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COMMERCIAL PHOTOGRAPHY MIDTERM EXAM 2015

Name: _____________________________________________, Date:_______________ Block:______


Define the words
1. Emphasis: ______________________________________________________________________________
2. Cyanotype: ____________________________________________________________________________
3. Critique: _______________________________________________________________________________
4. SLR: ______________________________________________________________________________
5. Composition:____________________________________________________________________________
______________________________________________________________________________________
6. Expose: ________________________________________________________________________________
7. Content: _______________________________________________________________________________
8. Intent: _________________________________________________________________________________
9. Curate: ________________________________________________________________________________
10. Opaque: _______________________________________________________________________________
11. Transparent: ____________________________________________________________________________
12. Aesthetic: ______________________________________________________________________________

13. What is the definition of photography (the latin root words)


________________________________________
Name 5 different careers in photography
_______________________________
_______________________________
_______________________________
_______________________________
_______________________________

What are the 5 steps involved in making a cyanotype?


1. ___________________________________________________________________________________________

___________________________________________________________________________________________
2. ___________________________________________________________________________________________
___________________________________________________________________________________________
3. ___________________________________________________________________________________________
___________________________________________________________________________________________
4. ___________________________________________________________________________________________
___________________________________________________________________________________________
5. ___________________________________________________________________________________________
___________________________________________________________________________________________

In 3 steps, describe how you are supposed to save your images after you check your
camera in:
1._______________________________________________________________________________________
_________________________________________________________________________________________
__2._____________________________________________________________________________________
_________________________________________________________________________________________
____3.___________________________________________________________________________________
_________________________________________________________________________________________
______
In 3 steps, describe the fundamental things you must do to edit your image in
Photoshop:
1._______________________________________________________________________________________
_________________________________________________________________________________________
__2._____________________________________________________________________________________
_________________________________________________________________________________________
____3.___________________________________________________________________________________
_________________________________________________________________________________________
______
What size do you crop your image? ______ x _____
What resolution should your image be? ________ dpi
Describe what curves do in photoshop:
_________________________________________________________________________________________
_________________________________________________________________________________________
_
Circle the file format you should save your photograph in if you are finished editing it:
TIFF

JPEG

PSD

PDF

PNG

When you want to make sure you dont distort the proportion of your image when
resizing in photoshop, what key should you hold down? Circle:
TAB

COMMAND

SHIFT

DELETE

When you are getting an image to use from an internet search, what search parameter
do you need to set in order to avoid a pixilated image?

What can you use the magic wand tool for in photoshop?
___________________________________________
________________________________________________________________________________________

COLOR THEORY - Define the vocabulary


Primary Colors: (what are they?)
Saturation:
Value:
Hue:
Secondary Colors (what are they?):
Complimentary Colors (what are the three pairs?)
1. __________________ & ____________________
2. __________________ & ____________________
3.

__________________ & ____________________

Monochromatic Color scheme:


High Key:
Neutral Colors (what are they?)
Shade:
Tint:
Name four moods that you can relate to the color red.
______________________
______________________
______________________
______________________

Use the word list provided to diagram your Canon Rebel T5i camera:
Mode dial, Lens, Flash shoe, Delete button, Shutter button, Camera strap bracket,
Memory card slot, Camera grip, Viewfinder eyepiece, Command dial, LCD screen,
Magnification buttons, Lens focal length, On/off button, Menu button, Focus sensor,
Dioptre adjustment, Exposure compensation button, Lens release button, Image
playback button, Focus sensor, Popup flash, ISO button, White balance button

Using this list, WRITE THE NAME OF THE ARTIST UNDER THE IMAGE: Dorthea Lange, Pablo
Picasso, Eugenia Loli, Carl Warner, Edward Weston, Andy Warhol, Cindy Sherman, Dennis Calvert,
Sandy Skoglund, Vicky DaSilva, Diane Arbus, Julia Margaret Cameron, David Levinthal, Adrien
Broom, Duane Michaels, David Hockney, Lewis Hine

Which three artists did we study regarding photojournalism?


1.
2.
3.
Which three artists did we study regarding self-portraiture?
1.
2.

3.
Which three artists did we study regarding still life (depth of field assignment)?
1.
2.
3.
Which three artists did we study regarding painting with light?
1.
2.
3.
Which three artists did we study regarding use of color?
1.
2.
3.
Which artists did we study regarding surrealist collage and photo-montage?
1.
2.

Identify ONE of the artist/images above to compose a critical writing response.


Use complete sentences and address all 5 points of the guideline provided.
(1/2 page to 1 page):
1. Content: Describe exactly what is in the image. Use vocabulary words and concepts
learned in class.
2. Emphasis: What stands out the most? Explain the reason.
3. As you keep looking, what else seems important? Explain the reason.
4. What style/genre would you categorize this image? Explain why and what the genre
represents.
5. Intent: What meaning/feelings do you think the artist meant to show with this image?

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