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P&G Benefits of CRM

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Customer relationship management for P&G

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0% found this document useful (0 votes)

58 views2 pages

P&G Benefits of CRM

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Customer relationship management for P&G

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Benefits Of CRM

Statistical forecast of next 12 months

Platform where customer data is collected, compiled

and managed

Helps to Judge Customer Preferences

Deciding the marketing Strategies to be used

Determine potential impact of

marketing campaign
Standardized was data is seen across
different departments
Customer experience management
solutions
Aftersales service and technical
support

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