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Opportunities:

Rising fashion consciousness globally.


Use of information technology and decision support software to help removing the

length of the production cycle for different products.


Rising international and domestic market.
Use of electronic-commerce and direct marketing.
Product diversification.
Sufficient scope to supply finished leather to other multinational setting up shops.

Threats:

Entry of multinationals in local market.


Strong competition from foreign countries.
Developing countries are resorting to more and more non-tariff barriers indirectly.
Increasing the quality to match the international standards.
Frequent changing fashion trends are difficult to adapt for the leather industries.
Major portion of the industry is not well organized.
Lack of scope for transferring funds through private placement and public issues.
Difficulty in obtaining bank loans.
The communication scopes and skills are not sufficient.

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