HRP at Retail Store

HRM in retail
Challenges
Talent
crunch
Lack of
good
communicat
ion skills.
Employee
poaching.

What we are looking at?

Candidates who
can work for more
hours, more shifts.
Target audience
Gen Y, Gen X,
Baby Boomers.

Recruiting is tough
Advertise job through online.
Offer internship programs, plus stipend
of 3,500 INR.
Gen Y recruitment based on shifts.
58 years old? Do you have retail work
experience? Then why sit ideal? Join US
Gen X recruitments through community
based advertisement through sodexo
meal pass.

Expenditure
Facebook ad based on cost per click,
approx budget 50000 INR approx
reach 5000 users.
Advertisement through local
newspaper, approx advertisement
cost 20000 INR.
Sodexo food coupons promotion, to
attract large data base, cost 30,000
INR.
Advertisement through Job portal

Future
Build strong rewards and recognition
programs
Aggressive incentive plans.
Retaining critical talent.
Create a strong performance driven
and learning culture.