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Questionnaire

Questionnaire
DearSir/Madam,
I'mconductingaresearchprojectonComparativeStudyonfactorsaffectingconsumerbehavior
inswitchingmobileserviceprovidersinIndia.Thisispurelyforresearchpurposeandthe
informationyourevealwillnotbedivulgedtoanyothersources.
Pleasehelpusbyrespondingtothefollowingquestions:

1. Whichagegroupyoubelongto?
Markonlyoneoval.
Below18
1825
25&Above
2. Yourgender?
Markonlyoneoval.
Male
Female
3. Youreducationqualification?
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UnderGraduate
Graduate
PostGraduate&Above
4. Yourcurrentmonthlyincome?
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Below20,000
20,00030,000
Above30,000
5. Whichtypeofmobileconnectiondoyoucurrentlyuse?
Markonlyoneoval.
Prepaid
Postpaid

https://docs.google.com/forms/d/1jzVaBZgqPVEJnJkz84drpnfZZIfu0DD1dMsk5uwyzQ/printform

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Questionnaire

6. Whatkindofmobilenetworkdoyoucurrentlyuse?
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CDMA
2G
3G
7. HaveyoueverheardaboutMNP(MobileNumberPortability)?
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Yes
No
8. Whichserviceprovider(s)doyoucurrentlyuse?
Tickallthatapply.
BSNL
Airtel
Vodafone
Idea
Reliance
TATADocomo
TATAIndicom
Videocon
Other:
9. Sincewhenareyouavailingtheservicesofyourcurrentserviceprovider?
Markonlyoneoval.
Lessthan1year
Lessthan2years
Lessthan3years
Other:

Pleaseindicateimportanceofeachofthefollowing
characteristicsinswitchingyourserviceprovider?
Foreachstatementpleaseselecttheappropriateoption.

https://docs.google.com/forms/d/1jzVaBZgqPVEJnJkz84drpnfZZIfu0DD1dMsk5uwyzQ/printform

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Questionnaire

10. Pleaseratethefollowingoptions
1=(ExtremelyUnimportant),2=(Unimportant),3=(Neutral),4=(Important),5=(Extremely
Important)
Markonlyoneovalperrow.
1

A.TariffPlans
B.BrandImage
C.NetworkCoverage
D.Advertisements
E.CustomerService
F.Connectivity
G.PromotionalOffers
11. Whichservicedoyoucurrentlyuseinyourmobilephone?
(OtherthanvoicecallsandSMS)
Tickallthatapply.
MMS
Internet
Videocall
SIMservices
Other:
12. Howmanytimeshaveyouswitchedyourserviceproviderinthelast3years?
Markonlyoneoval.
Never
12times
25times
Morethan5times

Pleaseranktheservicesyouwouldpreferforswitching
yourserviceprovider?
Foreachstatementpleaseselecttheappropriateoption.
13. Markonlyoneovalperrow.
1

CallRates
SMSrates
ValueAddedServices
InternetCharges
RoamingCharges
Coverage
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14. Isthereanyimpactofcelebritiesonswitchingyourserviceprovider?
Markonlyoneoval.
Yes
No
15. Bywhomwereyouinfluencedtoswitchyourserviceprovider?
Markonlyoneoval.
Familymembers
Friends
Relatives
Selfdecision
Other:

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https://docs.google.com/forms/d/1jzVaBZgqPVEJnJkz84drpnfZZIfu0DD1dMsk5uwyzQ/printform

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