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Jordaan Ramirez-Jennings

Colt, S. (2014, August 18). Here's How Apple's Products Have Evolved Over The Years.
Retrieved March 21, 2016, from http://www.businessinsider.com/heres-how-applesproducts-have-evolved-over-the-years-2014-8
The article was written by Sam Colt in 2014, and covers a wide range of Apple
products. It highlights every product that Apple has released up to2014. Talks about when
the products came out, and how they did in the market. Which ones were very popular,
and which ones really tanked. So it really helps with narrowing their top products and
their worst products.
This website article was posted the 18th of August 2014. The intended audience of
the site is general readers. The author of this source is Sam Colt; his credentials are he
formerly covered Apple for Business Insider. He is also previously written for Patch, Mic,
BI, and others. There seems to be no bias such as favoritism towards certain products.
The purpose of this information is to inform the reader about how Apple products have
changed. This information is fact because it can be proved. This article is important
because it covers a wide range of products, all the way from the beginning of Apple to
2014.
Smith, C. (2014, March 13). 90 Amazing Apple Statistics & Facts. Retrieved March 21,
2016, from http://expandedramblings.com/index.php/by-the-numbers-amazing-applestats/
This article was written by Craig Smith, and covers over 250 different statistics
about Apple. Talks about how Apple has revolutionized the world of digital marketing.
Because of its innovation and hardware and software solutions. So he gathered statistics
on Apple to see how much they have really affected the world today.

This article was posted the 27th of January 2014, and was revised and updated on
27th of January 2016 two years later. The intended audience of this source would be
general readers. The author of this article if Craig Smith and he stated a few of these
stats come from Apples own reports, but some are based on news reports and not official
company tallies. The information cannot be bias because it is statistics. The purpose of
this website article is to inform people about 250+ statistics. This is important for
research because statistics was going to be discussed.
Sako, M. (2011). Technology Strategy and Management Driving Power in Global Supply
Chains. Communications Of The ACM, 54(7), 23-25. doi:10.1145/1965724.1965734
The article discusses supply chains. Several real-life examples are discussed
including those involving Apple Inc. The author concludes that suppliers manage to
capture profits when they create value in their components and locate horizontal markets
to sell them in. The article also talks about 2 other tech companies.
The academic journal was published on the 1st of July 2011. The intended
audience of this article would be scholarly audience. The author of the article is Mari
Sako, Professor of Management studies at the, university of oxford, U.K. The language of
the article does seem to be free of emotion and unbiased. The main purpose of this article
would be to inform the reader about global supply chains. This article would be important
because it could help with how Apple spent money on supply chains.
Przybylski, A. K. (2012). We'll Miss You Steve: How the Death of a Technology
Innovator Emotionally Impacts Those Who Use and Love His Digital Devices.
Cyberpsychology, Behavior & Social Networking, 15(7), 335-338.
doi:10.1089/cyber.2011.0623
This article talks about the death of Apple co-founder Steven Jobs. The research
in this article was to understand the grieving of those who knew Jobs through his devices.

The findings from three studies conducted in the weeks after Jobs' death indicated
demographic variability in mourning across the general population. Latter studies
highlighted the motivational factors that are related to the use of the Apple devices.
The article was written the 7th of November 2012, was published on this database
July 1st 2012. The intended audience to me would be scholarly audience. The author of
this source is Andrew K. Przybylski, Ph.D., who is the Department of Psychology at the
University of Essex, and is a doctor. The article does seem to be free of emotion and
unbiased from the authors point of view. The purpose of this article would be to inform
people on how the death of Steve Jobs affected people and the company. This article is
important to the research because it can help explain how certain products were effect
around his death.
Linzmayer, O. W. (2004). Apple confidential 2.0: The definitive history of the world's
most colorful company. San Francisco, CA: No Starch Press.
Apple Confidential covers the history of America's best-known start-up company
Apple. Through a series of unfortunate executive decisions, to its return to profitability.
The author digs into disremembered archives and interviews the key players to give
readers the real story of Apple. Includes tons of new photos, timelines, and charts.
This book was published the 11th of January 2004. The audience for this source
would be general readers. The author of this book is Owen Linzmayer, and he has been
covering Apple since 1980. He has also written four other Macintosh books including
The Mac Bathroom Reader. The language of the article does seem to be free of emotion
and unbiased. The purpose of this information is to inform the reader about the history of
apple and so much more. This source is important because it has a very heavy majority of
information.

Taylor, D. (2013, May 17). A complete brand evolution: Apple goes from David to
Goliath. Central Penn Business Journal. p. 15.
One of the first thing the author covers is the brand logo evolution of Apple Inc.
He talks about the process Steve Jobs and Steve Wozniak took when they switched the
logo. Which was an apple shape with rainbow color after they begun producing
commercially viable computers. He considers the brand evolution of Apple as a strategic
harmony.
This article was published on the 17th of May, 2013. The audience of this source
would be a scholarly audience. David Taylor is the author of this source, he is president
of Lancaster based Taylor Brand Group, which specializes in brand development and
marketing technology. There were a few bias sentences from the author. The purpose of
this article would be to inform readers on how Apple went from a simple two-man startup company, to Goliath. This article would be important on talking about the marketing
side of Apple and how it helped its evolution.
Lashinsky, A. (2014). Apple's Newest Product: Complexity. Fortune, 169(8), 73-76.
Since Apple was founded its mission was to make things easier for the consumer.
The products that they sold would be easier to understand and use. Although this article
discusses how products Apple have become more complicated and less user friendly.
Topics include how former chief executive officer Steve Jobs created the company's
uniformity, how its size and scope contribute to its growing complexity, and how its userexperience compares to competitors such as Google, Amazon, and Microsoft.
The article was published on June 16, 2014 from Fortune. The audience of this
source would be a scholarly audience. The author of this source is Adam Lashinsky, is the
author of the 2012 bestseller Inside Apple. There is some bias to why Apple products are

more complicated. The purpose of this article would be to inform readers how Apple
products have become more complicated. This would be an important source, because it
could help with talking about the down side of certain products.
Mitchell, W. (2014). Why Apple's product magic continues to amaze - skills of the
world's #1 value chain integrator. Strategy & Leadership, 42(6), 17-28. doi:10.1108/SL09-2014-0074
Unlike the last source this one covers the upside of products. Discusses innovative
business approach of Apple which makes its products to remain in continued increasing
demand among consumers. Topics discussed include "build, borrow and buy" expertise
throughout Apple's management, role of Apple's management as a value chain integrator
and three pre-eminent skills as a VCI such as facing the challenges, integrating the
product development and balancing differentiation.
This article was published in 2014, and the author of this source is William
Mitchell. He is the professor of strategy at the Rotman School of Management and a
board member of Neuland Laboratories. The audience of this source would be scholarly.
There is some bias to the source with which products was the best. The purpose of this
source would be to explain how the products have continued to remain in increasing
demand. This would be important to the research because it could help to explain why
Apple is always a continuous growing company.
Reisinger, D. (2015). Apple Products Outshine Windows, Android in Enterprises, Survey
Shows. Eweek, 1.
This article discusses how Apple is out performing their competitors. The article
offers information on a survey conducted by the JAMF Software on technology firm

Apple products. Topics discussed include increase in the corporate adoption of Apple in
2015 than 2014, increasing popularity of iPad than windows based tablet computers, and
iPhone being the most popular smartphone in the corporate world.
The article was published on the 11th of December in 2015. The author of this
source is Don Reisinger, a freelance technology columnist, and has written extremely
popular columns for CNET. The audience of this source would be scholarly. The purpose
of this source would be to inform readers on how Apple products staying ahead of their
competitors. This would be important when discussing some of Apple top products.
Gruman, G. (2014, September 9). 10 ways Apple really has changed the (tech) world.
Retrieved March 21, 2016, from http://www.infoworld.com/article/2606339/mac-osx/163441-10-ways-Apple-really-has-changed-the-tech-world.html
This article from Infoworld.com discusses 10 ways Apple has changed the world
of technology. Apple would like to say it was inventing the future with products that
would change the world. That visionary compulsion often comes across as being hard
headed. According to the InfoWorld even when co-founder Steve Jobs wasn't at Apple,
that attitude has prevailed.
The article was published on the 9th of September in 2014. It was written by Galen
Gruman, who is an executive editor for InfoWorld. He analyzes the latest issues in mobile
technology, the changing role of IT, and user-facing technology according to InfoWorld.
The audience of this source would be general readers, because it is not a scholarly article.
There are no biases towards anything in this article from the author. The purpose of this
article would be to inform readers on how Apple has changed the technology world. This

article is important to the research because it would help with defining key points in
Apples impact.

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