Daily Lesson Guide

Subject Area: Art

Siera Speer
Lesson: Commercial Art-Name Design
Art 1
Preparation: A worksheet will be prepared for the students to complete on
determining the similarities and differences in commercial art versus fine art. The
students will gather white paper from the teachers desk to begin the project. They
will be re-informed of previous commercial art information.

Lesson Aim for Today: Today they will be learning about name design in commercial
art, and how it relates to previous projects. The students will draw their name in a
way of their choosing to fit the entire page. I will explain various steps at the
appropriate time.

Student Learning Objective: By completion of the lesson, the students will

understand that commercial art is a tedious and multistep process. The students
will understand various terms associated with commercial art. The students will
know many different ways of designing letters.
SOL Identified:
A1.6, 8, 16
Introduction
1st- Anticipation
o
o

Students will be posed with a hooking question concerning lettering in

commercial art
The students will be re-introduced to the ways of commercial art
through discussion

2nd- Realization

 The students will be shown a finished product of the project to see its complexity,
and in the end they will complete their own name design project. This will help them
to make connections though the various commercial art projects.

B. Text Set:

Design
Grid
Pattern
Logo
Commercial art
Process
Pacing
C.

Questions:
Intro:

When driving down the interstate 70 mph, how big do you think the letters need to
be to be able to read it?
When looking back on the last two projects youve done, the word design and logo
design project, can you name some things about them that have been the same or
different from each other?
Fine art differences?
Is your own handwriting beautiful?
During:
Which name design is better?
Am I going to give you all of the answers?
Teach the Lesson:
A.
B.

3rd-Contemplation
Activities:
Discuss/reiterate commercial art, and talk about design
Decide what name to write (full, middle, last, initials, someone elses name)
What direction to write in
Drawing on white paper

A.

Materials Needed:
White paper
Pencil
Colored pencils
Markers

A. Check of Understanding:
Completion of the project will help to check for understanding. Questions will
be asked at the end about the project to assess learning.
Lesson Closure
A. Reinforcement:
Questions will be asked about what we covered during the lesson to check for
understanding of the material covered.
Self-Evaluation of Lesson: