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Table of contents

Counselling Documentation
Executive summary
1.0 Introduction
1.1 Problem statement
1.2 Delimitation
2.0 Methodology
2.1 Data collection
3.0 Description
3.1 Introduction to Tietgen KompetenceCenter
3.2 Intensive Danish Course
4.0 Analysis
4.1 Market analysis (questionnaire I used for companies =emails and calls)
4.1.1 Segmentation
4.1.2 Market environment
4.2 Competitors Analysis
4.2.1 VUC
4.2.2 LrDansk - survey
4.3 Overall evaluation / Comparison between Tietgens course and its competitors
( survey for foreigners who just came in Dk and their choice)
4.4 Growth strategy
4.5 Otto ottersen theory( questionnaire for the guy who attended last year)
4.6 How should Tietgen promote its Danish language course?
4.7 Action plan
4.8 Results and conclusions
5.0 Recommendations
6.0 Conclusion
7.0 Bibliography
8.0 Appendix
9.0 Appendix

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