Professional Documents
Culture Documents
ON
SUBMITTED BY
JYOTI SIDDHESHWAR KOLI
UNDER THE GUIDANCE OF
MRS.SADIA KHAN
DEPARTMENT OF COMMERCE
ABEDA INAMDAR SENIOR COLLEGE
OF ARTS, SCIENCE & COMMERCE
CAMP, PUNE
2012 - 2013
DECLARATION
Date :
Place:
JYOTI SIDDHESHWAR
KOLI
ACKNOWLEDGEMENT
I hereby take the opportunity to express my deepest gratitude to thank all those
people who have helped me in completing the project successfully.
I am grateful thanks to SBI and ICICI Banks, Pune for providing me the required
information and details. These details have been of great help in understanding the concept of
service marketing.
I would like to thanks my friend POONAM DESAI for her valuable support and
guidance.
I am extremely thankful to Prof. SADIA KHAN, my project guide for her kind
co-operation and valuable support throughout the project. I am also thankful to the staff of
SBI & ICICI banks for its guidance and cooperation to make the project successful.
INDEX
Sr.No
1
Chapter Name
INTRODUCTION OF STUDY:-
Pg.No
1 to 5
COMPANY PROFILE:-
6 to 14
REVIEW OF LITERATURE:-
15 to 26
RESEARCH METHODOLOGY:-
27 to 31
Objectives of study Hypothesis Sources of data collectionPrimary data Secondary data Research design Method of data
analysis
32 to 72
CONCLUSION & SUGGESSTIONS:Based on over all study prove the Hypothesis and Suggestions to
Bank
73 to 78