen
for the European market, says Klbel. Up to now, the combination of a flat and bent part in a single piece mirror was not possible.
The advantages of this mirror against an additional spotter mirrors are the compatibility with standard backing plates and heaters.
Also, the price is lower. We are also trying to penetrate the market with GControl, our low glare mirror. It reduces glare at night
significantly.
The popularity of other rearview mirror features continues to grow. For instance, LED turn signals have quickly entered the vehicle
market with no signs of slowing-up as Aguilera told just-auto: All car manufacturers are trying to put some design personality in
the turn signal on the mirror. And there is no doubt that you can reach much better styling during the night using LEDs. It's also
more expensive because you need more electronics. However, the medium and premium cars will go toward LED solutions while
the low cost cars will retain the bulb as a cheap solution. I think we'll see 50% of cars with LED [turn signals] by 2014 and the rest
fitted with bulbs.
Meanwhile, Gentex has had some success in selling its so-called SmartBeam, a high beam headlamp assist system which
automatically turns vehicle high beams on and off according to surrounding traffic conditions. SmartBeam was debuted in the US
in the 2005 model year and in Europe the following year.
Since then, some carmakers have adopted vehicle speed, yaw and pitch as well as steering sensors to control headlamp patterns
and the direction the beams are pointing. Beyond the automatic dipping of the main beams, how close are we to seeing the
application of the more advanced SmartBeam VFL variable forward lighting and DFL dynamic lighting systems? Connie Hamblin,
corporate secretary and vice president, investor relations and corporate communications, told just-auto: We currently expect that
we should be able to announce new programmes for VFL in the next year or so, and the DFL should follow within a year of that.
The adoption of VFL is contingent upon the adoption rates of newer headlamp technology, such as LEDs. We also expect that we
will be able to announce initial programmes for other camera-based driver-assist features, such as lane departure warning, collision
avoidance, etc., over the next two to three years.
Electrochromic (auto-dimming) glass is a good application for rearview mirrors, and Gentex has broadened its product line to
supply dimmable windows to Boeing for commercial airliners. So could the technology ever catch-on for, say, automotive roof
glass? The technology could catch on for automotive roof glass, adds Hamblin, but it would likely be in very low volume,
primarily due to the cost. We have been asked to make prototype electrochromic sunroofs for very expensive concept cars, but we
work to stay focused on our core products and business. Gentexs business model is built around the company developing high
tech products that consumers want, providing them in high volume at a low cost to the customer.
As far as Gentexs ambitions for dimmable windows for architectural applications are concerned, Hamblin concludes: We believe
that applications for architectural glass are still a number of years out, since there are a number of hurdles that still need to be
overcome. The primary issue for all of the technologies out there is cost/square foot versus the expected payoff in energy savings.
We continue to work to develop products in this area, and have the added benefit that improvements in the chemistry for the
dimmable windows are applicable to the chemistry that we use for our auto-dimming mirror products.
October 2013
38
October 2013
39
Power folding passenger vehicle mirrors are relatively common, but a power fold system for a large truck mirror had never been
developed before, said Gary Ghent, executive vice president, global sales and marketing for Visiocorp. We conducted extensive
market research with OEMs and drivers to gage the level of interest in this type of feature. Our market research overwhelmingly
confirmed that drivers wanted power folding truck mirrors with convenient operation. We presented the research to Ford. Ford was
very interested in the research because it presented an opportunity to develop and offer a revolutionary feature that would make
the Super Duty truck unique, increase its worth and be useful to the driver.
Visiocorps power-fold design contains two power fold units each, one in each arm. Each unit can provide up to 13Nm (9.6lb.f)
torque to lock the mirror head in position and ensure a stiff structure. Each unit incorporates a clutch system that allows manual
folding of the mirror head. A feature unique to the design is the park detent that ensures the mirror head stays put in the parked
position, even after being manually folded.
Recent innovations
Chrysler's Rear Cross Path and Blind Spot Monitoring
systems
Chrysler is offering a so-called Rear Cross Path and blind spot monitoring system which is similar to Fords, warning drivers who are
backing out of parking spaces of traffic moving toward their vehicle, but outside the drivers field of vision.
Drivers are notified of vehicle(s) crossing behind their vehicle via an illuminated icon on the sideview mirror, and with an audible
chime. Rear Cross Path operates any time the vehicle is in reverse and is available on the Chrysler Town & Country and Dodge
Grand Caravan. The automakers blind spot monitoring system helps drivers when changing lanes if being passed by vehicles or
when vehicles are positioned in the blind spot zone. Drivers are notified of a potential hazard via an illuminated icon on the
sideview mirror, and if the turn signal is operated, an audible chime can act as an additional warning. Blind Spot Monitoring which
uses dual ultra-wideband radar sensors is active any time the vehicle is moving forward.
October 2013
40
customer needs, said Kohlstrand. Customers told us that visibility is important to them and that they specifically desired a more
effective outside rearview mirror. The cross traffic alert feature works in conjunction with the radar-based blind spot monitoring
system using the systems two multiple beam radar modules, which are packaged in the rear quarter panels one per side. The
radar identifies when a vehicle enters the defined blind spot zone and illuminates an indicator light on the corresponding sideview
mirror, providing a warning that a vehicle is approaching. Cross traffic alert uses the radar when in reverse to pick up moving
objects within a 65ft range from either the left or right side of the vehicle. The radar also works when backing out of angled
parking spaces because its view is wider than just strictly sensing traffic coming at a 90 angle. Conventional systems have limited
sideways effectiveness, Ford said. When cross traffic is approaching, two warnings are given: an indicator lights up in the
corresponding outside mirror and an audible alert is sounded.
October 2013
41
October 2013
42
October 2013
43
October 2013
44
"The rear camera is critical to the functionality of Safety Shield, as well as the rear view used for around view monitor, said
Richard Picton, Nissan's safety shield engineer. We couldn't allow the camera's lens to get dirty at any time because it would
detract from the technology's performance in everyday use with the customer. However, we didn't want the task of cleaning the
lens to fall at the hands of the driver, so the intelligent self-cleaning system was developed."
With no input from the driver the rear camera is kept clear of accumulated dirt or water drops. This fully automated function relies
on algorithms processing more than 3m pixels from the rear camera every second to determine when the image is obscured. Inputs
are also taken from windscreen wiper functions to help to ascertain the prevailing driving conditions.
First the image from the camera is received and processed into a view which the human eye can easily see. In order to see beyond
180-degrees, the lens protrudes from its position on the tailgate and has a 'fish-eye' shape. As a result it captures a stretched image
that needs to be digitally remapped to appear on the flat 5.8-inch Connect screen on the Note's dashboard.
The downside of the camera's location is that it is exposed to dirt, dust and water, which could obscure the image. "Light dust is
best cleared with a blast of air, says Picton. A splash of muddy water from a puddle will need a full wash, so water is squirted at
the lens and blown off again with air."
October 2013
45
Existing and potential features for inclusion in interior rearview mirrors, 2013
Featur
eaturee
Existing / potential
Existing
Existing
Existing
Existing
Telematics
Existing
Existing
Existing
Map lights
Existing
Digital compass
Existing
Existing
Existing
Existing
Rain/fog sensing
Existing
Existing
Potential
Potential
Sour
Source
ce
Gentex
October 2013
46
Audis R18 Le Mans prototype has no rear window. Instead, it features a digital rearview mirror. A small
camera located at the rear of the car relays images to a 7.7-inch digital screen in place of the interior
rearview mirror. This technology could trigger more styled supercars to eliminate the rear window.
October 2013
47
Bloomberg reported on 15 January 2013 that the delayed rule that would require backup cameras in new cars remains very much
on the table, National Highway Traffic Safety Administrator David Strickland said. The secretary and I talk about rear visibility
every day, Strickland said during an interview at the Detroit motor show, referring to US Transportation Secretary Ray LaHood.
Automakers have opposed placing the mandate on all vehicles, saying it makes sense for larger cars.
Gentexs solution to meet the pending Kids Transportation Safety Act (KTSA) requirement is its Rear Camera Display (RCD)
Mirrors, which display high-resolution, colour images of the area directly behind the vehicle via an automaker-specified camera.
For its part, Bosch already produces the necessary automotive video technology. Boschs product range starts with video cameras
for simple image reproduction on a video display in the driver's field of vision. These analogue colour cameras have a resolution of
640 x 480 pixels and lenses that cover an angle of view of either 130 or 180 degrees. Bosch engineers are also combining video
technology with ultrasound systems for parking aids and parking assistance systems. They are also working on multi-camera
systems that are capable of giving the driver a bird's-eye view of the car and its immediate environment. The next stage, says
Bosch, is for the video systems not just to display images they have filmed but also to interpret them. Smart camera systems
analyse video footage in order to detect obstacles and moving objects in the vehicle's vicinity and to provide warnings to the driver.
Meanwhile, Honda says it is taking a comprehensive approach to enhancing driver visibility and confidence on the road beginning
with the
For its part, Honda says it is taking a comprehensive approach to enhancing driver visibility and confidence on the road beginning
with the widespread application of rearview cameras on 2013 models. Over 94% of Honda's 2013 North American model line-up
will be equipped with rearview cameras, with 100% of Honda's truck line-up (Crosstour, CR-V, Odyssey, Pilot, Ridgeline) as well as
CR-Z, Accord and Crosstour providing rearview cameras as standard equipment. Rearview cameras are just one aspect of Honda's
comprehensive approach to technologies designed to enhance a driver's visibility, demonstrated by a host of features available on
2013 Honda models. Safety technologies such as Honda's new Forward Collision Warning (FCW) and Lane Departure Warning
(LDW) systems will be available on the 2013 Honda Accord and Crosstour. Both systems use a camera mounted behind the
windshield to warn drivers of a potential collision in front of them or to alert drivers if the car is unexpectedly moving out of its
lane. Other Honda features aimed at improving driver visibility are the Expanded View Driver's Mirror - already standard
equipment on the 2012 Honda CR-V - and the Honda-exclusive LaneWatch blind-spot display. LaneWatch uses a camera mounted
on the passenger mirror to provide an enhanced view of the passenger-side roadway. This unique technology debuted on the 2013
Accord and 2013 Crosstour.
Over 94% of Honda's 2013 North American model line-up will be equipped with rearview cameras, with 100% of Honda's truck
line-up (Crosstour, CR-V, Odyssey, Pilot, Ridgeline) as well as CR-Z, Accord and Crosstour providing rearview cameras as standard
equipment. Rearview cameras are just one aspect of Honda's comprehensive approach to technologies designed to enhance a
driver's visibility, demonstrated by a host of features available on 2013 Honda models. Safety technologies such as Honda's new
Forward Collision Warning (FCW) and Lane Departure Warning (LDW) systems will be available on the 2013 Honda Accord and
Crosstour. Both systems use a camera mounted behind the windshield to warn drivers of a potential collision in front of them or to
alert drivers if the car is unexpectedly moving out of its lane. Other Honda features aimed at improving driver visibility are the
Expanded View Driver's Mirror - already standard equipment on the 2012 Honda CR-V - and the Honda-exclusive LaneWatch
blind-spot display. LaneWatch uses a camera mounted on the passenger mirror to provide an enhanced view of the passenger-side
roadway. This unique technology will debut on the 2013 Accord followed by the 2013 Crosstour.
October 2013
48
October 2013
49
In the future, Gentex foresee mirror-borne displays that not only provide rear camera video, but also the alerts and notifications
associated with advanced driver-assist systems like lane departure warning, forward collision warning and sign recognition.
Forecasts
This section sets out our estimates and forecasts of rearview mirrors fitted to newly-assembled passenger cars and light vehicles
across 14 of the worlds largest light vehicle markets - which collectively account for more than 98 percent of world light vehicle
production. Our forecasts range is from 2008 through to 2018 with spot forecasts for 2023 and 2028.
Here, our forecasts are divided into the following four product groups:
Interior non auto-dimming mirrors
Interior auto-dimming mirrors
Exterior non auto-dimming mirrors
Exterior auto-dimming mirrors
As far as auto-dimming mirrors are concerned, exterior auto-dimming mirrors are controlled by the sensors and electronic circuitry
in the interior auto-dimming mirror, and both the interior and exterior mirrors dim simultaneously.
To give you the complete picture, each forecast group sets out the following tables in order:
Market fitment/penetration percentage rates
Market volume (000s)
Relative market sizes (% share)
Year-on-year change in market volume (000s)
Year-on-year percentage change in volume (%)
Year-on-year change in fitment/penetration rates
Fastest growing markets by percentage growth
Our forecasts are not extrapolative but dependent on the underlying drivers of supply and demand.
Each forecast is based on vehicle data prepared by our partner, LMC Automotive. The vehicle data (passenger cars and light
commercial vehicles) includes:
North America - US, Canada and Mexico;
Copyright 2013, Aroq Ltd
October 2013
50
Interior mirrors
Interior auto-dimming mirrors
Ov
Overview
erview
An electrochromic (auto-dimming) rearview mirror automatically darkens during night time driving in response to headlights.
October 2013
51
Applications
Interior auto-dimming rearview mirrors are available on a variety of vehicle models, from the Toyota Camry to the BMW 7 Series.
Increasingly, such mirrors are being fitted to small- and mid-sized vehicles. For example, Gentex is supplying interior autodimming mirrors for the Audi A1, BMW X1, Daihatsu Mira Cocoa, Ford Taurus, Honda Accord Crosstour and CRV, Kia Forte and
Morning, VW Eos, Golf and Jetta, Suzuki Kizashi, Toyota Corolla and Auris.
According to executives of SL Corporation, there are two major trends in mirror technology in South Korea. One is the addition of
electronic functions in the interior rearview mirror. For example, some mass produced interior mirrors have had functions such as
auto-dimming, rear camera display and electronic toll collection since 2009. The second is the growth of adoption rates of turn
signal integrated into exterior rearview mirrors. Both low and high segment vehicle customers now expect turn signal options. We
believe that the trend to add various electronic functions will continue in the South Korean market along with distinguishable
functions such as integrated turn signals. We are also seeing the mass-produced exterior rearview mirror featuring Blind Spot
Detection and All Around View technologies. We predict that such features will become increasingly common and popular in South
Korea.
For
orecasts
ecasts
The following seven tables set out our estimates and forecasts for interior auto-dimming mirrors fitted to newly-assembled
passenger cars and light vehicles across 14 markets. Here, our estimates and forecasts are based on all interior auto-dimming
rearview mirrors manufactured by all suppliers of electrochromic mirrors.
Firstly, our estimates of the market fitment rates and volume of new cars and light vehicle fitted with interior auto-dimming
mirrors are set out in the following tables.
Intentional page br
break
eak to accommodate the table which follows.
October 2013
52
Market fitment/penetration rates of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light
vehicles, 2008-2028, (%)
Mark
Market
et
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
45.60%
46.60%
47.50%
48.90%
50.40%
51.40%
52.40%
53.20%
54.30%
55.30%
55.30%
62.50%
69.30%
Mercosur
4.80%
5.30%
5.90%
6.40%
7.10%
7.80%
8.60%
9.30%
10.20%
11.30%
11.30%
20.10%
33.10%
Western Europe
26.40%
27.00%
27.50%
28.60%
29.70%
30.90%
32.20%
33.40%
34.70%
36.10%
36.10%
46.20%
57.50%
Central Europe
19.50%
20.20%
21.10%
21.90%
22.80%
23.70%
24.60%
25.50%
26.50%
27.60%
27.60%
34.90%
42.50%
Russia
4.10%
4.40%
4.80%
5.10%
5.60%
6.00%
6.50%
6.90%
7.50%
8.00%
8.00%
12.80%
18.80%
Japan
6.60%
6.90%
7.30%
7.70%
8.00%
8.40%
8.90%
9.20%
9.70%
10.10%
10.10%
13.60%
17.30%
China
9.00%
9.50%
10.10%
10.70%
11.30%
12.00%
12.80%
13.40%
14.20%
15.10%
15.10%
21.40%
28.60%
India
5.80%
6.30%
6.80%
7.30%
7.90%
8.60%
9.30%
9.90%
10.70%
11.50%
11.50%
18.30%
26.90%
Korea
4.70%
5.00%
5.40%
5.90%
6.30%
6.90%
7.40%
7.90%
8.50%
9.20%
9.20%
14.60%
21.50%
Thailand
5.80%
6.30%
6.80%
7.30%
7.90%
8.60%
9.30%
9.90%
10.70%
11.50%
11.50%
18.30%
26.90%
Other Asia
3.50%
3.80%
4.10%
4.40%
4.80%
5.10%
5.60%
5.90%
6.40%
6.90%
6.90%
10.90%
16.00%
Iran
1.20%
1.30%
1.50%
1.60%
1.80%
1.90%
2.10%
2.30%
2.50%
2.80%
2.80%
4.90%
7.90%
South Africa
2.40%
2.70%
2.90%
3.20%
3.50%
3.90%
4.30%
4.60%
5.10%
5.60%
5.60%
9.90%
15.90%
Australia
7.00%
7.60%
8.20%
8.80%
9.50%
10.30%
11.10%
11.90%
12.90%
13.90%
13.90%
22.00%
32.40%
Total 14 markets
18.88%
17.68%
18.41%
19.63%
20.68%
21.34%
21.83%
22.33%
22.99%
23.70%
23.43%
29.02%
35.68%
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
53
Market volumes of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
('000s units)
Mark
Market
et
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
5,738.30
3,972.65
5,626.38
6,402.97
7,763.62
8,205.50
8,596.22
9,225.41
9,782.69
10,179.62
10,259.26
11,928.13
13,051.27
Mercosur
166.03
182.27
228.45
252.42
279.17
330.72
383.56
450.40
533.77
621.39
643.99
1,302.68
2,327.59
Western Europe
3,852.29
3,231.36
3,697.38
4,022.88
3,811.70
3,754.35
3,779.64
4,072.80
4,353.81
4,809.24
4,972.41
6,669.89
8,199.50
Central Europe
797.94
764.17
867.63
935.13
966.49
1,042.09
1,132.09
1,240.83
1,456.18
1,573.75
1,608.53
2,246.16
3,035.35
Russia
67.98
29.44
63.74
96.34
118.78
131.58
163.48
201.55
237.30
267.04
276.72
499.58
836.22
Japan
725.54
527.16
675.54
617.62
761.20
774.31
777.33
784.12
817.81
854.86
864.56
1,159.13
1,418.08
China
763.47
1,212.01
1,691.95
1,832.27
2,059.31
2,434.56
2,957.82
3,481.05
4,048.28
4,568.51
4,761.03
7,456.19
10,369.50
India
119.94
152.96
220.46
265.43
320.11
352.08
427.06
536.09
670.03
828.81
950.25
2,749.58
6,367.50
Korea
176.39
173.00
227.45
270.99
283.50
311.81
350.54
370.59
399.08
434.61
450.43
701.97
1,003.19
Thailand
79.92
62.12
110.36
105.05
178.46
219.47
235.85
282.15
326.14
365.59
380.77
788.91
1,451.26
Other Asia
57.89
45.98
65.03
74.45
93.07
107.10
131.43
151.51
172.35
193.27
199.62
385.75
686.72
Iran
14.20
17.45
23.07
25.70
16.69
9.60
7.77
8.88
13.33
22.04
28.92
97.56
188.89
South Africa
11.95
9.77
12.96
15.97
19.50
22.19
26.62
28.57
31.52
37.24
36.34
86.13
156.30
Australia
22.68
16.95
19.60
19.18
22.23
23.59
26.86
29.63
31.73
31.00
31.41
50.38
68.04
Total 14 markets
12,594.53
10,397.28
13,529.99
14,936.37
16,693.82
17,718.95
18,996.26
20,863.56
22,874.00
24,786.95
25,464.24
36,122.04
49,159.41
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
55
Further analysing the above information, the following table set out our estimates of the relative share of the top 14 markets.
Intentional page br
break
eak to accommodate the table which follows.
October 2013
56
Relative market sizes of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% share)
Mark
Market
et
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
45.56%
38.21%
41.58%
42.87%
46.51%
46.31%
45.25%
44.22%
42.77%
41.07%
40.29%
33.02%
26.55%
Mercosur
1.32%
1.75%
1.69%
1.69%
1.67%
1.87%
2.02%
2.16%
2.33%
2.51%
2.53%
3.61%
4.73%
Western Europe
30.59%
31.08%
27.33%
26.93%
22.83%
21.19%
19.90%
19.52%
19.03%
19.40%
19.53%
18.46%
16.68%
Central Europe
6.34%
7.35%
6.41%
6.26%
5.79%
5.88%
5.96%
5.95%
6.37%
6.35%
6.32%
6.22%
6.17%
Russia
0.54%
0.28%
0.47%
0.64%
0.71%
0.74%
0.86%
0.97%
1.04%
1.08%
1.09%
1.38%
1.70%
Japan
5.76%
5.07%
4.99%
4.13%
4.56%
4.37%
4.09%
3.76%
3.58%
3.45%
3.40%
3.21%
2.88%
China
6.06%
11.66%
12.51%
12.27%
12.34%
13.74%
15.57%
16.68%
17.70%
18.43%
18.70%
20.64%
21.09%
India
0.95%
1.47%
1.63%
1.78%
1.92%
1.99%
2.25%
2.57%
2.93%
3.34%
3.73%
7.61%
12.95%
Korea
1.40%
1.66%
1.68%
1.81%
1.70%
1.76%
1.85%
1.78%
1.74%
1.75%
1.77%
1.94%
2.04%
Thailand
0.63%
0.60%
0.82%
0.70%
1.07%
1.24%
1.24%
1.35%
1.43%
1.47%
1.50%
2.18%
2.95%
Other Asia
0.46%
0.44%
0.48%
0.50%
0.56%
0.60%
0.69%
0.73%
0.75%
0.78%
0.78%
1.07%
1.40%
Iran
0.11%
0.17%
0.17%
0.17%
0.10%
0.05%
0.04%
0.04%
0.06%
0.09%
0.11%
0.27%
0.38%
South Africa
0.09%
0.09%
0.10%
0.11%
0.12%
0.13%
0.14%
0.14%
0.14%
0.15%
0.14%
0.24%
0.32%
Australia
0.18%
0.16%
0.14%
0.13%
0.13%
0.13%
0.14%
0.14%
0.14%
0.13%
0.12%
0.14%
0.14%
Total 14 markets
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
57
The following tables set out the year-on-year changes by volume, percentage, plus the last table provides an interesting view on
which markets have/will see growth higher than 5% in any given year.
Intentional page br
break
eak to accommodate the table which follows.
October 2013
58
Volume changes of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
('000s units)
Mark
Market
et
2008 2009
2010
2011
2012
2013
2014
2015
2016
2017
2018 2023
2028
North America
--
-1,765.65
1,653.73
776.59
1,360.65
441.88
390.72
629.19
557.28
396.94
79.63
1,668.87
1,123.14
Mercosur
--
16.24
46.18
23.97
26.76
51.55
52.84
66.84
83.37
87.62
22.60
658.69
1,024.91
Western Europe
--
-620.93
466.02
325.50
-211.18
-57.35
25.29
293.16
281.01
455.43
163.17
1,697.48
1,529.61
Central Europe
--
-33.77
103.47
67.50
31.36
75.60
90.00
108.74
215.35
117.58
34.78
637.64
789.19
Russia
--
-38.54
34.31
32.60
22.44
12.80
31.90
38.07
35.75
29.74
9.68
222.86
336.64
Japan
--
-198.38
148.38
-57.93
143.58
13.11
3.01
6.79
33.69
37.06
9.70
294.57
258.95
China
--
448.54
479.94
140.32
227.04
375.25
523.26
523.23
567.23
520.23
192.53
2,695.16
2,913.31
India
--
33.02
67.49
44.97
54.68
31.98
74.97
109.03
133.95
158.77
121.44
1,799.33
3,617.92
Korea
--
-3.39
54.45
43.54
12.51
28.31
38.73
20.05
28.49
35.53
15.82
251.54
301.22
Thailand
--
-17.81
48.25
-5.32
73.41
41.01
16.38
46.30
43.99
39.45
15.18
408.15
662.34
Other Asia
--
-11.91
19.05
9.42
18.62
14.03
24.33
20.08
20.84
20.92
6.35
186.13
300.97
Iran
--
3.25
5.62
2.63
-9.01
-7.09
-1.83
1.11
4.45
8.71
6.89
68.64
91.33
South Africa
--
-2.18
3.19
3.01
3.53
2.70
4.43
1.95
2.95
5.72
-0.90
49.79
70.17
Australia
--
-5.73
2.65
-0.41
3.05
1.36
3.28
2.77
2.10
-0.74
0.42
18.97
17.66
Total 14 markets
--
-2,197.25
3,132.71
1,406.38
1,757.45
1,025.13
1,277.31
1,867.31
2,010.43
1,912.96
677.28
10,657.80
13,037.37
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
59
Change in volume of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
(%)
Mark
Market
et
2008 2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
--
-30.77%
41.63%
13.80%
21.25%
5.69%
4.76%
7.32%
6.04%
4.06%
0.78%
16.27%
9.42%
Mercosur
--
9.78%
25.34%
10.49%
10.60%
18.46%
15.98%
17.43%
18.51%
16.42%
3.64%
102.28%
78.68%
Western Europe
--
-16.12%
14.42%
8.80%
-5.25%
-1.50%
0.67%
7.76%
6.90%
10.46%
3.39%
34.14%
22.93%
Central Europe
--
-4.23%
13.54%
7.78%
3.35%
7.82%
8.64%
9.61%
17.35%
8.07%
2.21%
39.64%
35.13%
Russia
--
-56.70%
116.55%
51.13%
23.29%
10.78%
24.24%
23.29%
17.74%
12.53%
3.62%
80.54%
67.38%
Japan
--
-27.34%
28.15%
-8.57%
23.25%
1.72%
0.39%
0.87%
4.30%
4.53%
1.13%
34.07%
22.34%
China
--
58.75%
39.60%
8.29%
12.39%
18.22%
21.49%
17.69%
16.29%
12.85%
4.21%
56.61%
39.07%
India
--
27.53%
44.12%
20.40%
20.60%
9.99%
21.29%
25.53%
24.99%
23.70%
14.65%
189.35%
131.58%
Korea
--
-1.92%
31.47%
19.14%
4.62%
9.99%
12.42%
5.72%
7.69%
8.90%
3.64%
55.84%
42.91%
Thailand
--
-22.28%
77.67%
-4.82%
69.89%
22.98%
7.46%
19.63%
15.59%
12.10%
4.15%
107.19%
83.96%
Other Asia
--
-20.57%
41.42%
14.49%
25.02%
15.07%
22.72%
15.28%
13.75%
12.14%
3.28%
93.25%
78.02%
Iran
--
22.89%
32.24%
11.38%
-35.06%
-42.50%
-19.02%
14.26%
50.09%
65.37%
31.26%
237.29%
93.62%
South Africa
--
-18.22%
32.63%
23.18%
22.09%
13.83%
19.95%
7.32%
10.33%
18.15%
-2.41%
136.99%
81.47%
Australia
--
-25.27%
15.64%
-2.11%
15.88%
6.10%
13.88%
10.31%
7.10%
-2.32%
1.35%
60.37%
35.05%
Total 14 markets
--
-17.45%
30.13%
10.39%
11.77%
6.14%
7.21%
9.83%
9.64%
8.36%
2.73%
41.85%
36.09%
Sour
Source
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just-auto, LMC Automotive and industry sources
October 2013
61
Change in market fitment/penetration rates of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and
light vehicles, 2008-2028, (%)
Mark
Market
et
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028
North America
--
1.00
0.90
1.40
1.50
1.00
1.00
0.80
1.10
1.00
0.00
7.20
6.80
Mercosur
--
0.50
0.60
0.50
0.70
0.70
0.80
0.70
0.90
1.10
0.00
8.80
13.00
Western Europe
--
0.60
0.50
1.10
1.10
1.20
1.30
1.20
1.30
1.40
0.00
10.10
11.30
Central Europe
--
0.70
0.90
0.80
0.90
0.90
0.90
0.90
1.00
1.10
0.00
7.30
7.60
Russia
--
0.30
0.40
0.30
0.50
0.40
0.50
0.40
0.60
0.50
0.00
4.80
6.00
Japan
--
0.30
0.40
0.40
0.30
0.40
0.50
0.30
0.50
0.40
0.00
3.50
3.70
China
--
0.50
0.60
0.60
0.60
0.70
0.80
0.60
0.80
0.90
0.00
6.30
7.20
India
--
0.50
0.50
0.50
0.60
0.70
0.70
0.60
0.80
0.80
0.00
6.80
8.60
Korea
--
0.30
0.40
0.50
0.40
0.60
0.50
0.50
0.60
0.70
0.00
5.40
6.90
Thailand
--
0.50
0.50
0.50
0.60
0.70
0.70
0.60
0.80
0.80
0.00
6.80
8.60
Other Asia
--
0.30
0.30
0.30
0.40
0.30
0.50
0.30
0.50
0.50
0.00
4.00
5.10
Iran
--
0.10
0.20
0.10
0.20
0.10
0.20
0.20
0.20
0.30
0.00
2.10
3.00
South Africa
--
0.30
0.20
0.30
0.30
0.40
0.40
0.30
0.50
0.50
0.00
4.30
6.00
Australia
--
0.60
0.60
0.60
0.70
0.80
0.80
0.80
1.00
1.00
0.00
8.10
10.40
Total 14 markets
--
-1.19
0.72
1.22
1.05
0.67
0.49
0.49
0.66
0.71
-0.27
5.59
6.66
Sour
Source
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just-auto, LMC Automotive and industry sources
October 2013
63
Fastest growing markets of interior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% growth)
Mark
Market
et
2008 2009
2010
2011
2012
2013
North America
--
41.63%
13.80%
21.25%
5.69%
Mercosur
--
25.34%
10.49%
10.60%
18.46%
Western Europe
--
14.42%
8.80%
Central Europe
--
13.54%
7.78%
Russia
--
116.55%
51.13%
Japan
--
28.15%
China
--
58.75%
39.60%
8.29%
12.39%
18.22%
21.49%
17.69%
16.29%
12.85%
India
--
27.53%
44.12%
20.40%
20.60%
9.99%
21.29%
25.53%
24.99%
23.70%
Korea
--
31.47%
19.14%
9.99%
12.42%
5.72%
7.69%
Thailand
--
77.67%
69.89%
22.98%
7.46%
19.63%
Other Asia
--
41.42%
14.49%
25.02%
15.07%
22.72%
Iran
--
32.24%
11.38%
South Africa
--
32.63%
23.18%
Australia
--
15.64%
Total 14 markets
--
9.78%
22.89%
--
--
23.29%
2014
15.98%
2015
2016
7.32%
6.04%
17.43%
18.51%
7.76%
2017
2018
2023
2028
16.27%
9.42%
16.42%
102.28%
78.68%
6.90%
10.46%
34.14%
22.93%
7.82%
8.64%
9.61%
17.35%
8.07%
39.64%
35.13%
10.78%
24.24%
23.29%
17.74%
12.53%
80.54%
67.38%
34.07%
22.34%
56.61%
39.07%
189.35%
131.58%
8.90%
55.84%
42.91%
15.59%
12.10%
107.19%
83.96%
15.28%
13.75%
12.14%
93.25%
78.02%
14.26%
50.09%
65.37%
237.29%
93.62%
18.15%
136.99%
81.47%
60.37%
35.05%
--
--
23.25%
--
22.09%
13.83%
19.95%
7.32%
10.33%
15.88%
6.10%
13.88%
10.31%
7.10%
--
--
--
--
--
--
14.65%
31.26%
--
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
65
October 2013
66
Market fitment/penetration rates of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light
vehicles, 2008-2028, (%)
Mark
Market
et
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
54.40%
53.40%
52.50%
51.10%
49.60%
48.60%
47.60%
46.80%
45.70%
44.70%
44.70%
37.50%
30.70%
Mercosur
95.20%
94.70%
94.10%
93.60%
92.90%
92.20%
91.40%
90.70%
89.80%
88.70%
88.70%
79.90%
66.90%
Western Europe
73.60%
73.00%
72.50%
71.40%
70.30%
69.10%
67.80%
66.60%
65.30%
63.90%
63.90%
53.80%
42.50%
Central Europe
80.50%
79.80%
78.90%
78.10%
77.20%
76.30%
75.40%
74.50%
73.50%
72.40%
72.40%
65.10%
57.50%
Russia
95.90%
95.60%
95.20%
94.90%
94.40%
94.00%
93.50%
93.10%
92.50%
92.00%
92.00%
87.20%
81.20%
Japan
93.40%
93.10%
92.70%
92.30%
92.00%
91.60%
91.10%
90.80%
90.30%
89.90%
89.90%
86.40%
82.70%
China
91.00%
90.50%
89.90%
89.30%
88.70%
88.00%
87.20%
86.60%
85.80%
84.90%
84.90%
78.60%
71.40%
India
94.20%
93.70%
93.20%
92.70%
92.10%
91.40%
90.70%
90.10%
89.30%
88.50%
88.50%
81.70%
73.10%
Korea
95.30%
95.00%
94.60%
94.10%
93.70%
93.10%
92.60%
92.10%
91.50%
90.80%
90.80%
85.40%
78.50%
Thailand
94.20%
93.70%
93.20%
92.70%
92.10%
91.40%
90.70%
90.10%
89.30%
88.50%
88.50%
81.70%
73.10%
Other Asia
96.50%
96.20%
95.90%
95.60%
95.20%
94.90%
94.40%
94.10%
93.60%
93.10%
93.10%
89.10%
84.00%
Iran
98.80%
98.70%
98.50%
98.40%
98.20%
98.10%
97.90%
97.70%
97.50%
97.20%
97.20%
95.10%
92.10%
South Africa
97.60%
97.30%
97.10%
96.80%
96.50%
96.10%
95.70%
95.40%
94.90%
94.40%
94.40%
90.10%
84.10%
Australia
93.00%
92.40%
91.80%
91.20%
90.50%
89.70%
88.90%
88.10%
87.10%
86.10%
86.10%
78.00%
67.60%
Total 14 markets
81.12%
82.32%
81.59%
80.37%
79.32%
78.66%
78.17%
77.67%
77.01%
76.30%
76.57%
70.98%
64.32%
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
67
Market volumes of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, ('000s units)
Mark
Market
et
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
6,845.70
4,552.35
6,218.63
6,691.03
7,640.38
7,758.50
7,808.78
8,115.59
8,233.31
8,228.38
8,292.74
7,156.88
5,781.73
Mercosur
3,292.97
3,256.73
3,643.55
3,691.58
3,652.83
3,909.28
4,076.44
4,392.60
4,699.23
4,877.61
5,055.01
5,178.32
4,704.41
Western Europe
10,739.71
8,736.64
9,747.63
10,043.12
9,022.30
8,395.65
7,958.36
8,121.20
8,193.19
8,512.76
8,801.59
7,767.11
6,060.50
Central Europe
3,294.06
3,018.83
3,244.37
3,334.87
3,272.51
3,354.91
3,469.91
3,625.17
4,038.83
4,128.25
4,219.47
4,189.84
4,106.65
Russia
1,590.02
639.56
1,264.26
1,792.66
2,002.22
2,061.42
2,351.53
2,719.45
2,926.70
3,070.96
3,182.28
3,403.42
3,611.78
Japan
10,267.46
7,112.84
8,578.46
7,403.38
8,753.80
8,443.69
7,956.67
7,738.88
7,613.19
7,609.14
7,695.44
7,363.87
6,778.92
China
7,719.53
11,545.99
15,060.05
15,291.73
16,164.69
17,853.44
20,150.18
22,496.95
24,460.72
25,686.50
26,768.97
27,385.81
25,887.50
India
1,948.06
2,275.04
3,021.54
3,370.57
3,731.89
3,741.92
4,164.94
4,878.92
5,591.97
6,378.20
7,312.76
12,275.43
17,303.50
Korea
3,576.61
3,287.00
3,984.55
4,322.01
4,216.50
4,207.19
4,386.46
4,320.41
4,295.93
4,289.39
4,445.57
4,106.03
3,662.81
Thailand
1,298.08
923.88
1,512.64
1,333.95
2,080.54
2,332.53
2,300.15
2,567.85
2,721.86
2,813.42
2,930.24
3,522.09
3,943.75
Other Asia
1,596.11
1,164.02
1,520.97
1,617.55
1,845.93
1,992.90
2,215.57
2,416.49
2,520.65
2,607.73
2,693.38
3,153.25
3,605.28
Iran
1,168.80
1,324.55
1,514.93
1,580.30
910.31
495.41
362.23
377.12
519.67
764.96
1,004.08
1,893.44
2,202.11
South Africa
486.05
352.23
434.04
483.03
537.51
546.81
592.38
592.43
586.48
627.76
612.66
783.87
826.70
Australia
301.32
206.05
219.40
198.82
211.77
205.41
215.14
219.37
214.27
192.00
194.59
178.62
141.96
Total 14 markets
54,124.47
48,395.72
59,965.01
61,154.63
64,043.18
65,299.05
68,008.74
72,582.44
76,616.00
79,787.05
83,208.76
88,357.96
88,617.59
Sour
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just-auto, LMC Automotive and industry sources
October 2013
69
Further analysing the above information, the following table set out our estimates of the relative share of the top 14 markets.
Intentional page br
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October 2013
70
Relative market sizes of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% share)
Mark
Market
et
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
12.65%
9.41%
10.37%
10.94%
11.93%
11.88%
11.48%
11.18%
10.75%
10.31%
9.97%
8.10%
6.52%
Mercosur
6.08%
6.73%
6.08%
6.04%
5.70%
5.99%
5.99%
6.05%
6.13%
6.11%
6.08%
5.86%
5.31%
Western Europe
19.84%
18.05%
16.26%
16.42%
14.09%
12.86%
11.70%
11.19%
10.69%
10.67%
10.58%
8.79%
6.84%
Central Europe
6.09%
6.24%
5.41%
5.45%
5.11%
5.14%
5.10%
4.99%
5.27%
5.17%
5.07%
4.74%
4.63%
Russia
2.94%
1.32%
2.11%
2.93%
3.13%
3.16%
3.46%
3.75%
3.82%
3.85%
3.82%
3.85%
4.08%
Japan
18.97%
14.70%
14.31%
12.11%
13.67%
12.93%
11.70%
10.66%
9.94%
9.54%
9.25%
8.33%
7.65%
China
14.26%
23.86%
25.11%
25.01%
25.24%
27.34%
29.63%
31.00%
31.93%
32.19%
32.17%
30.99%
29.21%
India
3.60%
4.70%
5.04%
5.51%
5.83%
5.73%
6.12%
6.72%
7.30%
7.99%
8.79%
13.89%
19.53%
Korea
6.61%
6.79%
6.64%
7.07%
6.58%
6.44%
6.45%
5.95%
5.61%
5.38%
5.34%
4.65%
4.13%
Thailand
2.40%
1.91%
2.52%
2.18%
3.25%
3.57%
3.38%
3.54%
3.55%
3.53%
3.52%
3.99%
4.45%
Other Asia
2.95%
2.41%
2.54%
2.65%
2.88%
3.05%
3.26%
3.33%
3.29%
3.27%
3.24%
3.57%
4.07%
Iran
2.16%
2.74%
2.53%
2.58%
1.42%
0.76%
0.53%
0.52%
0.68%
0.96%
1.21%
2.14%
2.48%
South Africa
0.90%
0.73%
0.72%
0.79%
0.84%
0.84%
0.87%
0.82%
0.77%
0.79%
0.74%
0.89%
0.93%
Australia
0.56%
0.43%
0.37%
0.33%
0.33%
0.31%
0.32%
0.30%
0.28%
0.24%
0.23%
0.20%
0.16%
Total 14 markets
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
Sour
Source
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just-auto, LMC Automotive and industry sources
October 2013
71
The following tables set out the year-on-year changes by volume, percentage, plus the last table provides an interesting view on
which markets have/will see growth higher than 5% in any given year.
Intentional page br
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October 2013
72
Volume changes of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, ('000s units)
Mark
Market
et
2008 2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
--
-2,293.35
1,666.28
472.41
949.35
118.12
50.28
306.81
117.72
-4.94
64.37
-1,135.87
-1,375.14
Mercosur
--
-36.24
386.82
48.03
-38.76
256.45
167.16
316.16
306.63
178.38
177.40
123.31
-473.91
Western Europe
--
-2,003.07
1,010.99
295.50
-1,020.82
-626.65
-437.29
162.84
71.99
319.57
288.83
-1,034.48
-1,706.61
Central Europe
--
-275.23
225.53
90.50
-62.36
82.40
115.00
155.26
413.66
89.42
91.22
-29.64
-83.19
Russia
--
-950.46
624.69
528.41
209.56
59.20
290.11
367.93
207.25
144.26
111.32
221.14
208.36
Japan
--
-3,154.62
1,465.62
-1,175.08
1,350.42
-310.11
-487.01
-217.79
-125.69
-4.06
86.30
-331.57
-584.95
China
--
3,826.46
3,514.06
231.68
872.96
1,688.75
2,296.74
2,346.77
1,963.77
1,225.77
1,082.47
616.84
-1,498.31
India
--
326.98
746.51
349.03
361.32
10.02
423.03
713.97
713.05
786.23
934.56
4,962.67
5,028.08
Korea
--
-289.61
697.55
337.46
-105.51
-9.31
179.27
-66.05
-24.49
-6.53
156.18
-339.54
-443.22
Thailand
--
-374.19
588.75
-178.68
746.59
251.99
-32.38
267.70
154.01
91.55
116.82
591.85
421.66
Other Asia
--
-432.09
356.95
96.58
228.38
146.97
222.67
200.92
104.16
87.08
85.65
459.87
452.03
Iran
--
155.75
190.38
65.37
-669.99
-414.91
-133.18
14.89
142.55
245.29
239.11
889.37
308.67
South Africa
--
-133.82
81.81
49.00
54.47
9.30
45.57
0.05
-5.95
41.28
-15.10
171.21
42.83
Australia
--
-95.27
13.35
-20.59
12.95
-6.36
9.73
4.23
-5.10
-22.26
2.58
-15.97
-36.66
Total 14 markets
--
-5,728.75
11,569.29
1,189.62
2,888.55
1,255.87
2,709.69
4,573.69
4,033.57
3,171.04
3,421.72
5,149.20
259.63
Sour
Source
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just-auto, LMC Automotive and industry sources
October 2013
73
Change in volume of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (%)
Mark
Market
et
2008 2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
--
-33.50%
36.60%
7.60%
14.19%
1.55%
0.65%
3.93%
1.45%
-0.06%
0.78%
-13.70%
-19.21%
Mercosur
--
-1.10%
11.88%
1.32%
-1.05%
7.02%
4.28%
7.76%
6.98%
3.80%
3.64%
2.44%
-9.15%
Western Europe
--
-18.65%
11.57%
3.03%
-10.16%
-6.95%
-5.21%
2.05%
0.89%
3.90%
3.39%
-11.75%
-21.97%
Central Europe
--
-8.36%
7.47%
2.79%
-1.87%
2.52%
3.43%
4.47%
11.41%
2.21%
2.21%
-0.70%
-1.99%
Russia
--
-59.78%
97.67%
41.80%
11.69%
2.96%
14.07%
15.65%
7.62%
4.93%
3.62%
6.95%
6.12%
Japan
--
-30.72%
20.61%
-13.70%
18.24%
-3.54%
-5.77%
-2.74%
-1.62%
-0.05%
1.13%
-4.31%
-7.94%
China
--
49.57%
30.44%
1.54%
5.71%
10.45%
12.86%
11.65%
8.73%
5.01%
4.21%
2.30%
-5.47%
India
--
16.78%
32.81%
11.55%
10.72%
0.27%
11.31%
17.14%
14.61%
14.06%
14.65%
67.86%
40.96%
Korea
--
-8.10%
21.22%
8.47%
-2.44%
-0.22%
4.26%
-1.51%
-0.57%
-0.15%
3.64%
-7.64%
-10.79%
Thailand
--
-28.83%
63.73%
-11.81%
55.97%
12.11%
-1.39%
11.64%
6.00%
3.36%
4.15%
20.20%
11.97%
Other Asia
--
-27.07%
30.67%
6.35%
14.12%
7.96%
11.17%
9.07%
4.31%
3.45%
3.28%
17.07%
14.34%
Iran
--
13.33%
14.37%
4.32%
-42.40%
-45.58%
-26.88%
4.11%
37.80%
47.20%
31.26%
88.58%
16.30%
South Africa
--
-27.53%
23.23%
11.29%
11.28%
1.73%
8.33%
0.01%
-1.00%
7.04%
-2.41%
27.95%
5.46%
Australia
--
-31.62%
6.48%
-9.38%
6.52%
-3.00%
4.73%
1.97%
-2.33%
-10.39%
1.35%
-8.21%
-20.52%
Total 14 markets
--
-10.58%
23.91%
1.98%
4.72%
1.96%
4.15%
6.73%
5.56%
4.14%
4.29%
6.19%
0.29%
Sour
Source
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just-auto, LMC Automotive and industry sources
October 2013
75
Change in market fitment/penetration rates of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars
and light vehicles, 2008-2028, (%)
Mark
Market
et
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028
North America
--
-1.00
-0.90
-1.40
-1.50
-1.00
-1.00
-0.80
-1.10
-1.00
0.00
-7.20
-6.80
Mercosur
--
-0.50
-0.60
-0.50
-0.70
-0.70
-0.80
-0.70
-0.90
-1.10
0.00
-8.80
-13.00
Western Europe
--
-0.60
-0.50
-1.10
-1.10
-1.20
-1.30
-1.20
-1.30
-1.40
0.00
-10.10
-11.30
Central Europe
--
-0.70
-0.90
-0.80
-0.90
-0.90
-0.90
-0.90
-1.00
-1.10
0.00
-7.30
-7.60
Russia
--
-0.30
-0.40
-0.30
-0.50
-0.40
-0.50
-0.40
-0.60
-0.50
0.00
-4.80
-6.00
Japan
--
-0.30
-0.40
-0.40
-0.30
-0.40
-0.50
-0.30
-0.50
-0.40
0.00
-3.50
-3.70
China
--
-0.50
-0.60
-0.60
-0.60
-0.70
-0.80
-0.60
-0.80
-0.90
0.00
-6.30
-7.20
India
--
-0.50
-0.50
-0.50
-0.60
-0.70
-0.70
-0.60
-0.80
-0.80
0.00
-6.80
-8.60
Korea
--
-0.30
-0.40
-0.50
-0.40
-0.60
-0.50
-0.50
-0.60
-0.70
0.00
-5.40
-6.90
Thailand
--
-0.50
-0.50
-0.50
-0.60
-0.70
-0.70
-0.60
-0.80
-0.80
0.00
-6.80
-8.60
Other Asia
--
-0.30
-0.30
-0.30
-0.40
-0.30
-0.50
-0.30
-0.50
-0.50
0.00
-4.00
-5.10
Iran
--
-0.10
-0.20
-0.10
-0.20
-0.10
-0.20
-0.20
-0.20
-0.30
0.00
-2.10
-3.00
South Africa
--
-0.30
-0.20
-0.30
-0.30
-0.40
-0.40
-0.30
-0.50
-0.50
0.00
-4.30
-6.00
Australia
--
-0.60
-0.60
-0.60
-0.70
-0.80
-0.80
-0.80
-1.00
-1.00
0.00
-8.10
-10.40
Total 14 markets
--
1.19
-0.72
-1.22
-1.05
-0.67
-0.49
-0.49
-0.66
-0.71
0.27
-5.59
-6.66
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
77
Fastest growing markets of interior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% growth)
Mark
Market
et
2008 2009
2010
2011
2012
North America
--
36.60%
7.60%
14.19%
Mercosur
--
11.88%
Western Europe
--
11.57%
Central Europe
--
7.47%
Russia
--
97.67%
Japan
--
20.61%
18.24%
China
--
49.57%
30.44%
5.71%
India
--
16.78%
32.81%
11.55%
Korea
--
21.22%
8.47%
Thailand
--
63.73%
Other Asia
--
30.67%
Iran
--
South Africa
--
23.23%
Australia
--
6.48%
Total 14 markets
--
13.33%
--
2013
2014
7.02%
2015
2016
7.76%
6.98%
2018
2023
2028
6.95%
6.12%
67.86%
40.96%
20.20%
11.97%
17.07%
14.34%
88.58%
16.30%
27.95%
5.46%
--
--
11.41%
41.80%
6.35%
11.69%
10.45%
10.72%
55.97%
12.11%
14.12%
7.96%
14.07%
15.65%
7.62%
12.86%
11.65%
8.73%
5.01%
11.31%
17.14%
14.61%
14.06%
11.64%
6.00%
11.17%
37.80%
11.29%
11.28%
14.65%
9.07%
14.37%
--
2017
8.33%
47.20%
31.26%
7.04%
6.52%
--
--
--
--
--
--
--
--
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
79
Although manufacturers talk of interior rearview mirror as the ideal location for electronic features, these feature-packed mirrors
are still mainly the preserve of the luxury car segment. A basic interior mirror with flat glass set in a plastic housing with
windscreen mounts may typically cost the automaker approximately 2 each. Swap the flat glass for prismatic glass and the cost
rises to approximately 3. An auto executive told us: An interior mirror is basically in two parts so the cost of the components are
divided into two: approximately 1.50 for the housing and 1.50 for the prismatic glass. That is because prismatic glass is not a
very easy to manufacture part and the rest of the parts are structural elements and plastic parts and the foot adhesive itself.
At the other end of the spectrum, a feature-packed interior mirror with auto-dimming glass may typically cost the automaker
about 100. And everything in between is possible.
An auto executive told us: We have seen a full battery of indicators, lights, LEDs, and a number of other features being integrated
with the interior mirror We are also seeing the integration of cameras for forward view applications.
On that basis, and as a guide, we estimate that an interior auto-dimming mirror is in the region of 65 - 100 with + / - 5%
variance depending on the region.
Exterior mirrors
Most exterior rearview mirrors can be either manually or electronically adjusted to suit the drivers seating position. Remote
adjustment may be mechanical through the use of Bowden cables or electric by means of geared motors. The mirror glass itself
may be electrically heated and include electrochromic auto-dimming technology. For example, at Toyota's car assembly plant in
Burnaston, UK, there are some 120 base models of the Auris and Avensis models are being built that are fitted with 85 different
wing mirrors. In this section, we estimate the market size for auto- and non-auto dimming exterior rearview mirrors.
October 2013
80
mirror, which attaches to the vehicle's front fender and helps eliminate the passenger-side blind zone. While fender mirrors do
offer a solution, they often are not a part of the vehicle's initial design, and can look out of place on an otherwise meticulously
planned and stylised vehicle. For its part, Mazda is using Gentexs passenger-side monitor and rear camera display are standard
equipment on the 2013 CX-5 models sold in Japan. These vehicle are assembled at the automakers plants in China, Thailand and
Japan.
For
orecasts
ecasts
The following seven tables set out our estimates and forecasts for exterior auto-dimming mirrors fitted to newly-assembled
passenger cars and light vehicles across 14 markets. Here, our estimates and forecasts are based on all exterior auto-dimming
rearview mirrors manufactured by all suppliers of electrochromic mirrors.
Firstly, our estimates of the market fitment rates and volume of new cars and light vehicle fitted with exterior auto-dimming
mirrors are set out in the following tables.
Intentional page br
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October 2013
81
Market fitment/penetration rates of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light
vehicles, 2008-2028, (%)
Mark
Market
et
2012
2016 2017
North America
5.80%
5.90%
6.00%
6.20%
6.40%
6.50%
6.60%
6.70%
6.80%
7.00%
7.00%
7.90%
9.00%
Mercosur
0.60%
0.70%
0.70%
0.80%
0.90%
1.00%
1.10%
1.20%
1.30%
1.40%
1.40%
2.50%
4.10%
Western Europe
4.80%
4.90%
5.00%
5.20%
5.40%
5.60%
5.80%
6.10%
6.30%
6.50%
6.50%
8.40%
10.40%
Central Europe
4.30%
4.50%
4.70%
4.90%
5.10%
5.30%
5.50%
5.70%
5.90%
6.10%
6.10%
7.70%
9.40%
Russia
2.10%
2.10%
2.20%
2.20%
2.30%
2.30%
2.30%
2.40%
2.40%
2.40%
2.40%
2.80%
3.00%
Japan
4.20%
4.20%
4.30%
4.40%
4.50%
4.60%
4.70%
4.80%
4.80%
4.90%
4.90%
5.60%
6.10%
China
1.60%
1.60%
1.60%
1.70%
1.70%
1.70%
1.80%
1.80%
1.80%
1.80%
1.80%
2.10%
2.30%
India
1.00%
1.10%
1.10%
1.10%
1.10%
1.10%
1.20%
1.20%
1.20%
1.20%
1.20%
1.30%
1.50%
Korea
2.10%
2.10%
2.20%
2.20%
2.30%
2.30%
2.30%
2.40%
2.40%
2.40%
2.40%
2.80%
3.00%
Thailand
0.50%
0.50%
0.50%
0.60%
0.60%
0.60%
0.60%
0.60%
0.60%
0.60%
0.60%
0.60%
0.70%
Other Asia
1.00%
1.10%
1.10%
1.10%
1.10%
1.10%
1.20%
1.20%
1.20%
1.20%
1.20%
1.30%
1.50%
Iran
2.10%
2.10%
2.20%
2.20%
2.30%
2.30%
2.30%
2.40%
2.40%
2.40%
2.40%
2.80%
3.00%
South Africa
2.10%
2.10%
2.20%
2.20%
2.30%
2.30%
2.30%
2.40%
2.40%
2.50%
2.50%
2.80%
3.10%
Australia
3.10%
3.20%
3.20%
3.30%
3.40%
3.40%
3.50%
3.60%
3.60%
3.70%
3.70%
4.20%
4.60%
Total 14 markets
3.64%
3.37%
3.41%
3.54%
3.64%
3.65%
3.66%
3.69%
3.70%
3.74%
3.70%
4.17%
4.58%
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
82
Market volumes of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
('000s units)
Mark
Market
et
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028
North America
1,460
1,006
1,421
1,624
1,972
2,075
2,165
2,324
2,450
2,577
2,597
3,015
3,390
Mercosur
42
48
54
63
71
85
98
116
136
154
160
324
577
Western Europe
1,401
1,173
1,345
1,463
1,386
1,361
1,362
1,488
1,581
1,732
1,791
2,425
2,966
Central Europe
352
340
387
418
432
466
506
555
648
696
711
991
1,343
Russia
70
28
58
83
98
101
116
140
152
160
166
219
267
Japan
923
642
796
706
856
848
821
818
809
829
839
955
1,000
China
271
408
536
582
620
690
832
935
1,026
1,089
1,135
1,463
1,668
India
41
53
71
80
89
90
110
130
150
173
198
391
710
Korea
158
145
185
202
207
208
218
225
225
227
235
269
280
Thailand
14
10
16
17
27
31
30
34
37
38
40
52
76
Other Asia
33
27
35
37
43
46
56
62
65
67
69
92
129
Iran
50
56
68
71
43
23
17
19
26
38
50
111
143
South Africa
21
15
20
22
26
26
28
30
30
33
32
49
61
Australia
20
14
15
14
16
16
17
18
18
17
17
19
19
Total 14 markets
4,855
3,967
5,007
5,383
5,885
6,065
6,377
6,893
7,353
7,830
8,040
10,376
12,628
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
84
Further analysing the above information, the following table set out our estimates of the relative share of the top 14 markets.
Intentional page br
break
eak to accommodate the table which follows.
October 2013
85
Relative market sizes of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% share)
Mark
Market
et
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
30.07%
25.36%
28.39%
30.16%
33.51%
34.22%
33.96%
33.71%
33.32%
32.91%
32.31%
29.06%
26.84%
Mercosur
0.85%
1.21%
1.08%
1.17%
1.20%
1.40%
1.54%
1.69%
1.85%
1.97%
1.98%
3.12%
4.57%
Western Europe
28.85%
29.57%
26.85%
27.18%
23.55%
22.44%
21.35%
21.58%
21.50%
22.12%
22.27%
23.38%
23.49%
Central Europe
7.25%
8.58%
7.72%
7.77%
7.35%
7.68%
7.94%
8.05%
8.82%
8.88%
8.84%
9.55%
10.63%
Russia
1.43%
0.71%
1.17%
1.54%
1.66%
1.66%
1.81%
2.03%
2.07%
2.05%
2.07%
2.11%
2.11%
Japan
19.02%
16.18%
15.89%
13.11%
14.55%
13.98%
12.87%
11.87%
11.01%
10.59%
10.43%
9.20%
7.92%
China
5.59%
10.29%
10.71%
10.82%
10.53%
11.37%
13.04%
13.57%
13.96%
13.91%
14.12%
14.10%
13.21%
India
0.85%
1.35%
1.42%
1.49%
1.51%
1.48%
1.73%
1.89%
2.04%
2.21%
2.47%
3.77%
5.62%
Korea
3.25%
3.66%
3.70%
3.75%
3.52%
3.43%
3.42%
3.27%
3.06%
2.90%
2.92%
2.60%
2.22%
Thailand
0.28%
0.25%
0.32%
0.32%
0.46%
0.50%
0.48%
0.50%
0.50%
0.49%
0.49%
0.50%
0.60%
Other Asia
0.68%
0.67%
0.70%
0.69%
0.72%
0.76%
0.88%
0.89%
0.88%
0.86%
0.86%
0.89%
1.02%
Iran
1.02%
1.42%
1.35%
1.31%
0.72%
0.38%
0.27%
0.27%
0.35%
0.48%
0.62%
1.07%
1.14%
South Africa
0.43%
0.38%
0.39%
0.41%
0.44%
0.43%
0.45%
0.43%
0.40%
0.42%
0.40%
0.47%
0.48%
Australia
0.41%
0.36%
0.31%
0.27%
0.27%
0.26%
0.27%
0.26%
0.24%
0.21%
0.21%
0.19%
0.15%
Total 14 markets
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
86
The following tables set out the year-on-year changes by volume, percentage, plus the last table provides an interesting view on
which markets have/will see growth higher than 5% in any given year.
Intentional page br
break
eak to accommodate the table which follows.
October 2013
87
Volume changes of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
('000s units)
Mark
Market
et
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028
North America
--
-454
415
202
348
104
90
158
126
127
20
418
375
Mercosur
--
14
13
18
20
18
164
253
Western Europe
--
-228
172
118
-77
-25
126
93
151
59
635
541
Central Europe
--
-11
46
32
14
34
40
49
94
47
15
280
352
Russia
--
-42
30
25
14
15
25
12
53
48
Japan
--
-282
154
-90
151
-8
-27
-3
-9
20
116
45
China
--
137
128
46
37
70
142
103
91
63
46
328
204
India
--
12
18
20
20
20
23
25
192
319
Korea
--
-12
40
17
10
34
11
Thailand
--
-4
10
12
24
Other Asia
--
-6
10
23
37
Iran
--
11
-28
-19
-6
12
12
62
32
South Africa
--
-6
-1
16
12
Australia
--
-6
-1
-1
Total 14 markets
--
-888
1,041
375
502
181
312
516
460
477
210
2,336
2,253
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
88
Change in volume of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles, 2008-2028,
(%)
Mark
Market
et
2008 2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
--
-31.09%
41.30%
14.23%
21.44%
5.25%
4.34%
7.31%
5.44%
5.18%
0.78%
16.10%
12.42%
Mercosur
--
15.99%
12.59%
16.41%
12.16%
19.81%
15.71%
18.46%
17.06%
13.17%
3.64%
103.07%
77.94%
Western Europe
--
-16.27%
14.63%
8.80%
-5.25%
-1.82%
0.06%
9.26%
6.27%
9.55%
3.39%
35.45%
22.29%
Central Europe
--
-3.25%
13.53%
8.26%
3.33%
7.80%
8.61%
9.58%
16.89%
7.28%
2.21%
39.40%
35.47%
Russia
--
-59.65%
107.96%
42.24%
17.39%
3.39%
14.68%
21.19%
8.32%
5.50%
3.62%
31.64%
22.10%
Japan
--
-30.50%
24.01%
-11.31%
21.32%
-0.97%
-3.19%
-0.34%
-1.08%
2.48%
1.13%
13.79%
4.76%
China
--
50.39%
31.31%
8.61%
6.42%
11.33%
20.60%
12.42%
9.74%
6.12%
4.21%
28.92%
13.97%
India
--
29.15%
33.53%
12.15%
11.44%
1.04%
22.36%
17.92%
15.64%
15.09%
14.65%
96.99%
81.78%
Korea
--
-7.81%
27.53%
9.05%
2.43%
0.42%
4.82%
3.33%
0.09%
0.62%
3.64%
14.57%
3.98%
Thailand
--
-28.45%
64.60%
6.40%
56.98%
12.97%
-0.63%
12.38%
6.95%
4.30%
4.15%
30.20%
46.00%
Other Asia
--
-19.53%
31.07%
6.68%
14.60%
8.30%
21.92%
9.42%
4.87%
4.01%
3.28%
32.52%
39.94%
Iran
--
13.44%
20.06%
4.42%
-39.66%
-45.52%
-26.73%
8.86%
38.08%
47.65%
31.26%
124.86%
28.67%
South Africa
--
-27.31%
29.36%
11.63%
16.70%
2.15%
8.79%
4.68%
-0.48%
12.09%
-2.41%
50.14%
25.09%
Australia
--
-28.95%
7.17%
-5.94%
10.59%
-2.14%
8.78%
5.83%
-1.20%
-6.83%
1.35%
15.02%
0.44%
Total 14 markets
--
-18.30%
26.24%
7.50%
9.32%
3.07%
5.14%
8.09%
6.67%
6.49%
2.68%
29.05%
21.71%
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
90
Change in average number of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (%)
Mark
Market
et
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028
North America
--
0.10
0.10
0.20
0.20
0.10
0.10
0.10
0.10
0.20
0.00
0.90
1.10
Mercosur
--
0.10
0.00
0.10
0.10
0.10
0.10
0.10
0.10
0.10
0.00
1.10
1.60
Western Europe
--
0.10
0.10
0.20
0.20
0.20
0.20
0.30
0.20
0.20
0.00
1.90
2.00
Central Europe
--
0.20
0.20
0.20
0.20
0.20
0.20
0.20
0.20
0.20
0.00
1.60
1.70
Russia
--
0.00
0.10
0.00
0.10
0.00
0.00
0.10
0.00
0.00
0.00
0.40
0.20
Japan
--
0.00
0.10
0.10
0.10
0.10
0.10
0.10
0.00
0.10
0.00
0.70
0.50
China
--
0.00
0.00
0.10
0.00
0.00
0.10
0.00
0.00
0.00
0.00
0.30
0.20
India
--
0.10
0.00
0.00
0.00
0.00
0.10
0.00
0.00
0.00
0.00
0.10
0.20
Korea
--
0.00
0.10
0.00
0.10
0.00
0.00
0.10
0.00
0.00
0.00
0.40
0.20
Thailand
--
0.00
0.00
0.10
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.10
Other Asia
--
0.10
0.00
0.00
0.00
0.00
0.10
0.00
0.00
0.00
0.00
0.10
0.20
Iran
--
0.00
0.10
0.00
0.10
0.00
0.00
0.10
0.00
0.00
0.00
0.40
0.20
South Africa
--
0.00
0.10
0.00
0.10
0.00
0.00
0.10
0.00
0.10
0.00
0.30
0.30
Australia
--
0.10
0.00
0.10
0.10
0.00
0.10
0.10
0.00
0.10
0.00
0.50
0.40
Total 14 markets
--
-0.27
0.03
0.13
0.11
0.01
0.01
0.02
0.01
0.05
-0.04
0.47
0.42
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
92
Fastest growing markets of exterior auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% growth)
Mark
Market
et
2008 2009
2010
2011
2012
2013
North America
--
41.30%
14.23%
21.44%
5.25%
Mercosur
--
12.59%
16.41%
12.16%
19.81%
Western Europe
--
14.63%
8.80%
Central Europe
--
13.53%
8.26%
Russia
--
107.96%
42.24%
Japan
--
24.01%
China
--
50.39%
31.31%
8.61%
6.42%
India
--
29.15%
33.53%
12.15%
11.44%
Korea
--
27.53%
9.05%
Thailand
--
64.60%
6.40%
56.98%
12.97%
Other Asia
--
31.07%
6.68%
14.60%
8.30%
Iran
--
South Africa
--
29.36%
Australia
--
7.17%
Total 14 markets
--
15.99%
13.44%
--
7.80%
17.39%
2014
2023
2028
5.18%
16.10%
12.42%
17.06%
13.17%
103.07%
77.94%
9.26%
6.27%
9.55%
35.45%
22.29%
8.61%
9.58%
16.89%
7.28%
39.40%
35.47%
14.68%
21.19%
8.32%
5.50%
31.64%
22.10%
15.71%
2016
2017
7.31%
5.44%
18.46%
2018
21.32%
13.79%
11.33%
20.60%
12.42%
9.74%
6.12%
22.36%
17.92%
15.64%
15.09%
12.38%
21.92%
--
16.70%
8.79%
10.59%
8.78%
5.83%
--
--
--
--
6.95%
9.42%
8.86%
11.63%
14.65%
28.92%
13.97%
96.99%
81.78%
14.57%
20.06%
--
2015
38.08%
47.65%
31.26%
12.09%
30.20%
46.00%
32.52%
39.94%
124.86%
28.67%
50.14%
25.09%
15.02%
--
--
--
--
--
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
94
LED turn signals have quickly entered the vehicle market with no signs of abatement. An auto executive of a mirror manufacturer
told us: Todays LED technology is very good in terms of providing greater power and durability while being smaller in size.
Chinese consumers are particularly keen on LED turn signals. They like to have more flashing LEDs and big turn signal indicators
incorporating up to nine LEDs per mirror.
An auto executive of a US-based company told us: LED turn signals fitted on vehicles in the US are basically used as a blind-spot
warning for the driver that is pulling up next to you to alert them to the fact that you are about to change lane. Unlike the
European market, it doesnt serve as a side-marker. It doesnt meet that requirement but it is very popular not just on pick-up
trucks but also on passenger cars.
October 2013
95
Market fitment/penetration rates of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light
vehicles, 2008-2028, (%)
Mark
Market
et
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
94.20%
94.10%
94.00%
93.80%
93.60%
93.50%
93.40%
93.30%
93.20%
93.00%
93.00%
92.10%
91.00%
Mercosur
99.40%
99.30%
99.30%
99.20%
99.10%
99.00%
98.90%
98.80%
98.70%
98.60%
98.60%
97.50%
95.90%
Western Europe
95.20%
95.10%
95.00%
94.80%
94.60%
94.40%
94.20%
93.90%
93.70%
93.50%
93.50%
91.60%
89.60%
Central Europe
95.70%
95.50%
95.30%
95.10%
94.90%
94.70%
94.50%
94.30%
94.10%
93.90%
93.90%
92.30%
90.60%
Russia
97.90%
97.90%
97.80%
97.80%
97.70%
97.70%
97.70%
97.60%
97.60%
97.60%
97.60%
97.20%
97.00%
Japan
95.80%
95.80%
95.70%
95.60%
95.50%
95.40%
95.30%
95.20%
95.20%
95.10%
95.10%
94.40%
93.90%
China
98.40%
98.40%
98.40%
98.30%
98.30%
98.30%
98.20%
98.20%
98.20%
98.20%
98.20%
97.90%
97.70%
India
99.00%
98.90%
98.90%
98.90%
98.90%
98.90%
98.80%
98.80%
98.80%
98.80%
98.80%
98.70%
98.50%
Korea
97.90%
97.90%
97.80%
97.80%
97.70%
97.70%
97.70%
97.60%
97.60%
97.60%
97.60%
97.20%
97.00%
Thailand
99.50%
99.50%
99.50%
99.40%
99.40%
99.40%
99.40%
99.40%
99.40%
99.40%
99.40%
99.40%
99.30%
Other Asia
99.00%
98.90%
98.90%
98.90%
98.90%
98.90%
98.80%
98.80%
98.80%
98.80%
98.80%
98.70%
98.50%
Iran
97.90%
97.90%
97.80%
97.80%
97.70%
97.70%
97.70%
97.60%
97.60%
97.60%
97.60%
97.20%
97.00%
South Africa
97.90%
97.90%
97.80%
97.80%
97.70%
97.70%
97.70%
97.60%
97.60%
97.50%
97.50%
97.20%
96.90%
Australia
96.90%
96.80%
96.80%
96.70%
96.60%
96.60%
96.50%
96.40%
96.40%
96.30%
96.30%
95.80%
95.40%
Total 14 markets
96.36%
96.63%
96.59%
96.46%
96.36%
96.35%
96.34%
96.31%
96.30%
96.26%
96.30%
95.83%
95.42%
Sour
Source
ce
just-auto, LMC Automotive and industry sources
October 2013
96
Market volumes of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, ('000s units)
Mark
Market
et
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
23,708
16,044
22,269
24,564
28,836
29,853
30,645
32,358
33,582
34,239
34,507
35,155
34,276
Mercosur
6,876
6,830
7,690
7,825
7,793
8,395
8,822
9,570
10,330
10,844
11,238
12,638
13,487
Western Europe
27,783
22,763
25,546
26,669
24,282
22,939
22,114
22,900
23,513
24,912
25,757
26,449
25,554
Central Europe
7,832
7,226
7,837
8,122
8,046
8,328
8,698
9,177
10,342
10,708
10,945
11,881
12,941
Russia
3,246
1,310
2,598
3,695
4,144
4,285
4,914
5,702
6,176
6,516
6,752
7,587
8,629
Japan
21,063
14,638
17,712
15,336
18,174
17,588
16,647
16,228
16,053
16,099
16,281
16,091
15,394
China
16,695
25,108
32,968
33,666
35,828
39,886
45,384
51,021
55,992
59,421
61,925
68,221
70,846
India
4,095
4,803
6,413
7,192
8,015
8,098
9,074
10,700
12,374
14,241
16,328
29,659
46,632
Korea
7,348
6,775
8,239
8,984
8,793
8,830
9,256
9,157
9,165
9,221
9,557
9,347
9,052
Thailand
2,742
1,962
3,230
2,861
4,491
5,073
5,042
5,666
6,059
6,320
6,582
8,570
10,714
Other Asia
3,275
2,393
3,137
3,347
3,835
4,154
4,638
5,074
5,321
5,535
5,717
6,986
8,455
Iran
2,316
2,628
3,008
3,141
1,811
987
723
753
1,040
1,536
2,016
3,871
4,639
South Africa
975
709
874
976
1,088
1,112
1,210
1,212
1,206
1,297
1,266
1,691
1,905
Australia
628
432
463
422
452
442
467
480
474
429
435
439
401
Total 14 markets
128,583
113,619
141,983
146,799
155,589
159,971
167,633
179,999
191,627
201,318
209,306
238,584
262,926
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just-auto, LMC Automotive and industry sources
October 2013
98
Further analysing the above information, the following table set out our estimates of the relative share of the top 14 markets.
Intentional page br
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October 2013
99
Relative market sizes of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% share)
Mark
Market
et
2008
2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
18.44%
14.12%
15.68%
16.73%
18.53%
18.66%
18.28%
17.98%
17.52%
17.01%
16.49%
14.73%
13.04%
Mercosur
5.35%
6.01%
5.42%
5.33%
5.01%
5.25%
5.26%
5.32%
5.39%
5.39%
5.37%
5.30%
5.13%
Western Europe
21.61%
20.03%
17.99%
18.17%
15.61%
14.34%
13.19%
12.72%
12.27%
12.37%
12.31%
11.09%
9.72%
Central Europe
6.09%
6.36%
5.52%
5.53%
5.17%
5.21%
5.19%
5.10%
5.40%
5.32%
5.23%
4.98%
4.92%
Russia
2.52%
1.15%
1.83%
2.52%
2.66%
2.68%
2.93%
3.17%
3.22%
3.24%
3.23%
3.18%
3.28%
Japan
16.38%
12.88%
12.47%
10.45%
11.68%
10.99%
9.93%
9.02%
8.38%
8.00%
7.78%
6.74%
5.85%
China
12.98%
22.10%
23.22%
22.93%
23.03%
24.93%
27.07%
28.35%
29.22%
29.52%
29.59%
28.59%
26.95%
India
3.18%
4.23%
4.52%
4.90%
5.15%
5.06%
5.41%
5.94%
6.46%
7.07%
7.80%
12.43%
17.74%
Korea
5.71%
5.96%
5.80%
6.12%
5.65%
5.52%
5.52%
5.09%
4.78%
4.58%
4.57%
3.92%
3.44%
Thailand
2.13%
1.73%
2.27%
1.95%
2.89%
3.17%
3.01%
3.15%
3.16%
3.14%
3.14%
3.59%
4.08%
Other Asia
2.55%
2.11%
2.21%
2.28%
2.47%
2.60%
2.77%
2.82%
2.78%
2.75%
2.73%
2.93%
3.22%
Iran
1.80%
2.31%
2.12%
2.14%
1.16%
0.62%
0.43%
0.42%
0.54%
0.76%
0.96%
1.62%
1.76%
South Africa
0.76%
0.62%
0.62%
0.66%
0.70%
0.70%
0.72%
0.67%
0.63%
0.64%
0.60%
0.71%
0.72%
Australia
0.49%
0.38%
0.33%
0.29%
0.29%
0.28%
0.28%
0.27%
0.25%
0.21%
0.21%
0.18%
0.15%
Total 14 markets
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
100.00%
Sour
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just-auto, LMC Automotive and industry sources
October 2013
100
The following tables set out the year-on-year changes by volume, percentage, plus the last table provides an interesting view on
which markets have/will see growth higher than 5% in any given year.
Intentional page br
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October 2013
101
Volume changes of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, ('000s units)
Mark
Market
et
2008 2009
2010
2011
North America
--
-7,664
6,225
2,296
4,272
1,016
792
1,714
1,224
657
268
648
-879
Mercosur
--
-47
860
135
-32
602
427
748
760
514
394
1,400
849
Western Europe
--
-5,020
2,782
1,124
-2,387
-1,343
-825
786
613
1,399
845
691
-895
Central Europe
--
-607
612
284
-76
282
370
479
1,164
367
237
936
1,060
Russia
--
-1,936
1,288
1,097
450
141
629
787
474
340
236
835
1,042
Japan
--
-6,424
3,074
-2,376
2,837
-586
-941
-419
-175
46
183
-190
-697
China
--
8,413
7,860
698
2,163
4,058
5,498
5,637
4,971
3,429
2,504
6,296
2,626
India
--
708
1,610
779
823
83
976
1,626
1,674
1,867
2,087
13,332
16,973
Korea
--
-574
1,464
745
-191
37
426
-99
57
336
-210
-295
Thailand
--
-780
1,268
-369
1,630
582
-32
624
394
260
262
1,988
2,144
Other Asia
--
-882
744
210
489
318
484
437
247
213
182
1,269
1,469
Iran
--
311
381
133
-1,330
-825
-264
30
287
496
480
1,854
768
South Africa
--
-266
166
102
112
23
98
-6
90
-31
426
214
Australia
--
-196
31
-41
30
-10
25
13
-6
-45
-38
Total 14 markets
--
-14,964
28,363
4,817
8,790
4,381
7,662
12,366
11,628
9,691
7,988
29,278
24,341
Sour
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just-auto, LMC Automotive and industry sources
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102
Change in volume of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (%)
Mark
Market
et
2008 2009
2010
2011
2012
2013
2014
2015
2016
2017
2018
2023
2028
North America
--
-32.33%
38.80%
10.31%
17.39%
3.52%
2.65%
5.59%
3.78%
1.96%
0.78%
1.88%
-2.50%
Mercosur
--
-0.68%
12.59%
1.76%
-0.40%
7.72%
5.08%
8.48%
7.94%
4.98%
3.64%
12.45%
6.72%
Western Europe
--
-18.07%
12.22%
4.40%
-8.95%
-5.53%
-3.60%
3.55%
2.68%
5.95%
3.39%
2.68%
-3.38%
Central Europe
--
-7.74%
8.47%
3.62%
-0.93%
3.51%
4.44%
5.51%
12.69%
3.55%
2.21%
8.55%
8.93%
Russia
--
-59.65%
98.30%
42.24%
12.17%
3.39%
14.68%
16.02%
8.32%
5.50%
3.62%
12.37%
13.73%
Japan
--
-30.50%
21.00%
-13.41%
18.50%
-3.22%
-5.35%
-2.52%
-1.08%
0.29%
1.13%
-1.17%
-4.33%
China
--
50.39%
31.31%
2.12%
6.42%
11.33%
13.78%
12.42%
9.74%
6.12%
4.21%
10.17%
3.85%
India
--
17.29%
33.53%
12.15%
11.44%
1.04%
12.05%
17.92%
15.64%
15.09%
14.65%
81.65%
57.22%
Korea
--
-7.81%
21.61%
9.05%
-2.12%
0.42%
4.82%
-1.07%
0.09%
0.62%
3.64%
-2.20%
-3.15%
Thailand
--
-28.45%
64.60%
-11.43%
56.98%
12.97%
-0.63%
12.38%
6.95%
4.30%
4.15%
30.20%
25.02%
Other Asia
--
-26.92%
31.07%
6.68%
14.60%
8.30%
11.65%
9.42%
4.87%
4.01%
3.28%
22.21%
21.03%
Iran
--
13.44%
14.49%
4.42%
-42.34%
-45.52%
-26.73%
4.22%
38.08%
47.65%
31.26%
91.95%
19.84%
South Africa
--
-27.31%
23.35%
11.63%
11.51%
2.15%
8.79%
0.22%
-0.48%
7.49%
-2.41%
33.64%
12.64%
Australia
--
-31.24%
7.17%
-8.88%
7.23%
-2.14%
5.57%
2.79%
-1.20%
-9.44%
1.35%
0.80%
-8.68%
Total 14 markets
--
-11.64%
24.96%
3.39%
5.99%
2.82%
4.79%
7.38%
6.46%
5.06%
3.97%
13.99%
10.20%
Sour
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October 2013
104
Change in average number of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (%)
Mark
Market
et
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2023 2028
North America
--
-0.10
-0.10
-0.20
-0.20
-0.10
-0.10
-0.10
-0.10
-0.20
0.00
-0.90
-1.10
Mercosur
--
-0.10
0.00
-0.10
-0.10
-0.10
-0.10
-0.10
-0.10
-0.10
0.00
-1.10
-1.60
Western Europe
--
-0.10
-0.10
-0.20
-0.20
-0.20
-0.20
-0.30
-0.20
-0.20
0.00
-1.90
-2.00
Central Europe
--
-0.20
-0.20
-0.20
-0.20
-0.20
-0.20
-0.20
-0.20
-0.20
0.00
-1.60
-1.70
Russia
--
0.00
-0.10
0.00
-0.10
0.00
0.00
-0.10
0.00
0.00
0.00
-0.40
-0.20
Japan
--
0.00
-0.10
-0.10
-0.10
-0.10
-0.10
-0.10
0.00
-0.10
0.00
-0.70
-0.50
China
--
0.00
0.00
-0.10
0.00
0.00
-0.10
0.00
0.00
0.00
0.00
-0.30
-0.20
India
--
-0.10
0.00
0.00
0.00
0.00
-0.10
0.00
0.00
0.00
0.00
-0.10
-0.20
Korea
--
0.00
-0.10
0.00
-0.10
0.00
0.00
-0.10
0.00
0.00
0.00
-0.40
-0.20
Thailand
--
0.00
0.00
-0.10
0.00
0.00
0.00
0.00
0.00
0.00
0.00
0.00
-0.10
Other Asia
--
-0.10
0.00
0.00
0.00
0.00
-0.10
0.00
0.00
0.00
0.00
-0.10
-0.20
Iran
--
0.00
-0.10
0.00
-0.10
0.00
0.00
-0.10
0.00
0.00
0.00
-0.40
-0.20
South Africa
--
0.00
-0.10
0.00
-0.10
0.00
0.00
-0.10
0.00
-0.10
0.00
-0.30
-0.30
Australia
--
-0.10
0.00
-0.10
-0.10
0.00
-0.10
-0.10
0.00
-0.10
0.00
-0.50
-0.40
Total 14 markets
--
0.27
-0.03
-0.13
-0.11
-0.01
-0.01
-0.02
-0.01
-0.05
0.04
-0.47
-0.42
Sour
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106
Fastest growing markets of exterior non-auto-dimming rearview mirrors fitted to newly-assembled passenger cars and light vehicles,
2008-2028, (% growth)
Mark
Market
et
2008 2009
2010
2011
2012
North America
--
38.80%
10.31%
17.39%
Mercosur
--
12.59%
Western Europe
--
12.22%
Central Europe
--
8.47%
Russia
--
98.30%
Japan
--
21.00%
18.50%
China
--
50.39%
31.31%
6.42%
India
--
17.29%
33.53%
12.15%
Korea
--
21.61%
9.05%
Thailand
--
64.60%
Other Asia
--
31.07%
Iran
--
South Africa
--
23.35%
Australia
--
7.17%
Total 14 markets
--
13.44%
--
2013
2014
2015
2017
2018
2023
2028
12.45%
6.72%
8.55%
8.93%
13.73%
5.59%
7.72%
5.08%
8.48%
7.94%
5.95%
42.24%
6.68%
12.17%
11.33%
11.44%
56.98%
12.97%
14.60%
8.30%
5.51%
12.69%
14.68%
16.02%
8.32%
5.50%
12.37%
13.78%
12.42%
9.74%
6.12%
10.17%
12.05%
17.92%
15.64%
15.09%
12.38%
6.95%
11.65%
38.08%
11.63%
--
11.51%
8.79%
7.23%
5.57%
--
--
--
14.65%
9.42%
14.49%
--
2016
47.65%
31.26%
7.49%
--
--
--
--
81.65%
57.22%
30.20%
25.02%
22.21%
21.03%
91.95%
19.84%
33.64%
12.64%
--
--
Sour
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108
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permission.