Taylor McGarry

Dr. Bose
English 101
8/5/15
Homework #9
1. The design conventions in drama include language, style,
formatting, sources, figures, images, captions, sentence
structure and even word choice. Design conventions are there to
help better portray what the author is writing about. They help
the author carry out their aims by creating images in the readers
head, and to help them better understand the writing and even
some time serve as persuasion. For example, if the genre is
about puppy adoption, writing a sad and lonely puppy would only
work so far, but instead an image of a sad and lonely puppy
would create more emotion in the reader. Design convention is
shaped by rhetorical situation by using the context of the event
or issue as a starting point and topic to design. (124)
2. Multimodal Object
a. http://cavagrill.com/menu
i. Anyone who is interested in eating at cava or does
eat at cava will use their menu in order to make a
decision on whether the food looks good, what they
want to eat and even if they will eat at the
restaurant. The combination of pictures, descriptions
and price all go into these decisions. The type of
food, Mexican helps to shape and grow this genre
menu. A different genre menu could be Italian food.
Cavas menu and Scordatos menu will be and are
very different. Some of the conventions could be
dinner, lunch, pictures, and types of food.
b. https://www.google.com/search?
q=air+force+advertisements&client=safari&rls=en&sourc
e=lnms&tbm=isch&sa=X&ved=0CAcQ_AUoAWoVChMIkN3
0wduSxwIVRRWSCh2mDAZp&biw=1156&bih=728#imgrc=
klWHz2areEUKdM%3A
i. This simple advertisement would be used by
recruiters and viewed by anyone interested in joining
the Air Force or who happens to see this sign. This is
used to show how the Air Force is superior and above
even cyberspace. The context of the Air Force help
the shape this ad, and the context being how
powerful it actually is. Some conventions may be
enlisted members, and what is advertises, being air,
space and cyberspace.

3.

c. https://www.google.com/url?
sa=i&rct=j&q=&esrc=s&source=images&cd=&ved=0CAU
QjhxqFQoTCMX0r63ckscCFYQLkgodwbQN_w&url=http%3A
%2F%2Fwww.airforce.com%2F&ei=2nCVYWLJ4SXyATB6bb4Dw&bvm=bv.99261572,d.aWw&psi
g=AFQjCNFhfMkAvNtYtQyqzm9KIidrjYUjww&ust=14388908
68939573
i. This advertisement serves as a challenge to men and
women. It is again used by recruiters and viewed by
anyone interested in joining the Air Force. This is the
Airman Challenge and almost mocks people by
almost saying not everyone can do it, you probably
cant. The context serving as a game helps to create
the challenge aspect of the ad. Some conventions
could be do challenges make people want to do
something more?
ii. (258 words total)
Shaun the Sheep Movie:
http://www.rogerebert.com/reviews/shaun-the-sheep-movie-2015
Vacation: http://www.rogerebert.com/reviews/vacation-2015

The reviews of Shaun the Sheep Movie and Vacation share very similar
organizational patterns and rhetorical moves. Both reviews begin with
an introduction followed by either good or bad comparisons to other
movies. Multiple movies are referenced along with a description of the
producers previous movies. Next he reviews and summarizes the
movie. He goes over the good and bad parts of each movie. Also the
cast is discussed ending with a overall review statement of the movie.
These moves help carry out the writers aims by creating a very
thorough review of the movies. By comparing the movies he is
reviewing to other movies he is able to create connections and give the
reader something to compare the movie to, especially if they have
never seen the movie he is reviewing. The reviews are shaped by the
context, the summary of the movie and what it is about. (149)
3. Thesis: ItisimportantfortheAirForcetomaintainapublicprofilefor
recruitingpurposesandperceptionoftheserviceinthepublic'seyes.
a. Support:
b. Airforce.com- recruiting, flashy, purpose, what is on the
website
c. Af.mil-company page, informative, purpose, what is on the
Page
d. Johns experience
e. My reflection