Professional Documents
Culture Documents
Yes
No
70%
3o%
50
Yes
No
20
Interpretation:70% of the respondent said that they keep the Loan & Advances.
2.
Have you ever opted from any Loan & Advances from Bank ?
(a) Yes
(b) No
90%
10%
20%
Yes
No
80%
Interpretation: Maximum Banks products followed by PNB and then Bank of Maharashtra.
So the market leader is SBI
3.
(a) Advertisement
(b) Word of Mouth
(c) Referred by your company / Friend
80%
10%
10%
10
10
Adv ertisement
Word of Mouth
40
Interpretation: Most of the respondents said they keep SBI followed by PNB and then uncle
ICICI Bank and last but not the least Bank of Maharashtra are kept by 10% of the respondents.
Interpretation: People keep the product due to Sales man efficiency with 30% followed by
customers demand with 25% followed by profit margin with 15%.
6 specify the type of loan taken by you?
(a) Education Loan
(b) Housing Finance
Series 1
43
45
40
35
30
30
25
Axis Title
20
17
15
10
10
5
0
Education Loan
Housing Finance
Car Loan
Agriculter
7.
How do you like the Marketing strategy by different Loans & Advances providing
Banks?
(a) Good
(b) Average
(c) Bad
62%
25%
13%
Chart Title
70
60
50
40
Axis Title
30
20
10
0
Good
Average
Bad
Interpretation: The turn around time is 35% of the people said that they deliver it the Good
followed by 20% people said that they deliver it Average
the Bad.
8.
9.
Which bank would you prefer if you have never applied for bank & advances?
SBI
Bank of Punjab
Oriental Bank
Bank of Maharastra
UTI
ICICI Bank
HDFC
30%
20%
3%
15%
2%
17%
13%
30
30
25
20
20
17
15
13
15
10
0
SBI
UTI
ICICI Bank
HDFC
Interpretation: 50% of people are satisfied with the bank & advances. And 20% are not satisfied
with the Banks.