assumptions

dollars collected per unit

sales tax collected 6%
revenue
COGS
gross profit per unit
gross margin %

photo booth rent photo booth: normal pict

$
300.00 $
0.75
$
18.00 $
0.05
$
282.00 $
0.71
$
150.00 $
0.15
$
132.00 $
0.56
214%
127%

additional assumptions:
weekly growth rate
useful life of equipment

Units sold

8%
9

Week 1

photo booth rent

photo booth: normal
photo booth: polaroid
print: normal
print: polaroid
smashbooks
total units sold

8%

Week 2
2
50
15
80
50
10

2
54
16
86
54
11

207

224

Snaps
Week 1

Week 2

Revenues
photo booth rent
photo booth: normal
photo booth: polaroid
print: normal
print: polaroid
smashbooks
Total

$
$
$
$
$
$
$

564.00
35.00
21.00
56.00
71.00
141.00
888.00

$
$
$
$
$
$
$

609.00
38.00
23.00
61.00
76.00
152.00
959.00

COGS
photo booth rent
photo booth: normal pictures
photo booth: polaroid
print: normal
print: polaroid
smashbooks
Total

$
$
$
$
$
$
$

300.00
8.00
15.00
12.00
50.00
50.00
435.00

$
$
$
$
$
$
$

324.00
8.00
16.00
13.00
54.00
54.00
469.00

Gross Profit
Gross Margin %

453.00 $
51%

490.00
51%

$
$
$
$

210.00
100.00
800.00
60.00

$
$
$
$

140.00
100.00
800.00
60.00

1,170.00 $

1,100.00

EBIT
Operating Margin
Interest Exp
Income Tax Exp
30%

(717.00) $
-81%
0%
(215.10) $

(610.00)
-64%
0%
(183.00)

Net Income

(501.90) $

(427.00)

Operating Expenses
marketing exp
r&d exp
labor exp
rent exp
depreciation exp
misc. exp
Total Operating Expenses

Snaps
Assets
Cash
A/R
2 days
Inventory 7 days
PP&E
Less Accumulated Depreciation

Week 0
$
$
$

Total Assets

Liabilities and Equity

accounts payable 3 days
wages payable
rent payable
interest payable
income tax payable
long term debt
Total Liabilities

$
$
$
$
$
$
$

paid in capitol
retained earnings
total equity

$
$
$

Total Liabilities and Equity

Week 1
$
435.00 $
700.00 $
$

1,135.00

(215.10)
1,350.10
1,135.00
1,135.00

$
$
$
$
$

253.71
469.00
700.00
77.78
1,344.94

186.43
800.00
60.00
(430.20)
1230.61
1,846.84

$
$
$

(501.90)
(501.90)

1,344.94

differences

0.00

photo booth: polaroids print normal picturprint polaroids smashbooks

$
1.50 $
0.75 $
1.50 $
15.00
$
0.09 $
0.05 $
0.09 $
0.90
$
1.41 $
0.71 $
1.41 $
14.10
$
1.00 $
0.15 $
1.00 $
5.00
$
0.41 $
0.56 $
0.41 $
9.10
344%
127%
344%
155%

8%

Week 3

8%

Week 4

8%

Week 5

8%

Week 6

Week 7

2
58
17
93
58
12

3
63
19
101
63
13

3
68
20
109
68
14

3
73
22
118
73
15

3
79
24
127
79
16

241

261

282

304

328

Pro forma Income Statement

Week 4
Week 5

Week 3

Week 6

Week 7

$
$
$
$
$
$
$

658.00
41.00
25.00
66.00
82.00
164.00
1,036.00

$
$
$
$
$
$
$

710.00
44.00
27.00
71.00
89.00
178.00
1,119.00

$
$
$
$
$
$
$

767.00
48.00
29.00
77.00
96.00
192.00
1,209.00

$
$
$
$
$
$
$

829.00
52.00
31.00
83.00
104.00
207.00
1,306.00

$
$
$
$
$
$
$

895.00
56.00
34.00
89.00
112.00
224.00
1,410.00

$
$
$
$
$
$
$

350.00
9.00
17.00
14.00
58.00
58.00
506.00

$
$
$
$
$
$
$

378.00
9.00
19.00
15.00
63.00
63.00
547.00

$
$
$
$
$
$
$

408.00
10.00
20.00
16.00
68.00
68.00
590.00

$
$
$
$
$
$
$

441.00
11.00
22.00
18.00
73.00
73.00
638.00

$
$
$
$
$
$
$

476.00
12.00
24.00
19.00
79.00
79.00
689.00

530.00 $
51%

572.00 $
51%

619.00 $
51%

668.00 $
51%

721.00
51%

$
$
$
$

157.50
100.00
800.00
60.00

$
$
$
$

157.50
150.00
800.00
60.00

$
$

157.50
###
800.00
60.00

$
$

157.50
###
800.00
60.00

$
$
$
$

157.50
150.00
800.00
60.00

1,117.50

1,117.50 $

1,167.50

1,167.50 $

1,167.50

(587.50) $
-57%
0%
(176.25) $

(545.50) $
-49%
0%
(163.65) $

(548.50) $
-45%
0%
(164.55) $

(499.50) $
-38%
0%
(149.85) $

(446.50)
-32%
0%
(133.95)

(411.25) $

(381.85) $

(383.95) $

(349.65) $

(312.55)

Pro-forma balance sheet as of the end of the week

Week 3
Week 4
Week 5
Week 6

Week 2
$
$
$
$

274.00
506.00
700.00
77.78

$
$

1,402.22

$
$
$
$
$
$
$
$
$
$

201.00
1,600.00
120.00
(613.20)
1023.32
2,331.12

296.00
547.00
###
77.78

$
$
$
$

319.71
590.00
700.00
77.78

1,465.22 $

1,531.94

$
$
$
$
$

(928.90) $
(928.90) $
1,402.22

$
$
$

345.43
638.00
###
77.78

$
$
$
$

373.14
689.00
700.00
77.78

$ 1,605.65

1,684.37

$
$
$

$
$
$
$
$
$

273.43
4,800.00
360.00
(1,267.50)
-25.96
4,139.97

### $
(1,340.15) $
(1,340.15) $

### $
(1,722.00) $ (2,105.95) $
(1,722.00) $ (2,105.95) $

(2,455.60)
(2,455.60)

1,465.23 $

1,531.94

1,684.37

216.86
2,400.00
180.00
###
(789.45)
797.97
2,805.38

$
$
$
$
$
$

234.43
3,200.00
240.00
(953.10)
532.61
3,253.94

252.86
4,000.00
300.00
###
$ (1,117.65)
276.39
$ 3,711.60

$ 1,605.65

(0.00) $

0.00 $

0.00 $

(0.00) $

0.00

Week 8

Week 9

Total

3
86
26
137
86
17

4
93
28
148
93
19

25
624
187
999
624
125

355

383

2585

Week 8

Week 9

$
$
$
$
$
$
$

967.00
60.00
36.00
97.00
121.00
242.00
1,523.00

$
$
$
$
$
$
$

1,044.00
65.00
39.00
104.00
130.00
261.00
1,643.00

$
$
$
$
$
$
$

514.00
13.00
26.00
21.00
86.00
86.00
746.00

$
$
$
$
$
$
$

555.00
14.00
28.00
22.00
93.00
93.00
805.00

Total
$
$
$
$
$
$
$
Total
$
$
$
$
$
$
$

7,043.00
439.00
265.00
704.00
881.00
1,761.00
11,093.00

3,746.00
94.00
187.00
150.00
624.00
624.00
5,425.00

777.00 $
51%

838.00 $
51%

$
$
$
$

157.50
150.00
800.00
60.00

157.50
###
800.00
60.00

1,167.50

(390.50) $
-26%
0%
(117.15) $

(329.50) $
-20%
0%
(98.85) $

(4,674.50)
-42%
0%
(1,402.35)

(273.35) $

(230.65) $

(3,272.15)

Week 7

$
$

1,167.50

Week 8

$
$
$
$

402.86
746.00
700.00
77.78

$
$
$
$
$

$
$

$
$
$
$
$
$
$

5,668.00
51%

1,452.50
1,150.00
7,200.00
540.00
10,342.50

Week 9

435.14 $
805.00
### $
77.78 $

469.43

1,771.08

$ 1,862.37 $

1,091.65

$
$
$

295.29
5,600.00
420.00
(1,401.45)
-374.61
4,539.23

345.00
7,200.00
540.00
(1,617.45)
-2103.75
4,363.80

$
$
$

### $
(2,768.15) $ (3,041.50) $
(2,768.15) $ (3,041.50) $

(3,272.15)
(3,272.15)

1,771.08

1,091.65

319.71
6,400.00
480.00
###
$ (1,518.60)
-777.25
$ 4,903.86

$
$
$
$
$

$ 1,862.36 $

700.00
77.78

(0.00) $

(0.00) $

(0.00)

Marketing

posters
video ad
paid social media
the dealio
booth attractions

Week 1
# of units cost
total
20 $
3.50 $ 70.00
1 $
$
1 $ 25.00 $ 25.00
1 $ 75.00 $ 75.00
1 $ 40.00 $ 40.00

totals

Labor Expense
# on shift
hours per day
days per week
hourly labor rate
weekly labor expense
Rent expense
cost per square foot
# of square feet
rent expense

$ 210.00

4
5
5
$
8.00
$ 800.00

1.00
60
$ 60.00

Week 2
# of units cost
0 $
3.50
0 $
1 $ 25.00
1 $ 75.00
1 $ 40.00

total
$
$
$ 25.00
$ 75.00
$ 40.00

Week 3
# of units cost
total
5 $
3.50 $ 17.50
1 $
$
1 $ 25.00 $ 25.00
1 $ 75.00 $ 75.00
1 $ 40.00 $ 40.00

$ 140.00

$ 157.50

Snaps Spending Plan

marketing exp
r&d exp
inventory
PP&E
Total
less cash from operations
Loan Request

week 0

$
$
$

week 1
week 2
$
210.00 $
$
100.00 $
435.00 $
469.00 $
700.00 $
700.00 $
1,135.00 $
1,479.00 $

140.00
100.00
506.00
700.00
1,446.00

Total
$
$
$
$
$

350.00
200.00
1,410.00
2,100.00
4,060.00

(2,131.00)

1,929.00