MarioAparicio

[550LakevilleCir][Petaluma],[California][94954]

T:[4158279017]
E:[MarioSipoteAparicio@gmail.com]

Objective

MarketingManagementPosition

Summary

AcademictraininginBusinessMarketingandSportsManagement
Expertatdevelopingandgrowingmarketingprograms
Abletocommunicatewithathleticandbusinessprofessionals
Superbtraining,presentation,andcommunicationskills.
BilingualinSpanishandEnglish
Skilledatbudgetadministration,customerservice,andeventmanagement
KnowledgeableofExcel,andothercomputersoftwaresaswellas
languages

Experience

SeniorManager,CustomerInsights&Research,SacramentoKings
Sacramento,California20232029
Accomplishments/Experiences

Improvedadvertisingaswellasbrandingallthroughoutthecityandarena.
Developedfinancialmodelsandmanagedanalysistoassessnewbusiness
opportunitiesfortheSacramentoKings.
Createdactionableinsightandunderstanding,throughtheanalysisofboth
quantitativeandqualitativedata.
Builtrecommendationsthatdirectlyaddressedbusinessobjectives.
WorkeddirectlywithSeniorExecutiveswithintheorganizationto
distinguishkeybusinessopportunitiesandaddresscriticalbusiness
challenges

MarketingandEventsManager,SPiN
SanFrancisco,California2022
Accomplishments/Experiences

Managedamarketingcalendartosuccessfullyplanforexecutionofseveral
upandcomingeventsandactivities.

Ensuredthatallmarketingmaterialswereproperlyandcorrectlyproduced
withareliableconsistentlookandfeel.

Cooperatedwithunfamiliaroutsidedesignerstocoordinateandmanage
immenseprojects,includingtimelinesandbudgetmanagement.

Controlledbudgetmanagementforshowsandeventswithvariousteam
members.

Supportedinthedevelopmentofvariousmarketingsystemstohelpfor
SPiNtoconstantlygrow.

Coordinatedinhouseprogramsandmadesurethatallmarketingmaterials
properlyrepresentedthebrand.

BusinessOperations(
internship),
CaptainU
SanFrancisco,California2021

Accomplishments/Experiences

Foundwaystoimproveoncurrentoperationalprocesses.
Managedallaspectsofourcustomeroperations,startingfromthetimewe
acquiredanewcustomerormarketingpartnertowhentheprocesswas
finished.
SetupcustomerinformationincludinglargequantitiesofdatainExcel.
Createdmarketingmaterialthatwasusedtobringinnewcustomersevery
dayoftheweek.
Communicatedwithcustomersandotherstoimprovemybusiness
operatingandtheirexperience.
Effectivelycollaboratedwithseveralteammemberstoexecute
appropriately.

Education

Skills

UniversityofSanFranciscoSchoolofManagement,California

MAinSportsManagement,2021
BSinBusinessAdministration,MarketingMajor,2023

Abletoworkasateamplayerandaccomplishanychallengesthatcome
myway.
Organizationskillsincludingtheabilitytomultitask,keeprecords,manage
acalendarandplanthingsoutinadvance.
Abletotalktoclientsandteamlisteningtotheirneeds.
Abletoexplaindecisionsandstrategies.
Caninteractwithmanysportsprofessionsandactivelylistentotheneeds
oftheirorganization.
Canworkwithathletes,agents,scouts,coaches,themediaandmedical
professionals.
Abletoestablishmyselfregardlessthesetting.

References

JohnBeaven
VicePresident,TicketSalesandServices
(510)9862237
jbeaven@warriors.com

DiegoValdes
DirectoratSportsBusinessInstituteBarcelonaSportsMarketing&
CommunicationConsultant
@DiegoValdesBCN
DavidFowler
StrategicmarketingprofessionalEducatedtoMastersdegreelevelanda
CharteredMarketer.HeisalsoHeadofBrand&MarketingCommunication

atFIFA.
@davidgfowler