Erica Huffman

577 Riverview Dr. Apt 204 | Columbus, OH 43202 | 440-465-1690 | ehuffman04@gmail.com

| www.ericahuffman.weebly.com

EDUCATION
Otterbein University

Anticipated Graduation: Spring 2016

Masters of Business Administration

GPA: 3.9

Heidelberg University

2014

Bachelor of Science | Sport Management

Bachelor of Science | Business Administration
GPA: 3.96
Academic Honors: Jane Frost Kalnow Memorial Fund Career in Industry Award, Wickham Prize in
Business, National Fastpitch Coaches Association All-American Scholar Athlete, Deans List 2010-2014,
Certified Financial Analyst Institution Sponsored Global Investment Research Challenge, First Place
Branding/Logo contest for Your Legacy Federal Credit Union

RELEVANT EXPERIENCE
Otterbein University | Westerville, Ohio

Aug 2014 - Current

MBA Program Research and Marketing Graduate Assistant

Perform market and comparative analysis of competing MBA Programs

Develop, manage and update student document to track the progress of students throughout
program
Create marketing materials for the MBA program events and social media
Hold weekly open information sessions about the Otterbein MBA Program
Participate in curriculum collaboration meetings
Assist faculty with research projects
Provide administrative support for non-credit training courses
Communicate program updates and information electronically to students, alumni, and advisory
board members

i9 Sports | Columbus, Ohio

Aug 2014 Current

Site Director

Answer questions participants may have regarding the schedule, coach or team
Direct parents and children to appropriate practice area and field
Market future youth league sessions
Attend in-person promotional events to market the i9 brand

Event Marketing Strategies | Columbus, Ohio

Summer 2015

Marketing & Sponsor Relations Intern

Communicate contractual benefits to over fifty Ohio State Fair sponsors and ensure fulfillment
Plan informational and social events for VIP sponsors
Deliver pre event implementation and logistic s
Provide assistance for sponsor questions and concerns during activation
Design Ohio State Fair Sponsor Signage, flyers and presentations using Adobe Illustrator
Write and distribute memos

Tiffin Park and Recreation | Tiffin, Ohio

Marketing Intern

Spring 2014

Obtain and create marketing materials on behalf of sponsors for special events
Manage special events
Create marketing materials for park events
Edit website layout
Write grant proposals
Develop social media marketing campaigns and contests

Heidelberg University | Tiffin, Ohio

Athletic Marketing and Information Intern

Set up the press box and aid in media relations through football game day operations
Create, edit and produce content for game programs using Adobe InDesign
Create, edit and manage content associated with Heidelbergs athletic website
Write post-game recaps
Digitize old scorebooks, pictures and records

Varsity Softball Office Assistant

Fall 2013

Sep 2012-May 2013

Prepare fundraising forms and letters

Compile marketing materials to create recruit visit folders
Manage the softball departments inventory

LEADERSHIP & CAMPUS INVOLVEMENT

Otterbein MBA Student Association
Otterbein University Graduate School Committee
Phi Beta Kappa Honorary Society
Tau Pi Phi Honorary Business Society
Back Bay Mission: Hurricane Katrina Rebuild
Heidelberg University Varsity Softball

Present
Present
2014
2013
Spring 2013
2010-2012