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EXECUTIVE SUMMARY

This presentation illustrates an analysis and overview evaluation of the


distribution, sales and financial outlook of Food Supplier Inc. Methods
used to come to these conclusions include pie graphs depicting total yearly
sales, pie / line / bar graphical representations for top customer sales and bar
graphs for top sales per region.
This presentation will address:

How sales have changed in 2013?

What were the top 10 customers of each year?

What were the top 10 products of each year?

How sales were distributed per region?


In conclusion the presentation will see what changes can be made to
continue the rise in sales for each of the regions and customers.

How Sales changed in 2013


From 2007 to 2013, we see a fluctuation of product type:

Produce and Dairy led the way


Meat / Poultry were bottom of the sales

From post 2007 to current 2013, product type shifted:

Meat / Poultry became top in sales along with Beverages


Produce and Dairy products took a back seat and sold less.

Sales in 2012

Sales in 2007

Order Price Total

$25,000.00

Piccolo und mehr

$20,000.00

S imons bistro

$15,000.00

Blondel pre et fils

$10,000.00

Hungry Owl All-Night Grocers

$5,000.00

Queen Coz inha

$0.00

Mre Paillarde
Rattlesnake Canyon Grocery
QUICK-S top
S ave-a-lot Markets
Ernst Handel

Sales in 2013
$400,000.00
$300,000.00
Order Price Total $200,000.00
$100,000.00
$0.00

$43,698.90
$48,532.00
$62,439.40
$65,358.50
$70,679.85
$93,258.40
$93,637.20
$155,266.60
$177,799.28
$178,891.75

What were the Top 10 Customers of Each Year?


2007

2012

2013

Quick-Stop

Ernst Handel

Save-a-lot Markets

Ernst Handel

Save-a-lot Markets

Ernst Handel

Frankenversand

Quick-Stop

Quick-Stop

Suprmes Dlices

Rattlesnake Canyon
Grocery

Hungry Owl All-Night


Grocers

Mre Paillarde

Kniglich Essen

Queen Cozinha

Folk och f HB

Hungry Owl All-Night


Grocers

White Clover Markets

Richter Supermarket
Hanari Carnes
Berglunds Snabbkp
Ottilies Kseladen
Lehmanns Marktstand
Rattlesnake Canyon
Grocery

Blondel Pre-et-fils

Rattlesnake Canyon
Grocery

Simons Bistro

Bon app'

Piccolo Und Mehr

LINO-Delicateses

What were the Top 10 Products of each year?


Top 10 2007 Products

Top 10 2012 Products


80,000.00
70,000.00
60,000.00
50,000.00
40,000.00
30,000.00
20,000.00
10,000.00
0.00

5,000.00
4,500.00
4,000.00
3,500.00
3,000.00
2,500.00
2,000.00
1,500.00
1,000.00
500.00
0.00

Top 10 2013 Products


80,000.00
70,000.00
60,000.00
50,000.00
40,000.00
30,000.00
20,000.00
10,000.00
0.00

How sales were distributed per region?


2007 Total Sales per Region
$60,000.00
$50,000.00
$40,000.00
$30,000.00
$20,000.00
$10,000.00
$0.00

2012 Total Sales per Region


$300,000.00
$250,000.00
$200,000.00
$150,000.00
$100,000.00
$50,000.00
$0.00

2013 Total Sales per Region


$500,000.00
$400,000.00
$300,000.00
$200,000.00
$100,000.00
$0.00

Recommendations / Improvements
Following an extensive look into the data presented and not
presented, we were able to summarize that for the top customers /
products / regions as they moved from year to year there was an
improvement in quantity sold. As the top customers fought to
stay competitive, they were able to adapt the changing climate
and orders as seen by Germany and Austria who stayed top for the
3 years presented. Sales increased per year as product order
numbers decreased. This could be due to better overhead
management and a good P&L reports.
In conclusion I would recommend for those in the bottom half of
the top 10 and lower, that we look at the overall supply/demand of
those areas compared to our competitors and adjust our product
orders accordingly. There is a trend to move towards high protein
products and dairy so it would be good for us to refocus our sales
teams in those areas to better grasp a foothold in those markets /
regions.

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