Telcommunication Profile

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20 \fs28 3.1. BHARAT SANCHAR NIGAM LIMITED
\plain\par
\pard\sl-484 \li720 \ri5289 \expndtw-6 \f20 \fs28 3.1.1. Introduction
\plain\par
\pard\sl-482 \li720 \ri3846 \expndtw-5 \f20 \fs28 3.1.2. Growth And Development
\plain\par
\pard\sl-482 \li720 \ri4645 \expndtw-5 \f20 \fs28 3.1.3. Area Of Operation
\plain\par
\pard\sl-482 \li0 \ri3729 \expndtw-5 \f20 \fs28 3.2. TATA TELESERVICES LIMITED
\plain\par
\plain\par
\plain\par
\plain\par
\pard\sl-482 \li0 \ri3864 \expndtw-6 \f20 \fs28 3.3. RELIANCE COMMUNICATION
\plain\par
\plain\par
\pard\sl-482 \li720 \ri4525 \expndtw-5 \f20 \fs28 3.3.2. Business operations
\plain\par
\pard\sl-482 \li720 \ri2923 \expndtw-4 \f20 \fs28 3.3.3. Business Activity Of Th
e Company
\plain\par
\pard\sl-482 \li0 \ri4376 \expndtw-6 \f20 \fs28 4.4. BHARTI AIRTEL LIMITED
\plain\par
\plain\par
\plain\par
\plain\par
\pard\sl-482 \li0 \ri4039 \expndtw-6 \f20 \fs28 3.5. VODAFONE ESSAR LIMITED
\plain\par
\plain\par
\pard\sl-484 \li720 \ri3911 \expndtw-5 \f20 \fs28 3.5.2 Growth And Development
\plain\par
\pard\sl-482 \li720 \ri4547 \expndtw-5 \f20 \fs28 3.5.3. Area Of Operations
\plain\par
\pard\sl-482 \li0 \ri4292 \expndtw-6 \f20 \fs28 3.6. IDEA CELLULAR LIMITED
\plain\par
\plain\par
\plain\par
\par
\plain\sl-313\fs31\par\sl-240\fs24\par\par\pard\pard\sl-220 \li8308 \ri32 \expnd
tw-27 \f10 \fs22 113
\par
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}}}
\plain\pard\sl-300 \li0 \ri3962 \expndtw-5 \b \f20 \fs28 3.1. Bharat Sanchar Nig
am Limited
\plain\par
\pard\sl-482 \li0 \ri5808 \expndtw-6 \b \f20 \fs28 3.1.1. Introduction
\plain\par
\pard\sl-482 \li0 \ri6912 \expndtw-15 \b \f20 \fs28 VISION
\plain\par
\pard\sl-480 \li0 \ri2036 \expndtw-3 \f20 \fs28 To become the largest Telecom Se
rvice Provider in Asia.
\plain\par
\sl-208\fs21\par\sl-240\fs24\par\par\pard\pard\sl-280 \li0 \ri7464 \expndtw-14 \
b \f20 \fs28 MISSION
\plain\par
\sl-177\fs18\par\sl-240\fs24\par\pard\pard\sl-280 \li720 \ri38 \expndtw-1 \f20 \
fs28 To provide world class State-of-art technology telecom services to its
\plain\par
\pard\sl-482 \li720 \ri2744 \expndtw-4 \f20 \fs28 customers on demand at competi
tive prices.
\plain\par
\pard\sl-504 \li720 \ri41 \expndtw0 \f20 \fs28 To provide world class telecom in
frastructure in its area of operation
\plain\par
\pard\sl-482 \li720 \ri1386 \expndtw-3 \f20 \fs28 and to contribute to the growt
h of the country's economy.
\plain\par
\sl-167\fs17\par\sl-240\fs24\par\pard\pard\sl-280 \li0 \ri6903 \expndtw-11 \b \f
20 \fs28 OBJECTIVES
\plain\par
\sl-175\fs17\par\sl-240\fs24\par\pard\pard\sl-280 \li720 \ri40 \expndtw1 \f20 \f
s28 To be a Lead Telecom Services Provider. To provide quality and
\plain\par
\pard\sl-484 \li720 \ri33 \expndtw0 \f20 \fs28 reliable fixed telecom service to
our customer and thereby increase
\plain\expndtw-6 \f20 \fs28 customer's confidence.
\plain\par
\pard\sl-501 \li720 \ri44 \expndtw-3 \f20 \fs28 To provide mobile telephone serv
ice of high quality and become no. 1
\plain\par
\pard\sl-484 \li720 \ri3321 \expndtw-4 \f20 \fs28 GSM operator in its area of op
eration.
\plain\par
\pard\sl-501 \li720 \ri40 \expndtw0 \f20 \fs28 To provide point of interconnecti
on to other service provider as per
\plain\par
\pard\sl-484 \li720 \ri4377 \expndtw-5 \f20 \fs28 their requirement promptly.
\plain\par
\sl-160\fs16\par\sl-240\fs24\par\pard\pard\sl-280 \li0 \ri42 \expndtw-1 \f20 \fs
28 Contribute towards: National Plan Target of 500 million subscriber base for
\plain\par
\pard\sl-484 \li0 \ri44 \expndtw-3 \f20 \fs28 the country by December 2010.Broad
band customer's base of 20 million in
\plain\expndtw1 \f20 \fs28 the country by 2010 as per Broadband Policy 2004.Prov
iding telephone
\plain\expndtw0 \f20 \fs28 connection in villages as per government policy. Impl
ementation of Triple
\plain\expndtw2 \f20 \fs28 play as a regular commercial proposition. Bharat Sanc
har Nigam Ltd.
\plain\expndtw2 \f20 \fs28 formed in October, 2000, is World's 7th largest Telec
ommunications
\plain\expndtw1 \f20 \fs28 Company providing comprehensive range of telecom serv
ices in India:
\plain\par
\sl-135\fs14\par\sl-240\fs24\par\pard\pard\sl-220 \li0 \ri32 \fi8308 \expndtw-27
\f10 \fs22 114
\par
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}}}
\plain\pard\sl-315 \li0 \ri36 \expndtw2 \f20 \fs28 Wireline, CDMA mobile, GSM Mo
bile, Internet, Broadband, Carrier
\plain\par
\pard\sl-482 \li0 \ri39 \expndtw0 \f20 \fs28 service, MPLS-VPN, VSAT, VoIP servi
ces, IN Services etc. Presently it is
\plain\expndtw-3 \f20 \fs28 one of the largest and leading & leading public sect
or units in India.
\plain\par
\pard\sl-484 \li0 \ri40 \expndtw2 \f20 \fs28 BSNL has installed Quality Telecom
Network in the country and now

\plain\expndtw0 \f20 \fs28 focusing on improving it, expanding the network, intr
oducing new telecom
\plain\expndtw-3 \f20 \fs28 services with ICT applications in villages and winin
g customer's confidence.
\plain\expndtw-1 \f20 \fs28 Today, it has about 46 million line basic telephone
capacity, 8 million WLL
\plain\expndtw1 \f20 \fs28 capacity, 52 Million GSM Capacity, more than 38302 fi
xed exchanges,
\plain\expndtw-3 \f20 \fs28 46565 BTS, 3895 Node B ( 3G BTS), 287 Satellite Stat
ions, 614755 Rkm of
\plain\expndtw0 \f20 \fs28 OFC Cable, 50430 Rkm of Microwave Network connecting
602 Districts,
\par
\plain\pard\sl-482
\plain\tx1434 \tab
\plain\tx3641 \tab
\plain\tx4918 \tab
\plain\tx6140 \tab
\plain\tx7675 \tab
\li0 \ri31 \expndtw-21 \f20 \fs28 7330

\expndtw-8 \f20 \fs28 cities/towns
\expndtw-27 \f20 \fs28 and
\expndtw-26 \f20 \fs28 5.6
\expndtw-17 \f20 \fs28 Lakhs
\expndtw-9 \f20 \fs28 villages.
\par
\plain\pard\sl-484 \li0 \ri35 \expndtw1 \f20 \fs28 BSNL is the only service prov
ider, making focused efforts and planned
\plain\expndtw-1 \f20 \fs28 initiatives to bridge the Rural-Urban Digital Divide
ICT sector. In fact there
\plain\expndtw-1 \f20 \fs28 is no telecom operator in the country to beat its re
ach with its wide network
\plain\expndtw-1 \f20 \fs28 giving services in every nook & corner of country an
d operates across India
\plain\expndtw-6 \f20 \fs28 except Delhi & Mumbai.
\plain\par
\pard\sl-484 \li0 \ri33 \expndtw-1 \f20 \fs28 Whether it is inaccessible areas o
f Siachen glacier and North-eastern region
\plain\expndtw-1 \f20 \fs28 of the country. BSNL serves its customers with its w
ide bouquet of telecom
\plain\expndtw0 \f20 \fs28 services. BSNL is numerous operator of India in all s
ervices in its license
\plain\expndtw-16 \f20 \fs28 area.
\plain\par
\pard\sl-484 \li0 \ri38 \fi3919 \expndtw-2 \f20 \fs28 The company offers vide ra
nging & most
\par
\plain\pard\sl-482
\plain\tx1612 \tab
\plain\tx2536 \tab
\plain\tx3850 \tab
\plain\tx5073 \tab
\plain\tx5663 \tab
\plain\tx6558 \tab
\plain\tx7523 \tab
\li0 \ri36 \expndtw-9 \f20 \fs28 transparent

\expndtw-14 \f20 \fs28 tariff
\expndtw-13 \f20 \fs28 schemes
\expndtw-13 \f20 \fs28 designe
\expndtw-31 \f20 \fs28 to
\expndtw-16 \f20 \fs28 suite
\expndtw-17 \f20 \fs28 every
\expndtw-10 \f20 \fs28 customer.
\par
\plain\pard\sl-482 \li0 \ri35 \expndtw0 \f20 \fs28 BSNL cellular service, CellOn
e, has 55,140,282 2G cellular customers and
\plain\expndtw0 \f20 \fs28 88,493 3G customers as on 30.11.2009. In basic servic
es, BSNL is miles
\plain\expndtw-2 \f20 \fs28 ahead of its rivals, with 35.1 million Basic Phone s
ubscribers i.e. 85 per cent

\plain\expndtw0 \f20 \fs28 share of the subscriber base and 92 percent share in
revenue terms. BSNL
\plain\expndtw3 \f20 \fs28 has more than 2.5 million WLL subscribers and 2.5 mil
lion Internet
\plain\par
\sl-311\fs31\par\pard\pard\sl-220 \li0 \ri32 \fi8308 \expndtw-27 \f10 \fs22 115
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
02030405060708090a0bffc400b5100002010303020403050504040000017d010203000411051221
31410613516107227114328191a1082342b1c11552d1f02433627282090a161718191a2526272829
2a3435363738393a434445464748494a535455565758595a636465666768696a737475767778797a
0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
6272d10a162434e125f11718191a262728292a35363738393a434445464748494a53545556575859
5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri34 \expndtw-1 \f20 \fs28 Customers who access Interne
t through various modes viz. Dial-up, Leased
\plain\par
\pard\sl-482 \li0 \ri36 \expndtw0 \f20 \fs28 Line, DIAS, Account Less Internet(C
LI). BSNL has been adjudged as the
\plain\expndtw-5 \f20 \fs28 NUMBER ONE ISP in the country.
\plain\par
\pard\sl-484 \li0 \ri36 \expndtw0 \f20 \fs28 BSNL has set up a world class multi
-gigabit, multi-protocol convergent IP
\plain\expndtw0 \f20 \fs28 infrastructure that provides convergent services like
voice, data and video
\plain\expndtw1 \f20 \fs28 through the same Backbone and Broadband Access Networ
k. At present
\par
\plain\pard\sl-482
\plain\tx1017 \tab
\plain\tx1817 \tab
\plain\tx2622 \tab
\plain\tx3886 \tab
\plain\tx4869 \tab
\plain\tx5793 \tab
\plain\tx7416 \tab
\li0 \ri35 \expndtw-16

\expndtw-26 \f20 \fs28
\f20 \fs28 there

are
0.6
million
Data
One
broadband
customers.
\par
\plain\pard\sl-484 \li0 \ri42 \expndtw3 \f20 \fs28 The company has vast experien
ce in Planning, Installation, network
\plain\expndtw0 \f20 \fs28 integration and Maintenance of Switching & Transmissi

on Networks and
\plain\expndtw-3 \f20 \fs28 also has a world class ISO 9000 certified Telecom Tr
aining Institute. Scaling
\plain\expndtw0 \f20 \fs28 new heights of success, the present turnover of BSNL
is more than Rs.351,
\plain\expndtw-1 \f20 \fs28 820 million (US $ 8 billion) with net profit to the
tune of Rs.99, 390 million
\plain\expndtw2 \f20 \fs28 (US $ 2.26 billion) for last financial year. The infr
astructure asset on
\plain\expndtw0 \f20 \fs28 telephone alone is worth about Rs.630, 000 million (U
S $ 14.37 billion).
\plain\par
\sl-209\fs21\par\sl-240\fs24\par\par\pard\pard\sl-280 \li0 \ri3716 \expndtw-6 \b
\f20 \fs28 3.1.2. GROWTH AND DEVELOPMENT
\plain\par
\sl-201\fs20\par\sl-240\fs24\par\par\pard\pard\sl-280 \li0 \ri42 \expndtw0 \f20
\fs28 BSNL (then known as Department of Telecom) had been a near monopoly
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw-2 \f20 \fs28 during the socialist period of the
Indian economy. During this period, BSNL
\plain\expndtw0 \f20 \fs28 was the only telecom service provider in the country
(MTNL was present
\par
\plain\pard\sl-484
\plain\tx2813 \tab
\plain\tx3717 \tab
\plain\tx4877 \tab
\plain\tx6043 \tab
\plain\tx6821 \tab
\plain\tx7891 \tab
\li0 \ri46 \expndtw0 \f20 \fs28 only in Mumbai and

\expndtw-28 \f20 \fs28 New
\expndtw-12 \f20 \fs28 Delhi).
\expndtw-14 \f20 \fs28 During
\expndtw-19 \f20 \fs28 this
\expndtw-14 \f20 \fs28 period
\expndtw-21 \f20 \fs28 BSNL
\par
\plain\pard\sl-482
\plain\tx1422 \tab
\plain\tx2112 \tab
\plain\tx2694 \tab
\plain\tx3900 \tab
w,
\li0 \ri36 \expndtw-11 \f20 \fs28 operated

\expndtw-31 \f20 \fs28 as
\expndtw-2 \f20 \fs28 a
\expndtw-12 \f20 \fs28 typical
\expndtw0 \f20 \fs28 state-run organization, inefficient, slo
\par
\plain\pard\sl-482 \li0 \ri43 \expndtw0 \f20 \fs28 bureaucratic, and heavily uni
onized. As a result subscribers had to wait for
\plain\expndtw-3 \f20 \fs28 as long as five years to get a telephone connection.
\plain\par
\pard\sl-484 \li0 \ri42 \expndtw0 \f20 \fs28 The corporation tasted competition
for the first time after the liberalization
\plain\expndtw0 \f20 \fs28 of Indian economy in 1991. Faced with stiff competiti
on from the private
\plain\expndtw3 \f20 \fs28 telecom service providers, BSNL has subsequently trie
d to increase
\plain\par
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
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05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri43 \expndtw0 \f20 \fs28 efficiencies itself. Dot vete
rans, however, put the onus for the sorry state
\plain\par
\pard\sl-482 \li0 \ri33 \expndtw1 \f20 \fs28 of affairs on the Government polici
es, where in all state-owned service
\plain\expndtw0 \f20 \fs28 providers were required to function as mediums for ac
hieving egalitarian
\plain\expndtw-4 \f20 \fs28 growth across all segments of the society.
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw4 \f20 \fs28 The corporation (then Dot), however
, failed miserably to achieve
\plain\expndtw1 \f20 \fs28 this and India languished among the most poorly conne
cted countries in
\plain\expndtw1 \f20 \fs28 the world. BSNL was born in 2000 after the corporatiz
ation of Dot. The
\plain\expndtw0 \f20 \fs28 efficiency of the company has since improved. However
, the performance
\plain\expndtw0 \f20 \fs28 level is nowhere near the private players. The corpor
ation remains heavily
\par
\plain\pard\sl-482
\plain\tx1407 \tab
\plain\tx2112 \tab
\plain\tx2599 \tab
\plain\tx4501 \tab
\plain\tx5333 \tab
\plain\tx5853 \tab
\plain\tx7085 \tab
\plain\tx8208 \tab
\li0 \ri43 \expndtw-10 \f20 \fs28 unionized

\expndtw-31 \f20 \fs28 is
\expndtw-8 \f20 \fs28 comparatively
\expndtw-20 \f20 \fs28 slow
\expndtw-31 \f20 \fs28 in
\expndtw-11 \f20 \fs28 decision
\expndtw-15 \f20 \fs28 making
\par
\plain\pard\sl-482 \li0 \ri33 \expndtw1 \f20 \fs28 implementation. Though it off
ers services at lowest tariffs, the private
\plain\par
\pard\sl-484 \li0 \ri499 \expndtw-3 \f20 \fs28 players continue to notch up bett
er numbers in all areas, years after year.
\plain\par
\pard\sl-482 \li70 \ri32 \expndtw0 \f20 \fs28 BSNL has been providing connection
s in both urban and rural areas. Pre\plain\expndtw1 \f20 \fs28 activated Mobile connections are available at many pl
aces across India.
\par
\plain\pard\sl-482
\plain\tx1481 \tab
\plain\tx2224 \tab
\plain\tx3486 \tab
\plain\tx5303 \tab
\plain\tx6777 \tab
\plain\tx7904 \tab
\li0 \ri38 \expndtw-8 \f20 \fs28 BSNL has

\expndtw-20 \f20 \fs28 also
\expndtw-11 \f20 \fs28 unveiled
\expndtw-7 \f20 \fs28 cost-effective
\expndtw-11 \f20 \fs28 broadband
\expndtw-11 \f20 \fs28 internet
\expndtw-15 \f20 \fs28 access
\par
\plain\pard\sl-482 \li0 \ri44 \expndtw-1 \f20 \fs28 plans (Data One) targeted at
homes and small businesses. At present BSNL
\plain\expndtw-4 \f20 \fs28 enjoys around 60% of market share of ISP services.
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw-2 \f20 \fs28 2007 has been declared as "Year of
Broadband" in India and BSNL is in the
\plain\expndtw0 \f20 \fs28 process of providing 5 million Broadband connectivity
by the end of 2007.
\plain\expndtw0 \f20 \fs28 BSNL has upgraded existing Dataone (Broadband) connec
tions for a speed
\plain\expndtw-1 \f20 \fs28 of up to 2 Mbit/s without any extra cost. This 2 Mbi
t/s broadband service is
\plain\expndtw2 \f20 \fs28 being provided by BSNL at a cost of just US$ 11.7 per
month (as of
\plain\expndtw0 \f20 \fs28 21/07/2008 and at a limit of 2.5GB monthly limit with
0200-0800 hrs as no
\plain\expndtw2 \f20 \fs28 charge period). Further, BSNL is rolling out new broa
dband services
\plain\expndtw2 \f20 \fs28 such as{\field{\*\fldinst {\b HYPERLINK}{\b "http://e
n.wikipedia.org/wiki/Triple_play_(telecommunications)"}}
{\fldrslt{ triple play.
}}}
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw-1 \f20 \fs28 BSNL is planning to increase its c
ustomer base to 108 million customers by
\plain\expndtw1 \f20 \fs28 2010. With the frantic activity in the communication
sector in India, the
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri5201 \expndtw-5 \f20 \fs28 target appears achievable.
\plain\par
\pard\sl-482 \li0 \ri35 \expndtw0 \f20 \fs28 BSNL is a pioneer of rural telephon
y in India. BSNL has recently bagged
\plain\expndtw3 \f20 \fs28 80% of US$ 580 m (INR 2,500 crores) Rural Telephony p
roject of
\plain\par
\pard\sl-535 \li0 \ri40 \expndtw1 \f20 \fs28 Government of India.\fs18 [\fs28 On
the 20th of March, 2009, BSNL advertised the
\plain\par
\pard\sl-482 \li0 \ri34 \expndtw1 \f20 \fs28 launch of{\field{\*\fldinst {\b HYP
ERLINK}{\b "http://en.wikipedia.org/wiki/BlackBerry"}}
{\fldrslt{ BlackBerry services
}}} across its Telecom circles in India. The
\plain\expndtw-4 \f20 \fs28 corporation has also launched 3G services.
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw-2 \f20 \fs28 Bharat Sanchar Nigam Limited, the
largest Public Sector Undertaking of the
\plain\expndtw0 \f20 \fs28 Nation, is certainly on a financial ground that's sou
nd. The Company has a
\plain\expndtw-2 \f20 \fs28 net worth of Rs. 88,634 crores (US$ 17.40 billion),
authorized equity capital
\plain\expndtw-2 \f20 \fs28 of Rs. 10,000 crores (US $ 1.96 billion), Paid up Eq
uity Share Capital of Rs.
\plain\expndtw0 \f20 \fs28 5,000 crores (US $ 0.98 billion) and Revenues is Rs.
35,812 crores (US $
\plain\par
\pard\sl-482 \li0 \ri307 \expndtw-3 \f20 \fs28 7.03 billion) in 2008-09. (Note:
1 US $ = 50.9500 INR as on 31-03-2009).
\plain\par
\f20 \fs28 3.1.3. AREA OF OPERATION
\plain\par
20 \fs28 The world class services offered by the BSNL:
\plain\par
\pard\sl-484 \li0 \ri40 \expndtw0 \f20 \fs28 The Plain old, Countrywide telephon
e Service through 32,000 electronic
\plain\expndtw-1 \f20 \fs28 exchanges. Digitalized Public Switched Telephone Net
work (PSTN) with a
\plain\expndtw0 \f20 \fs28 host of Phone Plus value additions. BSNL launched Dat
a One broadband
\plain\expndtw0 \f20 \fs28 service in January 2005 which shall be extended to 19
8 cities very shortly.
\plain\expndtw0 \f20 \fs28 The service is being provided on existing copper infr
astructure on ADSL2
\plain\expndtw-1 \f20 \fs28 technology. The minimum speed offered to the custome
r is 256 Kbps at Rs.
\plain\expndtw4 \f20 \fs28 250/- per month only. Subsequently, other services su
ch as VPN,
\par
\plain\pard\sl-482
\plain\tx1882 \tab
\plain\tx2965 \tab
\plain\tx4953 \tab
\plain\tx7502 \tab
\li0 \ri35 \expndtw-8 \f20 \fs28 Multicasting,

\expndtw-17 \f20 \fs28 Video
\expndtw-8 \f20 \fs28 Conferencing,
\expndtw-7 \f20 \fs28 Video-on-Demand,
\expndtw-11 \f20 \fs28 Broadcast
\par
\plain\pard\sl-482 \li0 \ri36 \expndtw1 \f20 \fs28 application etc will be added
. Keeping the global network of Networks
\plain\expndtw1 \f20 \fs28 networked, the countrywide Internet Services of BSNL
under the brand
\plain\expndtw0 \f20 \fs28 name BSNL BROADBAND includes Internet dial up/ Leased
line access,
\plain\par
\par
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}}}
\plain\pard\sl-315 \li0 \ri42 \expndtw2 \f20 \fs28 CLI based access (no account
is required) and DIAS service, for web
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw1 \f20 \fs28 browsing and E-mail applications. Y
ou can use your dialup sancharnet
\plain\expndtw0 \f20 \fs28 account from any place in India using the same access
no {\f63 \u8215\'3f}172233', the
\par
\plain\pard\sl-484
as. BSNL
\plain\tx4771 \tab
\plain\tx5434 \tab
\plain\tx6748 \tab
\plain\tx7534 \tab
\plain\tx8040 \tab
\li0 \ri41 \expndtw0 \f20 \fs28 facility which no other ISP h

\expndtw-26
\expndtw-12
\expndtw-20
\expndtw-31
\expndtw-21
\f20
\f20
\f20
\f20
\f20
\fs28
\fs28
\fs28
\fs28
\fs28
has
customer
base
of
more
\par
\plain\pard\sl-482 \li0 \ri44 \expndtw1 \f20 \fs28 than 1.7 million for sancharn
et service. BSNL also offers Web hosting
\plain\expndtw-3 \f20 \fs28 and co-location services at very cheap rates. ISDN I
ntegrated Service Digital
\plain\expndtw0 \f20 \fs28 Network Service of BSNL utilizes a unique digital net
work providing high
\plain\expndtw0 \f20 \fs28 speed and high quality voice, data and image transfer
over the same line. It
\plain\expndtw-3 \f20 \fs28 can also facilitate both desktop video and high qual
ity video conferencing.
\par
\sect\sectd\sbknone\cols2\colno1\colw5978\colsr477\colno2\colw2224
\plain\pard\sl-482 \li0 \ri0 \expndtw1 \f20 \fs28 Intelligent Network\cf13 ;\cf
0 Intelligent Network Service
\plain\par
\pard\sl-482 \li0 \ri3637 \expndtw-6 \f20 \fs28 services, such as:
\plain\par
\sl-223\fs22\par\sl-240\fs24\par\pard\pard\sl-280 \li720 \ri2137 \expndtw-5 \f20
\fs28 Free phone service [FPH]
\plain\par
\pard\sl-501 \li720 \ri1038 \expndtw-4 \f20 \fs28 India Telephone card [Prepaid
Card]
\plain\par
\pard\sl-503 \li720 \ri1770 \expndtw-5 \f20 \fs28 Account Card Calling [ACC]
\plain\par
\pard\sl-502 \li720 \ri1561 \expndtw-5 \f20 \fs28 Virtual Private Network [VPN]
\plain\par
\pard\sl-503 \li720 \ri3500 \expndtw-9 \f20 \fs28 Tele-Voting
\plain\par
\pard\sl-503 \li720 \ri1771 \expndtw-5 \f20 \fs28 Premium Rae Service [PRM]
\plain\par
\pard\sl-501 \li720 \ri240 \expndtw-4 \f20 \fs28 Universal Access Number [UAN] a
nd more.
\par
\column
\plain\pard\sl-482 \li0 \ri33 \expndtw-1 \f20 \fs28 offers value-added
\par
\sect\sectd\sbknone\plain\sl-204\fs20\par\sl-240\fs24\par\pard\pard\sl-280 \li70
\ri41 \expndtw4 \f20 \fs28 I net; India s x.25 based packet Switched Public Dat
a Network is
\plain\par
\pard\sl-482 \li0 \ri44 \expndtw-1 \f20 \fs28 operational in 104 cities of the c
ountry. It offers x.25 x.28 leased, x.28 Dial
\plain\expndtw-4 \f20 \fs28 up (PSTN) Connection) and frame relay services.
\plain\par
\pard\sl-484 \li0 \ri38 \expndtw-2 \f20 \fs28 Leased Line; BSNL provides leased
lines for voice and data communication
\plain\expndtw0 \f20 \fs28 for various applications on point to point basis. It
offers a choice of high,
\plain\expndtw3 \f20 \fs28 medium and low speed leased data circuits as well as
dial-up lines.
\plain\expndtw1 \f20 \fs28 Bandwidth is available on demand in most cities. Mana
ged Leased Line
\plain\par
\sl-176\fs18\par\sl-240\fs24\par\par\pard\pard\sl-220 \li0 \ri32 \fi8308 \expndt
w-27 \f10 \fs22 119
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
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}}}
\plain\pard\sl-315 \li0 \ri42 \expndtw-3 \f20 \fs28 Network (MLLN) offers flexib
ility of providing circuits with speeds of nx64
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw-2 \f20 \fs28 kbps up to 2mbps, useful for Inter
net leased lines and International Principle
\plain\expndtw-5 \f20 \fs28 Leased Circuits (IPLCs).
\plain\par
\pard\sl-484 \li0 \ri36 \expndtw-5 \f20 \fs28 Cellular Mobile Service; BSNL's GS
M cellular mobile service Cellone has a
\plain\expndtw0 \f20 \fs28 customer base of over 5.2 million. CellOne provides a
ll the services like
\plain\expndtw4 \f20 \fs28 MMS, GPRS, Voice Mail, E-mail, Short Message Service
(SMS)
\par
\plain\pard\sl-482 \li0 \ri37 \expndtw-20 \f20 \fs28 both
\plain\tx834 \tab \expndtw-11 \f20 \fs28 national
\plain\tx2073 \tab \expndtw-27 \f20 \fs28 and

\plain\tx2806 \tab \expndtw0 \f20 \fs28 international, unified messaging service
(send and
\par
\plain\pard\sl-484 \li0 \ri38 \expndtw0 \f20 \fs28 receive e-mails) etc. You can
use CellOne in over 160 countries worldwide
\plain\expndtw0 \f20 \fs28 and in 270 cellular networks and over 1000 cities/tow
ns across India. It has
\plain\expndtw0 \f20 \fs28 got coverage in all National and State Highways and t
rain routes. CellOne
\plain\expndtw0 \f20 \fs28 offers all India Roaming facility to both pre-paid an
d post-paid customers
\plain\expndtw-5 \f20 \fs28 (including Mumbai & Delhi).
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw1 \f20 \fs28 WLL ; This is a communication syste
m that connects customers to the
\plain\expndtw3 \f20 \fs28 Public Switched Telephone Network (PSTN) using radio
frequency
\par
\plain\pard\sl-482
\plain\tx1093 \tab
\plain\tx1639 \tab
\plain\tx2078 \tab
\plain\tx3452 \tab
f the
\li0 \ri32 \expndtw-12 \f20 \fs28 signals

\expndtw-2 \f20 \fs28 a
\expndtw-9 \f20 \fs28 substitute
\expndtw1 \f20 \fs28 for conventional wires for all or part o
\par
\plain\pard\sl-482
\plain\tx1611 \tab
\plain\tx2924 \tab
\plain\tx5085 \tab
\li0 \ri32 \expndtw-10 \f20 \fs28 connection

\expndtw-13 \f20 \fs28 between
\expndtw0 \f20 \fs28 the subscribers
\expndtw2 \f20 \fs28 and the telephone exchange.
\par
\plain\pard\sl-484 \li0 \ri33 \expndtw1 \f20 \fs28 Countrywide WLL is being offe
red in areas that are non-feasible for the
\plain\expndtw0 \f20 \fs28 normal network. Helping relieve congestion of connect
ions in the normal
\plain\expndtw2 \f20 \fs28 cable/wire based network in urban areas. Connecting t
he remote and
\plain\par
\pard\sl-482 \li0 \ri1033 \expndtw-3 \f20 \fs28 scattered rural areas. Limited m
obility without any air-time charge.
\plain\par
\f20 \fs28 (Source ;{\field{\*\fldinst {\b HYPERLINK}{\b "http://www.bsnl.co.in
/"}}
{\fldrslt{ www.bsnl.co.in)
}}}
\par
\plain\sl-81\fs8\par\sl-240\fs24\par\par\par\par\par\par\par\par\par\par\par\par
d\pard\sl-220 \li8308 \ri32 \expndtw-27 \f10 \fs22 120
\par
{\shp
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}}}
\plain\pard\sl-300 \li0 \ri3489 \expndtw-6 \b \f20 \fs28 3.2. TATA TELESERVICES
LIMITED
\plain\par
\plain\par
\pard\sl-482 \li0 \ri7464 \expndtw-14 \b \f20 \fs28 MISSION
\par
\plain\sl-201\fs20\par\sl-240\fs24\par\par\pard\pard\sl-280 \li0 \ri35 \expndtw31 \f20 \fs28 1.
\plain\tx714 \tab \expndtw1 \f20 \fs28 Enriching life by enabling reliable and a
ffordable communication
\plain\par
\pard\sl-482 \li0 \ri5181 \fi720 \expndtw-6 \f20 \fs28 anytime, anywhere.
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw-31 \f20 \fs28 2.
\plain\tx714 \tab \expndtw-2 \f20 \fs28 To be a competitive value provider in in
ternational businessfor Group
\plain\par
\pard\sl-484 \li0 \ri4007 \fi720 \expndtw-4 \f20 \fs28 companies and all our par
tners.
\par
\plain\sl-209\fs21\par\sl-240\fs24\par\par\pard\pard\sl-280 \li0 \ri6912 \expndt
w-15 \b \f20 \fs28 VISION
\par
\sect\sectd\sbknone\cols2\colno1\colw212\colsr148\colno2\colw8319
\plain\sl-201\fs20\par\sl-240\fs24\par\par\pard\pard\sl-280 \li0 \ri0 \expndtw-3
1 \f20 \fs28 1.
\plain\par
\sl-204\fs20\par\sl-240\fs24\par\par\pard\pard\sl-280 \li0 \ri0 \expndtw-31 \f20
\fs28 2.
\par
\column
\plain\sl-201\fs20\par\sl-240\fs24\par\par\pard\pard\sl-280 \li360 \ri29 \expndt
w3 \f20 \fs28 We will strive to be the preferred partner to our customers by
\plain\par
\pard\sl-482 \li360 \ri384 \expndtw-3 \f20 \fs28 providing appropriate and Costeffective communication solutions.
\plain\par
\pard\sl-482 \li360 \ri33 \expndtw1 \f20 \fs28 The vision of becoming a customer
-focused organization offering
\plain\expndtw-2 \f20 \fs28 quality, convenience and accessibility has always be
en the core of our
\plain\expndtw-2 \f20 \fs28 business model. After mapping our customer expectati
ons, we plan to
\plain\expndtw1 \f20 \fs28 aggressively bring new technology, add innovative pro
ducts and
\plain\expndtw0 \f20 \fs28 services and increase the coverage area to make a maj
or leap into the
\plain\expndtw0 \f20 \fs28 future. Our plan is based on providing further value
addition to our
\plain\expndtw0 \f20 \fs28 existing customers and integrates our operations to b
ring increased
\plain\par
\pard\sl-484 \li360 \ri1961 \expndtw-4 \f20 \fs28 efficiency, enhanced flexibili
ty and expanded reach
\plain\par
\sl-209\fs21\par\sl-240\fs24\par\par\pard\pard\sl-280 \li360 \ri5204 \expndtw-8
\b \f20 \fs28 FIVE CORE VALUES
\plain\par
\pard\sl-477 \li0 \ri34 \expndtw1 \f20 \fs28 The Tata Group has always sought to
be a value-driven organisation.
\plain\par
\pard\sl-484 \li0 \ri41 \expndtw0 \f20 \fs28 These values continue to direct the
Group's growth and businesses. The
\plain\par
\pard\sl-482 \li0 \ri1095 \expndtw-3 \f20 \fs28 five core Tata values underpinni
ng the way we do business are:
\plain\par
\pard\sl-501 \li0 \ri39 \fi360 \expndtw-4 \b \f20 \fs28 INTEGRITY:\b0 We must c
onduct our business fairly, with honesty and
\plain\par
\par
\sect\sectd\sbknone\sect\sectd\sbkpage\margtsxn1380\pard
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}}}
\plain\pard\sl-315 \li720 \ri128 \expndtw-3 \f20 \fs28 transparency. Everything
we do must stand the test of public scrutiny.
\plain\par
\pard\sl-502 \li720 \ri38 \expndtw-2 \b \f20 \fs28 UNDERSTANDING:\b0 We must be
caring, show respect, compassion
\plain\par
\pard\sl-484 \li720 \ri42 \expndtw-2 \f20 \fs28 and humanity for our colleagues
and customers around the world, and
\plain\expndtw-4 \f20 \fs28 always work for the benefit of the communities we se
rve.
\plain\par
\pard\sl-501 \li720 \ri40 \expndtw0 \b \f20 \fs28 EXCELLENCE:\b0 We must consta
ntly strive to achieve the highest
\plain\par
\pard\sl-484 \li720 \ri36 \expndtw0 \f20 \fs28 possible standards in our day-today work and in the quality of the
\plain\expndtw-5 \f20 \fs28 goods and services we provide.
\plain\par
\pard\sl-502 \li720 \ri34 \expndtw1 \b \f20 \fs28 UNITY:\b0 We must work cohesi
vely with our colleagues across the
\plain\par
\pard\sl-484 \li720 \ri41 \expndtw-3 \f20 \fs28 Group and with our customers and
partners around the world, building
\plain\expndtw1 \f20 \fs28 strong relationships based on tolerance, understandin
g and mutual
\plain\expndtw-8 \f20 \fs28 cooperation.
\plain\par
\pard\sl-503 \li720 \ri38 \expndtw0 \b \f20 \fs28 RESPONSIBILITY:\b0 We must co
ntinue to be responsible, sensitive
\plain\par
\pard\sl-482 \li720 \ri37 \expndtw0 \f20 \fs28 to the countries, communities and
environments in which we work,
\plain\expndtw0 \f20 \fs28 always ensuring that what comes from the people goes
back to the
\plain\expndtw-5 \f20 \fs28 people many times over.
\plain\par
\fs28 Tata Teleservices Limited spearheads the Tata Group's presence in the
\plain\par
\pard\sl-482 \li0 \ri34 \expndtw1 \f20 \fs28 telecom sector. Incorporated in 199
6, Tata Teleservices Limited is the
\plain\expndtw-2 \f20 \fs28 pioneer of the CDMA 1x technology platform in India.
It has embarked on a
\plain\expndtw-1 \f20 \fs28 growth path since the acquisition of Hughes Tele.com
(India) Ltd [renamed
\plain\expndtw1 \f20 \fs28 Tata Teleservices (Maharashtra) Limited] by the Tata
Group in 2002. It
\plain\expndtw0 \f20 \fs28 launched mobile operations in January 2005 under the
brand Tata Indicom
\plain\expndtw0 \f20 \fs28 and today enjoys a pan-India presence through existin
g operations in all of
\plain\expndtw0 \f20 \fs28 India's 22 telecom Circles. The company is also the m
arket leader in the
\plain\expndtw0 \f20 \fs28 fixed wireless telephony market with its brand Walky.
The company has
\plain\expndtw1 \f20 \fs28 recently introduced the brand Photon to provide a var
iety of options for
\plain\expndtw-5 \f20 \fs28 wireless mobile broadband access. The company's netw
ork has been rated as
\plain\par
\par
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}}}
\plain\pard\sl-355 \li0 \ri42 \expndtw0 \f20 \fs28 the {\f63 \u8215\'3f}Least Co
ngested' in India for last five consecutive quarters by the
\plain\par
\pard\sl-483 \li0 \ri37 \expndtw0 \f20 \fs28 Telecom Regulatory Authority of Ind
ia through independent surveys. Tata
\plain\expndtw-2 \f20 \fs28 Teleservices Limited now also has a presence in the
GSM space, through its
\plain\expndtw2 \f20 \fs28 joint venture with NTT DOCOMO of Japan, and offers di
fferentiated
\plain\expndtw3 \f20 \fs28 products and services under the Tata DOCOMO brand nam
e. Tata
\plain\expndtw0 \f20 \fs28 DOCOMO arises out of the Tata Group's strategic allia
nce with Japanese
\plain\expndtw1 \f20 \fs28 telecom major NTT DOCOMO in November 2008. Tata DOCOM
O has
\plain\expndtw-3 \f20 \fs28 received a pan-India license to operate GSM telecom
services{\f63 \u8212\'3f}and has also
\plain\expndtw0 \f20 \fs28 been allotted spectrum in 18 telecom Circles. The com
pany has rolled out
\plain\expndtw0 \f20 \fs28 GSM services in 14 of India's 22 telecom Circles in a
quick span of under
\plain\expndtw-2 \f20 \fs28 six months. The company plans to launch pan-India op
erations by the end of
\plain\expndtw-9 \f20 \fs28 FY 2009-10.
\plain\par
\fs28 Tata DOCOMO marks a significant milestone in the Indian telecom
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw1 \f20 \fs28 landscape, and has already redefine
d the very face of telecoms in India,
\plain\expndtw0 \f20 \fs28 being the first to pioneer the per-second tariff opti
on part of its {\f63 \u8215\'3f}Pay for
\plain\expndtw-1 \f20 \fs28 What You Use' pricing paradigm. Tokyo-based NTT DOCO
MO is one of
\plain\expndtw-3 \f20 \fs28 the world's leading mobile operators{\f63 \u8212\'3f
}in the Japanese market, the company

\plain\expndtw-2 \f20 \fs28 is the clear market leader, used by over 50 per cent
of the country's mobile
\plain\expndtw-3 \f20 \fs28 phone users. Today, Tata Teleservices Limited, along
with Tata Teleservices
\plain\expndtw1 \f20 \fs28 (Maharashtra) Limited, serves over 58 million custome
rs in more than
\plain\expndtw-1 \f20 \fs28 410,000 towns and villages across the country, with
a bouquet of telephony
\plain\expndtw1 \f20 \fs28 services encompassing mobile services, wireless deskt
op phones, public
\plain\expndtw-3 \f20 \fs28 booth telephony, wire line services and enterprise s
olutions.
\plain\par
\pard\sl-484 \li0 \ri32 \expndtw0 \f20 \fs28 In December 2008, Tata Teleservices
Limited announced a unique reverse
\plain\expndtw1 \f20 \fs28 equity swap strategic agreement between its telecom t
ower subsidiary,
\plain\expndtw1 \f20 \fs28 Wireless TT Info-Services Limited, and Quippo Telecom
Infrastructure
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-355 \li0 \ri43 \expndtw-3 \f20 \fs28 Limited{\f63 \u8212\'3f}with
the combined entity kicking off operations in early 2009 with
\plain\par
\pard\sl-482 \li0 \ri38 \expndtw1 \f20 \fs28 18,000 towers, thereby becoming the
largest independent entity in this
\plain\expndtw0 \f20 \fs28 space{\f63 \u8212\'3f}and with the highest tenancy ra
tios in the industry. The WTTIL\plain\par
\pard\sl-484 \li0 \ri193 \expndtw-3 \f20 \fs28 Quippo combine is targeting over
50,000 towers by the end of FY 2010-11.
\plain\par
\sl-204\fs20\par\sl-240\fs24\par\par\pard\pard\sl-280 \li0 \ri39 \expndtw1 \b \f
20 \fs28 Ratan N. Tata\b0 was appointed as the Chairman of Tata Sons Limited in
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw0 \f20 \fs28 1991. He is the Chairman of several
of the leading Tata group companies
\plain\expndtw0 \f20 \fs28 including Tata Steel, Tata Motors, Tata Power, Tata C
onsultancy Services,
\plain\expndtw0 \f20 \fs28 Tata Tea, Tata Chemicals, Indian Hotels Limited and T
TSL. He is also the
\plain\expndtw0 \f20 \fs28 Chairman of two of the largest private sector promote
d philanthropic trusts
\plain\expndtw-3 \f20 \fs28 in India. During his tenure, the Group's revenues ha
ve grown over six-fold to
\plain\expndtw1 \f20 \fs28 Rs. 80,000 crore ($ 17.8 bn.). Mr. Tata's association
with Tata group
\plain\expndtw-2 \f20 \fs28 companies began in December 1962. He was assigned to
various companies
\plain\expndtw2 \f20 \fs28 before being appointed Director-in-Charge of the Nati
onal Radio and
\plain\expndtw-1 \f20 \fs28 Electronics Company Limited (NELCO) in 1971. He was
named Chairman
\plain\expndtw4 \f20 \fs28 of Tata Industries Limited in 1981, where he was resp
onsible for
\plain\expndtw0 \f20 \fs28 transforming the company into a group strategy thinktank, and was also
\plain\expndtw4 \f20 \fs28 responsible for the promotion of new ventures in high
technology
\plain\expndtw-9 \f20 \fs28 businesses.
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw0 \f20 \fs28 He is associated with various organ
izations in India and abroad, including
\par
\plain\pard\sl-484
\plain\tx1158 \tab
\plain\tx3014 \tab
\plain\tx3534 \tab
\plain\tx4164 \tab
\plain\tx5851 \tab
\plain\tx6371 \tab
\plain\tx7371 \tab
\li0 \ri41 \expndtw-12 \f20 \fs28 through

\expndtw-9 \f20 \fs28 Chairmanship
\expndtw-31 \f20 \fs28 of
\expndtw-26 \f20 \fs28 the
\expndtw-10 \f20 \fs28 Government
\expndtw-12 \f20 \fs28 India's
\expndtw-10 \f20 \fs28 Investment
\par
\plain\pard\sl-482 \li0 \ri36 \expndtw0 \f20 \fs28 Commission, and membership of
the Central Board of the Reserve Bank of
\plain\expndtw1 \f20 \fs28 India, the International Advisory Boards of Mitsubish
i Corporation, the
\plain\expndtw3 \f20 \fs28 American International Group, J.P.Morgan Chase, the I
nternational
\plain\expndtw2 \f20 \fs28 Investment Council set up by the President of the Rep
ublic of South
\plain\expndtw0 \f20 \fs28 Africa,the Asia Pacific Advisory Committee and member
ship of the Board
\plain\expndtw0 \f20 \fs28 of Directors of the New York Stock Exchange. He serve
s on the Board of
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri42 \expndtw0 \f20 \fs28 Trustees of the Ford Foundati
on and the Programme Board of the Bill and
\plain\par
\pard\sl-482 \li0 \ri34 \expndtw2 \f20 \fs28 Melinda Gates Foundations' India AI
DS Initiative He also chairs the
\plain\expndtw2 \f20 \fs28 Advisory Board of RAND's Center for Asia Pacific Poli
cy. Mr. Tata
\plain\expndtw3 \f20 \fs28 received a Bachelor of Science degree in Architecture
from Cornell
\plain\expndtw1 \f20 \fs28 University in 1962. He worked briefly with Jones and
Emmons in Los
\plain\expndtw-1 \f20 \fs28 Angeles, California before returning to India in lat
e 1962. He completed the
\plain\expndtw0 \f20 \fs28 Advanced Management Program at Harvard Business Schoo
l in 1975.The
\plain\expndtw1 \f20 \fs28 Government of India honored Mr. Tata with one of its
highest civilian
\plain\expndtw0 \f20 \fs28 awards, the Padma Bhushan, on Republic Day, January 2
6, 2000. He has
\plain\expndtw-3 \f20 \fs28 also been conferred an honorary doctorate in Busines
s Administration by the
\plain\expndtw0 \f20 \fs28 Ohio State University, an honorary doctorate in Techn
ology by the Asian
\plain\expndtw0 \f20 \fs28 Institute of Technology, Bangkok, and an honorary doc
torate in Science by
\plain\expndtw-5 \f20 \fs28 the University of Warwick.
\plain\par
\plain\par
\fs28 TTSL pioneered the CDMA 3G1x technology platform in India. The
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw0 \f20 \fs28 company has established a robust an
d reliable telecom infrastructure that
\plain\expndtw0 \f20 \fs28 ensures quality in its services. It has partnered Mot
orola, Ericsson, Lucent
\plain\expndtw3 \f20 \fs28 and ECI Telecom to deploy a reliable and technologica
lly advanced
\plain\expndtw-1 \f20 \fs28 network. TTSL's telephony services include mobile se
rvices, fixed wireless
\plain\expndtw0 \f20 \fs28 phones (FWP), public booth telephony and wire line se
rvices. Among its
\plain\expndtw0 \f20 \fs28 value-added services are voice portal, roaming, postpaid internet services,
\plain\expndtw1 \f20 \fs28 three-way conferencing, group calling, wi-fi internet
services and data
\plain\expndtw-10 \f20 \fs28 services.
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw-2 \f20 \fs28 The company has entered the 'prepa
id' segment by launching, under the Tata
\plain\expndtw0 \f20 \fs28 Indicom brand, its '100 % Sacchai True Paid' offering
across all its circles.
\plain\par
\par
{\shp
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010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
02030405060708090a0bffc400b5100002010303020403050504040000017d010203000411051221
31410613516107227114328191a1082342b1c11552d1f02433627282090a161718191a2526272829
2a3435363738393a434445464748494a535455565758595a636465666768696a737475767778797a
0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
6272d10a162434e125f11718191a262728292a35363738393a434445464748494a53545556575859
5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri40 \expndtw1 \f20 \fs28 Tata Indicom also offers a co
llection of 1,000 mobile games, the latest
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw0 \f20 \fs28 handsets, and new voice and data se
rvices such as BREW games, picture
\plain\expndtw-3 \f20 \fs28 messaging, polyphonic ring tones, and interactive ap
plications.
\plain\par
\pard\sl-484 \li0 \ri31 \expndtw-1 \f20 \fs28 TTSL, along with its subsidiary, T
ata Teleservices (Maharashtra), currently
\plain\par
\pard\sl-482 \li0 \ri1963 \expndtw-3 \f20 \fs28 serves 4.58million customers in
over 1,400 towns in India
\plain\par
\f20 \fs28 TATA IN TELECOM
\plain\par
\pard\sl-479 \li0 \ri38 \expndtw2 \b \f20 \fs28 Tata Teleservices Limited\b0 is
India's leading private telecom service
\plain\expndtw-2 \f20 \fs28 provider. The company offers\b integrated telecom s
olutions\b0 to its customers
\plain\expndtw-3 \f20 \fs28 under the Tata Indicom brand, and uses the\b latest
CDMA 3G1X technology
\plain\expndtw3 \f20 \fs28 for its wireless network. Currently operating in 6 st
ates i.e. Delhi,
\plain\expndtw1 \f20 \fs28 Maharashtra, Karnataka, Andhra Pradesh, Tamil Nadu an
d Gujarat, the
\plain\expndtw4 \f20 \fs28 company has a customer base of over 1.3 million. With
a planned
\plain\expndtw0 \f20 \fs28 nationwide footprint across the country, Tata Teleser
vices has applied for
\plain\expndtw0 \f20 \fs28 licenses for 11 more circles, which include Punjab, H
aryana, UP (West),
\plain\expndtw0 \f20 \fs28 Kerala, West Bengal, Rajasthan, Madhya Pradesh, Bihar
, Orissa, Himachal
\plain\expndtw-4 \f20 \fs28 Pradesh and Uttar Pradesh (East).
\plain\par
\pard\sl-482 \li0 \ri32 \expndtw-2 \f20 \fs28 TATA Teleservices (Maharastra) Ltd
. (TTML) (Formerly Hughes Tele.com
\plain\expndtw-3 \f20 \fs28 (India) Ltd.), is India's premier broadband network
based telecommunication
\plain\expndtw-2 \f20 \fs28 service provider.TTML is licensed to provide telecom
munication services in
\plain\expndtw0 \f20 \fs28 the western Indian states of Maharashtra (which inclu
des Mumbai, India's
\plain\expndtw2 \f20 \fs28 commercial hub) & Goa. TTML is rapidly expanding its
network and
\plain\expndtw-2 \f20 \fs28 currently provides telecommunication services to ove
r 461,000 business and
\plain\expndtw-1 \f20 \fs28 residential customer lines in 10 cities and some vil
lages in rural and remote
\plain\expndtw-3 \f20 \fs28 areas in Maharashtra & Goa. In addition to its stron
g product offerings in the
\plain\par
\pard\sl-482 \li0 \ri3971 \expndtw-4 \f20 \fs28 conventional voice telephony ser
vices
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw2 \f20 \fs28 TTML provides a full suite of broad
band services like secure Internet
\plain\par
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
02030405060708090a0bffc400b5100002010303020403050504040000017d010203000411051221
31410613516107227114328191a1082342b1c11552d1f02433627282090a161718191a2526272829
2a3435363738393a434445464748494a535455565758595a636465666768696a737475767778797a
0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri40 \expndtw-3 \f20 \fs28 access, Managed Data Network
services and Managed Leased Line services,
\plain\par
\pard\sl-482 \li0 \ri2939 \expndtw-4 \f20 \fs28 focused on communication-intensi
ve customers.
\plain\par
\pard\sl-482 \li0 \ri34 \expndtw0 \f20 \fs28 Videsh Sanchar Nigam Limited is Ind
ia's leading provider of International
\plain\expndtw2 \f20 \fs28 Telecommunications and Internet Services. As the coun
try's leader in
\plain\expndtw0 \f20 \fs28 International Long Distance services and with a stron
g pan-India National
\plain\expndtw-2 \f20 \fs28 Long Distance presence,VSNL is the leader in the Cor
porate Data Market in
\plain\expndtw1 \f20 \fs28 the country today with a strong service offering cove
ring IPLCs, ILLs,
\plain\expndtw-2 \f20 \fs28 Frame Relay, ATM and more recently, MPLS based IP-VP
N services. With
\plain\expndtw1 \f20 \fs28 established relations with over 80 carriers across th
e globe,VSNL has a
\plain\expndtw0 \f20 \fs28 strong infrastructure base that covers multiple gatew
ays, earth stations and
\plain\expndtw1 \f20 \fs28 submarine cable systems. Tata-owned VSNL is now rapid
ly growing its
\plain\expndtw1 \f20 \fs28 retail and corporate presence under the Tata Indicom
brand through its
\plain\expndtw1 \f20 \fs28 products like dial-up Internet, net telephony and cal
ling cards and has a
\plain\expndtw-2 \f20 \fs28 subscriber base of over 6.5 lakh customers. VSNL als
o offers a host of other
\plain\expndtw0 \f20 \fs28 valued added services that include Television / Video
uplinking, Program
\plain\expndtw-3 \f20 \fs28 transmission services, Frame relay services and Inma
rsat services.
\plain\par
\pard\sl-484 \li0 \ri41 \expndtw0 \f20 \fs28 VSNL is in the process of expanding
its global presence and is setting up
\plain\expndtw0 \f20 \fs28 operations in Sri Lanka and the United States of Amer
ica. VSNL is listed
\plain\expndtw-3 \f20 \fs28 across all the major stock exchanges in India and al
so has its ADRs listed on
\plain\expndtw-5 \f20 \fs28 the New York Stock Exchange.
\plain\par
\pard\sl-484 \li0 \ri37 \expndtw-2 \f20 \fs28 Tata Internet Services Limited (TI
SL) leads the Tata Group's foray into the
\plain\expndtw-3 \f20 \fs28 Internet. Leveraging the group's considerable streng
ths in telecom, software
\plain\expndtw-1 \f20 \fs28 services and domain knowledge in multiple industries
, TISL focuses on key
\plain\par
\pard\sl-482 \li0 \ri4796 \expndtw-5 \f20 \fs28 elements of the value chain in
\plain\par
\pard\sl-484 \li0 \ri34 \expndtw0 \f20 \fs28 The consumer and corporate data ser
vices spaces. On the consumer front,
\plain\expndtw0 \f20 \fs28 the company offers Internet connectivity and operates
several cyber cafs.
\plain\expndtw0 \f20 \fs28 On the corporate front, it offers Internet connectivi
ty, networking services
\plain\par
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
02030405060708090a0bffc400b5100002010303020403050504040000017d010203000411051221
31410613516107227114328191a1082342b1c11552d1f02433627282090a161718191a2526272829
2a3435363738393a434445464748494a535455565758595a636465666768696a737475767778797a
0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
6272d10a162434e125f11718191a262728292a35363738393a434445464748494a53545556575859
5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri41 \expndtw-2 \f20 \fs28 and data centre-based servic
es. TISL has invested extensively in networking
\plain\par
\pard\sl-482 \li0 \ri36 \expndtw-3 \f20 \fs28 and IT infrastructure, to set up o
ne of India's most advanced data networks,
\plain\expndtw-2 \f20 \fs28 with independent and redundant domestic and internat
ional connectivity and
\plain\expndtw0 \f20 \fs28 world-class support services. We have the infrastruct
ure. The expertise an
\plain\expndtw0 \f20 \fs28 integrated array of Internet services and solutions.
And we promise you the
\plain\par
\pard\sl-482 \li0 \ri3027 \expndtw-3 \f20 \fs28 reliability that is the hallmark
of the Tata group
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw-1 \f20 \fs28 Tata Internet Services Limited lea
ds the Tata group's foray into the Internet.
\plain\expndtw1 \f20 \fs28 It leverages the group's considerable strengths in IT
, telecom, software
\plain\expndtw0 \f20 \fs28 services and domain knowledge in different end-user i
ndustries to position
\plain\expndtw-3 \f20 \fs28 itself at strategic points in the Internet value cha
in.
\plain\par
\pard\sl-482 \li0 \ri35 \expndtw-1 \f20 \fs28 On the consumer front there is Tat
anova, the Smart ISP, now operational in
\plain\expndtw-2 \f20 \fs28 five cities. Tatanova's superior service is showcase
d in our cybercafs across
\plain\expndtw2 \f20 \fs28 the country. For the corporate customer, Tata Interne
t offers Internet
\plain\expndtw0 \f20 \fs28 Connectivity, IP-based Virtual Private Networks, stan
dard or customized
\plain\expndtw1 \f20 \fs28 Internet Data Centre services, and a host of value-ad
ded and industry\plain\expndtw-6 \f20 \fs28 specific solutions.
\plain\par
\pard\sl-484 \li0 \ri39 \expndtw3 \f20 \fs28 Tata Internet has made extensive in
vestments in networking and IT
\plain\expndtw2 \f20 \fs28 infrastructure from the world's leading companies to
set up one of the
\plain\expndtw1 \f20 \fs28 country's most advanced data networks with independen
t and redundant
\plain\expndtw2 \f20 \fs28 domestic and international connectivity. A highly spe
cialised team of
\plain\expndtw0 \f20 \fs28 dedicated professionals provide world-class support s
ervices that make the
\plain\expndtw-3 \f20 \fs28 difference. Tata Internet now looks to the future the new integrated Internet
\plain\expndtw4 \f20 \fs28 and personal communications scenario with data, voice
and video
\plain\expndtw-8 \f20 \fs28 convergence.
\plain\par
\pard\sl-484 \li0 \ri36 \expndtw-2 \f20 \fs28 Tata Indicom VSAT Services is a di
vision of NELCO LTD and operates the
\plain\expndtw1 \f20 \fs28 largest private enterprise VSAT network owned by the
TATA Group of
\plain\expndtw0 \f20 \fs28 companies. Tata Indicom VSAT Services provides its us
ers with a turnkey
\plain\par
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
02030405060708090a0bffc400b5100002010303020403050504040000017d010203000411051221
31410613516107227114328191a1082342b1c11552d1f02433627282090a161718191a2526272829
2a3435363738393a434445464748494a535455565758595a636465666768696a737475767778797a
0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
6272d10a162434e125f11718191a262728292a35363738393a434445464748494a53545556575859
5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}

\plain\pard\sl-315 \li0 \ri41 \expndtw0 \f20 \fs28 solution for their Wide Area
Networking needs including monitoring and
\plain\par
\pard\sl-482 \li0 \ri44 \expndtw0 \f20 \fs28 managing their network with a 24 ho
ur help desk and field support at most
\plain\expndtw-4 \f20 \fs28 key locations throughout India.
\plain\par
\pard\sl-484 \li0 \ri35 \expndtw-1 \f20 \fs28 VSAT Networks: The Right Choice, V
SAT is a an acronym for Very Small
\plain\expndtw1 \f20 \fs28 Aperture Terminal, or put more simply it is a 1 to 4
meter dish on a roof
\plain\expndtw-3 \f20 \fs28 linking a central hub (e.g. your Head Quarter) with
all the remote offices and
\plain\expndtw0 \f20 \fs28 facilities, keeping them all in constant and immediat
e contact. VSATs are
\plain\expndtw-2 \f20 \fs28 suitable for connecting a large number of geographic
ally dispersed sites to a
\par
\plain\pard\sl-483
\plain\tx1082 \tab
\plain\tx2688 \tab
\plain\tx3581 \tab
\plain\tx4243 \tab
\plain\tx5168 \tab
\plain\tx6472 \tab
\li0 \ri33 \expndtw-12 \f20 \fs28 central

\expndtw-10 \f20 \fs28 location.
\expndtw-20 \f20 \fs28 They
\expndtw-26 \f20 \fs28 are
\expndtw-17 \f20 \fs28 super
\expndtw-9 \f20 \fs28 efficient,
\expndtw-5 \f20 \fs28 point-to-multipoint
\par
\plain\pard\sl-482 \li0 \ri39 \expndtw0 \f20 \fs28 communications - simple to in
stall, instantly expandable at minimal cost,
\plain\par
\pard\sl-482 \li0 \ri3689 \expndtw-4 \f20 \fs28 and avoid all national telecom o
perators!
\plain\par
\pard\sl-484 \li70 \ri34 \expndtw0 \f20 \fs28 There is no dialing, no delays and
just about any type of transmission is
\plain\expndtw0 \f20 \fs28 possible: data voice, fax, video, TV, radio and of co
urse, very high speed
\plain\expndtw1 \f20 \fs28 always-on broadband Internet VSAT refers to a combine
d send/receive
\plain\expndtw0 \f20 \fs28 terminal, with a typical antenna diameter of 1 to 3.7
m. VSAT networks are
\plain\expndtw0 \f20 \fs28 well suited for business applications, offering solut
ions for large networks
\plain\expndtw0 \f20 \fs28 with varied traffic needs. They provide very efficien
t point-to-multipoint
\plain\expndtw0 \f20 \fs28 communications, are easy to install, and can be expan
ded at very low extra
\plain\expndtw0 \f20 \fs28 cost. Any business operation with long-distance telec
ommunications needs
\plain\expndtw-1 \f20 \fs28 find VSAT an attractive solution. With VSAT networks
, there is no dialing,
\plain\expndtw-2 \f20 \fs28 no response delays, no interruptions. They offer imm
ediate accessibility and
\plain\expndtw-2 \f20 \fs28 continuous high-quality transmissions. And as they a
re adapted for any kind
\plain\expndtw1 \f20 \fs28 of transmission, from data to voice, fax, high-speed
Internet, and video,

\plain\expndtw0 \f20 \fs28 VSAT networks offer the operational flexibility neede
d for all information
\plain\expndtw-4 \f20 \fs28 transfers, with very simple installation.
\par
\plain\sl-315\fs32\par\sl-240\fs24\par\par\par\par\pard\pard\sl-220 \li8308 \ri3
2 \expndtw-27 \f10 \fs22 129
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
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0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-300 \li0 \ri4462 \expndtw-6 \b \f20 \fs28 3.2.3. AREA OF OPERATIO
N
\plain\par
\f20 \fs28 Products and Services
\plain\par
\pard\sl-480 \li0 \ri41 \expndtw2 \f20 \fs28 We offer CDMA wireless services (co
mprising of CDMA mobile and
\plain\expndtw0 \f20 \fs28 CDMA fixed wireless services) and wire-line services
in the Maharashtra
\plain\expndtw0 \f20 \fs28 (including Goa) and the Mumbai metropolitan Circles,
along with internet
\plain\expndtw-4 \f20 \fs28 services and value added services.
\plain\par
\pard\sl-489 \li0 \ri4584 \expndtw-5 \b \f20 \fs28 CDMA based Mobile Services
\plain\par
\pard\sl-478 \li0 \ri43 \expndtw-1 \f20 \fs28 We provide CDMA based mobile servi
ces to our subscribers. We also offer
\plain\expndtw-1 \f20 \fs28 domestic roaming to our CDMA mobile subscribers, who
can avail of these
\plain\expndtw-2 \f20 \fs28 services within the Maharashtra Circle and the Mumba
i metropolitan Circle,
\plain\expndtw-3 \f20 \fs28 and pursuant to certain arrangements with TTSL, with
in the 17 circles where
\plain\expndtw-2 \f20 \fs28 TTSL operates. We have currently tied up with certai
n International Service
\plain\expndtw3 \f20 \fs28 Providers and are in the process of tying up with mor
e international
\plain\expndtw-1 \f20 \fs28 operators. We expect to commence International roami
ng in the near future.
\plain\expndtw0 \f20 \fs28 We provide our CDMA mobile subscribers with short mes
saging services,
\plain\expndtw1 \f20 \fs28 national and international long distance services and
call management
\plain\expndtw0 \f20 \fs28 services (including call forwarding and caller identi
fication services).We
\plain\expndtw-1 \f20 \fs28 also provide value added services as discussed below
. The subscribers have
\plain\expndtw0 \f20 \fs28 an option to avail of the mobile services through our
various post paid and
\plain\expndtw0 \f20 \fs28 pre paid schemes. The tariffs in these schemes may va
ry across time based
\plain\expndtw-4 \f20 \fs28 on the market conditions and competitive pressures.
\plain\par
\f20 \fs28 CDMA based Fixed Wireless Services
\plain\par
\pard\sl-480 \li0 \ri39 \expndtw2 \f20 \fs28 We provide CDMA based fixed wireles
s services wherein we provide
\plain\expndtw2 \f20 \fs28 subscribers with a wireless instrument with enhanced
voice and data
\plain\expndtw0 \f20 \fs28 features. This service is primarily a technologically
advanced substitute to
\plain\par
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
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0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri38 \expndtw1 \f20 \fs28 the traditional wire line pho
ne offering numerous customer friendly and
\plain\par
\pard\sl-482 \li0 \ri35 \expndtw1 \f20 \fs28 technological benefits over traditi
onal wire-line services. These include,
\plain\expndtw1 \f20 \fs28 among others, ease of providing connections, allowing

portability with
\plain\expndtw1 \f20 \fs28 customer premises, absence of cable related disruptio
ns in services and
\plain\expndtw2 \f20 \fs28 allowing telephone number portability within the serv
ice area. Fixed
\plain\expndtw0 \f20 \fs28 wireless services also allow us to provide features s
uch as short messaging
\plain\expndtw1 \f20 \fs28 services, choice of ring tones, in-built phone book,
speaker phone, LCD
\plain\expndtw-2 \f20 \fs28 display and internet connectivity. Fixed wireless se
rvices are a cost efficient
\plain\expndtw0 \f20 \fs28 method of rolling out our services and we primarily t
arget medium to high
\plain\expndtw0 \f20 \fs28 usage customers including small and medium enterprise
s and small office
\plain\expndtw0 \f20 \fs28 home office customers. We provide our CDMA fixed wire
less subscribers
\plain\expndtw0 \f20 \fs28 with national and international long distance service
s and call management
\plain\expndtw0 \f20 \fs28 services (including call forwarding and caller identi
fication services). We
\plain\expndtw0 \f20 \fs28 also provide value added services as discussed below.
In addition to these
\plain\expndtw-1 \f20 \fs28 voice-based services, we provide our fixed wireless
customers with Internet
\plain\expndtw-3 \f20 \fs28 services and intend to provide various data applicat
ion services in the future.
\plain\par
20 \fs28 Wire-line Services
\plain\par
\pard\sl-482 \li0 \ri34 \expndtw2 \f20 \fs28 In addition to CDMA based mobile an
d CDMA based fixed wireless
\plain\expndtw2 \f20 \fs28 services; we also provide traditional wire-line servi
ces. In this market
\plain\expndtw0 \f20 \fs28 segment, we focus primarily on corporate and high usa
ge subscribers. We
\plain\expndtw0 \f20 \fs28 offer internet services to our wire-line customers an
d also provide TDMA
\plain\expndtw0 \f20 \fs28 fixed wireless services as part of our wire-line serv
ices to a limited number
\plain\expndtw0 \f20 \fs28 of subscribers. We are currently the leading private
operator of wire-line
\plain\expndtw0 \f20 \fs28 services in the Maharashtra and Mumbai metropolitan c
ircles based on the
\plain\expndtw-2 \f20 \fs28 number of wire-line subscribers as at 31 March 2005.
We offer national and
\plain\expndtw1 \f20 \fs28 international long distance services, integrated serv
ices digital network
\plain\par
\par
{\shp

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}}}
\plain\pard\sl-315 \li0 \ri33 \expndtw1 \f20 \fs28 (ISDN) services that allow da
ta transmissions using end-to-end digital
\plain\par
\pard\sl-482 \li0 \ri38 \expndtw2 \f20 \fs28 connectivity, digital subscriber li
ne (DSL) services, videoconference
\plain\expndtw-2 \f20 \fs28 services, web-conference services as well as virtual
private network services
\plain\expndtw-3 \f20 \fs28 for cost-effective communications within a specified
user group.
\plain\par
\pard\sl-487 \li0 \ri4936 \expndtw-5 \b \f20 \fs28 Public Call Offices (PCOs)
\plain\par
\pard\sl-477 \li0 \ri34 \expndtw-2 \f20 \fs28 We have deployed our Public call o
ffices ({\f63 \u8213\'3f}PCOs{\f63 \u8214\'3f}) through both wire line
\plain\par
\pard\sl-482 \li0 \ri33 \expndtw1 \f20 \fs28 and fixed wireless mode. PCOs form
a major source of our income from
\plain\expndtw-2 \f20 \fs28 wire-line services as calls from PCOs are charged on
the basis of minutes of
\plain\expndtw-3 \f20 \fs28 usage and typically generate higher average revenue
per line. Revenues from
\plain\expndtw-2 \f20 \fs28 PCOs, however, depend significantly on tariffs of na
tional long distance and
\plain\expndtw0 \f20 \fs28 international long distance calls. While lower tariff
charges on the national
\plain\expndtw-2 \f20 \fs28 long distance and international long distance calls
adversely affect revenues,
\plain\expndtw1 \f20 \fs28 this is partly offset by increased usage. Fixed Lines
through Universal
\plain\expndtw0 \f20 \fs28 Services Obligation (USO) fund support The Company pa
rticipated in an
\plain\expndtw-3 \f20 \fs28 open bidding process for providing fixed phones in n
on-urban areas through
\plain\expndtw2 \f20 \fs28 USO fund support and won bids for Jalna, Kalyan, Nagp
ur, Pen and
\plain\expndtw3 \f20 \fs28 Ratnagiri LDCAs and has to provide rural DELs in 43 S
DCAs. The
\plain\expndtw1 \f20 \fs28 Company had the obligation to roll out services (100
lines per telecom
\plain\expndtw-1 \f20 \fs28 district), by September 2005. However, these distric
ts were severely affects
\plain\expndtw0 \f20 \fs28 by floods in the region due to which the deadline for
fulfilling the rollout

\plain\expndtw0 \f20 \fs28 was extended to December 31, 2005. The Company has du
ly fulfilled this
\plain\expndtw-2 \f20 \fs28 rollout stipulation under this contract. The Company
has a further obligation
\plain\expndtw-4 \f20 \fs28 to provide lines as per demand in these SDCAs.
\par
\plain\sl-82\fs8\par\sl-240\fs24\par\par\par\par\par\par\par\par\par\pard\pard\s
l-220 \li8308 \ri32 \expndtw-27 \f10 \fs22 132
\par
{\shp
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}}}
\plain\pard\sl-300 \li0 \ri5459 \expndtw-6 \b \f20 \fs28 Value Added Services
\plain\par
\pard\sl-477 \li0 \ri42 \expndtw0 \f20 \fs28 We believe value added services are
important as they offer higher revenue
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw-1 \f20 \fs28 potential, are an important compet
itive differentiator and increase customer
\plain\expndtw1 \f20 \fs28 loyalty and usage. Our value added services for our C
DMA mobile and
\plain\par
\pard\sl-482 \li0 \ri2103 \expndtw-4 \f20 \fs28 CDMA fixed wireless subscribers
include the following:
\plain\par
\pard\sl-482 \li0 \ri33 \expndtw1 \f20 \fs28 Information based services. We prov
ide national and international news
\plain\expndtw0 \f20 \fs28 headlines, sports and business, finance and securitie
s market related news
\plain\expndtw-6 \f20 \fs28 through short messaging services ({\f63 \u8213\'3f}S
MS{\f63 \u8214\'3f}) as well as through a voice portal.
\plain\expndtw-3 \f20 \fs28 Entertainment and communication based services. We p
rovide entertainment
\plain\expndtw0 \f20 \fs28 and movies related news and updates, horoscope, crick
et scores, electronic
\plain\expndtw-2 \f20 \fs28 top ups, humor, contests, ring tone downloads, wallp
apers and screensavers,

\plain\expndtw-3 \f20 \fs28 entertainment guides, games, flight and train schedu
les through SMS as well
\plain\expndtw0 \f20 \fs28 as through a voice portal. We would also be launching
services like Missed
\plain\expndtw-3 \f20 \fs28 Call Alerts, Caller Ring Back tones (CRBT) etc. The
Company also provides
\plain\expndtw3 \f20 \fs28 WAP based sevices and downloads for accessing {\f63 \
u8213\'3f}Tata Zone{\f63 \u8214\'3f}, the
\plain\expndtw0 \f20 \fs28 Company's portal for downloads. The Company also prov
ides downloads
\plain\expndtw1 \f20 \fs28 for BREW enabled handsets. Transaction based services
. We intend to
\plain\expndtw1 \f20 \fs28 provide our subscribers with the facility to, through
our network, make
\plain\par
\pard\sl-482 \li0 \ri336 \expndtw-3 \f20 \fs28 airline and train reservations, p
ay bills and complete banking transactions.
\plain\par
\pard\sl-487 \li0 \ri5843 \expndtw-6 \b \f20 \fs28 Internet Offerings
\plain\par
\pard\sl-480 \li0 \ri42 \expndtw0 \f20 \fs28 The Company is a Category A (Nation
al) ISP Licensee and offers a broad
\plain\expndtw-1 \f20 \fs28 range of Internet-related product offerings includin
g DSL, post paid dial-up
\plain\expndtw0 \f20 \fs28 Internet access and content services. The company als
o provides Wireless
\plain\expndtw0 \f20 \fs28 Internet Connectivity through its Vdata Card facility
. This card once fitted
\plain\expndtw0 \f20 \fs28 into notebook PC/Laptop, allows user to connect to th
e Internet, send and
\plain\expndtw1 \f20 \fs28 receive e-mails, connect to a corporate network, and
make voice calls,
\plain\expndtw-4 \f20 \fs28 without the need for a network cable or phone line.
\plain\par
\par
{\shp
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}}}

\plain\pard\sl-315 \li0 \ri35 \expndtw1 \f20 \fs28 Since April 2005, the Company
discontinued Wi-Fi Service (which was
\plain\par
\pard\sl-482 \li0 \ri35 \expndtw-1 \f20 \fs28 commenced in July 2003) and has ag
reed to transfer the Wi-Fi business and
\plain\par
\pard\sl-482 \li0 \ri3704 \expndtw-4 \f20 \fs28 assets to Videsh Sanchar Nigam L
imited
\plain\par
\pard\sl-489 \li0 \ri3694 \expndtw-4 \b \f20 \fs28 Tata Indicom Conference Call
Service
\plain\par
\pard\sl-477 \li0 \ri32 \expndtw1 \f20 \fs28 We offer audio-conference service s
ince 2001 under the {\f63 \u8213\'3f}Tata Indicom
\plain\par
\pard\sl-482 \li0 \ri34 \expndtw0 \f20 \fs28 Conference Call Service{\f63 \u8214
\'3f}. Because of a large number of corporate, more
\plain\expndtw2 \f20 \fs28 than 70% of conferencing revenue comes from customers
within the
\plain\expndtw1 \f20 \fs28 Mumbai Circle. Outside Mumbai, the customer base is s
pread across all
\plain\expndtw-3 \f20 \fs28 metros of India and users are all across the globe.
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw5 \f20 \fs28 Points of Presence of this service
have been created in 11 cities
\plain\expndtw-2 \f20 \fs28 (Ahmedabad, Bangalore, Chennai, Delhi,Goa, Gunthur,
Hyderabad, Nagpur
\plain\expndtw-4 \f20 \fs28 and Vijaywada, Kolkata, Jamshedpur).
\plain\par
\f20 \fs28 Marketing, Distribution and Customer Services ;
\plain\par
b \f20 \fs28 Marketing
\plain\par
\pard\sl-480 \li0 \ri36 \expndtw-1 \f20 \fs28 We market our services under the T
ata Indicom brand name which we have
\plain\expndtw0 \f20 \fs28 been permitted to use by Tata Sons Limited and are fo
cused on leveraging
\plain\expndtw0 \f20 \fs28 and further developing this brand as a means of custo
mer acquisition and
\plain\expndtw-3 \f20 \fs28 retention. We believe that our brand has been develo
ped to suggest attractive
\plain\expndtw-1 \f20 \fs28 products and services for subscribers at competitive
rates, which are simple
\plain\expndtw1 \f20 \fs28 to comprehend and clearly communicated. In our market
ing efforts, we
\plain\expndtw2 \f20 \fs28 focus on customer acquisition and retention, improvin
g the yield per
\plain\expndtw2 \f20 \fs28 customer and focusing on each customer segment. We pl
ace a strong
\plain\expndtw1 \f20 \fs28 emphasis on customer development and loyalty and aim
to differentiate
\plain\expndtw-2 \f20 \fs28 ourselves on the basis of providing competitive tari
ff packages to attract and
\plain\expndtw1 \f20 \fs28 retain subscribers and enhance consumer experience by
offering better
\plain\par

\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri2530 \expndtw-3 \f20 \fs28 quality and superior range
and value of our services.
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw0 \f20 \fs28 The Company has launched Innovative
marketing campaigns, a recent one
\plain\expndtw0 \f20 \fs28 being the {\f63 \u8215\'3f}Non Stop Mobile' for Tata
Indicom prepaid mobiles. Despite
\plain\expndtw-1 \f20 \fs28 being the sixth mobile operator in the mobile market
the Company was able
\plain\expndtw-3 \f20 \fs28 to achieve 29% Incremental Market share for the mont
h of November 2005.
\plain\expndtw0 \f20 \fs28 The Company also launched EMI schemes on the Tata Ind
icom postpaid
\plain\expndtw0 \f20 \fs28 mobiles for Corporate Customers along with various va
lue added services
\plain\expndtw1 \f20 \fs28 like Enterprise Bulk SMS Services etc. and customized
tariff structures
\plain\expndtw-5 \f20 \fs28 which have helped the Company expand it's corporate
customer base.
\plain\par
\f20 \fs28 Distribution
\plain\par
\pard\sl-480 \li0 \ri40 \expndtw-2 \f20 \fs28 We use a multi-channel distributio
n strategy, deployed through a network of
\plain\expndtw1 \f20 \fs28 franchisees, distributors and retailers, to make our
products and services
\plain\expndtw0 \f20 \fs28 available to our subscribers. We have strategically a
ligned our marketing
\plain\expndtw1 \f20 \fs28 initiatives with that of TTSL and certain other Tata
group companies to
\plain\expndtw0 \f20 \fs28 target the high-end corporate subscriber segment by p
roviding customized
\plain\expndtw-1 \f20 \fs28 integrated telecommunications solutions. The Company

has also set its own
\plain\expndtw-7 \f20 \fs28 branded retail channel under the brand name {\f63 \u
8215\'3f}True Value Shoppe' which has
\plain\expndtw0 \f20 \fs28 helped increasing its reach in the market. The Compan
y also has its own
\plain\expndtw0 \f20 \fs28 branded showrooms {\f63 \u8215\'3f}True Value Hub' wh
ich sells all the products and
\plain\expndtw1 \f20 \fs28 services of the Company under the Tata Indicom Brand
including Fixed
\plain\expndtw2 \f20 \fs28 Wireless Services, Wired line Services, Mobiles, Inte
rnet, Recharge
\plain\expndtw0 \f20 \fs28 Vouchers, Mobile Accessories and Value Added Services
. The Company
\plain\expndtw-1 \f20 \fs28 currently has 88 True Value Shoppes in the Mumbai Me
tro Circle and 97 in
\plain\expndtw2 \f20 \fs28 the Maharashtra Circle. The Company also has 3 True V
alue Hubs in
\plain\expndtw1 \f20 \fs28 Mumbai. We also leverage the retail distribution netw
ork of other Tata
\plain\expndtw0 \f20 \fs28 group companies such as retail showrooms, franchisee
and retail network
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri42 \expndtw2 \f20 \fs28 and malls belonging to variou
s Tata group companies, to market our
\plain\par
\pard\sl-482 \li0 \ri6935 \expndtw-10 \f20 \fs28 services.
\plain\par
\f20 \fs28 Commissions
\plain\par
\pard\sl-477 \li0 \ri45 \expndtw-2 \f20 \fs28 For our various services, we pay a
fixed commission/ margin to our retailers
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw-3 \f20 \fs28 and franchisees with graded incent
ives based on volumes and choice of tariff
\plain\expndtw0 \f20 \fs28 plans. These commissions are however subject to rever
sal and adjustments
\plain\expndtw1 \f20 \fs28 in the event that the subscriber discontinues with ou
r services within a
\plain\expndtw-4 \f20 \fs28 period of six months of activation of services.
\plain\par
\f20 \fs28 Customer Care
\plain\par
\pard\sl-480 \li0 \ri37 \expndtw3 \f20 \fs28 We believe that our business succes
s is closely linked to customer
\plain\expndtw3 \f20 \fs28 satisfaction. We strategically focus on developing st
rong customer
\plain\expndtw-1 \f20 \fs28 relationships and loyalty. Our customer care departm
ent redresses customer
\plain\expndtw0 \f20 \fs28 queries in accordance with standardized policies and
procedures. We are
\plain\expndtw2 \f20 \fs28 easily accessible to our customers through our call c
enters, toll-free
\plain\expndtw1 \f20 \fs28 telephone numbers, interactive voice mail system, web
site, e-mail and
\plain\expndtw2 \f20 \fs28 facsimile. Presently our call centre services have be
en outsourced to
\plain\expndtw1 \f20 \fs28 Serwizsol Limited, a subsidiary of Tata Sons Limited.
We continuously
\plain\expndtw-3 \f20 \fs28 evaluate the access mechanisms for improving our res
ponse time. We have a
\plain\expndtw0 \f20 \fs28 standardized complaint management system and ensure t
hat our employees
\plain\expndtw-3 \f20 \fs28 are given continuous training to ensure satisfactory
customer care.
\plain\par
\f20 \fs28 Billing Services
\plain\par
\pard\sl-480 \li0 \ri40 \expndtw-3 \f20 \fs28 We bill our customers on a monthly
basis and provide our subscribers with a
\plain\expndtw-1 \f20 \fs28 range of payment choices for their convenience, incl
uding making payment
\plain\expndtw1 \f20 \fs28 through the internet, credit cards, drop boxes and bi
ll junction. We have
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri33 \expndtw3 \f20 \fs28 deployed the Kenan Arbor BP b
illing system of Lucent for postpaid
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw1 \f20 \fs28 subscribers, which is part of a cen
tralised billing system we share with
\plain\expndtw-1 \f20 \fs28 TTSL. The prepaid customers are serviced through our
IN system procured
\plain\expndtw-8 \f20 \fs28 from Alcatel.
\plain\par
\f20 \fs28 (Source;{\field{\*\fldinst {\b HYPERLINK}{\b "http://www.tataindicom
.com/"}}
{\fldrslt{ www.tataindicom.com)
}}}
\par
ar\par\par\par\par\par\par\par\par\par\par\par\par\par\par\par\par\par\par\par\p
ar\par\par\par\par\par\par\par\par\par\par\par\pard\pard\sl-220 \li8308 \ri32 \e
xpndtw-27 \f10 \fs22 137
\par
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\plain\pard\sl-300 \li0 \ri4056 \expndtw-6 \b \f20 \fs28 3.3. RELIANCE COMMUNICA
TION
\plain\par
\plain\par
\pard\sl-482 \li0 \ri6912 \expndtw-15 \b \f20 \fs28 VISION
\plain\par
\pard\sl-480 \li0 \ri44 \expndtw0 \f20 \fs28 By 2015, be amongst the top 3 most
valued Indian companies, providing
\plain\expndtw2 \f20 \fs28 Information, Communication & Entertainment services,
and being the
\plain\expndtw1 \f20 \fs28 industry benchmark in Customer Experience, Employee C
entricity and
\plain\expndtw-8 \f20 \fs28 Innovation.
\plain\par
\plain\par
\pard\sl-480 \li0 \ri3773 \expndtw-4 \b \f20 \fs28 Creating world-class benchmar
ks by:
\plain\par
\sl-259\fs26\par\sl-240\fs24\par\pard\pard\sl-280 \li629 \ri186 \expndtw0 \f20 \
fs28 Meeting and exceeding\b Customer expectations\b0 with a segmented
\plain\par
\pard\sl-482 \li629 \ri6320 \expndtw-11 \f20 \fs28 approach
\plain\par
\pard\sl-503 \li629 \ri180 \expndtw-2 \f20 \fs28 Establishing, re-engineering an
d automating\b Processes\b0 to make them
\plain\par
\pard\sl-482 \li629 \ri3237 \expndtw-4 \f20 \fs28 customer centric, efficient an
d effective
\plain\par
\pard\sl-501 \li629 \ri183 \expndtw-3 \f20 \fs28 Incessant offering of\b Produc
ts and Services\b0 that are value for money
\plain\par
\pard\sl-485 \li629 \ri5133 \expndtw-6 \f20 \fs28 and excite customers
\plain\par
\pard\sl-501 \li629 \ri1204 \expndtw-3 \f20 \fs28 Providing a\b Network experie
nce\b0 that is best in the industry
\plain\par
\pard\sl-503 \li629 \ri185 \expndtw0 \f20 \fs28 Building Reliance into an iconic
\b Brand\b0 which is benchmarked by
\plain\par
\pard\sl-482 \li629 \ri995 \expndtw-3 \f20 \fs28 others and leads industry in In
tention to Purchase and Loyalty
\plain\par
\pard\sl-504 \li629 \ri186 \expndtw0 \f20 \fs28 Developing a professional\b Lea
dership team\b0 that inspires, nurtures
\plain\par
\pard\sl-482 \li629 \ri1390 \expndtw-4 \f20 \fs28 talent and propagates RCOM Val
ues by personal example
\plain\par
\pard\sl-489 \li0 \ri5796 \expndtw-6 \b \f20 \fs28 Board of Directors
\plain\par
\pard\sl-478 \li0 \ri5697 \expndtw-6 \f20 \fs28 Shri Anil D. Ambani
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw0 \f20 \fs28 Regarded as one of the foremost cor
porate leaders of contemporary India,
\plain\expndtw1 \f20 \fs28 Shri Anil D. Ambani (50), the Chairman of all listed
companies of the
\plain\expndtw-3 \f20 \fs28 Reliance ADA Group, namely, Reliance Communications,
Reliance Capital,
\plain\expndtw-3 \f20 \fs28 Reliance Infrastructure, Reliance Natural Resources
and Reliance Power. He
\plain\par
\f10 \fs22 138
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri38 \expndtw0 \f20 \fs28 is also the President of the
Dhirubhai Ambani Institute of Information and
\plain\par
\pard\sl-482 \li0 \ri39 \expndtw1 \f20 \fs28 Communication Technology, Gandhinag
ar, Gujarat. An MBA from the
\plain\expndtw-1 \f20 \fs28 Wharton School of the University of Pennsylvania, Sh
ri Ambani is credited
\plain\expndtw0 \f20 \fs28 with pioneering several path breaking financial innov
ations in the Indian
\plain\expndtw0 \f20 \fs28 capital markets. He spearheaded the country's first f
orays into overseas
\plain\expndtw1 \f20 \fs28 capital markets with international public offerings o
f global depositary
\plain\expndtw0 \f20 \fs28 receipts, convertibles and bonds. Under his Chairmans
hip, the constituent
\plain\expndtw0 \f20 \fs28 companies of the Reliance ADA Group have raised nearl
y US$ 7 billion
\plain\expndtw0 \f20 \fs28 from global financial markets in a period of less tha
n 3 years. Shri Ambani
\plain\expndtw0 \f20 \fs28 has been associated with a number of prestigious acad
emic institutions in
\plain\expndtw-3 \f20 \fs28 india and abroad. He is currently a member of: Whart
on Board of Overseers,
\plain\expndtw3 \f20 \fs28 The Wharton School, USA Board of Governors, Indian In
stitute of
\plain\expndtw-3 \f20 \fs28 Management (IIM), AhmedabadExecutive Board, Indian S
chool of Business
\plain\expndtw-6 \f20 \fs28 (ISB), Hyderabad.
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw0 \f20 \fs28 In June 2004, Shri Ambani was elect
ed as an Independent member of the
\plain\expndtw1 \f20 \fs28 Rajya Sabha - Upper House, Parliament of India, a pos
ition he chose to
\plain\expndtw-4 \f20 \fs28 resign voluntarily on 29th March, 2006.
\plain\par
\f20 \fs28 3.3.2. BUSINESS OPERATIONS
\par
\plain\pard\sl-477
\plain\tx1269 \tab
\plain\tx3468 \tab
\plain\tx4643 \tab
},
\plain\tx6166 \tab
'3f}
\plain\tx7776 \tab
\plain\tx8275 \tab
\li0 \ri38 \expndtw-11 \f20 \fs28 Reliance

\expndtw-8 \f20 \fs28 Communications
\expndtw-13 \f20 \fs28 Limited
\expndtw-31 \f20 \fs28 ({\f63 \u8213\'3f}RCOM{\f63 \u8214\'3f
\expndtw-27 \f20 \fs28 {\f63 \u8213\'3f}Borrower{\f63 \u8214\
\expndtw-31 \f20 \fs28 or
\par
\plain\pard\sl-484 \li0 \ri42 \expndtw1 \f20 \fs28 {\f63 \u8213\'3f}Company{\f63
\u8214\'3f}) is the flagship Company of the Reliance Anil Dhirubhai
\plain\expndtw1 \f20 \fs28 Ambani ({\f63 \u8213\'3f}ADA{\f63 \u8214\'3f}) Group.
Rated among "Asia's Top 5 Most Valuable
\plain\expndtw0 \f20 \fs28 Telecom Companies", Reliance Communications is India'
s foremost and
\plain\expndtw-1 \f20 \fs28 truly integrated telecommunications service provider
. The Company, with a
\plain\expndtw1 \f20 \fs28 customer base of over 65 million including over 1.7 m
illion individual
\plain\expndtw0 \f20 \fs28 overseas retail customers, ranks among the Top 10 Tel
ecom companies in
\plain\expndtw0 \f20 \fs28 the world by number of customers in a single country.
RCOM's corporate
\plain\par
\par
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}}}
\plain\pard\sl-315 \li0 \ri42 \expndtw-2 \f20 \fs28 clientele includes 2,100 Ind
ian and multinational corporations, and over 800
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw0 \f20 \fs28 global, regional and domestic carri
ers. Reliance Communications Limited
\plain\expndtw2 \f20 \fs28 has established a pan-India, next generation, integra
ted (wireless and
\plain\expndtw-1 \f20 \fs28 wireline), convergent (voice, data and video) digita
l network that is capable
\plain\expndtw1 \f20 \fs28 of supporting best-of-class services spanning the ent
ire communications
\plain\expndtw1 \f20 \fs28 value chain, covering over 20,000 towns and 450,000 v
illages. Reliance
\plain\expndtw0 \f20 \fs28 Communications owns and operates the world's largest
next generation IP
\plain\expndtw0 \f20 \fs28 enabled connectivity infrastructure, comprising over
175,000 kilometers of
\plain\expndtw0 \f20 \fs28 fibre optic cable systems in India, USA, Europe, Midd
le East and the Asia
\plain\expndtw-1 \f20 \fs28 Pacific region. On consolidated basis RCOM's operati
ng revenues and net
\plain\expndtw0 \f20 \fs28 profit for the 12 month period ended March 31, 2008 w
as Rs. 190.7 billion
\plain\expndtw-1 \f20 \fs28 (USD 4,765 million) and Rs. 67.9 billion (USD 1,697
million) respectively.
\plain\expndtw0 \f20 \fs28 3 On March 31, 2008, RCOM had a net worth of Rs. 290.
3 billion (USD
\plain\par
\pard\sl-482 \li0 \ri664 \expndtw-3 \f20 \fs28 7,254 million) and a net debt of
Rs. 140.8 billion (USD 3,518 million).
\plain\par
28 Reliance communication encompasses a complete range of telecom services
\plain\par
\pard\sl-484 \li0 \ri42 \expndtw0 \f20 \fs28 covering mobile and fixed line tele
phony. It includes broadband, national
\plain\expndtw1 \f20 \fs28 and international long distance services and data ser
vices along with an
\plain\expndtw1 \f20 \fs28 exhaustive range of value-added services and applicat
ions. Our constant
\plain\expndtw1 \f20 \fs28 endeavour is to provide an enhanced customer experien
ce and achieve
\plain\expndtw0 \f20 \fs28 customer satisfaction by up scaling the productivity
of the enterprises and
\plain\expndtw-6 \f20 \fs28 individuals we serve.
\plain\par
\pard\sl-485 \li0 \ri39 \expndtw3 \f20 \fs28 Reliance Mobile (formerly Reliance
India Mobile), launched on 28
\plain\expndtw0 \f20 \fs28 December 2002, coinciding with the joyous occasion of
the late Dhirubhai
\plain\expndtw1 \f20 \fs28 Ambani's 70th birthday, was among the initial initiat
ives of Reliance
\plain\expndtw-3 \f20 \fs28 Communications. It marked the auspicious beginning o
f Dhirubhai's dream
\plain\expndtw-2 \f20 \fs28 of ushering in a digital revolution in India. Today,
we can proudly claim that
\plain\par
\f10 \fs22 140
\par
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}}}
\plain\pard\sl-315 \li0 \ri42 \expndtw2 \f20 \fs28 we were instrumental in harne
ssing the true power of information and
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw2 \f20 \fs28 communication, by bestowing it in t
he hands of the common man at
\plain\expndtw-6 \f20 \fs28 affordable rates.
\plain\par
\pard\sl-484 \li0 \ri40 \expndtw-2 \f20 \fs28 We endeavor to further extend our
efforts beyond the traditional value chain
\plain\expndtw1 \f20 \fs28 by developing and deploying complete telecom solution
s for the entire
\plain\par
\pard\sl-482 \li0 \ri5838 \expndtw-6 \f20 \fs28 spectrum of society
\plain\par
\f20 \fs28 Wireless Reliance Mobile
\plain\par
\pard\sl-478 \li0 \ri34 \expndtw-1 \f20 \fs28 With over 100 million subscribers
across India, Reliance Mobile is India's
\plain\expndtw1 \f20 \fs28 largest mobile service brand. Reliance Mobile service
s now cover over
\plain\expndtw-3 \f20 \fs28 24,000 towns, 6 lakh villages, and still continuing.
\plain\par
\pard\sl-484 \li0 \ri41 \expndtw1 \f20 \fs28 We have achieved many milestones in
this short journey. In 2003, AC
\plain\expndtw-2 \f20 \fs28 Nielsen voted Reliance Mobile (formerly Reliance Ind
ia Mobile) as India's
\plain\expndtw1 \f20 \fs28 Most Trusted Telecom Brand. In July 2003, it created
a world record by
\plain\expndtw2 \f20 \fs28 adding one million subscribers in a matter of just 10
days through its
\plain\expndtw-16 \f20 \fs28 {\f63 \u8215\'3f}Monsoon Hungama' offer.
\plain\par
\sl-245\fs24\par\sl-240\fs24\par\pard\pard\sl-280 \li0 \ri32 \expndtw0 \f20 \fs2
8 What sets Reliance Mobile apart is the fact that nearly 90 per cent of our
\plain\par
\pard\sl-484 \li0 \ri41 \expndtw0 \f20 \fs28 handsets are data-enabled, and can
access hundreds of Java applications on
\plain\expndtw-2 \f20 \fs28 Reliance Mobile World.Reliance Mobile has ushered in
a mobile revolution
\plain\expndtw1 \f20 \fs28 by offering advanced multimedia handsets to the commo
n man at very
\plain\expndtw0 \f20 \fs28 affordable rates. This innovative low pricing has inc
reased the number of
\plain\expndtw0 \f20 \fs28 mobile phone users and its result is clearly reflecte
d in the meteoric rise in
\plain\expndtw-6 \f20 \fs28 India's tele-density over the past four years.
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw0 \f20 \fs28 Our pan-India wireless network runs
on CDMA2000 1x technology, which
\plain\expndtw0 \f20 \fs28 has superior voice and data capabilities compared to
other cellular mobile
\plain\expndtw0 \f20 \fs28 technologies. CDMA2000 1x is more cost-effective as i
t utilises the scarce
\plain\par
\f10 \fs22 141
\par
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\plain\pard\sl-315 \li0 \ri44 \expndtw-1 \f20 \fs28 radio spectrum more efficien
tly than other technologies do. Enhanced voice
\plain\par
\pard\sl-482 \li0 \ri35 \expndtw1 \f20 \fs28 clarity, superior data speed of up
to 144 kbps and seamless migration to
\plain\expndtw-3 \f20 \fs28 newer generations of mobile technologies are some of
its key differentiators.
\plain\par
\sl-247\fs25\par\sl-240\fs24\par\pard\pard\sl-280 \li0 \ri6863 \expndtw-13 \b \f
20 \fs28 R World
\plain\par
28 The R World suite of Reliance Mobile is a unique Java-based application. Its
\plain\par
\pard\sl-482 \li0 \ri32 \expndtw0 \f20 \fs28 uniqueness lies in the fact that it
enables complex Internet application to be
\plain\expndtw-2 \f20 \fs28 introduced in mobile phones effectively and quickly.
R World receives over
\plain\expndtw-3 \f20 \fs28 1.5 billion page views per month from Reliance Mobil
e users.
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw2 \f20 \fs28 R World offers a wide array of appl
ications that include hourly news
\plain\expndtw0 \f20 \fs28 updates, high quality headline video clips, downloada
ble multi-lingual ring
\plain\expndtw0 \f20 \fs28 tones, seasonal updates including festival specials,
city and TV specials,
\plain\expndtw-4 \f20 \fs28 exam results, astrology, mobile banking, bill paymen
t.
\plain\par
\pard\sl-482 \li0 \ri35 \expndtw1 \f20 \fs28 With over 150 data applications off
ering varied services - unique to any
\plain\expndtw0 \f20 \fs28 wireless service in India - R World is truly a treasu
re house of knowledge,
\plain\expndtw-4 \f20 \fs28 information, entertainment and commerce.
\plain\par
\sl-247\fs25\par\sl-240\fs24\par\pard\pard\sl-280 \li0 \ri5326 \expndtw-6 \b \f2
0 \fs28 Corporate Governance
\plain\par
\pard\sl-480 \li0 \ri42 \expndtw0 \f20 \fs28 Organisations, like individuals, de
pend for their survival, sustenance and
\plain\expndtw-3 \f20 \fs28 growth on the support and goodwill of the communitie
s of which they are an
\plain\expndtw-3 \f20 \fs28 integral part, and must pay back this generosity in
every way they can...
\plain\par
\pard\sl-482 \li0 \ri38 \expndtw1 \f20 \fs28 his ethical standpoint, derived fro
m the vision of our founder, lies at the
\plain\expndtw-4 \f20 \fs28 heart of the CSR philosophy of the Reliance - ADA Gr
oup.
\plain\par
\sl-244\fs24\par\sl-240\fs24\par\pard\pard\sl-280 \li0 \ri43 \expndtw0 \f20 \fs2
8 While we strongly believe that our primary obligation or duty as corporate
\plain\par
\pard\sl-482 \li0 \ri39 \expndtw0 \f20 \fs28 entities is to our shareholders - w
e are just as mindful of the fact that this
\plain\expndtw0 \f20 \fs28 imperative does not exist in isolation; it is part of
a much larger compact
\plain\par
w-27 \f10 \fs22 142
\par
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d9
}}}
\plain\pard\sl-315 \li0 \ri45 \expndtw1 \f20 \fs28 which we have with our entire
body of stakeholders: From employees,
\plain\par
\pard\sl-482 \li0 \ri35 \expndtw-2 \f20 \fs28 customers and vendors to business
partners, eco-system, local communities,
\plain\expndtw-3 \f20 \fs28 and society at large.We evaluate and assess each cri
tical business decision or
\plain\expndtw0 \f20 \fs28 choice from the point of view of diverse stakeholder
interest, driven by the
\plain\expndtw-3 \f20 \fs28 need to minimise risk and to pro-actively address lo
ng-term social, economic
\plain\expndtw-4 \f20 \fs28 and environmental costs and concerns.
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw0 \f20 \fs28 For us, being socially responsible
is not an occasional act of charity or that
\plain\expndtw2 \f20 \fs28 one-time token financial contribution to the local sc
hool, hospital or
\plain\expndtw1 \f20 \fs28 environmental NGO. It is an ongoing year-round commit
ment, which is
\plain\par
\pard\sl-482 \li0 \ri948 \expndtw-3 \f20 \fs28 integrated into the very core of
our business objectives and strategy.
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw0 \f20 \fs28 Reliance - ADAG continually reviews
corporate governance best practices
\plain\expndtw2 \f20 \fs28 to ensure that they reflect global developments. It t
akes feedback into
\plain\expndtw0 \f20 \fs28 account, in its periodic reviews of the guidelines to

ensure their continuing
\plain\expndtw2 \f20 \fs28 relevance, effectiveness and responsiveness to the ne
eds of local and
\plain\expndtw-4 \f20 \fs28 international investors and other stakeholders.
\plain\par
\pard\sl-480 \li0 \ri224 \expndtw-3 \f20 \fs28 Our codes of conduct and business
policies encompass the following areas:
\plain\par
\fs28 Values and commitments
\plain\par
\pard\sl-503 \li720 \ri5707 \expndtw-7 \f20 \fs28 Code of ethics
\plain\par
\pard\sl-504 \li720 \ri5420 \expndtw-6 \f20 \fs28 Business policies
\plain\par
\pard\sl-501 \li720 \ri5182 \expndtw-7 \f20 \fs28 Ethics management
\plain\par
\pard\sl-504 \li720 \ri3896 \expndtw-5 \f20 \fs28 Prevention of sexual harassmen
t
\plain\par
\pard\sl-502 \li720 \ri4680 \expndtw-5 \f20 \fs28 Policy on insider trading
\par
\plain\sl-166\fs17\par\sl-240\fs24\par\par\par\par\par\par\par\par\par\pard\pard
\sl-220 \li8308 \ri32 \expndtw-27 \f10 \fs22 143
\par
{\shp
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}}}
\plain\pard\sl-300 \li0 \ri2256 \expndtw-5 \b \f20 \fs28 3.3.3. BUSINESS ACTIVIT
Y OF THE COMPANY
\plain\par
\f20 \fs28 Market leadership position
\plain\par
\pard\sl-480 \li0 \ri45 \expndtw-1 \f20 \fs28 RCOM is among the top two provider
s of wireless communication services
\plain\expndtw-2 \f20 \fs28 in India with a subscriber base of more than 65 mill
ion wireless subscribers.
\plain\expndtw0 \f20 \fs28 RCOM is second largest seller of mobile handsets/devi
ces in the country,
\plain\expndtw0 \f20 \fs28 and the largest service provider engaged in this acti
vity. Due to its unique
\plain\expndtw0 \f20 \fs28 strength in high speed wireless data transmission, RC
OM has 65% market
\plain\expndtw1 \f20 \fs28 share of the data card and USB modem market for lapto
ps and PCs. In
\plain\expndtw0 \f20 \fs28 addition, RCOM is the largest PCO operator in the pri
vate sector with over
\plain\expndtw0 \f20 \fs28 50% market share. RCOM has achieved this leadership s
tatus in the Indian
\plain\expndtw1 \f20 \fs28 telecom market within 4 years of the commercial natio
nal commercial
\plain\expndtw0 \f20 \fs28 launch of its CDMA based services. The Company has th
e distinction of
\plain\expndtw1 \f20 \fs28 being EBITDA positive since the first year of its ope
rations. This rapid
\plain\expndtw-2 \f20 \fs28 build-up of the subscriber base has been achieved by
leveraging the telecom
\plain\expndtw2 \f20 \fs28 network and national retail presence through nearly 2
,000 exclusive
\plain\expndtw0 \f20 \fs28 Reliance World and Reliance Express stores with a pre
sence in over 700
\plain\expndtw0 \f20 \fs28 Indian cities. Together with preferred retailers, RCO
M has a branded retail
\plain\expndtw2 \f20 \fs28 presence in over 1,300 towns. Apart from the growth w
itnessed in the
\plain\expndtw-1 \f20 \fs28 wireless telecom market, RCOM is increasing its pres
ence in the broadband
\plain\expndtw0 \f20 \fs28 segment too. The enterprise broadband services were l
aunched in the first
\plain\expndtw-2 \f20 \fs28 half of 2005, focusing on the top 40 cities of India
. RCOM has leveraged its
\plain\expndtw1 \f20 \fs28 existing metro fibre optic network to connect with cu
stomers in select
\plain\expndtw0 \f20 \fs28 buildings. As on 31 March 2008, 787,567 buildings are
directly connected
\plain\expndtw0 \f20 \fs28 and 1,031,000 access lines had been activated. RCOM h
as established an
\plain\expndtw0 \f20 \fs28 enterprise customer base that includes 850 of the top
Indian enterprise and
\plain\expndtw0 \f20 \fs28 MNCs, rapidly expanding its customer in the SME segme
nt too. RCOM is
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri40 \expndtw-2 \f20 \fs28 the market leader in the IDC
services (Reliance Data Centre) with over 62%
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw0 \f20 \fs28 market share and has an enterprise
customer base that includes 800 of the
\plain\expndtw-1 \f20 \fs28 top 1,000 Indian enterprises and MNCs. RCOM is also
the leading provider
\plain\expndtw1 \f20 \fs28 of MPLS-VPN and Centrex solutions. RCOM entered the l
ong distance
\plain\expndtw4 \f20 \fs28 market in India in mid 2003 and has become the larges
t carrier of
\plain\expndtw0 \f20 \fs28 international voice minutes, with a market share of 3
5% for International
\plain\expndtw-5 \f20 \fs28 Long Distance ({\f63 \u8213\'3f}ILD{\f63 \u8214\'3f}
) wholesale inbound traffic. In addition to this RCOM
\plain\expndtw0 \f20 \fs28 has over 1.5 million customers for the Reliance India
Call service which
\plain\expndtw-3 \f20 \fs28 accounts for 40% of the total retail market calls ma
de from the United States
\plain\expndtw-10 \f20 \fs28 to India.
\plain\par
\pard\sl-487 \li0 \ri2559 \expndtw-4 \b \f20 \fs28 Largest Capacity and Superior
Network in India
\plain\par
\pard\sl-480 \li0 \ri41 \expndtw1 \f20 \fs28 Company will soon be present in ove
r 23,000 towns though its CDMA
\plain\expndtw0 \f20 \fs28 network and over 8,000 towns through GSM network. RCO
M's network
\plain\expndtw-4 \f20 \fs28 will also cover over 600,000 villages and address 90
% of India's population.
\plain\expndtw-3 \f20 \fs28 RCOM has also commenced setting up of GSM network in
the 14 additional
\plain\expndtw0 \f20 \fs28 circles where it has received requisite Government ap
provals and spectrum
\plain\expndtw0 \f20 \fs28 to roll-out GSM. RCOM's national inter-city long dist
ance network is the
\plain\expndtw-2 \f20 \fs28 largest next generation network in India, with over
110,000 route kilometers
\plain\expndtw1 \f20 \fs28 of ducted fibre optic cables, which is being further
expanded to 135,000
\plain\expndtw1 \f20 \fs28 route kilometers. RCOM has a totally unique asset in
over 25,000 route
\plain\expndtw-2 \f20 \fs28 kilometers of ducted fibre optic cables installed in
the leading cities in India.
\plain\expndtw-3 \f20 \fs28 The entire inter-city and metro fibre optic backbone
network is deployed in a
\plain\expndtw1 \f20 \fs28 ring and meshes architecture and is MPLS enabled. The
Reliance Data
\plain\expndtw-3 \f20 \fs28 Network has over 180 MPLS integrated network nodes.
4 CDMA is a spread
\plain\expndtw0 \f20 \fs28 spectrum technology where the information at a standa
rd rate of 9.6 Kbits
\plain\expndtw-5 \f20 \fs28 per second is spread on 1.23 MHz bandwidth. RCOM's n
etwork can support
\plain\par
w-27 \f10 \fs22 145
\par
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}}}
\plain\pard\sl-315 \li0 \ri41 \expndtw1 \f20 \fs28 2.3 times more simultaneous c
alls per MHz as compared to that of other
\plain\par
\pard\sl-482 \li0 \ri6200 \expndtw-7 \f20 \fs28 GSM operators.
\plain\par
\f20 \fs28 Integrated telecom approach
\plain\par
\pard\sl-477 \li0 \ri32 \expndtw-1 \f20 \fs28 The next generation telecom networ
k, capable of supporting voice and data,
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw1 \f20 \fs28 is being leveraged by RCOM to offer
a full suite of telecommunications
\plain\expndtw2 \f20 \fs28 services ranging from wireless to wireline including
voice, data and
\plain\expndtw-1 \f20 \fs28 broadband. The guiding strategy followed by RCOM in
the network design
\plain\expndtw1 \f20 \fs28 and implementation has been the {\f63 \u8213\'3f}foll
ow-the-demand{\f63 \u8214\'3f} principle. The
\plain\expndtw1 \f20 \fs28 superior and extensive telecom network is the basis f
or (i) an integrated
\plain\expndtw1 \f20 \fs28 telecom approach providing a full suite of telecommun
ications services
\plain\expndtw0 \f20 \fs28 ranging from wireless to wireline including voice, da

ta and broadband; (ii)
\plain\expndtw2 \f20 \fs28 providing affordable and high quality services based
on technological
\plain\expndtw3 \f20 \fs28 leadership; and (iii) enabling the RCOM Group to offe
r innovative
\plain\expndtw-3 \f20 \fs28 communications products and services catering to evo
lving customer needs.
\plain\par
\f20 \fs28 Recent Developments
\plain\par
\pard\sl-477 \li0 \ri36 \expndtw0 \f20 \fs28 On January 11, 2008, the Company re
ceived start-up spectrum to launch
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw-2 \f20 \fs28 nationwide GSM services under its
existing Unified Access Service License
\plain\expndtw0 \f20 \fs28 (UASL). RCOM has been granted GSM spectrum in 14 serv
ice areas. The
\plain\expndtw1 \f20 \fs28 DOT had also made necessary amendments to Unified Acc
ess Service
\plain\expndtw2 \f20 \fs28 Licenses (UASL) of Reliance Telecom Limited (RTL), wh
olly owned
\plain\expndtw0 \f20 \fs28 subsidiary of the RCOM, to enable RTL to offer CDMA s
ervices in Assam
\plain\expndtw-2 \f20 \fs28 and North East Service Area in addition to existing
GSM services and made
\plain\expndtw1 \f20 \fs28 allotment of start up spectrum to RTL for providing C
DMA services in
\plain\expndtw-3 \f20 \fs28 Assam and North East. RCOM is planning to participat
e in the upcoming 3G
\plain\expndtw-3 \f20 \fs28 auction and would like to bid for nationwide 3G freq
uencies. RCOM expects
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri43 \expndtw-2 \f20 \fs28 the auction price to be in a
range upwards of USD 1 billion for a nationwide
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw-1 \f20 \fs28 licence. RCOM believes that with i
mplementation of MNP; 3G will act as a
\plain\expndtw2 \f20 \fs28 key differentiator to attract high-end customers to i
ts newly launched
\plain\expndtw2 \f20 \fs28 nationwide GSM operations. RCOM has planned a suite o
f high end
\plain\expndtw2 \f20 \fs28 applications such as video telephony which are expect
ed to be highly
\plain\expndtw2 \f20 \fs28 attractive to high-end 3G customers. Also, India is a
low broadband
\plain\expndtw-2 \f20 \fs28 penetration market with high growth potential. 3G da
ta card services will be
\plain\expndtw2 \f20 \fs28 able to bridge the supply gap currently limited due t
o low fixed-line
\plain\expndtw-5 \f20 \fs28 penetration in the country.
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw0 \f20 \fs28 RCOM has announced launch of pan In
dia GSM services on December 30,
\plain\expndtw-2 \f20 \fs28 2008. RCOM believes that with a nationwide GSM netwo
rk complementing
\plain\expndtw1 \f20 \fs28 its existing nationwide CDMA network it will be able
to achieve No. 1
\plain\expndtw0 \f20 \fs28 leadership position in the wireless space in India. W
ith a nationwide GSM
\plain\expndtw-2 \f20 \fs28 network, RCOM will be able to share growth opportuni
ties in India's GSM
\plain\expndtw-1 \f20 \fs28 market, which constitutes 80% of the Mobility market
and which has a very
\plain\expndtw-1 \f20 \fs28 high churn rate. RCOM will be able to expand its mar
ket share in segments
\plain\expndtw-2 \f20 \fs28 which are high VAS users ( such as youth)and which a
re today mostly using
\plain\expndtw-2 \f20 \fs28 GSM technology because of highly developed eco-syste
m of GSM handsets
\plain\expndtw2 \f20 \fs28 in the country. This coupled with the existing leader
ship position in
\plain\expndtw0 \f20 \fs28 enterprise and NLD/ILD business, RCOM has the potenti
al to become the
\plain\expndtw0 \f20 \fs28 undisputed leader in the Indian telecommunication sec
tor. RCOM has also
\plain\expndtw-1 \f20 \fs28 started upgrading its existing CDMA 1x network with
EVDO technology at
\plain\expndtw0 \f20 \fs28 selective locations in the top 250 cities across Indi
a. RCOM believes that
\plain\expndtw0 \f20 \fs28 CDMA provides an edge in wireless data transfer and c
an be a very cost
\plain\expndtw1 \f20 \fs28 effective solution for high data ARPU customers. RCOM
is already the
\plain\expndtw-1 \f20 \fs28 leader in the wireless data card business in India t
hrough its CDMA 1x data
\plain\expndtw-2 \f20 \fs28 cards; EVDO will strengthen this leadership further
by providing consumers
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri40 \expndtw-3 \f20 \fs28 with much greater speed and
superior SLAs. On January 31, 2009, the Board
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw0 \f20 \fs28 of Directors of Reliance Communicat
ions Limited had approved a Scheme
\plain\expndtw2 \f20 \fs28 for consolidation of Optic Fiber Division of the Comp
any to Reliance
\plain\expndtw0 \f20 \fs28 Infratel Limited, a 5 subsidiary of the Company. Tran
sfer of Optic Fiber
\plain\expndtw0 \f20 \fs28 division Assets from RCOM to Reliance Infratel will b
e through a Court
\plain\expndtw-1 \f20 \fs28 approved Scheme of Arrangement at fair value. No add
itional equity shares
\plain\expndtw1 \f20 \fs28 are to be issued and no change is proposed in the cap
ital structure of the
\plain\expndtw-5 \f20 \fs28 Company in terms of said Scheme.
\plain\par
\pard\sl-487 \li0 \ri4662 \expndtw-5 \b \f20 \fs28 Main Object of the Company
\plain\par
\pard\sl-477 \li0 \ri3953 \expndtw-4 \f20 \fs28 The main objects of the Company
are:
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw0 \f20 \fs28 1. To carry on and undertake the bu
siness of finance, investment, loan and
\plain\expndtw0 \f20 \fs28 guarantee company and to invest in acquire, subscribe
, purchase, hold, sell,
\plain\expndtw-2 \f20 \fs28 divest or otherwise deal in securities, shares, stoc
ks, equity linked securities,
\plain\expndtw-2 \f20 \fs28 debentures, debenture stock, bonds, commercial paper
s, acknowledgements,
\plain\expndtw2 \f20 \fs28 deposits, notes, obligations, futures, calls, derivat
ives, currencies and
\plain\expndtw1 \f20 \fs28 securities of any kind whatsoever, whether issued or
guaranteed by any
\plain\expndtw1 \f20 \fs28 person, company, firm, body, trust, entity, governmen
t, state, dominion
\plain\expndtw3 \f20 \fs28 sovereign, ruler, commissioner, public body or author

ity, supreme,
\plain\expndtw-3 \f20 \fs28 municipal, local or otherwise, whether in India or a
broad. The Company will
\plain\expndtw-3 \f20 \fs28 not carry on any activity as per Section 45 1A of RB
I Act, 1934.
\plain\par
\pard\sl-484 \li0 \ri43 \expndtw-2 \f20 \fs28 2. To carry on and undertake the b
usiness of financial services like financial
\plain\expndtw-2 \f20 \fs28 restructuring / reorganization, investment counselin
g, portfolio management
\plain\expndtw2 \f20 \fs28 and all activities and facilities of every descriptio
n including all those
\plain\expndtw1 \f20 \fs28 capable of being provided by bankers, stockbrokers, m
erchant bankers,
\plain\expndtw3 \f20 \fs28 investment bankers, portfolio managers, trustees, age
nts, advisors,
\plain\expndtw-1 \f20 \fs28 consultants, providing other financial or related se
rvices and to carry on the
\plain\expndtw1 \f20 \fs28 activities of hire-purchase, leasing and to finance l
ease operations of all
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri42 \expndtw1 \f20 \fs28 kinds, purchasing, selling, h
iring or letting on hire all kinds of plant and
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw-3 \f20 \fs28 machinery and equipment and to ass
ist in financing of all and every kind and
\plain\expndtw0 \f20 \fs28 description of hirepurchase or deferred payment or si
milar transactions and
\plain\expndtw2 \f20 \fs28 to subsidize, finance or assist in subsidizing or fin
ancing the sale and
\plain\expndtw-2 \f20 \fs28 maintenance of any goods, articles or commodities of
all and every kind and
\plain\expndtw-1 \f20 \fs28 description upon any terms whatsoever and to purchas
e or otherwise deal in
\plain\expndtw0 \f20 \fs28 all forms of movable property including plant and mac
hinery, equipments,
\plain\expndtw1 \f20 \fs28 ships, aircrafts, automobiles, computers, and all con
sumer, commercial,
\plain\expndtw2 \f20 \fs28 medical and industrial items with or without security
and to lease or
\plain\expndtw-1 \f20 \fs28 otherwise deal with them including resale thereof, r
egardless of whether the
\plain\expndtw-3 \f20 \fs28 property purchased and leased is new and/or used and
from India or abroad.
\plain\expndtw0 \f20 \fs28 3. To carry on and undertake the business of acting a
s agent of any person,
\plain\expndtw1 \f20 \fs28 public or private sector enterprises, financial insti
tutions, banks, central
\plain\expndtw0 \f20 \fs28 government and state governments and to do financial
research, design and
\plain\expndtw-3 \f20 \fs28 preparation of feasibility study reports, project re
ports and appraisal report in
\plain\expndtw-6 \f20 \fs28 India and abroad.
\plain\par
\pard\sl-484 \li0 \ri32 \expndtw6 \f20 \fs28 4. To carry on, manage, supervise a
nd control the business of
\par
\plain\pard\sl-482
\plain\tx2830 \tab
\plain\tx5024 \tab
\plain\tx7767 \tab
\li0 \ri43 \expndtw-6 \f20 \fs28 telecommunication,

\expndtw-7 \f20 \fs28 infrastructure,
\expndtw-7 \f20 \fs28 telecommunication
\expndtw-13 \f20 \fs28 system,
\par
\plain\pard\sl-482 \li0 \ri43 \expndtw0 \f20 \fs28 telecommunication network, an
d telecommunication services of all kinds
\plain\expndtw-1 \f20 \fs28 including and not limited to setting up telephone ex
change, coaxial stations,
\plain\expndtw3 \f20 \fs28 telecommunication lines and cables of every form and
description,
\plain\expndtw0 \f20 \fs28 transmission, emission, reception through various for
ms, maintaining and
\plain\expndtw2 \f20 \fs28 operating all types of telecommunication service and
providing data
\plain\expndtw-4 \f20 \fs28 programmes and data bases for telecommunication.
\plain\par
\f20 \fs28 (Source;{\field{\*\fldinst {\b HYPERLINK}{\b "http://www.rcom.co.in/
"}}
{\fldrslt{ www.rcom.co.in)
}}}
\plain\par
w-27 \f10 \fs22 149
\par
{\shp

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}}}
\plain\pard\sl-300 \li0 \ri4163 \expndtw-6 \b \f20 \fs28 3.4. BHARTI AIRTEL LIMI
TED
\plain\par
\f20 \fs28 3.4.1. INTRODUCTION
\plain\par
\pard\sl-480 \li0 \ri43 \expndtw-3 \f20 \fs28 Bharti Airtel is a provider of tel
ecommunications services. The businesses at
\plain\expndtw0 \f20 \fs28 Bharti Airtel have been structured into three individ
ual strategic business
\plain\expndtw-2 \f20 \fs28 units (SBU's) - mobile services, broadband & telepho
ne services (B&T) &
\plain\expndtw0 \f20 \fs28 enterprise services. The company's mobile services in
clude pre-paid and
\plain\expndtw2 \f20 \fs28 post-paid tariffs, value-added services, roaming serv
ices, Blackberry
\plain\expndtw1 \f20 \fs28 services, and business solutions. These services are
provided under the
\plain\expndtw-3 \f20 \fs28 Airtel brand. The company's broadband and telephone
services include those
\plain\expndtw-2 \f20 \fs28 for both residential and business customers. Service
s comprise DSL Internet
\plain\expndtw-3 \f20 \fs28 access and fixed line telephony. These services are
provided under the Airtel
\plain\expndtw-2 \f20 \fs28 Broadband brand. The company's enterprise services i
nclude voice services,
\plain\expndtw1 \f20 \fs28 mobile services, satellite services, managed data and
Internet services,
\plain\expndtw-2 \f20 \fs28 managed e-Business services, and managed customized
integrated solutions.
\plain\expndtw1 \f20 \fs28 The company serves over 37 million mobile customers a
nd around one
\plain\expndtw-4 \f20 \fs28 million broadband and telephony customers.
\plain\par
\plain\par
\fs28 Bharti Airtel was established as Bharti Tele-Ventures, in 1995.The compan
y
\plain\par
\pard\sl-482 \li0 \ri33 \expndtw-2 \f20 \fs28 offered its initial public offerin
g in 2002.During 2004, the company delisted

\plain\expndtw2 \f20 \fs28 its shares from the Delhi Stock Exchange. It continue
d to trade on the
\plain\expndtw1 \f20 \fs28 National Stock Exchange and the Mumbai Stock Exchange
. Vodafone
\plain\expndtw1 \f20 \fs28 acquired a 10% stake in Bharti Tele-Ventures for arou
nd $1.5 billion, in
\plain\expndtw2 \f20 \fs28 2005.Bharti Tele-Ventures renamed itself to Bharti Ai
rtel Limited, in
\plain\expndtw-1 \f20 \fs28 2006.In September 2007, the company signed a managed
networks deal for
\plain\par
\par
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}}}
\plain\pard\sl-315 \li0 \ri40 \expndtw0 \f20 \fs28 its Sri Lanka operations with
Huawei Technologies Company, a leader in
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw2 \f20 \fs28 providing next generation telecommu
nications network solutions for
\plain\expndtw2 \f20 \fs28 operators around the world. In October 2007, Bharti A
irtel and Indian
\plain\expndtw0 \f20 \fs28 Institute of Technology (IIT) Delhi announced their p
lans to establish the
\plain\expndtw-2 \f20 \fs28 Bharti-IIT Delhi Telecom Centre of Excellence. Bhart
i Infratel, a subsidiary
\plain\expndtw0 \f20 \fs28 of the company announced plans to partner with Vodafo
ne Essar and Idea
\plain\expndtw0 \f20 \fs28 Cellular to form Indus Towers, an independent tower c
ompany to provide
\plain\expndtw-3 \f20 \fs28 passive infrastructure services in India, in Decembe
r 2007.The company and
\plain\expndtw1 \f20 \fs28 the All India Football Federation (AIFF), the officia
l governing body in
\plain\expndtw-2 \f20 \fs28 India for football, signed an MoU to create a compre
hensive programme for
\plain\expndtw-3 \f20 \fs28 the development and globalisation of Indian football

, in January 2008.
\plain\par
\pard\sl-484 \li0 \ri43 \expndtw0 \f20 \fs28 Bharti Airtel along with eight comp
anies of the global telecommunications
\plain\expndtw-2 \f20 \fs28 industry signed a formal Construction and Maintenanc
e Agreement in Rome
\plain\expndtw1 \f20 \fs28 today to build a high-capacity fiber-optic submarine
cable that stretches
\plain\expndtw1 \f20 \fs28 from India to France via the Middle East, in February
2008. In the same
\plain\expndtw0 \f20 \fs28 month, the company along with five international comp
anies executed an
\plain\expndtw-2 \f20 \fs28 agreement to build a high-bandwidth undersea fiber-o
ptic cable linking Asia
\plain\expndtw-2 \f20 \fs28 and the US. In March 2008, the company launched Airt
el Call Home service
\plain\expndtw1 \f20 \fs28 for calls made from US to India. In the same month, G
uernsey Airtel, a
\plain\expndtw0 \f20 \fs28 subsidiary of the Bharti Group, launched its mobile s
ervices in Guernsey
\plain\expndtw1 \f20 \fs28 (Channel Islands, Europe). The company offered produc
ts and services
\plain\expndtw-3 \f20 \fs28 under the Airtel-Vodafone brand to customers on the
Island.
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw-2 \f20 \fs28 Also in the same month, Airtel Tel
emedia Services, a private broadband and
\plain\expndtw0 \f20 \fs28 telephone service provider, launched airtellive.com,
an all-in-one internet
\plain\expndtw-5 \f20 \fs28 portal for Airtel Customers.
\par
2 \expndtw-27 \f10 \fs22 151
\par
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}}}
\plain\pard\sl-300 \li0 \ri4922 \expndtw-7 \b \f20 \fs28 3.4.3MANAGEMENT GROUP
\plain\par
\sl-204\fs20\par\sl-240\fs24\par\par\pard\pard\sl-280 \li0 \ri41 \expndtw4 \b \f
20 \fs28 Sunil Bharti Mittal , Chairman and Managing Director,Since:
\plain\par
\pard\sl-484 \li0 \ri6424 \expndtw-8 \b \f20 \fs28 2001,Age: 49
\plain\par
\pard\sl-477 \li0 \ri41 \expndtw1 \f20 \fs28 Mr. Sunil Bharti Mittal is the Foun
der, and has been the Chairman and
\plain\par
\pard\sl-482 \li0 \ri38 \expndtw0 \f20 \fs28 Managing Director at Bharti Airtel
since 2001, and a Director since 1995.
\plain\expndtw-2 \f20 \fs28 He started his first business in 1976, with a capita
l investment of Rs 20,000.
\plain\expndtw0 \f20 \fs28 Mr. Sunil Bharti Mittal initially founded a number of
trading concerns, and
\plain\expndtw1 \f20 \fs28 established the first company to manufacture push but
ton telephones in
\plain\expndtw2 \f20 \fs28 India. Apart from his role at Bharti, he is also a me
mber of the Prime
\plain\expndtw0 \f20 \fs28 Minister's Council on Trade and Industry. Mr. Sunil B
harti Mittal is the
\plain\expndtw1 \f20 \fs28 Vice President of Confederation of Indian Industry (C
II) and serves on
\plain\par
\pard\sl-482 \li0 \ri6320 \expndtw-7 \f20 \fs28 several Boards
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw-1 \f20 \fs28 including the Board of Standard Ch
artered PLC, the International Advisory
\plain\expndtw0 \f20 \fs28 Board of the Center for the Advanced Study of India (
CASI); University of
\plain\expndtw-2 \f20 \fs28 Pennsylvania, Harvard Business School India Advisory
Board, International
\plain\expndtw-2 \f20 \fs28 Business Council of the World Economic Forum, Global
GSM Association,
\plain\expndtw-1 \f20 \fs28 Indo-British Partnership (IBP), Singapore-India Part
nership Foundation, the
\plain\expndtw2 \f20 \fs28 Indian Institute of Management, Lucknow, and the Indi
an Institute of
\plain\expndtw0 \f20 \fs28 Technology, Mumbai. Mr. Sunil Bharti Mittal has also
been conferred the
\plain\expndtw-2 \f20 \fs28 degree of Doctor of Science (Honoris Causa) by the G
.B. Pant University of
\plain\expndtw-1 \f20 \fs28 Agriculture & Technology, and is an Honorary Fellow
of The Institution of
\plain\expndtw0 \f20 \fs28 Electronics and Telecommunication Engineers (IETE) of
India. He is an
\plain\expndtw-2 \f20 \fs28 Honorary Consul General of the Republic of Seychelle
s in New Delhi, India
\plain\expndtw-4 \f20 \fs28 and a Trustee of Bharti Foundation.
\par
2 \expndtw-27 \f10 \fs22 152
\par
{\shp
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}}}
\plain\pard\sl-300 \li0 \ri4463 \expndtw-6 \b \f20 \fs28 3.4.4. AREA OF OPERATIO
N
\plain\par
\pard\sl-482 \li0 \ri5365 \expndtw-7 \b \f20 \fs28 PRODUCTS & SERVICES
\plain\par
\pard\sl-477 \li0 \ri43 \expndtw0 \f20 \fs28 The businesses at Bharti Airtel hav
e been structured into three individual
\plain\par
\pard\sl-484 \li0 \ri32 \expndtw-1 \f20 \fs28 strategic business units (SBU's) mobile services, broadband & telephone
\plain\expndtw0 \f20 \fs28 services (B&T) & enterprise services. The mobile serv
ices group provides
\plain\expndtw1 \f20 \fs28 GSM mobile services across India in 23 telecom circle
s, while the B&T
\plain\expndtw0 \f20 \fs28 business group provides broadband & telephone service
s in 90 cities. The
\plain\expndtw2 \f20 \fs28 Enterprise services group has two sub-units - carrier
s (long distance
\plain\expndtw-2 \f20 \fs28 services) and services to corporate. All these servi
ces are provided under the
\plain\par
\pard\sl-482 \li0 \ri5269 \expndtw-4 \f20 \fs28 Airtel brand. Its include ;
\plain\par
\pard\sl-487 \li0 \ri6264 \expndtw-8 \b \f20 \fs28 Voice Services
\plain\par
\pard\sl-480 \li70 \ri6102 \expndtw-7 \f20 \fs28 Mobile Services
\plain\expndtw-6 \f20 \fs28 Satellite Services
\plain\par
\pard\sl-482 \li70 \ri4250 \expndtw-5 \f20 \fs28 Managed Data & Internet Service
s
\plain\par
\pard\sl-482 \li70 \ri4738 \expndtw-5 \f20 \fs28 Managed e-Business Services
\plain\par
\pard\sl-487 \li0 \ri6264 \expndtw-8 \b \f20 \fs28 Voice Services
\plain\par
\pard\sl-480 \li0 \ri36 \expndtw0 \f20 \fs28 Bharti Airtel became the first priv
ate fixed-line service provider in India. It
\plain\expndtw0 \f20 \fs28 is now promoted under the Airtel brand. Recently, the
Government opened
\plain\expndtw0 \f20 \fs28 the fixed-line industry to unlimited competition. Air

tel has subsequently
\plain\expndtw0 \f20 \fs28 started providing fixed-line services in the four cir
cles of Delhi, Haryana,
\par
\plain\pard\sl-484 \li0 \ri40 \expndtw0 \f20 \fs28 Madhya Pradesh, Karnataka, Ta
mil Nadu & UP (West). Airtel
\plain\tx7463 \tab \expndtw-9 \f20 \fs28 Enterprise
\par
\plain\pard\sl-482 \li0 \ri45 \expndtw3 \f20 \fs28 Services believes that these
circles have high telecommunications
\plain\expndtw0 \f20 \fs28 potential, especially for carrying Voice & Data traff
ic. These circles were
\plain\expndtw-1 \f20 \fs28 strategically selected so as to provide synergies wi
th Airtel's long distance
\plain\expndtw0 \f20 \fs28 network and Airtel's extensive mobile network.Airtel
Enterprise Services,
\plain\expndtw1 \f20 \fs28 India's premium telecommunication service, brings to
you a whole new
\plain\expndtw-1 \f20 \fs28 experience in telephony. From integrated telephone s
ervices for Enterprises
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri38 \expndtw-1 \f20 \fs28 and small business enterpris
es to user-friendly plans for Broadband Internet
\plain\par
\pard\sl-482 \li0 \ri36 \expndtw1 \f20 \fs28 Services (DSL), we bring innovative
, cost-effective, comprehensive and
\plain\expndtw-3 \f20 \fs28 multi-product solutions to cater to all your telecom
and data needs.
\plain\par
\f20 \fs28 Voice - Product Portfolio

\plain\par
\pard\sl-477 \li0 \ri42 \expndtw0 \f20 \fs28 Airtel Enterprise Services telephon
e services go beyond basic telephony to
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw0 \f20 \fs28 offer our users a whole host of Val
ue Added Services as well as premium
\plain\expndtw1 \f20 \fs28 add-ons. Each telephone connection from Airtel Enterp
rise Services is
\plain\expndtw1 \f20 \fs28 backed by a superior fiber-optic backbone for enhance
d reliability and
\plain\expndtw-3 \f20 \fs28 quality telephony. Few of the Value Added Services o
ffered are Calling Line
\plain\expndtw-3 \f20 \fs28 Identification, Three Party Conferencing, Dynamic Lo
ck, Hunting Numbers,
\plain\expndtw0 \f20 \fs28 and Parallel Ringing etc.Airtel Enterprise Services V
oice Services provide
\plain\expndtw1 \f20 \fs28 Free Dial-up Internet access that is bundled along wi
th your Telephone
\plain\expndtw0 \f20 \fs28 connection from Airtel. It's fast, reliable and gives
you unlimited Internet
\plain\expndtw-12 \f20 \fs28 access.
\plain\par
\pard\sl-487 \li0 \ri6111 \expndtw-7 \b \f20 \fs28 Mobile Services
\plain\par
\pard\sl-480 \li0 \ri32 \expndtw-4 \f20 \fs28 Airtel's mobile footprint extends
across the country in 21 telecom circles. Its
\plain\expndtw-5 \f20 \fs28 service standards compare with the very best in the
world. In fact, that's how
\plain\expndtw0 \f20 \fs28 Bharti has managed to win the trust of millions of cu
stomers and makes it
\plain\expndtw0 \f20 \fs28 one of the top 5 operators in the world, in terms of
service and subscriber
\plain\expndtw0 \f20 \fs28 base. The company has several Firsts to its credit: T
he First to launch full
\plain\expndtw0 \f20 \fs28 roaming service on pre-paid in the country. The First
to launch 32K SIM
\plain\expndtw2 \f20 \fs28 cards. The First in Asia to deploy the multi band fea
ture in a wireless
\par
\plain\pard\sl-482 \li0 \ri37 \expndtw1 \f20 \fs28 network for efficient usage o
f spectrum. The First
\plain\tx6468 \tab \expndtw4 \f20 \fs28 to deploy Voice
\par
\plain\pard\sl-484 \li0 \ri34 \expndtw2 \f20 \fs28 Quality Enhancers to improve
voice quality and acoustics. The First
\plain\expndtw6 \f20 \fs28 telecom company in the world to receive the ISO 9001:
2000
\plain\expndtw-3 \f20 \fs28 certification from British Standards Institute.
\plain\par
\par
{\shp

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0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
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}}}
\plain\pard\sl-300 \li0 \ri5999 \expndtw-6 \b \f20 \fs28 Satellite Services
\plain\par
\pard\sl-477 \li0 \ri41 \expndtw0 \f20 \fs28 Airtel Enterprise Services provides
you connectivity where ever you take
\par
\plain\pard\sl-482
\plain\tx1845 \tab
\plain\tx2566 \tab
\plain\tx3772 \tab
\plain\tx5007 \tab
\plain\tx5886 \tab
\plain\tx6593 \tab
\plain\tx7223 \tab
\plain\tx8376 \tab
\li0 \ri44 \expndtw-6 \f20 \fs28 your business

\expndtw-26 \f20 \fs28 Our
\expndtw-10 \f20 \fs28 Satellite
\expndtw-11 \f20 \fs28 Services
\expndtw-16 \f20 \fs28 bring
\expndtw-27 \f20 \fs28 you
\expndtw-11 \f20 \fs28 benefits
\par
\plain\pard\sl-484 \li0 \ri36 \expndtw0 \f20 \fs28 access in remote locations. A
irtel Enterprise Services is a leading provider
\plain\expndtw-1 \f20 \fs28 of broadband IP satellite services and DAMA/PAMA ser
vices in India. Our
\plain\expndtw0 \f20 \fs28 solutions support audio, video and voice applications
on demand.Satellite
\plain\expndtw1 \f20 \fs28 Services include : PAMA/DAMA, BIT - Internet, VPN,Sat
ellite based
\plain\par
\pard\sl-484 \li0 \ri4751 \expndtw-5 \f20 \fs28 IPLCs for redundancy reasons
\plain\par
\f20 \fs28 Managed Data & Internet Services
\plain\par
\pard\sl-477 \li0 \ri41 \expndtw3 \f20 \fs28 Airtel Enterprise Services brings y
ou a comprehensive suite of data
\plain\par
\pard\sl-484 \li0 \ri43 \expndtw-2 \f20 \fs28 technologies. So we are able to su
pport all types of networks and ensure our
\plain\expndtw-1 \f20 \fs28 customers can migrate their network to the future se
amlessly. Our Managed
\plain\expndtw-3 \f20 \fs28 Data & Internet services make our customers future p
roof.
\plain\par
\pard\sl-482 \li0 \ri3376 \expndtw-4 \f20 \fs28 Managed Data & Internet Services
include :
\plain\par
\pard\sl-482 \li0 \ri4449 \expndtw-5 \f20 \fs28 MPLS, ATM, FR, Internet, IPLC
\plain\par
\pard\sl-484 \li0 \ri815 \expndtw-3 \f20 \fs28 Leased Lines, Customised Solution
s, International Managed Services
\plain\expndtw-7 \f20 \fs28 Metro Ethernet.
\plain\par
\pard\sl-487 \li0 \ri4675 \expndtw-5 \b \f20 \fs28 Managed e-Business Services
\par
\plain\pard\sl-477 \li0 \ri32 \expndtw-14 \f20 \fs28 Airtel
\plain\tx948 \tab \expndtw-9 \f20 \fs28 Enterprise
\plain\tx2391 \tab \expndtw-11 \f20 \fs28 Services
\plain\tx3632 \tab \expndtw-14 \f20 \fs28 offers
\plain\tx4579 \tab \expndtw-32 \f20 \fs28 an
\plain\tx5134 \tab \expndtw-7 \f20 \fs28 internationally
\plain\tx7046 \tab \expndtw-9 \f20 \fs28 benchmarked,
\par
\plain\pard\sl-484 \li0 \ri41 \expndtw-12 \f20 \fs28 carrier
\plain\tx1010 \tab \expndtw0 \f20 \fs28 class hosting, storage and business cont
inuity services. A range of
\par
\plain\pard\sl-482 \li0 \ri32 \expndtw0 \f20 \fs28 services that help to keep yo
ur business running the way you want- 24x7.
\plain\expndtw1 \f20 \fs28 Thanks to our world-class high tech Data Centers .Man
aged e-Business
\plain\expndtw2 \f20 \fs28 Services include : Co-lo: Dedicated and Shared, BCRS
Services, Web
\plain\par
\pard\sl-484 \li0 \ri7068 \expndtw-12 \f20 \fs28 hosting
\plain\par
\f20 \fs28 (Source;{\field{\*\fldinst {\b HYPERLINK}{\b "http://www.airtel.in/"
}}
{\fldrslt{ www.airtel.in)
}}}
\plain\par
\par
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}}}
\plain\pard\sl-300 \li0 \ri4741 \expndtw-7 \b \f20 \fs28 3.5. VODAFONE LIMITED
\plain\par
\f20 \fs28 3.5.1. Introduction
\plain\par
\plain\par
\pard\sl-482 \li0 \ri36 \expndtw0 \b \f20 \fs28 "We will be the communications l
eader in an increasingly connected
\plain\par
\pard\sl-482 \li0 \ri6992 \expndtw-24 \b \f20 \fs28 world."
\plain\par
\pard\sl-482 \li0 \ri6235 \expndtw-7 \b \f20 \fs28 Future Vision:
\plain\par
\pard\sl-479 \li0 \ri43 \expndtw0 \f20 \fs28 The future is unfolding around us.
Over the next decade we will be able to
\plain\expndtw-3 \f20 \fs28 see all sorts of differences that we can barely imag
ine today.
\plain\par
\pard\sl-482 \li0 \ri35 \expndtw0 \f20 \fs28 In the Vodafone Future Vision Websi
te you can explore what we think that
\plain\expndtw1 \f20 \fs28 future might look like, experience some of the change
s we believe will
\plain\expndtw-4 \f20 \fs28 happen, and tell us what you think of them.
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw0 \f20 \fs28 Vodafone is working hard to mobiliz
e tomorrow's world, but we need your
\plain\expndtw1 \f20 \fs28 input. You are our partners in innovation; helping to
shape a future that
\plain\expndtw0 \f20 \fs28 offers the mobile services we want, and brings us clo
ser to the people we
\plain\expndtw0 \f20 \fs28 care about, wherever they are in the world. Together
we can build a future
\plain\expndtw-4 \f20 \fs28 that turns this vision into reality.
\plain\par
\pard\sl-482 \li0 \ri35 \expndtw1 \f20 \fs28 Vodafone Group Plc is the world's l
eading mobile telecommunications
\plain\expndtw0 \f20 \fs28 company, with a significant presence in Europe, the M
iddle East, Africa,
\plain\expndtw2 \f20 \fs28 Asia Pacific and the United States through the Compan
y's subsidiary
\plain\par
\pard\sl-484 \li0 \ri725 \expndtw-3 \f20 \fs28 undertakings, joint ventures, ass
ociated undertakings and investments.
\plain\par
\pard\sl-482 \li0 \ri37 \expndtw0 \f20 \fs28 The Group's mobile subsidiaries ope
rate under the brand name 'Vodafone'.
\plain\expndtw-1 \f20 \fs28 In the United States the Group's associated undertak
ing operates as Verizon
\plain\expndtw-3 \f20 \fs28 Wireless. During the last two financial years, the G
roup has also entered into
\plain\expndtw-2 \f20 \fs28 arrangements with network operators in countries whe
re the Group does not

\plain\expndtw-2 \f20 \fs28 hold an equity stake. Under the terms of these Partn
er Network Agreements,
\plain\expndtw2 \f20 \fs28 the Group and its partner networks co-operate in the
development and
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri33 \expndtw1 \f20 \fs28 marketing of global services
under dual brand logos. At 31 March 2008,
\plain\par
\pard\sl-482 \li0 \ri39 \expndtw-2 \f20 \fs28 based on the registered customers
of mobile telecommunications ventures in
\plain\expndtw1 \f20 \fs28 which it had ownership interests at that date, the Gr
oup had 260 million
\plain\expndtw-1 \f20 \fs28 customers, excluding paging customers, calculated on
a proportionate basis
\plain\expndtw-3 \f20 \fs28 in accordance with the Company's percentage interest
in these ventures.
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw0 \f20 \fs28 The Company's ordinary shares are l
isted on the London Stock Exchange
\plain\expndtw0 \f20 \fs28 and the Company's American Depositary Shares ('ADSs')
are listed on the
\plain\expndtw-1 \f20 \fs28 New York Stock Exchange. The Company had a total mar
ket capitalisation
\plain\expndtw-2 \f20 \fs28 of approximately 99 billion at 31 December 2007.Vodaf
one Group Plc is a
\plain\expndtw0 \f20 \fs28 public limited company incorporated in England under
registered number
\plain\expndtw3 \f20 \fs28 1833679. Its registered office is Vodafone House, The
Connection,
\plain\expndtw-4 \f20 \fs28 Newbury, Berkshire, RG14 2FN, England.
\plain\par
\pard\sl-482 \li0 \ri36 \expndtw1 \b \f20 \fs28 Vodafone itself was formed in 19
82\b0 as a joint venture between Racal

\plain\expndtw1 \f20 \fs28 Electronics plc's subsidiary Racal Strategic Radio Lt
d (who won one of
\plain\expndtw2 \f20 \fs28 two UK cellular telephone network licenses) along wit
h Millicom and
\plain\expndtw1 \f20 \fs28 the Hambros Technology Trust. In this arrangement Rac
al owned 80%,
\plain\expndtw1 \f20 \fs28 Millicom 15% and Hambros 5%.
\plain\par
\pard\sl-482 \li0 \ri34 \expndtw2 \f20 \fs28 The network was known as Racal Voda
fone, with the Vodafone name
\plain\expndtw0 \f20 \fs28 being derived from the firm's goal of establishing a
voice and data services
\plain\expndtw1 \f20 \fs28 over cellular telecommunication networks. Hence VO re
presented voice
\par
\plain\pard\sl-484 \li0 \ri37 \expndtw1 \f20 \fs28 and DA symbolized data yieldi
ng the name Vodafone. Vodafone
\plain\tx8182 \tab \expndtw-27 \f20 \fs28 was
\par
\plain\pard\sl-482 \li0 \ri46 \expndtw2 \f20 \fs28 launched on 1 January 1985 an
d later that year Racal Strategic Radio
\plain\expndtw3 \f20 \fs28 was renamed Racal Telecommunications Group Limited in
1985. A
\plain\expndtw3 \f20 \fs28 year later, on 29 December 1986 Racal Electronics bou
ght out the
\plain\expndtw1 \f20 \fs28 minority shareholders of Vodafone for GB110 million. I
n September
\plain\expndtw5 \f20 \fs28 1988 the company was again renamed Racal Telecom and
on 26
\plain\expndtw0 \f20 \fs28 October 1988 Racal Electronics floated 20% of the com
pany {\f63 \u8212\'3f} a flotation
\plain\par
\par
{\shp
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010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}

\plain\pard\sl-315 \li0 \ri43 \expndtw2 \f20 \fs28 that valued Racal Telecom at
GB1.7 billion. On 16 September 1991
\plain\par
\pard\sl-482 \li0 \ri38 \expndtw0 \f20 \fs28 Racal Telecom was demerged from Rac
al Electronics as Vodafone Group
\plain\expndtw0 \f20 \fs28 and the mobile telephony giant was born. During the m
ix 1990s Vodafone
\plain\expndtw3 \f20 \fs28 began to consolidate itself on the British high-stree
t. In July 1996
\plain\expndtw2 \f20 \fs28 Vodafone acquired the two thirds of Talk land it did
not already own
\plain\expndtw5 \f20 \fs28 for 30.6 million. On 19 November 1996, in a defensive
move,
\plain\expndtw2 \f20 \fs28 Vodafone purchased Peoples Phone for 77 million, a 181
store chain
\plain\expndtw1 \f20 \fs28 whose customers were overwhelmingly using Vodafone's
network. In a
\plain\expndtw1 \f20 \fs28 similar move the company acquired the 80% of Astec Co
mmunications
\plain\expndtw4 \f20 \fs28 that it did not own, a service provider with 21 store
s. This made
\par
\plain\pard\sl-482
nce on the
\plain\tx5383 \tab
\plain\tx6472 \tab
\plain\tx7296 \tab
\plain\tx8210 \tab
\li0 \ri42 \expndtw2 \f20 \fs28 Vodafone a very visible prese

\expndtw-12
\expndtw-20
\expndtw-14
\expndtw-27
\f20
\f20
\f20
\f20
\fs28
\fs28
\fs28
\fs28
British
high
street
and
\par
\plain\pard\sl-484 \li0 \ri460 \expndtw0 \f20 \fs28 significantly increased the
company's share of UK mobile customers.
\plain\par
\f20 \fs28 VODAFONE - INDIA
\plain\par
\pard\sl-477 \li0 \ri42 \expndtw1 \f20 \fs28 Vodafone Essar started its operatio
ns in India in 1994 and is under the
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw2 \f20 \fs28 Vodafone Group. The company Vodafon
e Essar Limited has become
\plain\expndtw0 \f20 \fs28 one of the leading companies in the telecom sector in
India due to its high
\plain\expndtw3 \f20 \fs28 standard of services that it provides to its customer
s. The company
\plain\expndtw1 \f20 \fs28 Vodafone Essar has its operations in 16 telecom circl
es of the country,
\plain\expndtw2 \f20 \fs28 which covers around 86% of the customer mobile base i
n India. The
\plain\expndtw5 \f20 \fs28 company offers both postpaid and prepaid GSM cellular
mobile
\plain\expndtw5 \f20 \fs28 coverage all across India and its hold is especially
strong in the
\plain\expndtw-2 \f20 \fs28 metropolitan cities. The company Vodafone Essar Limi
ted provides services
\plain\expndtw5 \f20 \fs28 like 2G, which are based on 1800Mhz and 900Mhz GSM di
gital
\par
\plain\pard\sl-484 \li0 \ri41 \expndtw-9 \f20 \fs28 technology.
\plain\tx1620 \tab \expndtw2 \f20 \fs28 The company Vodafone Essar also offers v
oice and data
\plain\expndtw-10 \f20 \fs28 services.
\plain\par
w-27 \f10 \fs22 158
\par
{\shp
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01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
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0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
6272d10a162434e125f11718191a262728292a35363738393a434445464748494a53545556575859
5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-300 \li0 \ri6933 \expndtw-12 \b \f20 \fs28 OWNERSHIP
\plain\par
\pard\sl-477 \li0 \ri34 \expndtw0 \f20 \fs28 Vodafone Essar is owned by Vodafone
52%, Essar Group,33% and other
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw3 \f20 \fs28 Indian nationals, 15%. On February
11, 2007, Vodafone agreed to
\plain\expndtw2 \f20 \fs28 acquire the controlling interest of 67% held by Li Ka
Shing Holdings
\plain\expndtw1 \f20 \fs28 in Hutch-Essar for US$11.1 billion, pepping Reliance
Communications,
\plain\expndtw1 \f20 \fs28 Hinduja Group, and Essar Group, which is the owner of
the remaining
\plain\expndtw3 \f20 \fs28 33%. The whole company was valued at USD 18.8 billion
.[2] . The
\plain\expndtw1 \f20 \fs28 transaction closed on May 8, 2007.In December 2006, H
utch Essar re\plain\expndtw0 \f20 \fs28 launched the "Hutch" brand nationwide, consolidating
its services under a
\plain\expndtw5 \f20 \fs28 single identity. The Company entered into agreement w
ith NTT
\plain\expndtw3 \f20 \fs28 DoCoMo to launch i-mode mobile Internet service in In
dia during
\plain\expndtw2 \f20 \fs28 2007.The company used to be named Hutchison Essar, re
flecting the
\plain\expndtw4 \f20 \fs28 name of its previous owner, Hutchison. However, the b
rand was
\plain\expndtw2 \f20 \fs28 marketed as Hutch. After getting the necessary govern
ment approvals
\plain\expndtw2 \f20 \fs28 with regards to the acquisition of a majority by the
Vodafone Group,
\plain\expndtw2 \f20 \fs28 the company was rebranded as Vodafone Essar. The mark
eting brand
\plain\expndtw5 \f20 \fs28 was officially changed to Vodafone on 20 September 20
07.On
\plain\expndtw3 \f20 \fs28 September 20, 2007 Hutch becomes Vodafone in one of t
he biggest
\plain\expndtw1 \f20 \fs28 brand transition exercises in recent times. Vodafone
Essar is spending
\plain\expndtw6 \f20 \fs28 somewhere in the region of Rs 250 crores on this high
-profile
\plain\expndtw2 \f20 \fs28 transition being unveiled today.Along with the transi
tion, cheap cell
\plain\expndtw2 \f20 \fs28 phones have been launched in the Indian market under
the Vodafone
\plain\expndtw-2 \f20 \fs28 brand. The company also plans to launch co-branded h
andsets sourced from
\plain\expndtw0 \f20 \fs28 global vendors as well. A popular daily quoted a Voda
fone Essar director
\plain\expndtw2 \f20 \fs28 as saying that "the objective is to leverage Vodafone
Group's global
\plain\expndtw2 \f20 \fs28 scale in bringing millions of low-cost handsets from
across-the-world
\plain\expndtw-8 \f20 \fs28 into India.
\plain\par
\par
{\shp
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01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
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0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
6272d10a162434e125f11718191a262728292a35363738393a434445464748494a53545556575859
5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-300 \li0 \ri3786 \expndtw-6 \b \f20 \fs28 3.5.2 GROWTH AND DEVELO
PMENT
\plain\par

\fs28 Vodafone Group (British) is one of the rare groups that have significant
\par
\plain\pard\sl-484 \li0 \ri44 \expndtw-17 \f20 \fs28 world
\plain\tx990 \tab \expndtw-11 \f20 \fs28 coverage
\plain\tx2337 \tab \expndtw-31 \f20 \fs28 in
\plain\tx2891 \tab \expndtw-1 \f20 \fs28 the telecommunications
\plain\tx5990 \tab \expndtw-13 \f20 \fs28 field.
\plain\tx6910 \tab \expndtw-31 \f20 \fs28 It
\plain\tx7396 \tab \expndtw-8 \f20 \fs28 principally
\par
\plain\pard\sl-482 \li0 \ri44 \expndtw0 \f20 \fs28 specializes in the mobile tel
ephony and telephonic transmission network
\plain\expndtw2 \f20 \fs28 sectors. It has subsidiaries in numerous countries: I
n North and South
\plain\expndtw1 \f20 \fs28 America, Asia, Oceania and Africa. Better known by it
s former name,
\plain\expndtw0 \f20 \fs28 Vodafone Air Touch, it has become the leading mobile
phone operator in
\plain\expndtw3 \f20 \fs28 Germany, Britain and the USA (Verizon Wireless). And
there are a
\plain\expndtw1 \f20 \fs28 whole series of holdings: SFR, Swiss Mobile, Vodafone
K.K. (Japan),
\plain\expndtw0 \f20 \fs28 100% of Vodafone Ireland, 100% of Vodafone Spain and
99 of Vodafone
\plain\expndtw-7 \f20 \fs28 Netherlands etc.
\par
\plain\pard\sl-482 \li0 \ri43 \expndtw-26 \f20 \fs28 The
\plain\tx733 \tab \expndtw-17 \f20 \fs28 group
\plain\tx1685 \tab \expndtw-14 \f20 \fs28 offers
\plain\tx2634 \tab \expndtw-11 \f20 \fs28 services
\plain\tx3835 \tab \expndtw-20 \f20 \fs28 from
\plain\tx4677 \tab \expndtw-14 \f20 \fs28 mobile
\plain\tx5753 \tab \expndtw-15 \f20 \fs28 phones
\plain\tx6843 \tab \expndtw-31 \f20 \fs28 to
\plain\tx7338 \tab \expndtw-10 \f20 \fs28 customized
\par
\plain\pard\sl-482
\plain\tx3093 \tab
\plain\tx3889 \tab
\plain\tx5690 \tab
\plain\tx6934 \tab
\plain\tx8208 \tab
\li0 \ri41 \expndtw-2 \f20 \fs28 communication services

\expndtw-17 \f20 \fs28 (call
\expndtw-9 \f20 \fs28 management,
\expndtw-13 \f20 \fs28 message
\expndtw-10 \f20 \fs28 services)
\par
\plain\pard\sl-482 \li0 \ri43 \expndtw0 \f20 \fs28 supplies data management equi
pment: Internet, Modems, fax, directories
\plain\expndtw2 \f20 \fs28 and telemetric servers. Vodafone Group Plc (Vodafone)
is engaged in
\plain\expndtw0 \f20 \fs28 providing service, such as voice, messaging, data and
fixed line and others.
\plain\expndtw3 \f20 \fs28 Voice services include provision of mobile voice comm
unications.
\plain\expndtw0 \f20 \fs28 Messaging include text, picture and video messaging u
sing mobile devices.
\plain\expndtw1 \f20 \fs28 Date services provide e-mail, mobile connectivity and
Internet on Your
\plain\expndtw-2 \f20 \fs28 mobile. Fixed lines provide customers with fixed bro
adband and fixed voice
\plain\expndtw4 \f20 \fs28 and date solutions. Other services include mobile adv
ertising and
\plain\expndtw1 \f20 \fs28 business managed services, as well as incoming roamin
g and wholesale
\plain\expndtw2 \f20 \fs28 mobile virtual network operators. On December 30, 200
8, Vodacom
\plain\expndtw4 \f20 \fs28 Group (Pty) Limited (Vodacom) acquired the carrier se
rvices and
\plain\expndtw0 \f20 \fs28 business network solutions subsidiaries of Gateway Te
lecommunications
\plain\expndtw5 \f20 \fs28 SA (Pty) Ltd. In January 2009, Verizon Wireless compl
eted its
\plain\par
\par
{\shp
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri41 \expndtw0 \f20 \fs28 purchase of Alltel Corporatio
n from Atlantis Holdings LLC. On April 20,
\plain\par
\pard\sl-482 \li0 \ri47 \expndtw1 \f20 \fs28 2009, the Company acquired an addit
ional 15% stake in Vodacom. On
\plain\expndtw3 \f20 \fs28 May 18, 2009, Vodacom became a subsidiary of the Comp
any.The
\plain\expndtw0 \f20 \fs28 Vodafone Group is the mobile telecommunications compa
ny with the most
\plain\expndtw0 \f20 \fs28 significant presence around the world. It has over 30
3 million customers
\plain\expndtw-3 \f20 \fs28 calculated on a proportionate basis in 31 countries
and the brand is present in
\plain\expndtw1 \f20 \fs28 a further 40 countries through partnership networks.
In an increasingly
\plain\expndtw-2 \f20 \fs28 connected world, we intend to be a global communicat
ions operator capable
\plain\expndtw0 \f20 \fs28 of responding to all our customers' needs, whether it

's using a mobile,
\plain\expndtw2 \f20 \fs28 a fixed line or broadband, building on the know-how a
nd experience
\par
\plain\pard\sl-482 \li0 \ri39 \expndtw-20 \f20 \fs28 that
\plain\tx709 \tab \expndtw-32 \f20 \fs28 we
\plain\tx1320 \tab \expndtw-20 \f20 \fs28 have
\plain\tx2137 \tab \expndtw-11 \f20 \fs28 acquired
\plain\tx3379 \tab \expndtw1 \f20 \fs28 in the mobile sector. Through our servic
es,
\par
\plain\pard\sl-484 \li0 \ri32 \expndtw0 \f20 \fs28 customers are able to lead fu
ller lives at home or at work, benefiting from
\plain\expndtw-2 \f20 \fs28 irresistible, innovative mobile communications, mobi
le-PC convergence and
\plain\expndtw-1 \f20 \fs28 fixed communications services. We are committed to m
aking it possible for
\plain\expndtw1 \f20 \fs28 our customers to use the services they are used to, n
o matter how they
\plain\expndtw2 \f20 \fs28 access them and with a simple and transparent usage e
xperience. We
\plain\expndtw2 \f20 \fs28 are in the forefront of the definition of mobile voic
e and data services
\plain\expndtw1 \f20 \fs28 throughout the world and are constantly exploiting ne
w technologies.
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw4 \f20 \fs28 We also differentiate ourselves in
terms of our prices by offering
\plain\expndtw0 \f20 \fs28 customers the most transparent and competitive price
plans in the market.
\plain\expndtw-2 \f20 \fs28 With roaming calls, for example, we pass on to the c
ustomer the advantages
\plain\expndtw3 \f20 \fs28 of being part of a global operator. The Group's princ
ipal activity is
\plain\expndtw1 \f20 \fs28 providing voice and data communications services. Thr
ough its mobile
\plain\expndtw0 \f20 \fs28 businesses, the Group provides a range of mobile comm
unications services
\plain\expndtw2 \f20 \fs28 including voice, text messages, picture messages and
other datas. The
\plain\expndtw2 \f20 \fs28 Group is also focusing on developing total communicat
ions solutions
\plain\expndtw2 \f20 \fs28 for customers broadband connectivity. The Group opera
tes in Europe,
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri32 \expndtw2 \f20 \fs28 the Middle East, Africa, Asia
, Pacific & the United States. Vodafone
\plain\par
\pard\sl-482 \li0 \ri39 \expndtw2 \f20 \fs28 Group is a mobile tele-communicatio
ns company. The company has a
\plain\expndtw2 \f20 \fs28 significant presence in Europe, the Middle East, Afri
ca, Asia Pacific
\par
\plain\pard\sl-484 \li0 \ri35 \expndtw-27 \f20 \fs28 and
\plain\tx759 \tab \expndtw2 \f20 \fs28 the United States. In the United States t
he Group's associated
\par
\plain\pard\sl-482 \li0 \ri3551 \expndtw-4 \f20 \fs28 undertaking operates as Ve
rizon Wireless.
\plain\par
\pard\sl-482 \li0 \ri44 \expndtw5 \f20 \fs28 The name Vodafone comes from Voice
datafone, chosen by the
\plain\expndtw4 \f20 \fs28 company to "reflect the provision of voice and data s
ervices over
\plain\expndtw1 \f20 \fs28 mobile phones."[2]As of 2009 Vodafone had an estimate
d 303 million
\plain\expndtw0 \f20 \fs28 customers in 25 markets across 5 continents.[3] On th
is measure, it is the
\plain\expndtw1 \f20 \fs28 second largest mobile telecom group in the world behi
nd China Mobile.
\plain\expndtw3 \f20 \fs28 In the United States, Vodafone owns 45% of Verizon Wi
reless, the
\plain\expndtw-1 \f20 \fs28 largest wireless telecommunications network in the U
nited States, based on
\plain\expndtw-6 \f20 \fs28 number of subscribers.
\plain\par
\pard\sl-482 \li0 \ri44 \expndtw4 \f20 \fs28 Global Enterprise is a business set
up by Vodafone with the sole
\plain\expndtw1 \f20 \fs28 purpose of handling Vodafone's multinational clients.
It is the high end
\plain\expndtw4 \f20 \fs28 business to business section of Vodafone group, and a
cts like an
\plain\expndtw2 \f20 \fs28 operating country (such as for example Vodafone UK).
Devices and
\par
\plain\pard\sl-482 \li0 \ri36 \expndtw1 \f20 \fs28 services available in any ope
rating country, are
\plain\tx6051 \tab \expndtw-10 \f20 \fs28 available

\plain\tx7857 \tab \expndtw-14 \f20 \fs28 Global
\par
\plain\pard\sl-482 \li0 \ri34 \expndtw3 \f20 \fs28 Enterprise customers in the s
ame country, and so Vodafone Global
\plain\expndtw1 \f20 \fs28 Enterprise are able to offer a wide range of products
. Vodafone Global
\plain\expndtw3 \f20 \fs28 Enterprise have a presence in over 65 countries and t
his number is
\plain\expndtw3 \f20 \fs28 expected to grow in future, as with the recent acquis
ition of Ghana
\plain\expndtw-12 \f20 \fs28 Telecom.
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw1 \f20 \fs28 Since its foundation in 2007, Globa
l Enterprise has aimed to be a world
\plain\expndtw2 \f20 \fs28 leader in managed mobility services. Vodafone Global
Enterprise are
\plain\expndtw2 \f20 \fs28 headquartered in Newbury, but do have operatives arou
nd the world;
\plain\expndtw4 \f20 \fs28 while many of Vodafone's marketing employees are relo
cated to
\plain\par
\par
{\shp
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05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri33 \expndtw1 \f20 \fs28 London, Global Enterprise' te
am will remain in Newbury. Nick Jeffery
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw3 \f20 \fs28 leads Vodafone Global Enterprise. H
e led the creation of Vodafone
\plain\expndtw3 \f20 \fs28 Global Enterprise in 2007 and continues to define the
strategy and
\plain\expndtw2 \f20 \fs28 operational execution for Vodafone's relationship wit
h multi-national
\plain\expndtw4 \f20 \fs28 corporate customers. Global Enterprise have a dedicat

ed group of
\plain\expndtw2 \f20 \fs28 account managers, at both global and national levels,
who look after
\par
\plain\pard\sl-482
\plain\tx1436 \tab
\plain\tx3002 \tab
\plain\tx3642 \tab
\plain\tx5047 \tab
\plain\tx5626 \tab
\plain\tx6926 \tab
\plain\tx7611 \tab
\li0 \ri36 \expndtw-11 \f20 \fs28 customers

\expndtw-1 \f20 \fs28 needs, and
\expndtw-26 \f20 \fs28 are
\expndtw-10 \f20 \fs28 supported
\expndtw-31 \f20 \fs28 by
\expndtw-10 \f20 \fs28 pre-sales
\expndtw-10 \f20 \fs28 technical
\par
\plain\pard\sl-484 \li0 \ri34 \expndtw2 \f20 \fs28 consultancy teams. Products a
nd Services include Enterprise Central,
\plain\expndtw1 \f20 \fs28 Telecoms Management, Global Device Portfolio and Mana
ged Mobility
\plain\expndtw2 \f20 \fs28 Services. In 2009 Vodafone Global Enterprise was the
winner of Best
\plain\expndtw0 \f20 \fs28 Mobile Enterprise Service at the GSMA Global Mobile A
wards 2009.
\plain\par
\f20 \fs28 3.5.3. MANAGEMENT GROUP
\plain\par
\fs28 Our Vision and Values guide the way we act. Our Vision is to be the world
's
\plain\par
\pard\sl-483 \li0 \ri39 \expndtw2 \f20 \fs28 mobile communication leader - enric
hing customers' lives, helping
\plain\expndtw1 \f20 \fs28 individuals, businesses and communities be more conne
cted in a mobile
\plain\expndtw-1 \f20 \fs28 world. Our Values are about how we feel - in other w
ords the Passions that
\plain\expndtw-5 \f20 \fs28 make us the company we are.
\plain\par
\pard\sl-482 \li0 \ri813 \expndtw-3 \f20 \fs28 One of our four corporate Values
is 'Passion for the world around us':
\plain\par
\pard\sl-484 \li0 \ri34 \expndtw-1 \f20 \fs28 "We will help the people of the wo
rld to have fuller lives - both through the
\plain\expndtw0 \f20 \fs28 services we provide and through the impact we have on
the world around
\plain\expndtw0 \f20 \fs28 us."At the start of 2002, we introduced a set of ten
Business Principles to
\plain\expndtw-1 \f20 \fs28 make our Vision and Values happen. These define our
relationships with all
\plain\expndtw3 \f20 \fs28 our stakeholders and govern how Vodafone conducts its
day-to-day
\plain\expndtw-3 \f20 \fs28 business.Our Business Principles apply to all Vodafo
ne operating companies
\plain\expndtw3 \f20 \fs28 (majority owned businesses). We also promote the Prin
ciples to our
\plain\par
\par
{\shp
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01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
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0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri44 \expndtw-1 \f20 \fs28 associate companies (where V
odafone holds a minority stake) and business
\plain\par
\pard\sl-482 \li0 \ri35 \expndtw0 \f20 \fs28 partners. Chief Executives are resp
onsible for ensuring application of the
\plain\expndtw-4 \f20 \fs28 Principles within their business.
\plain\par
\pard\sl-484 \li0 \ri42 \expndtw3 \f20 \fs28 Every employee is expected to act i
n accordance with the Business
\plain\expndtw3 \f20 \fs28 Principles. If employees have concerns about the appl
ication of the
\plain\expndtw0 \f20 \fs28 Principles, they can ask their local human resources
managers for further
\plain\expndtw-1 \f20 \fs28 advice, or contact the Group Human Resources Directo
r or the Group Audit
\plain\expndtw0 \f20 \fs28 Director. We are incorporating training on our busine
ss principles into our
\plain\expndtw-5 \f20 \fs28 employee induction process.
\plain\par
\pard\sl-482 \li0 \ri39 \expndtw-1 \f20 \fs28 Sir John Bond -\b Chairman\b0 of
Vodafone Group Plc on 25 July 2006 having
\plain\expndtw-4 \f20 \fs28 previously served as a Non-Executive Director.
\plain\par
\pard\sl-484 \li0 \ri37 \expndtw0 \f20 \fs28 Vittorio Colao -\b Chief Executive
\b0 of Vodafone Group Plc on 29 July 2008,
\plain\expndtw-4 \f20 \fs28 having previously served as a Board Director.
\plain\par
\f20 \fs28 VODAFONE PEOPLE
\plain\par
\fs28 We rely on our people - their enthusiasm, their talent, their commitment
- to
\plain\par
\pard\sl-482 \li0 \ri45 \expndtw-1 \f20 \fs28 maintain and build on the success
of our business, even more so in today's

\plain\expndtw-2 \f20 \fs28 competitive market. We depend on our people to deliv
er excellent service to
\plain\expndtw1 \f20 \fs28 our customers. We believe that the better experience
our people have at
\plain\expndtw-3 \f20 \fs28 Vodafone, the better service they will give our cust
omers.
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw0 \f20 \fs28 Vodafone Group employs approximatel
y 71,000 people around the world.
\plain\expndtw0 \f20 \fs28 We want to enhance our reputation as an employer that
provides excellent
\plain\expndtw2 \f20 \fs28 development opportunities, equipping employees with t
he skills and
\plain\expndtw1 \f20 \fs28 experience they need to help Vodafone compete success
fully.We aim to
\plain\expndtw2 \f20 \fs28 ensure that all our working environments are inclusiv
e, safe, promote
\plain\expndtw-1 \f20 \fs28 wellbeing, treat people with respect, engage employe
es, and offer attractive
\plain\par
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
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0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri5331 \expndtw-5 \f20 \fs28 incentives opportunities.
\plain\par
\f20 \fs28 LEARNING AND DEVELOPMENT
\plain\par
\pard\sl-480 \li0 \ri42 \expndtw4 \f20 \fs28 We provide training for our employe
es to develop new skills and
\plain\expndtw1 \f20 \fs28 opportunities to gain new experiences. This helps the
m reach their full
\plain\expndtw-4 \f20 \fs28 potential and benefits our business.
\plain\par
\f20 \fs28 ONLINE TRAINING

\plain\par
\pard\sl-478 \li0 \ri39 \expndtw1 \f20 \fs28 We have a catalogue of more than 70
online training courses on a wide
\plain\expndtw-1 \f20 \fs28 range of subjects related to specific aspects of the
business or key skill sets.
\plain\expndtw2 \f20 \fs28 These include: Communicating for impact - business wr
iting, giving
\plain\expndtw-1 \f20 \fs28 presentations, managing meetings, negotiation skills
.
\plain\par
\pard\sl-482 \li0 \ri36 \expndtw1 \f20 \fs28 Putting customers first .Delivering
results - budgets, objectives, project
\plain\expndtw0 \f20 \fs28 management. Making a personal difference - self-devel
opment, mentoring
\plain\expndtw2 \f20 \fs28 and time management. Managing a changing environment
- decision
\plain\expndtw0 \f20 \fs28 making and problem solving. Performing through our pe
ople - delegation,
\plain\expndtw0 \f20 \fs28 team building, leadership, facilitation. IT - how to
use specific computer
\plain\expndtw-9 \f20 \fs28 programmes.
\plain\par
\pard\sl-482 \li0 \ri39 \expndtw-3 \f20 \fs28 We are integrating corporate respo
nsibility into our training programmes and
\plain\expndtw1 \f20 \fs28 induction courses. Online courses include related sub
jects such as anti\plain\expndtw-3 \f20 \fs28 corruption and privacy training. We also use online
webinars (web seminars)
\plain\expndtw-3 \f20 \fs28 and wikis to inform employees about key business str
ategies, embedding our
\plain\expndtw-4 \f20 \fs28 commitment to{\field{\*\fldinst {\b HYPERLINK}{\b "h
ttp://www.vodafone.com/start/responsibility/employees/employee_communications/to
tal_communications.html"}}
{\fldrslt{ total communications.
}}}
\plain\par
b \f20 \fs28 BENEFITS
\plain\par
\pard\sl-477 \li0 \ri35 \expndtw-2 \f20 \fs28 Each of our local operating compan
ies offers a competitive range of benefits
\plain\par
\pard\sl-482 \li0 \ri34 \expndtw2 \f20 \fs28 for employees. The benefits package
s offered are determined by local
\plain\par
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
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0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri34 \expndtw-2 \f20 \fs28 legislative and tax requirem
ents and industry benchmarks. Depending on the
\plain\par
\pard\sl-482 \li0 \ri39 \expndtw-2 \f20 \fs28 location, we offer benefits such a
s life assurance, accident insurance, private
\plain\expndtw0 \f20 \fs28 medical insurance, subsidized mobile phones, and serv
ice and retirement
\plain\expndtw-3 \f20 \fs28 benefits. Retirement benefits are provided through a
variety of arrangements,
\plain\expndtw1 \f20 \fs28 including defined benefit and defined contribution sc
hemes. These vary
\plain\expndtw-3 \f20 \fs28 depending on the conditions and practices in the cou
ntries concerned such as
\plain\expndtw1 \f20 \fs28 local market practice, taxation, legislation and the
quality of the state's
\plain\expndtw-11 \f20 \fs28 pension.
\plain\par
\f20 \fs28 3.5.4. AREA OF OPRERATION
\plain\par
\f20 \fs28 Vodafone At Home
\plain\par
\pard\sl-477 \li0 \ri43 \expndtw0 \f20 \fs28 Vodafone At Home includes a number
of offers designed to meet all your
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw-2 \f20 \fs28 home communications needs through
a single device, now available in most
\plain\expndtw1 \f20 \fs28 European markets. With zonal tariffs, you can make re
duced rate calls
\plain\expndtw1 \f20 \fs28 within your home area to fixed numbers and defined mo
bile Networks,
\plain\expndtw-2 \f20 \fs28 offering the value of a fixed line with the freedom
of a mobile. You can also
\plain\expndtw-2 \f20 \fs28 take out a subscription for unlimited calling to fix
ed line numbers from your
\plain\expndtw0 \f20 \fs28 mobile, reducing the need for fixed line devices and
allowing cheaper calls
\plain\expndtw-7 \f20 \fs28 when on the move.
\plain\par
\f20 \fs28 Quick Stats:
\plain\par
\pard\sl-478 \li0 \ri43 \expndtw0 \f20 \fs28 Vodafone Office is the umbrella nam
e for a series of products and services
\plain\expndtw-1 \f20 \fs28 designed to meet all our business customers' communi
cations needs. With
\plain\expndtw0 \f20 \fs28 Vodafone Wireless Office, companies can transfer voic
e minutes from a
\plain\expndtw0 \f20 \fs28 fixed line to the mobile network, reducing the need f
or fixed desk phones.
\plain\expndtw0 \f20 \fs28 Existing fixed line and extension numbers can be assi
gned so that all calls
\plain\par
\par
{\shp
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01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
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05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri4090 \expndtw-4 \f20 \fs28 are easily transferred to
your mobile.
\plain\par
\pard\sl-482 \li0 \ri37 \expndtw-2 \f20 \fs28 A closed user group tariff is avai
lable allowing employees to call each other
\plain\expndtw2 \f20 \fs28 for a flat monthly fee. In Germany, Spain, Greece, It
aly and Portugal,
\plain\expndtw0 \f20 \fs28 location based zonal tariffs allow preferential rates
when calling from the
\plain\expndtw0 \f20 \fs28 office. Geographic numbers enable increased fixed to
mobile substitution,
\plain\expndtw1 \f20 \fs28 allowing you the freedom to use a single mobile phone
in and out of the
\plain\expndtw-12 \f20 \fs28 office.
\plain\par
\f20 \fs28 Vodafone Passport
\plain\par
\pard\sl-477 \li0 \ri44 \expndtw-2 \f20 \fs28 Vodafone Passport makes it possibl
e for your home tariff to travel with you,
\plain\par
\pard\sl-482 \li0 \ri34 \expndtw0 \f20 \fs28 offering better value and simplicit
y when you go abroad. With Vodafone
\plain\expndtw-1 \f20 \fs28 Passport, you know exactly what the charges will be
when you use roaming
\plain\expndtw2 \f20 \fs28 services, and in some cases Vodafone Passport include
s free minutes
\plain\expndtw2 \f20 \fs28 bundles and the option to receive calls at no change.
Our services are
\plain\par
\pard\sl-482 \li0 \ri872 \expndtw-3 \f20 \fs28 accessed on a wide range of hands
ets, the Vodafone Mobile Connect
\plain\par
\pard\sl-482 \li0 \ri394 \expndtw-4 \f20 \fs28 card with 3G broadband and the Vo
dafone Mobile Connect USB modem.
\plain\par
b \f20 \fs28 Handsets
\plain\par
\pard\sl-477 \li0 \ri43 \expndtw0 \f20 \fs28 Our handset portfolio ranges from h
andsets for our core voice services, to
\plain\par
\pard\sl-482 \li0 \ri33 \expndtw0 \f20 \fs28 premium multimedia devices and incl
udes a range of low-cost Vodafone
\plain\expndtw-4 \f20 \fs28 handsets for the emerging markets.
\plain\par
\f20 \fs28 Vodafone live! Handsets
\plain\par
\pard\sl-477 \li0 \ri40 \expndtw1 \f20 \fs28 Our customers access 3G services on
a range of handsets including the
\plain\par
\pard\sl-484 \li0 \ri42 \expndtw-1 \f20 \fs28 exclusive Sony Ericsson V640i and
an exclusive Mobile Internet version of
\plain\expndtw0 \f20 \fs28 the Nokia 6120c. Our higher speed HSDPA mobile broadb
and services are
\plain\expndtw-3 \f20 \fs28 also available to subscribers on mid-priced handsets
.
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-355 \li0 \ri42 \expndtw1 \f20 \fs28 Our {\f63 \u8215\'3f}Internet

on Your Mobile' services are available on a selection of
\plain\par
\pard\sl-483 \li0 \ri34 \expndtw-2 \f20 \fs28 handsets customized for internet e
xperience, including high-end devices like
\plain\expndtw2 \f20 \fs28 the Nokia N95 8GB, Sony Ericsson W910i and Samsung SG
H-F700V
\plain\expndtw0 \f20 \fs28 QBowl.The Vodafone 125 and Vodafone 225 were the firs
t ultra low cost
\plain\expndtw0 \f20 \fs28 handsets under the Vodafone brand, and the lowest cos
t mobile phones we
\plain\expndtw-6 \f20 \fs28 have ever launched.
\plain\par
\f20 \fs28 Business handsets
\plain\par
\pard\sl-478 \li0 \ri32 \expndtw1 \f20 \fs28 We are always expanding our range o
f business handsets. Our exclusive
\plain\expndtw1 \f20 \fs28 devices include the Palm Treo 500v and the BlackBerry
Curve{\f63 \u8482\'3f} 8310
\plain\expndtw1 \f20 \fs28 Smartphone. Both offer business email combined with V
odafone live!
\plain\expndtw-1 \f20 \fs28 services, such as Google Maps, internet browsing and
instant messaging. In
\plain\expndtw2 \f20 \fs28 addition, the BlackBerry 8100 series and the BlackBer
ry 8110 series
\plain\expndtw-3 \f20 \fs28 continue to be in demand along with the Nokia E seri
es range.
\plain\par
\f20 \fs28 Vodafone Mobile Connect
\plain\par
\pard\sl-480 \li0 \ri41 \expndtw0 \f20 \fs28 The Vodafone Mobile Connect card wi
th 3G broadband offers enhanced
\plain\expndtw0 \f20 \fs28 speeds which can be up to 7.2 Mbps downlink and up to
2.0 Mbps uplink
\plain\expndtw0 \f20 \fs28 through HSPA technology. Built-in 3G broadband from V
odafone is now
\plain\expndtw-3 \f20 \fs28 available across a portfolio of 44 laptop models. Ou
r partners Acer, Dell, HP
\plain\expndtw1 \f20 \fs28 and Lenovo fit a Vodafone SIM to their laptops which
include a built-in
\plain\expndtw1 \f20 \fs28 modem. We have a range Vodafone Mobile Connect USB mo
dems with
\plain\expndtw-2 \f20 \fs28 exclusive designs, including USB sticks, all benefit
ing from {\f63 \u8213\'3f}plug and go{\f63 \u8214\'3f}
\plain\expndtw-2 \f20 \fs28 software, making them easy to use for consumers and
businesses.We offer a
\plain\expndtw0 \f20 \fs28 number of products and services to enhance our custom
ers' access to data
\plain\expndtw2 \f20 \fs28 services, including Vodafone live! for consumers as w
ell as a suite of
\plain\expndtw-3 \f20 \fs28 products for business users such as Vodafone Mobile
Connect data cards and
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri3281 \expndtw-4 \f20 \fs28 internet-based and corpora
te email solutions.
\plain\par
\f20 \fs28 Vodafone live! - Internet on Your Mobile
\plain\par
\pard\sl-480 \li0 \ri37 \expndtw-4 \f20 \fs28 {\f63 \u8213\'3f}Internet on your
Mobile{\f63 \u8214\'3f} offers easy to use and secure browsing, including
\plain\expndtw-1 \f20 \fs28 Google search, an unlimited browsing tariff and acce
ss to some of the most
\plain\expndtw-1 \f20 \fs28 popular online services. You can use your mobile to
access and update your
\plain\expndtw0 \f20 \fs28 social networking profiles, view and upload YouTube v
ideos, buy and sell
\plain\expndtw0 \f20 \fs28 items on eBay, and check locations on Google Maps. Yo
u can also chat to
\plain\expndtw-2 \f20 \fs28 friends easily with Yahoo! and MSN instant messaging
using an easy to use
\plain\expndtw0 \f20 \fs28 dedicated interface. Using the new Vodafone live! Mob
ile and PC music
\plain\expndtw-1 \f20 \fs28 player you can search for music, artist pages and pr
eviews from a catalogue
\plain\expndtw-4 \f20 \fs28 of more than 750,000 songs. Music from some of the w
orld's greatest artists
\plain\expndtw0 \f20 \fs28 is available, with music secured from agreements with
major record labels
\plain\expndtw0 \f20 \fs28 such as Sony BMG Music Entertainment, EMI, Universal
Music, Warner
\plain\expndtw-2 \f20 \fs28 Music, as well as independent music labels. Mobile T
V offers an average of
\plain\expndtw0 \f20 \fs28 20 channels from both local and international broadca
sters. Vodafone has
\plain\expndtw2 \f20 \fs28 local agreements with broadcasters, such as the BBC,
ZDF, RAI, Pro\plain\par
\pard\sl-482 \li0 \ri881 \expndtw-3 \f20 \fs28 Sieben, Channel 4 and RTL, as wel
l as international broadcasts from
\plain\par
\pard\sl-482 \li0 \ri39 \expndtw0 \f20 \fs28 HBO, Fox, NBC Universal, Warner Bro
thers, UEFA Champions League,
\plain\expndtw1 \f20 \fs28 Vodafone McLaren Mercedes and MTV, ensuring diverse a
nd relevant
\plain\expndtw-7 \f20 \fs28 mobile content.
\plain\par
\f20 \fs28 Vodafone Mobile Connect
\plain\par
\pard\sl-477 \li0 \ri35 \expndtw-1 \f20 \fs28 Vodafone Mobile Connect enables yo
u to access the internet on your laptop
\plain\par
\pard\sl-484 \li0 \ri39 \expndtw2 \f20 \fs28 or PC via Vodafone Mobile Connect d
ata cards or Vodafone Mobile
\plain\expndtw1 \f20 \fs28 Connect USB modems. Business customers can access ser
vices such as
\plain\par
\pard\sl-482 \li0 \ri734 \expndtw-3 \f20 \fs28 email, corporate applications and
company intranets using the service.
\plain\par
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
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}}}
\plain\pard\sl-300 \li0 \ri4362 \expndtw-5 \b \f20 \fs28 Vodafone Mobile Connect
card:
\plain\par
\pard\sl-477 \li0 \ri40 \expndtw1 \f20 \fs28 You can enjoy built-in 3G broadband
from Vodafone across 44 laptop
\plain\expndtw2 \f20 \fs28 models, including Vodafone's partners Acer, Dell, HP
and Lenovo.
\plain\expndtw0 \f20 \fs28 Everything you need to make an internet connection fr
om your computer
\plain\expndtw-2 \f20 \fs28 using a mobile network is installed and configured,
allowing you to work on
\plain\expndtw1 \f20 \fs28 the move.The Vodafone Mobile Connect card with 3G bro
adband offers
\plain\expndtw-2 \f20 \fs28 enhanced speeds which can be up to 7.2 Mbps downlink
and up to 2.0 Mbps
\plain\expndtw-4 \f20 \fs28 uplink by utilising HSPA technology.
\plain\par
\f20 \fs28 Vodafone Mobile Connect USB modems:
\plain\par
\pard\sl-477 \li0 \ri36 \expndtw-3 \f20 \fs28 There are a range of Vodafone Mobi
le Connect USB modems with exclusive
\plain\par
\pard\sl-484 \li0 \ri42 \expndtw-2 \f20 \fs28 designs. The USB modems are {\f63
\u8213\'3f}plug and play{\f63 \u8214\'3f} compatible, allowing for a
\plain\expndtw-4 \f20 \fs28 fast set up and making the device easy to use.
\plain\par
\f20 \fs28 (Source;{\field{\*\fldinst {\b HYPERLINK}{\b "http://www.vodafone.in
/"}}
{\fldrslt{ www.vodafone.in)
}}}
\par
ar\par\par\par\par\par\par\par\par\par\par\par\par\par\pard\pard\sl-220 \li8308
\ri32 \expndtw-27 \f10 \fs22 170
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
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0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-300 \li0 \ri4091 \expndtw-6 \b \f20 \fs28 3.6. IDEA CELLULAR LIMI
TED
\plain\par
\f20 \fs28 3.6.1. INTRODUCTION
\plain\par
\fs28 IDEA Cellular is a publicly listed company, having listed on the Bombay
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw0 \f20 \fs28 Stock Exchange (BSE) and the Nation
al Stock Exchange (NSE) in March

\plain\expndtw-3 \f20 \fs28 2007.IDEA Cellular is a leading GSM mobile services
operator in India with
\plain\expndtw0 \f20 \fs28 over 53 million subscribers, under brand IDEA. It is
a pan India integrated
\plain\expndtw0 \f20 \fs28 GSM operator covering the entire telephony landscape
of the country, and
\plain\expndtw0 \f20 \fs28 has NLD and ILD operations. A frontrunner in introduc
ing revolutionary
\plain\expndtw-1 \f20 \fs28 tariff plans, IDEA Cellular has the distinction of o
ffering the most customer
\plain\expndtw0 \f20 \fs28 friendly and competitive Pre Paid offerings, for the
first time in India, in an
\plain\expndtw-1 \f20 \fs28 increasingly segmented market. From basic voice & Sh
ort Message Service
\plain\expndtw3 \f20 \fs28 (SMS) services to high-end value added & GPRS service
s such as
\plain\expndtw3 \f20 \fs28 Blackberry, Datacard, Mobile TV, Games etc - IDEA is
seen as an
\plain\expndtw-2 \f20 \fs28 innovative, customer focused brand. IDEA offers affo
rdable and world-class
\plain\expndtw-1 \f20 \fs28 mobile services to varied segments of mobile users.
Be it high end users, or
\plain\expndtw-2 \f20 \fs28 low-end, price sensitive consumers - IDEA's tariff p
lans are designed to suit
\plain\expndtw0 \f20 \fs28 every pocket. With a vision of delighting its custome
rs while meeting their
\plain\expndtw-1 \f20 \fs28 individual communication needs anytime, anywhere, ID
EA offers seamless
\plain\expndtw0 \f20 \fs28 coverage to roaming customers traveling to any part o
f the country, as well
\plain\expndtw1 \f20 \fs28 as to international traveling customers across over 2
00 countries. IDEA
\plain\expndtw-3 \f20 \fs28 Cellular has partnership with over 400 operators to
ensure that customers are
\plain\expndtw-3 \f20 \fs28 always connected while on the move, within the count
ry or other parts of the
\plain\expndtw-14 \f20 \fs28 world.
\plain\par
\pard\sl-482 \li0 \ri38 \expndtw-2 \f20 \fs28 IDEA is the winner of {\f63 \u8215
\'3f}The Emerging Company of the Year Award' at The
\plain\expndtw-1 \f20 \fs28 Economic Times Corporate Excellence Awards 2008-09.
The company has
\plain\par
\par
{\shp
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01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri32 \expndtw0 \f20 \fs28 received several other nation
al and international recognitions for its path\plain\par
\pard\sl-482 \li0 \ri1481 \expndtw-3 \f20 \fs28 breaking innovations in mobile t
elephony products & services.
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw0 \f20 \fs28 It won the GSM Association Award fo
r {\f63 \u8213\'3f}Best Billing and Customer Care
\plain\expndtw-2 \f20 \fs28 Solution{\f63 \u8214\'3f} for 2 consecutive years. I
t was awarded {\f63 \u8213\'3f}Mobile Operator of the
\plain\expndtw0 \f20 \fs28 Year Award - India{\f63 \u8214\'3f} for 2007 and 2008
at the Annual Asian Mobile News
\plain\expndtw0 \f20 \fs28 Awards (Click here to view the complete list)*IDEA Ce
llular is an Aditya
\plain\expndtw1 \f20 \fs28 Birla Group Company, India's first truly multinationa
l corporation. The
\plain\expndtw-2 \f20 \fs28 group operates in 25 countries, and is anchored by o
ver 1,30,000 employees
\plain\expndtw0 \f20 \fs28 belonging to 30 nationalities. The Group has been adj
udged the {\f63 \u8215\'3f}6th Top
\plain\expndtw-3 \f20 \fs28 Company for Leaders in Asia Pacific Region' in 2009,
in a survey conducted
\plain\expndtw-3 \f20 \fs28 by Hewitt Associates, in partnership with The RBL Gr
oup, and Fortune. The
\plain\expndtw-2 \f20 \fs28 Group has also been rated {\f63 \u8215\'3f}The Best
Employer in India and among the Top
\plain\expndtw0 \f20 \fs28 20 in Asia' by the Hewitt-Economic Times and Wall Str
eet Journal Study
\plain\expndtw-16 \f20 \fs28 2007.
\plain\par
b \f20 \fs28 3.6.2. GROWTH AND DEVELOPMENT
\plain\par
\fs28 Idea Cellular was incorporated as Birla Communications Limited on March
\plain\par
\pard\sl-482 \li0 \ri44 \expndtw4 \f20 \fs28 14, 1995 and granted a certificate
of commencement of business
\plain\expndtw0 \f20 \fs28 on August 11, 1995. Its registered office was in Mumb
ai, Maharashtra. Its
\plain\expndtw0 \f20 \fs28 name was changed to Birla AT&T Communications Limited
on May 30,
\plain\expndtw0 \f20 \fs28 1996 following the execution of a joint venture agree
ment dated December
\plain\expndtw-3 \f20 \fs28 5, 1995 between AT&T Corporation and Grasim Industri
es Limited pursuant
\plain\expndtw0 \f20 \fs28 to which the Aditya Birla Group held 51% of its Equit
y Share capital and
\plain\expndtw1 \f20 \fs28 AWS Group held 49% of its Equity Share capital. The r
egistered office
\par
\plain\pard\sl-482 \li0 \ri41 \expndtw-27 \f20 \fs28 was
\plain\tx887 \tab \expndtw-9 \f20 \fs28 transferred
\plain\tx2539 \tab \expndtw1 \f20 \fs28 from Industry House, 1st Floor, 159 Chur
ch Gate
\par
\plain\pard\sl-482 \li0 \ri41 \expndtw-2 \f20 \fs28 Reclamation, Mumbai 400020,
\plain\tx3906 \tab \expndtw-4 \f20 \fs28 and Maharashtra
\plain\tx6717 \tab \expndtw-18 \f20 \fs28 Suman
\plain\tx7812 \tab \expndtw-14 \f20 \fs28 Tower,
\plain\par
\par
{\shp
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0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
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2a3435363738393a434445464748494a535455565758595a636465666768696a737475767778797a
0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri34 \expndtw2 \f20 \fs28 Plot No. 18, Sector 11, Gandh
inagar, 382011. Gujarat on October 22,
\plain\par
\pard\sl-482 \li0 \ri38 \expndtw-2 \f20 \fs28 1996. With effect from January 1,
2001 following merger with Tata Cellular
\plain\expndtw2 \f20 \fs28 Limited the joint venture agreement between AT&T Corp
oration and
\plain\expndtw-1 \f20 \fs28 Grasim Industries Limited dated December 5, 1995 was
replaced by a share
\plain\expndtw-2 \f20 \fs28 holder's agreement dated December 15, 2000 entered i
nto between Grasim
\plain\expndtw1 \f20 \fs28 Industries Limited on behalf of the Aditya Birla Grou
p, Tata Industries
\plain\expndtw0 \f20 \fs28 Limited on behalf of the Tata Group and AT&T Wireless
Services Inc. on
\plain\expndtw0 \f20 \fs28 behalf of the AWS Group following which its name was
changed to Birla
\plain\expndtw0 \f20 \fs28 Tata AT&T Limited on November 6, 2001. Consequent to
the introduction
\par
\plain\pard\sl-482 \li0 \ri41 \expndtw-31 \f20 \fs28 of
\plain\tx544 \tab \expndtw-26 \f20 \fs28 the
\plain\tx1196 \tab \expndtw-34 \f20 \fs28 {\f63 \u8213\'3f}Idea{\f63 \u8214\'3f}
\plain\tx2232
\plain\tx3248
\plain\tx3821
\plain\tx4734
\plain\tx5480
\plain\tx6704
\tab
\tab
\tab
\tab
\tab
\tab
\par
\plain\pard\sl-482
\plain\tx1217 \tab
\plain\tx2995 \tab
\plain\tx3958 \tab
\plain\tx7409 \tab
\plain\tx8263 \tab
\expndtw-14 \f20 \fs28 brand,

\expndtw-25 \f20 \fs28 its
\expndtw-22 \f20 \fs28 name
\expndtw-27 \f20 \fs28 was
\expndtw-13 \f20 \fs28 changed
\expndtw0 \f20 \fs28 to Idea Cellular
\li0 \ri45 \expndtw-13 \f20 \fs28 Limited
\expndtw5 \f20 \fs28 on May 1,
\expndtw-16 \f20 \fs28 2002.
\expndtw3 \f20 \fs28 The AWS Group exited
\expndtw-20 \f20 \fs28 from
\par
\plain\pard\sl-484 \li0 \ri30 \expndtw5 \f20 \fs28 Company on September 28, 2005
by selling 371,780,740 Equity
\plain\expndtw4 \f20 \fs28 Shares of the Company, which constituted 50% of the h
olding of
\plain\expndtw0 \f20 \fs28 AT&T Cellular Private Limited in equity share capital
, to ABNL and by
\par
\plain\pard\sl-482
\plain\tx1659 \tab
\plain\tx2356 \tab
\plain\tx3844 \tab
\plain\tx6577 \tab
\plain\tx8112 \tab
\li0 \ri43 \expndtw-8 \f20 \fs28 transferring

\expndtw-10 \f20 \fs28 remaining
\expndtw0 \f20 \fs28 371,780,750 Equity
\expndtw2 \f20 \fs28 Shares to
\expndtw-20 \f20 \fs28 Tata
\par
\plain\pard\sl-482 \li0 \ri37 \expndtw2 \f20 \fs28 Industries Limited. The Tata
Group ceased to be a shareholder of the
\par
\plain\pard\sl-484 \li0 \ri43 \expndtw3 \f20 \fs28 Company on June 20, 2006 when
Tata Industries
\plain\tx6531 \tab \expndtw0 \f20 \fs28 limited and Apex
\par
\plain\pard\sl-482 \li0 \ri42 \expndtw0 \f20 \fs28 Investments (Mauritius) Holdi
ng
\plain\tx4141 \tab \expndtw-2 \f20 \fs28 Private Limited
\plain\tx6251 \tab \expndtw0 \f20 \fs28 (formerly known as
\par
\plain\pard\sl-482 \li0 \ri41 \expndtw-1 \f20 \fs28 AT&T Cellular Private Limite
d) sold all their shares in the Company to the
\plain\expndtw-1 \f20 \fs28 Aditya Birla Group. On October 26, 2006, P5 Asia Inv
estments (Mauritius)
\plain\expndtw-2 \f20 \fs28 Limited ({\f63 \u8213\'3f}P5 Asia{\f63 \u8214\'3f})
acquired 14.60% of our Equity Share capital. Under a
\par
\plain\pard\sl-482
\plain\tx1690 \tab
\plain\tx2428 \tab
\plain\tx3233 \tab
\plain\tx4300 \tab
\plain\tx5861 \tab
\li0 \ri43 \expndtw-10 \f20 \fs28 Governance

\expndtw-20 \f20 \fs28 Exit
\expndtw-14 \f20 \fs28 Rights
\expndtw-11 \f20 \fs28 Agreement
\expndtw0 \f20 \fs28 dated October 23, 2006
\par
\plain\pard\sl-482 \li0 \ri36 \expndtw-3 \f20 \fs28 between P5 Asia, ABNL and Bi
rla TMT, so long as an initial public offering
\plain\expndtw1 \f20 \fs28 has not occurred and P5 Asia holds no less than 10% o
f Equity Shares,
\plain\expndtw1 \f20 \fs28 ABNL and Birla TMT are required to procure that (a) C
ompany and its
\plain\expndtw-2 \f20 \fs28 Subsidiaries shall not take or pursue any of the fol
lowing actions without P5
\plain\expndtw3 \f20 \fs28 Asia's prior consent (such consent to be obtained in
a board and/or
\plain\par
\par
{\shp
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0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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}}}
\plain\pard\sl-315 \li0 \ri40 \expndtw2 \f20 \fs28 Shareholders resolution) incl
uding in respect of (i) Any merger with,
\plain\par
\pard\sl-482 \li0 \ri43 \expndtw0 \f20 \fs28 acquisition of, or amalgamation or
consolidation with another company or
\plain\par
\pard\sl-482 \li0 \ri6886 \expndtw-10 \f20 \fs28 business;
\plain\par
\pard\sl-484 \li0 \ri40 \expndtw1 \f20 \fs28 (ii) Assuming or permitting to exis
t any borrowings or indebtedness in
\plain\expndtw0 \f20 \fs28 the nature of borrowings if the amount of all such bo
rrowings of Company
\plain\par
\pard\sl-482 \li0 \ri2010 \expndtw1 \f20 \fs28 and its Subsidiaries would exceed
Rs. 6,800 million;
\plain\par
\pard\sl-482 \li0 \ri2933 \expndtw3 \f20 \fs28 (iii) Entering into a new line of
business;
\plain\par
\pard\sl-484 \li0 \ri2171 \expndtw-3 \f20 \fs28 (iv) Increasing our authorized o
r issued share capital; or
\plain\par
\pard\sl-483 \li0 \ri42 \expndtw-1 \f20 \fs28 (v) entering into a joint venture
and (b) our Company makes available to P5
\plain\expndtw3 \f20 \fs28 Asia certain financial information relating to our Co
mpany and its
\par
\plain\pard\sl-482
\plain\tx1719 \tab
\plain\tx2581 \tab
\plain\tx3163 \tab
\plain\tx4446 \tab
\plain\tx6224 \tab
\plain\tx7603 \tab
\li0 \ri29 \expndtw-8 \f20 \fs28 Subsidiaries

\expndtw-21 \f20 \fs28 such
\expndtw-13 \f20 \fs28 monthly
\expndtw-10 \f20 \fs28 management
\expndtw-10 \f20 \fs28 accounts,
\expndtw-8 \f20 \fs28 quarterly
\par
\plain\pard\sl-484 \li0 \ri43 \expndtw1 \f20 \fs28 unconsolidated balance sheet
and profit and loss account and the annual
\plain\expndtw4 \f20 \fs28 audited consolidated balance sheets and profit and lo
ss accounts.
\plain\expndtw6 \f20 \fs28 P5 Asia also has a right to appoint one director to o
ur Board
\par
\plain\pard\sl-482 \li0 \ri47 \expndtw-31 \f20 \fs28 so
\plain\tx538 \tab \expndtw-20 \f20 \fs28 long
\plain\tx1323 \tab \expndtw-31 \f20 \fs28 as
\plain\tx1843 \tab \expndtw-31 \f20 \fs28 it
\plain\tx2286 \tab \expndtw-17 \f20 \fs28 holds
\plain\tx3180 \tab \expndtw-31 \f20 \fs28 at
\plain\tx3668 \tab \expndtw-16 \f20 \fs28 least
\plain\tx4468 \tab \expndtw-27 \f20 \fs28 10%
\plain\tx5268 \tab \expndtw-31 \f20 \fs28 of
\plain\tx5790 \tab \expndtw-26 \f20 \fs28 our
\plain\tx6452 \tab \expndtw-16 \f20 \fs28 total
\plain\tx7235 \tab \expndtw-14 \f20 \fs28 issued
\plain\tx8204 \tab \expndtw-27 \f20 \fs28 and
\par
\plain\pard\sl-482
\plain\tx2482 \tab
\plain\tx3620 \tab
\plain\tx4357 \tab
\plain\tx5613 \tab
\plain\tx7409 \tab
\plain\tx8083 \tab
\li0 \ri42 \expndtw-4 \f20 \fs28 outstanding Equity

\expndtw-12 \f20 \fs28 Shares.
\expndtw-26 \f20 \fs28 Mr.
\expndtw-11 \f20 \fs28 Biswajit
\expndtw-9 \f20 \fs28 Subramanian
\expndtw-27 \f20 \fs28 has
\expndtw-21 \f20 \fs28 been
\par
\plain\pard\sl-484 \li0 \ri42 \expndtw1 \f20 \fs28 appointed to our Board by P5
Asia pursuant to the exercise of the above
\plain\expndtw3 \f20 \fs28 right. In addition, any IPO of our Equity Shares requ
ires P5 Asia's
\plain\expndtw-1 \f20 \fs28 written consent, and, further, in any such IPO, P5 A
sia has the right to offer
\plain\expndtw0 \f20 \fs28 for sale such number of Equity Shares representing up
to 10% of the total
\plain\expndtw-1 \f20 \fs28 Equity Shares which are held by it. By its letters d
ated December 2, 2006 to
\par
\plain\pard\sl-482 \li0 \ri41 \expndtw0 \f20 \fs28 ABNL and Birla TMT, P5 Asia h
as given its written
\plain\tx6488 \tab \expndtw-12 \f20 \fs28 consent
\plain\tx7656 \tab \expndtw-26 \f20 \fs28 for
\plain\tx8270 \tab \expndtw-26 \f20 \fs28 the
\par
\plain\pard\sl-482 \li0 \ri41 \expndtw3 \f20 \fs28 Issue and has confirmed that
it does not intend to offer for sale any
\plain\expndtw0 \f20 \fs28 of the Equity Shares held by it in such Issue. We, ei
ther directly or through
\par
\plain\pard\sl-484
ile services
\plain\tx5187 \tab
\plain\tx5766 \tab
\plain\tx6473 \tab
\plain\tx7651 \tab
\par
\plain\pard\sl-482
\plain\tx1045 \tab
\plain\tx2304 \tab
\plain\tx3662 \tab
\li0 \ri43 \expndtw0 \f20 \fs28 our Subsidiaries, provide mob

\expndtw-31
\expndtw-25
\expndtw-15
\expndtw-11
\f20
\f20
\f20
\f20
\fs28
\fs28
\fs28
\fs28
in
the
Andhra
Pradesh,
\li0 \ri35 \expndtw-14 \f20 \fs28 Delhi,

\expndtw-11 \f20 \fs28 Gujarat,
\expndtw-12 \f20 \fs28 Haryana,
\expndtw0 \f20 \fs28 Kerala, Madhya Pradesh, Maharashtra and
\par
\plain\pard\sl-482 \li0 \ri36 \expndtw0 \f20 \fs28 Uttar Pradesh (West) Circles,
and have recently launched services and as
\plain\par
\par
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}}}

\plain\pard\sl-315 \li0 \ri39 \expndtw0 \f20 \fs28 such are in the process of fu
lly rolling-out our network in the Uttar Pradesh
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw0 \f20 \fs28 (East), Rajasthan and Himachal Prad
esh Circles pursuant to licenses issued
\plain\expndtw-9 \f20 \fs28 by the DoT.
\plain\par
\f20 \fs28 3.6.3. MANAGEMENT GROUP
\plain\par
\fs28 IDEA Cellular is part of the Aditya Birla Group, India's first truly
\plain\par
\pard\sl-484 \li0 \ri43 \expndtw1 \f20 \fs28 multinational corporation. Global i
n vision, rooted in Indian values, the
\plain\expndtw1 \f20 \fs28 Group is driven by a performance ethic pegged on valu
e creation for its
\plain\expndtw0 \f20 \fs28 multiple stakeholders. The group operates in 25 count
ries, and is anchored
\plain\expndtw0 \f20 \fs28 by over 100,000 employees belonging to 25 nationaliti
es. The Group has
\plain\expndtw0 \f20 \fs28 been adjudged 'The Best Employer in India and among t
he Top 20 in Asia'
\plain\expndtw2 \f20 \fs28 by the Hewitt-Economic Times and Wall Street Journal
Study 2007.A
\plain\expndtw1 \f20 \fs28 premium conglomerate, the Aditya Birla Group is a lea
der in swathe of
\plain\expndtw0 \f20 \fs28 products - viscose staple fiber, aluminum, cement, co
pper, carbon black,
\plain\expndtw2 \f20 \fs28 insulators, garments. The Group has also made success
ful forays into
\plain\expndtw0 \f20 \fs28 financial services, telecom, software, and BPO and re
tail sectors. Today,
\plain\expndtw-3 \f20 \fs28 the Group is India's most diversified business house
.
\plain\par
\pard\sl-482 \li0 \ri5800 \expndtw-6 \f20 \fs28 Our Promoters are \plain\par
\pard\sl-487 \li0 \ri4669 \expndtw-5 \b \f20 \fs28 1. Aditya Birla Nuvo Limited
\plain\expndtw-5 \b \f20 \fs28 2. Grasim Industries Limited
\plain\par
\pard\sl-482 \li0 \ri4037 \expndtw-4 \b \f20 \fs28 3. Hindalco Industries Limite
d and
\plain\par
\pard\sl-482 \li0 \ri3521 \expndtw-4 \b \f20 \fs28 4. Birla TMT Holdings Private
Limited.
\plain\par
\f20 \fs28 3.6.4. AREA OF OPERATION
\plain\par
\pard\sl-477 \li0 \ri38 \expndtw-1 \f20 \fs28 We offer pre-paid and post-paid mo
bile services in our 11 Circles under the
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw0 \f20 \fs28 brand names of {\f63 \u8213\'3f}Ide
a Chit Chat{\f63 \u8214\'3f} and {\f63 \u8213\'3f}Idea{\f63 \u8214\'3f}, respect

ively. We seek to
\plain\par
\par
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14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451400514514005145140051451400514514005145140051451400514514005
14514005145140051451401fffd9
}}}
\plain\pard\sl-315 \li0 \ri43 \expndtw1 \f20 \fs28 identify new business opportu
nities and be the first mover amongst our
\plain\par
\pard\sl-482 \li0 \ri36 \expndtw0 \f20 \fs28 competitors for value added service
s ({\f63 \u8213\'3f}VAS{\f63 \u8214\'3f}). We were the first mobile
\plain\expndtw-1 \f20 \fs28 operator to offer an extended validity post-paid pro
duct, which now forms a
\plain\expndtw0 \f20 \fs28 sizeable percentage of our post-paid base. In additio
n to our core mobile
\plain\par
\pard\sl-482 \li0 \ri2097 \expndtw-3 \f20 \fs28 voice services, we offer our sub
scribers features such as:
\plain\par
\fs28 Easy to use missed call alerts;
\plain\par
\pard\sl-504 \li720 \ri42 \expndtw-3 \f20 \fs28 GPRS enabled entertainment servi
ces like MMS, Video Tones, WAP,
\plain\par
\pard\sl-482 \li720 \ri2448 \expndtw-4 \f20 \fs28 wallpapers, Java games and Mob
ile Magazine;
\plain\par
\pard\sl-504 \li720 \ri41 \expndtw-2 \f20 \fs28 GPRS enabled information service
s like internet browsing, data cards
\plain\par
\pard\sl-482 \li720 \ri5345 \expndtw-7 \f20 \fs28 and mobile email;
\plain\par
\pard\sl-501 \li720 \ri34 \expndtw0 \f20 \fs28 Voice and SMS based entertainment
services like Ring Back Tones,
\plain\par
\pard\sl-484 \li720 \ri42 \expndtw-3 \f20 \fs28 background Music, voice and SMS
chat, ringtones, horoscopes, expert
\plain\par
\pard\sl-482 \li720 \ri3854 \expndtw-4 \f20 \fs28 advise and subscription servic
es;
\plain\par
\pard\sl-503 \li720 \ri41 \expndtw1 \f20 \fs28 Call-forwarding (allowing a subsc

riber to divert incoming calls to
\plain\par
\pard\sl-482 \li720 \ri4382 \expndtw-5 \f20 \fs28 another telephone number);
\plain\par
\pard\sl-501 \li720 \ri37 \expndtw1 \f20 \fs28 Call conferencing (allowing a sub
scriber to speak to two or more
\plain\par
\pard\sl-484 \li720 \ri4654 \expndtw-5 \f20 \fs28 persons simultaneously);
\plain\par
\pard\sl-501 \li720 \ri42 \expndtw3 \f20 \fs28 Voice mail (allowing callers to l
eave voice messages for the
\plain\par
\pard\sl-484 \li720 \ri5973 \expndtw-8 \f20 \fs28 subscriber);
\plain\par
\pard\sl-501 \li720 \ri39 \expndtw0 \f20 \fs28 Regional, on-net, national and in
ternational roaming options for the
\plain\par
\pard\sl-484 \li720 \ri5960 \expndtw-8 \f20 \fs28 subscribers;
\plain\par
\pard\sl-502 \li720 \ri35 \expndtw4 \f20 \fs28 GPRS roaming available with key n
ational and international
\plain\par
\pard\sl-482 \li720 \ri5729 \expndtw-7 \f20 \fs28 operators; and
\plain\par
\pard\sl-504 \li720 \ri40 \expndtw-1 \f20 \fs28 Fixed Cellular Terminal for corp
orate needs, GSM gateways, vehicle
\plain\par
\pard\sl-482 \li720 \ri3085 \expndtw-4 \f20 \fs28 tracking; and Automatic Meter
Reading.
\plain\par
\sl-116\fs12\par\sl-240\fs24\par\par\par\pard\pard\sl-220 \li0 \ri32 \fi8308 \ex
pndtw-27 \f10 \fs22 176
\par
{\shp
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01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
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0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-300 \li0 \ri5971 \expndtw-7 \b \f20 \fs28 Pre-paid services
\plain\par
\pard\sl-477 \li0 \ri41 \expndtw0 \f20 \fs28 As at September 30, 2006, approxima
tely 86.1% of our subscribers were
\plain\par
\pard\sl-482 \li0 \ri39 \expndtw-1 \f20 \fs28 pre-paid. These subscribers pay fo
r mobile services by means of purchasing
\plain\expndtw1 \f20 \fs28 pre-paid cards which are sold through a wide variety
of retail and other
\plain\expndtw1 \f20 \fs28 outlets. It has been our strategy to build strong dis
tribution channels to
\plain\expndtw1 \f20 \fs28 support our pre-paid mobile services business. We bel
ieve a significant
\plain\expndtw0 \f20 \fs28 factor in our historic growth has been the way we hav
e made our pre-paid
\plain\expndtw0 \f20 \fs28 cards available in our target markets. Our distributi
on channels have grown
\plain\expndtw-3 \f20 \fs28 by 30% in terms of the number of retail outlets over
the past twelve months.
\plain\expndtw0 \f20 \fs28 Pre-paid starter packs and pre-paid cards are sold to
distributors upfront for
\plain\expndtw-2 \f20 \fs28 cash, who in turn supply them to retail outlets. The
Indian retail sector is not
\plain\expndtw0 \f20 \fs28 organized on a national scale and comprises a large n
umber of small retail
\plain\expndtw1 \f20 \fs28 shops throughout the country. We believe the depth of
our distribution
\plain\expndtw0 \f20 \fs28 network is comprised of the wide variety of categorie
s of retail outlets in
\plain\expndtw3 \f20 \fs28 which our pre-paid cards are available, ranging from
neighborhood
\plain\expndtw-1 \f20 \fs28 department stores and pharmacies to exclusive teleco
m outlets and branded
\plain\expndtw0 \f20 \fs28 stores. We are one of the few companies to develop an
d explore alternate
\plain\expndtw1 \f20 \fs28 distribution channels such as tie-ups with branded st
ores such as {\f63 \u8213\'3f}Big
\plain\expndtw-6 \f20 \fs28 Bazaar{\f63 \u8214\'3f} and {\f63 \u8213\'3f}Pantalo
on{\f63 \u8214\'3f} that have retail stores in many locations in India to
\plain\expndtw1 \f20 \fs28 distribute our pre-paid cards. This enables us to mai
ntain a high profile
\plain\expndtw-3 \f20 \fs28 among existing and potential subscribers in a wide v
ariety of geographic and
\plain\expndtw3 \f20 \fs28 demographic segments. As a longstanding licensee in s
even of the
\plain\expndtw-3 \f20 \fs28 Established Circles, we have enjoyed long relationsh
ips with our distributors
\plain\expndtw-2 \f20 \fs28 and have sought to work with them to improve the ser
vice we provide to our
\par
\plain\pard\sl-484 \li0 \ri41 \expndtw-8 \f20 \fs28 subscribers.
\plain\tx1644 \tab \expndtw2 \f20 \fs28 We offer incentives to distributors and
retailers who are
\par
\plain\pard\sl-482 \li0 \ri43 \expndtw-2 \f20 \fs28 successful in meeting activa
tion targets, such as a trip to Dubai in June 2006
\plain\expndtw-3 \f20 \fs28 to witness the International Indian Film Academy awa
rds ceremony and also
\plain\par

\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri41 \expndtw-1 \f20 \fs28 arrange events with our reta
ilers such as our conference in Surat, Gujarat to
\plain\par
\pard\sl-482 \li0 \ri42 \expndtw-1 \f20 \fs28 launch a major market share initia
tive. We believe this promotes distributor
\plain\expndtw2 \f20 \fs28 and retailer loyalty and, as a result, continuity and
availability of our
\plain\expndtw-5 \f20 \fs28 products to our subscribers.
\plain\par
\f20 \fs28 Post-paid services
\plain\par
\pard\sl-477 \li0 \ri40 \expndtw-2 \f20 \fs28 Our post-paid services are markete
d by our Enterprise Business Unit as well
\plain\par
\pard\sl-484 \li0 \ri42 \expndtw1 \f20 \fs28 as through a combination of Idea {\
f63 \u8215\'3f}n' U showrooms (some of which are
\plain\expndtw0 \f20 \fs28 owned and managed by us but most are franchised to th
ird parties), dealers
\par
\plain\pard\sl-482 \li0 \ri40 \expndtw1 \f20 \fs28 and direct sale agents.
\plain\tx3084 \tab \expndtw2 \f20 \fs28 Our Enterprise Business Unit focuses on
the
\par
\plain\pard\sl-482 \li0 \ri45 \expndtw-2 \f20 \fs28 corporate and SME segments a
nd provides products and services based on a
\plain\expndtw0 \f20 \fs28 concept of providing a complete package to meet the t
elecommunication
\plain\expndtw-1 \f20 \fs28 needs of the corporate or SME, after sales-services
and support with respect
\par
\plain\pard\sl-482 \li0 \ri44 \expndtw1 \f20 \fs28 to billing queries and compla
ints.
\plain\tx4480 \tab \expndtw1 \f20 \fs28 The Enterprise Business Unit has
\par
\plain\pard\sl-482 \li0 \ri41 \expndtw1 \f20 \fs28 launched a major initiative i
n relation to corporate business, where we
\plain\expndtw1 \f20 \fs28 typically focus on the top 10 to 15 towns in each Cir
cle, which we have
\plain\expndtw-3 \f20 \fs28 identified as having higher potential for the market
ing of post-paid services.
\plain\par
\f20 \fs28 Subscriber Acquisition Costs
\plain\par
\pard\sl-477 \li0 \ri41 \expndtw1 \f20 \fs28 Customer acquisition costs include
the cost of customer verification in
\plain\par
\pard\sl-484 \li0 \ri32 \expndtw1 \f20 \fs28 accordance with Government policy (
for further details see {\f63 \u8213\'3f}Business \plain\expndtw0 \f20 \fs28 Customer Verification{\f63 \u8214\'3f} on page [{\f63
\u9679\'3f}] of this Draft Red Herring Prospectus),
\plain\expndtw0 \f20 \fs28 SIM costs and, in the case of pre-paid services, a di
scount to the distributor
\plain\expndtw2 \f20 \fs28 and retailer, and in the case of post-paid services a
commission to the
\plain\expndtw-6 \f20 \fs28 franchisee/dealer.
\plain\par
\pard\sl-482 \li0 \ri40 \expndtw-1 \f20 \fs28 For pre-paid services, we grant a
fixed discount of approximately 20% (5%
\plain\expndtw3 \f20 \fs28 to distributors and 15% to retailers) on starter pack
s and 5% (2% to
\plain\par
\par
{\shp
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5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-315 \li0 \ri33 \expndtw0 \f20 \fs28 distributors and 3% to retail
ers) on pre-paid cards. For post-paid services, a
\plain\par
\pard\sl-482 \li0 \ri38 \expndtw0 \f20 \fs28 commission is paid to the franchise
e/dealer. It is our practice to pay dealer
\plain\expndtw-2 \f20 \fs28 commission in tranches such that the second and last
tranche are only paid if
\plain\expndtw0 \f20 \fs28 the subscriber continues to be on our network for six
months or more, and
\plain\expndtw0 \f20 \fs28 also to claw back a percentage of the commission paid
should a post-paid
\plain\expndtw-3 \f20 \fs28 subscriber default in payment of their first bill wi
thout any usage (the default
\plain\expndtw0 \f20 \fs28 amount equals the fixed monthly rental fee). These de
ferred commission
\plain\expndtw2 \f20 \fs28 and claw back arrangements are used to incentivize ou
r retailers and
\plain\expndtw0 \f20 \fs28 distributors to ensure that subscribers remain active
users of our services.
\plain\expndtw-2 \f20 \fs28 We are flexible in our approach to commissions and s
eek to use payments to
\plain\expndtw-4 \f20 \fs28 optimize our presence in each market.
\plain\par
\pard\sl-484 \li0 \ri33 \expndtw-1 \f20 \fs28 The gross level of commissions and
discounts payable by us to retailers and
\plain\expndtw0 \f20 \fs28 dealers in relation to subscriber acquisitions has in
creased, primarily as a
\plain\expndtw0 \f20 \fs28 result of intense competition from other operators. W
ithin this overall rise,
\plain\expndtw0 \f20 \fs28 however, there is a distinction between pre-paid and
post-paid subscribers,
\plain\expndtw0 \f20 \fs28 with discounts for pre-paid subscribers increasing wh
ile commission levels
\plain\expndtw-4 \f20 \fs28 for post-paid customers have slightly decreased.
\plain\par
\f20 \fs28 Customer contact points
\plain\par
\pard\sl-477 \li0 \ri41 \expndtw1 \f20 \fs28 Our subscribers can use one of the
following to contact us: call centers,
\par
\plain\pard\sl-484 \li0 \ri35 \expndtw1 \f20 \fs28 showrooms, SMS, USSD based me
ssaging and email messaging.
\plain\tx8233 \tab \expndtw-32 \f20 \fs28 We
\par
\plain\pard\sl-482 \li0 \ri35 \expndtw0 \f20 \fs28 address customer issues throu
gh both in-house and outsourced call center
\par
\plain\pard\sl-482 \li0 \ri40 \expndtw-8 \f20 \fs28 facilities.
\plain\tx1374 \tab \expndtw3 \f20 \fs28 In order to meet growing needs of custom
ers, apart from
\par
\plain\pard\sl-482 \li0 \ri41 \expndtw2 \f20 \fs28 continuously expanding the ca
pacities of these channels we also keep
\plain\expndtw3 \f20 \fs28 innovating on developing new channels of contact, for
example, we
\plain\expndtw0 \f20 \fs28 currently offer services via our web portal, through
SMS messaging and by
\plain\expndtw0 \f20 \fs28 e-mail and we will shortly rollout {\f63 \u8213\'3f}S
elf Service Kiosks{\f63 \u8214\'3f} to provide extra
\plain\par
\par
{\shp
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}}}
\plain\pard\sl-315 \li0 \ri42 \expndtw1 \f20 \fs28 facilities to customers visit
ing showrooms. We currently have over 570
\par
\plain\pard\sl-482 \li0 \ri41 \expndtw0 \f20 \fs28 showrooms across the Establis
hed Circles.
\plain\tx5351 \tab \expndtw2 \f20 \fs28 We plan to have over 100
\par
\plain\pard\sl-482 \li0 \ri42 \expndtw1 \f20 \fs28 showrooms in the
by March 2007. To proactively address
\plain\expndtw0 \f20 \fs28 customer issues and to educate customers
cts that we launch
\plain\expndtw1 \f20 \fs28 from time to time, we also have in place
arrangements with
\plain\expndtw1 \f20 \fs28 reputable vendors who provide additional
g services such as
\plain\expndtw-2 \f20 \fs28 making initial contact with prepaid and
scribers and a follow-up
New Circles
on new produ
outsourcing
call handlin
postpaid sub
\par
\plain\pard\sl-484 \li0 \ri38 \expndtw1 \f20 \fs28 call after a specified period
to cross-sell and promote VAS.
\plain\tx7557 \tab \expndtw-3 \f20 \fs28 We have
\par
\plain\pard\sl-483 \li0 \ri40 \expndtw0 \f20 \fs28 recently established a call c
enter in Delhi to service our northern Circles

\plain\expndtw-3 \f20 \fs28 including the Delhi, Rajasthan, Haryana, Uttar Prade
sh (West) Circles.
\plain\par
\pard\sl-487 \li0 \ri3031 \expndtw-4 \b \f20 \fs28 Customer relations and our lo
yalty program
\plain\par
\pard\sl-480 \li0 \ri40 \expndtw1 \f20 \fs28 Our customer relations department o
versees our relationships with our
\plain\expndtw0 \f20 \fs28 subscribers and seeks to manage Churn. This departmen
t is split into teams
\plain\expndtw0 \f20 \fs28 focusing on our post-paid, pre-paid and corporate sub
scribers, respectively.
\plain\expndtw0 \f20 \fs28 To assist in managing customer retention, and in part
icular churn for pre\plain\expndtw0 \f20 \fs28 paid subscribers with whom we have less interaction,
we use a variety of
\plain\expndtw0 \f20 \fs28 techniques to predict, pre-empt and contain Churn. We
have also sought to
\plain\expndtw0 \f20 \fs28 increase subscriber loyalty with the introduction of
one of the first pre-paid
\plain\expndtw-1 \f20 \fs28 loyalty programs in the Indian telecom market, {\f63
\u8213\'3f}Lifetime Idea{\f63 \u8214\'3f}. Our post\plain\expndtw0 \f20 \fs28 paid loyalty program, {\f63 \u8213\'3f}Idea Select{\f
63 \u8214\'3f}, is the first of its type in India. This
\plain\expndtw-3 \f20 \fs28 program offers rewards in the form of events or gift
s and has two levels,gold
\plain\expndtw0 \f20 \fs28 and silver, based on factors such as gross monthly bi
lling, length of time
\par
\plain\pard\sl-482 \li0 \ri36 \expndtw1 \f20 \fs28 with our network and payment
performance.
\plain\tx5750 \tab \expndtw1 \f20 \fs28 The majority of loyalty
\par
\plain\pard\sl-482 \li0 \ri43 \expndtw1 \f20 \fs28 program members are high net
worth retail subscribers. We believe our
\plain\expndtw0 \f20 \fs28 loyalty scheme is effective in increasing retention,
with the Churn rate for
\plain\expndtw-4 \f20 \fs28 {\f63 \u8213\'3f}Idea Select{\f63 \u8214\'3f} subscr
ibers being much lower (less than 1%) than our average
\plain\expndtw-4 \f20 \fs28 for post-paid subscribers generally.
\plain\par
\par
{\shp
ffd8ffe000104a46494600010100000100010000ffdb004300010101010101010101010101010101
01010101010101010101010101010101010101010101010101010101010101010101010101010101
010101010101010101ffdb0043010101010101010101010101010101010101010101010101010101
0101010101010101010101010101010101010101010101010101010101010101010101010101ffc0
001108067204fb03012200021101031101ffc4001f00000105010101010101000000000000000001
02030405060708090a0bffc400b5100002010303020403050504040000017d010203000411051221
31410613516107227114328191a1082342b1c11552d1f02433627282090a161718191a2526272829
2a3435363738393a434445464748494a535455565758595a636465666768696a737475767778797a
0101010101010101010000000000000102030405060708090a0bffc400b511000201020404030407
05040400010277000102031104052131061241510761711322328108144291a1b1c109233352f015
6272d10a162434e125f11718191a262728292a35363738393a434445464748494a53545556575859
5a636465666768696a737475767778797a82838485868788898a92939495969798999aa2a3a4a5a6
}}}
\plain\pard\sl-300 \li0 \ri5887 \expndtw-7 \b \f20 \fs28 Roaming Services
\plain\par
\pard\sl-477 \li0 \ri44 \expndtw1 \f20 \fs28 Roaming enables subscribers to make
and receive voice calls send and
\plain\par
\pard\sl-482 \li0 \ri41 \expndtw0 \f20 \fs28 receive data or messages or access
other services when traveling outside
\plain\expndtw0 \f20 \fs28 their Circle or home network. We offer roaming servic
es to both our pre\plain\expndtw1 \f20 \fs28 paid and post-paid subscribers. The amounts we charge
our subscribers
\plain\expndtw0 \f20 \fs28 when they roam to other networks ({\f63 \u8213\'3f}ou
t roamers{\f63 \u8214\'3f}) and the amounts we
\plain\expndtw1 \f20 \fs28 charge subscribers of other operators who roam into o
ur network ({\f63 \u8213\'3f}in
\plain\expndtw-4 \f20 \fs28 roamers{\f63 \u8214\'3f}) vary according to whether
an out roamer is a pre-paid or post-paid
\plain\expndtw3 \f20 \fs28 customer and whether out roaming or in roaming is on
a national or
\plain\expndtw-2 \f20 \fs28 international basis. The charges involve both fixed
fees and airtime charges.
\plain\expndtw0 \f20 \fs28 We also are required to pay certain amounts to third
parties in connection
\plain\expndtw1 \f20 \fs28 with roaming, for example interconnection charges ({\
f63 \u8213\'3f}IUC{\f63 \u8214\'3f}) and data
\plain\expndtw0 \f20 \fs28 clearing charges. We enter into preferred roaming rel
ationships with select
\plain\expndtw0 \f20 \fs28 foreign operators whereby our network is selected aut
omatically when an
\plain\expndtw0 \f20 \fs28 out roamer of the relevant operator enters any of our
11 Circles and vice\plain\expndtw-3 \f20 \fs28 versa, and we have arrangements with various interna
tional roaming services
\plain\expndtw1 \f20 \fs28 providers. We also seek to promote loyalty from in ro
amers and plan to
\plain\expndtw4 \f20 \fs28 introduce a dedicated roaming customer care help desk
. We have
\plain\expndtw-2 \f20 \fs28 approximately 218 existing bilateral international r
oaming partners for voice
\plain\expndtw3 \f20 \fs28 transmissions and are testing GPRS roaming with appro
ximately 33
\plain\expndtw-9 \f20 \fs28 operators.
\plain\par
\f20 \fs28 (Source; www.ideacellular.com)
\par
\plain\sl-318\fs32\par\sl-240\fs24\par\par\par\par\par\par\par\par\pard\pard\sl220 \li8308 \ri32 \expndtw-27 \f10 \fs22 181
\par
}

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Network in the country and now

\li0 \ri31 \expndtw-21 \f20 \fs28 7330

\li0 \ri36 \expndtw-9 \f20 \fs28 transparent

ubscribers i.e. 85 per cent

\li0 \ri35 \expndtw-16

\f20 \fs28 there

\plain\expndtw0 \f20 \fs28 integration and Maintenance of Switching & Transmissi

\li0 \ri46 \expndtw0 \f20 \fs28 only in Mumbai and

\li0 \ri36 \expndtw-11 \f20 \fs28 operated

\li0 \ri43 \expndtw-10 \f20 \fs28 unionized

\li0 \ri38 \expndtw-8 \f20 \fs28 BSNL has

\li0 \ri35 \expndtw-8 \f20 \fs28 Multicasting,

\li0 \ri41 \expndtw0 \f20 \fs28 facility which no other ISP h

\plain\tx2073 \tab \expndtw-27 \f20 \fs28 and

\li0 \ri32 \expndtw-12 \f20 \fs28 signals

\li0 \ri32 \expndtw-10 \f20 \fs28 connection

}in the Japanese market, the company

\li0 \ri41 \expndtw-12 \f20 \fs28 through

{\sp{\sn fAllowOverlap}{\sv 1}}

\li0 \ri33 \expndtw-12 \f20 \fs28 central

Internet, and video,

\plain\expndtw1 \f20 \fs28 among others, ease of providing connections, allowing

{\sp{\sn pib}{\sv {\pict\jpegblip\picw612 \pich792

fulfilling the rollout

apers and screensavers,

{\sp{\sn fBehindDocument}{\sv 1}}

\sl-311\fs31\par\pard\pard\sl-220 \li0 \ri32 \fi8308 \expndtw-27 \f10 \fs22 134

\plain\expndtw-1 \f20 \fs28 integrated telecommunications solutions. The Company

{\sp{\sn posrelh}{\sv 1}}

\li0 \ri38 \expndtw-11 \f20 \fs28 Reliance

\plain\expndtw0 \f20 \fs28 account, in its periodic reviews of the guidelines to

\plain\expndtw0 \f20 \fs28 ranging from wireless to wireline including voice, da

\plain\expndtw3 \f20 \fs28 sovereign, ruler, commissioner, public body or author

\li0 \ri43 \expndtw-6 \f20 \fs28 telecommunication,

{\sp{\sn pib}{\sv {\pict\jpegblip\picw612 \pich792

g in 2002.During 2004, the company delisted

\plain\expndtw-3 \f20 \fs28 the development and globalisation of Indian football

\plain\expndtw0 \f20 \fs28 the fixed-line industry to unlimited competition. Air

\f20 \fs28 Voice - Product Portfolio

{\sp{\sn shapeType}{\sv 75}}

\li0 \ri44 \expndtw-6 \f20 \fs28 your business

re the Group does not

82\b0 as a joint venture between Racal

{\sp{\sn fBehindDocument}{\sv 1}}

\li0 \ri42 \expndtw2 \f20 \fs28 Vodafone a very visible prese

\sl-199\fs20\par\sl-240\fs24\par\par\pard\pard\sl-280 \li0 \ri44 \expndtw1 \f20

\li0 \ri41 \expndtw-2 \f20 \fs28 communication services

\plain\expndtw0 \f20 \fs28 of responding to all our customers' needs, whether it

\plain\tx6051 \tab \expndtw-10 \f20 \fs28 available

\plain\expndtw4 \f20 \fs28 corporate customers. Global Enterprise have a dedicat

\li0 \ri36 \expndtw-11 \f20 \fs28 customers

of our business, even more so in today's

\f20 \fs28 ONLINE TRAINING

\plain\pard\sl-355 \li0 \ri42 \expndtw1 \f20 \fs28 Our {\f63 \u8215\'3f}Internet

al Stock Exchange (NSE) in March

\expndtw-14 \f20 \fs28 brand,

\li0 \ri43 \expndtw-8 \f20 \fs28 transferring

\li0 \ri43 \expndtw-10 \f20 \fs28 Governance

\li0 \ri29 \expndtw-8 \f20 \fs28 Subsidiaries

\li0 \ri42 \expndtw-4 \f20 \fs28 outstanding Equity

\li0 \ri43 \expndtw0 \f20 \fs28 our Subsidiaries, provide mob