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Entrepreneur Summit

- SHOW GUIDE -

The Schedule
Saturday, May 21st
9 am Pacific - 5 pm Pacific

Opening Remarks

Max Simon, Founder, Green Flower

How To Find Your Unique Niche In The Cannabis Industry


Patrick Rea

How To Build A Cannabis Products Company The Right Way


Julianna Carella

How To Open Up More And Better Distribution Channels For Your


Cannabis Products

Aeron Sullivan

Budtenders: 7 Things They Should Know About Patient Care But Often Dont

Max Montrose

Online Marketing Strategies To Grow Your Cannabis Business


And Build Your Brand

Shango Los

The Future Of Cannabis



Steve DeAngelo
Lunch Hour

Panel Discussion

www.learngreenflower.com

Better Ways To Raise Funds For Your Cannabis Business



Alan Brochstein, Joel Milton, Holly Alberti
Five Crucial Investment Lessons From One Of The Most Prolific Cannabis
Investors In The World

Emily Paxhia

The Data About What Cannabis Consumers Are Actually Buying At Dispensaries

Roy Bingham

Try This!

with Host Mandee Lee

How To Protect Yourself And Cannabis From The Inevitable Entry Of Big
Pharma And Big Agriculture

Reggie Gaudino

How To Avoid The Costliest Legal Mistakes That Happen Every Day In The
Cannabis Business

Luke Stanton

Panel Discussion

How To Create Better Cannabis Content That Builds Your Brand And Following
Closing Remarks

Max Simon

www.greenflowermedia.com

Sunday, May 22nd


9 am Pacific - 5 pm Pacific

Opening Remarks

Max Simon, Founder, Green Flower

The Wide-Open Business Opportunities In Hemp



Paul Benhaim
Business Lessons Learned From One Of The Worlds Largest Cannabis
Cultivators

Chuck Rifici
Better, Faster, Easier Ways To Operate A Fully Compliant Cannabis Company

Amy Poinsett
Why Its The Right Time For Entrepreneurs And Executives To Enter The
Cannabis Industry

Meg Sanders
The Technology And Software You Need To Run A Highly Efficient And
Compliant Cannabis Business

David Drake
Follow The Money: The 12 Sectors Of The Cannabis Industry Where
Investment Dollars Are Going

Scott Greiper
LUNCH HOUR

www.learngreenflower.com

Panel Discussion

How You Can Help Change Cannabis Laws



Amanda Reiman, Sarah Holyhead, Don Duncan
Designing Your Perfect Pitch Hitting Notes Cannabis Investors Need To Hear

Francis Priznar

Try This!

with Host Mandee Lee

What Are The Real Licensing Opportunities In Emerging Cannabis Markets?



Kris Krane
Panel Discussion

Start-Up Stories From Your Favorite Cannabis Companies



Michael Steinmetz, Elle Fine, Mathew Gerson
Closing Remarks

Max Simon, Founder, Green Flower

Welcome to the 1st Cannabis Entrapreneur Summit

Welcome to the 2016 Cannabis Entrepreneur Summit.


Were so glad youre here.
We produce these Virtual Summits because we believe that cannabis can
change our world for the better, and by bringing you the worlds top experts and
entrepreneurs, youll be empowered to create stronger businesses that drive this
movement forward.
At the same time, there are many forces that continue to work
against this incredible plant.
People still hold an outdated public perception of who uses cannabis. Our
restrictive laws make it very difficult to run successful businesses. And our
government still puts people in jail just for possession.
All this changes when we become better educated about the plant and the people
behind it.
So thank you for being here with us, learning everything you can, and spreading
cannabis truth around the globe. We hope this Summit helps you make your mark
on this blossoming industry.
Enjoy the show.
Much love,

Max Simon
Green Flower, CEO & Founder
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Supported By These
Generous Sponsors

www.greenflowermedia.com

At Green Flower, our mission is to help you


learn everything about cannabis today.
Thats why we work with the worlds top cannabis experts, help them package their
knowledge into easy-to-understand courses, classes, videos, and articles, and then
send them to you!
So whether youre interested in using cannabis as medicine, starting your own
cannabis business, being a better activist, or growing your own cannabis at home,
weve got you covered.

Our core values


Cannabis has the potential to positively impact millions of people around the world,
but only by bringing this plant out of the shadows and into the light can we truly make
a difference. These values are helping us drive this worthy mission forward.
We support and collaborate with the cannabis community, because theres
strength in numbers.
We believe in revealing the truth and science of cannabis.
We strive to broadcast trustworthy, credible cannabis experts and knowledge.
We believe in cannabis as a medicine for health, wellness, and transformation.
We promote and teach responsible cannabis use.
We create real opportunities for people to get involved in the cannabis industry.
We love this plant and believe it can change our world for the better.

www.learngreenflower.com

2016
Paul Benhaim
Elixinol

Paul Benhaim is one of the most respected global pioneers in the hemp industry having been involved since
1993. His passion for hemp was inspired by experiences in his youth while traveling to pristine places across
the world and seeing firsthand how our modern use of waste, such as plastics, were doing harm to our natural
environment.
His first commercial endeavor with hemp was creating a nutritional bar made from hemp in the United Kingdom
which offered the perfect ratio of omega-3 and omega-6 essential fatty acids. That bar quickly moved from a
few thousand bars per year to multi millions of bars per year and is now sold under numerous labels throughout
the world. This led Paul to found the industry-leading brand Hemp Foods Australia which continues to introduce
the highest quality of hemp food products available.
Paul has pioneered the development of many other products made from hemp and has shared many of his
findings in 6 books he has authored.
After realizing the health properties that come from the hemp plant, Paul collaborated with some of the worlds
leading experts to play an active role in the medical cannabis industry. He founded Elixinol with the vision of
providing the highest quality CBD-based products backed by research and to deliver a world class experience.
www.elixinol.com
www.hempfoods.com.au
www.hempplastic.com
www.startahempbusiness.com

www.greenflowermedia.com

The Drug Policy Alliance is the


nations leading organization
working to end the war on drugs.
We envision new drug policies
grounded in science, compassion,
health and human rights.
DPA has been at the forefront of
marijuana reform for 20 years,
and welcomes the emergence of
a responsible, safe, ethical and
inclusive marijuana industry.

drugpolicy.org
facebook.com/drugpolicy
twitter.com/drugpolicynews
youtube.com/drugpolicyalliance
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Roy Bingham
BDS Analytics

Roy Bingham is a Harvard MBA and former McKinsey consultant, a serial entrepreneur and founder of BDS
Analytics. He grew up in the UK, was a banker/financier in London, then moved to the USA in 1993. He has
hosted conferences such as The NBJ Summit, spoken at hundreds of events, appeared on national TV, authored
many articles and been a partner in Nutrition Business Journal the leading business news service for the
natural product industry.
Bingham started BDS Analytics after recognizing that the emerging cannabis industry lacked the kind
of sophisticated, sales-based data that is both commonplace and essential in other, more established
industries. In those industries, market research and consumer behavior drive everything from new product
development to inventory and branding decisions.
Among his prior businesses, Bingham had been both an early investor in SPINS a very successful data
analytics company for the Natural Products Industry and later an expert user of their data as a senior marketing
executive in natural products.
www.BDSanalytics.com

Julianna Carella
Treatibles & Auntie Dolores

Julianna Carella founded Auntie Dolores in 2008, bringing 20+ years of culinary work with cannabis and
entrepreneurship to the health space. In 2013, Julianna developed Treatibles CBD-infused pet products, which
were introduced under the Auntie Dolores line of products.
Julianna is an avid proponent of health freedom, a visionary, and an activist in the MMJ community. As a health
food enthusiast, Julianna began incorporating cannabinoids into her own diet and sharing the benefits with
friends and family members who later encouraged her to turn her passion into a business.
The Auntie Dolores mission is to provide safe access to cannabinoids for all sectors of society, including
animals. Today, Auntie Dolores healthy gourmet edibles and Treatibles pet products are sold throughout
California and internationally.
auntiedolores.com
treatibles.com

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LearnGreenFlower.com

Online Classes
IF YOU WANT ONE YEAR OF PROSPERITY, GROW GRAIN.

IF YOU WANT TEN YEARS OF PROSPERITY, GROW TREES.

IF YOU WANT ONE HUNDRED YEARS OF PROSPERITY, GROW CANNABIS.

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FRONTERA. Your Cannabis Business Destination.

www.learngreenflower.com

Steve DeAngelo
Harborside Health Center

An inspired leader, Steve DeAngelo has almost four decades of activism and advocacy in the cannabis reform
movement. His vision and leadership have been featured by news teams from around the globe including major
news outlets in the United States, Canada, Japan, Germany, Brazil and the United Kingdom.
The media has featured Steve DeAngelos landmark Harborside Health Center in their coverage in the emerging
cannabis industry in California and nationwide for a reason. It is a place where safe access, compassionate and
responsible use and lab-tested, high-quality medicine is offered to patients in great need of relief from a wide
range of medical conditions. Patients come first at Harborside.
Steve has been featured by The New York Times, The Washington Post, CNN, the Associated Press, The Wall
Street Journal, NPR, and the BBC; Fortune Magazine and literally every major network news source in the
country. His creation of a model medical cannabis dispensary and lifelong cannabis activism coupled with his
extensive knowledge in this arena has made him one of the most respected speakers in the cannabis and hemp
industries.
www.harborsidehealthcenter.com

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David Drake
Cannabis Reports

David Drake has been bringing cannabis and people together via information and technology for over 15 years.
Drake was educated at the University of Montana and George Mason University and has extensive experience
in computers dating back to the Commodore 64, and has previous leadership roles in teaching, technology, and
the arts.
In 2008, noticing a lack of specificity in the way we talked about cannabis, he started Smoke Reports.
Drake built Smoke Reports as a tool for tracking cannabis genetics and in 2014 he brought his vision to San
Francisco to begin its life as a technology startup. Today, Smoke Reports has grown into Cannabis Reports
and the site is used by thousands of people daily to discover more specific information about cannabis. From
the farm where a batch of flowers was grown, to lab tests on specific bars of chocolates, to market data for
better business decisions: Cannabis Reports is a global leader in open cannabis information technology. Drake
believes that open information, collaboration, and standards, will allow for a cannabis industry and community
we can all be proud of for this generation, and generations to come.
Cannabis Reports is a full-spectrum database with applications for businesses, researchers, doctors, web and
app developers, patients and aficionados. It encyclopedically tracks and cross-references thousands of strains,
flowers, extracts, edibles, products and companies.
Based in Berkeley, California, Cannabis Reports began in 2008 with the goal of tracing the complex genetic
history of cannabis; it has grown into a highly detailed catalogue of over 30,000 cannabis-related products, an
invaluable source of market data and an open API.
Founder and CEO, David Drake, is a cannabis and technology expert who built Cannabis Reports to elevate how
cannabis, people and business interact. Like Consumer Reports, Cannabis Reports is completely ad free.
www.cannabisreports.com

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Reggie Gaudino
Steep Hill

As Vice President for Scientific Operations and Director of Intellectual Property at Steep Hill, Dr. Gaudino is
building the companys Ynsight genetic analysis division as a companion to Steep Hills successful chemical
profiling and chemical testing business. As Director of Genetics, Dr. Gaudino is building a team to produce the
highest quality and respected scientific results suitable for peer review in the field of cannabis research. Steep
Hill will bring these scientific advancements to market for growers, breeders, and ultimately consumers.
Dr. Gaudino also oversees the day-to-day scientific operations of Steep Hills laboratories in California and
Washington, to ensure they continue to define, lead and exceed industry standards. In addition, Dr. Gaudino
identifies new IP opportunities and protects existing Steep Hill IP, through aggressive patent and trademark
filing and prosecution.
Prior to his role at Steep Hill, Dr. Gaudino served as a published genetic researcher with 18 years of intellectual
property experience in writing, prosecuting and managing patents and patent portfolios in fields as diverse
as software and telecom to biotechnology and molecular genetics. Dr. Gaudino came to Steep Hill from
Sequenom, Inc. (NASDAQ: SQNM) where he served as a Patent Agent. Previously, Dr. Gaudino managed IP
based acquisitions for the Vortice Research Group, and he also has worked at several law firms such as Grant
Anderson LLP, Biotechnology Law Group, Gray Cary Ware & Freidenrich and Lyon & Lyon, in addition to serving as
an advisor and consultant to portfolio investment companies.
Dr. Gaudino received his B.S. in Molecular Biology and Ph.D. in Molecular Genetics from the State University of
New York at Buffalo, and he conducted four years of post-doctoral research at the Washington University in St.
Louis, studying transcriptional regulation of rRNA.
www.steephill.com

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Scott Greiper
Viridian Capital

Scott Greiper is the President and founder of Viridian Capital Advisors a New York-based financing and strategic
advisory firm. Viridian is dedicated to backing and building emerging growth technology companies in the legal
cannabis marketplace. The firms expert advisors and powerful network help clients increase their visibility,
revenue and enterprise value. Along with market intelligence, due diligence and strategic advisory, Viridian also
assists its clients with capital raising and M&A services.
Mr. Greiper has had a distinguished 25-year career as a research analyst, investment banker and strategist
in the technology industry, and is known as a thought leader. He has helped numerous companies position,
grow and finance their businesses in both the public and private markets. Mr. Greiper has been involved in
raising more than $400 million in capital for public and private emerging growth technology companies and has
completed numerous M&A assignments. He has worked with a range of industry leaders and emerging growth
companies and is a frequent guest speaker and moderator at conferences and seminars across the country.
Mr. Greiper is also the President and founder of The Secure Strategy Group, a New York based financing
and strategic advisory firm. Secure Strategy Group is dedicated to backing and building emerging growth
technology companies in the physical security, cyber security, IT and communications technology sectors.
Mr. Greiper attended the Executive MBA program at Columbia University and holds a B. A. in Economics from The
University of Chicago. He lives in Manhattan, New York, with his wife and two children.
www.viridianca.com
www.securestrategygroup.com

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Kris Krane
4front Advisors

Having co-founded 4Front Advisors with Josh Rosen in 2011, Kris Krane now serves as President of 4Front
Ventures. Prior to forming 4Front, Kris served as Director of Client Services for CannBe, a pioneer in developing
best practices within the legal cannabis industry.
At CannBe, Kris, along with a few others on the 4Front Advisors team, worked with many of the top licensed
dispensary operators in Northern California. Kris has dedicated his career to reforming the nations failed
and misguided drug policies, having served as associate director of NORML from 2000-2005 and executive
director of Students for Sensible Drug Policy from 2006-2009. Kris earned a BA degree in political science from
American University in 2000.
Kris currently serves on the national board of directors for the National Cannabis Industry Association (NCIA),
Common Sense for Drug Policy and Marijuana Majority, and the Board of Trustees for Students for Sensible Drug
Policy.
4frontventures.com

Shango Los
Ganjapreneur / Vashon Island Marijuana Entrepreneurs Alliance

Shango Los is a lifelong business strategist and cannabis enthusiast. He is co-founder of Ganjapreneur.com
where he hosts the industrys leading cannabis business podcast and serves as Director of Content and Brand
Strategy.
He is also founder of the Vashon Island Marijuana Entrepreneurs Alliance, a cannabis trade organization that
organizes farmers and promotes cannabis products produced on the island while also educating patients on
the health benefits of cannabis.
www.ShangoLos.com
www.Ganjapreneur.com

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LearnGreenFlower.com

Online Classes

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Max Montrose
Trichome Institute

Max Montrose is a key educational advisor to the government, business, and public sectors for cannabisrelated projects. Max specializes in cannabis safety, education, and awareness. He works with lawyers,
doctors, and scientists in the cannabis industry to understand, discover, and educate people about the truths
and complexities of the cannabis plant.
Max is the co-founder of The Trichome Institute, which specializes in providing a certifiable cannabis
curriculum for professionals and fun cannabis educational tools for recreational users. Max is also developing
a line of products to help people understand the terpene identification process of Interpening and he is
helping with a scientific project to map the cannabis genome.
www.trichomeinstitute.com

Emily Paxhia
Poseidon Asset Management

Emilys background as a brand consultant and researcher for companies like Time Warner, Viacom and
American Express, along with her ability to execute strategic relationship plans with the venture community
and portfolio companies, makes her instrumental to Poseidon as the Managing Director.
A few of her career highlights include working as a consultant to American Express where her work led to the
reshaping of their brand focus and messaging, and the creation of several new charge and lending products
and instruments.
Emily has also worked as consultant to IFC (Independent Film Channel), where her research and consulting
work was instrumental in increasing both viewership and revenue. She also helped to develop Emmynominated programming.
www.poseidonassetmanagement.com

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Amy Poinsett
MJ Freeway

As Chief Executive Officer of MJ Freeway business solutions for the cannabis industry, Amy Poinsett, a former
web developer, has swiftly earned a reputation as a passionate pioneer committed to creating the best
software platforms for the medical and adult-use marijuana industry.
The University of Denver alumnus is also a sought-after speaker on medical marijuana best practices for
streamlining operations, managing financials, boosting revenues, and enhancing customer loyalty. Poinsetts
focus on strategic planning and customer satisfaction consistently has earned MJ Freeway an above-industry
average customer retention rate and large profit margins.
www.mjfreeway.com

Francis Priznar
ArcView Group

Francis J. Priznar is a Senior Vice President at The ArcView Group (ArcView) where he advises on business
strategy and operational effectiveness. He is also the organizations Chief Mentor who directs a team of staff
and qualified external advisors to assist high potential entrepreneurs seeking capital and strategic advice at
startup and midpoint milestones. As Chief Sustainability Officer, he ensures that ArcView and its partners
achieve sustainable business results. Franciss relevant background includes three years as director of a
national analytical testing laboratory organization, two years as a program manager for a state regulatory
agency, and over 20 years as a trusted advisor to private and government sector clients. He founded or
cofounded four firms and two nonprofit organizations, and wrote or cowrote dozens of books and published
articles on contemporary business topics such as sustainability, management systems, auditing, regulatory
compliance, and leadership. As a cannabis investor since 2013 and ArcView Member since 2014 he earned
a topnotch reputation as an entrepreneur/founder coach and mentor. Based on this unique experience, he
was invited to join the ArcView Group in 2016 where he is pleased to continue his tradition of success helping
others.
www.arcviewgroup.com

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Patrcik Rea
Canopy Boulder

Patrick is the CEO of CanopyBoulder, a seed-stage, mentorship-driven business accelerator and investment
fund focused on data, FinTech, software, and IoT in the cannabis industry.
He also sits on the selection committee for The ArcView Group, was the Executive Editor for ArcViews State
of the Legal Marijuana Market report, frequently moderates panels at cannabis industry events, and has
served as a judge for multiple Marijuana Business Conference & Expo Pitch Slams.
He graduated with degrees from Brown University and resides in Boulder, Colorado.
www.canopyboulder.com

Chuck Rifici
Nesta Holding

Dubbed the Willy Wonka of Weed, Chuck is a true pioneer of the North American cannabis industry having founded
Canopy Growth (formerly Tweed Marijuana) in a dilapidated old Hershey factory and building it into 500,000 square
feet of thriving marijuana grow capacity. Today Canopy Growth is worth over $US 200 million and recognized as a
world class cannabis producer. The talent he recruited now guides the entire Canadian cannabis industry.
As CEO of Nesta, Chuck communicates the companys vision and purpose, devising practical strategies for
sustainable growth and attracting top entrepreneurial talent to the firm.
Chuck also serves as Chairman of the Board with National Access Cannabis, a leading Canadian cannabis medical
clinic as well as Director of the Board with Aurora Cannabis, one of Canadas largest licensed cannabis producers.
www.nesta.co

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Meg Sanders
MiNDFUL

Meg Sanders, as CEO of Mindful, heads the largest woman-led cannabis company in America. Mindful is one
of the most respected and most recognized cannabis cultivators, extractors and retailers with medical and
recreational dispensaries operating across the state of Colorado and Addison, Illinois, opening soon.
Meg is also a General Partner in Marimind, a cannabis consulting company providing a wide range of services
within and around the cannabis industry throughout the United States.
Mindfuls driving philosophy is enshrined in the company name, which is to be mindful of yourself, your coworkers, your community, the plant, and the patients and customers in everything we do.
Meg continues to be a leader in the legal cannabis movement and industry and has been featured in media
globally including 60 Minutes, Rolling Stone, The New York Times, Le Monde, NPR, NBC, Der Spiegel, The Wall
Street Journal, BBC, High Times, CBC and many more.
She was a key part of the establishment of regulations for the legal marijuana industry in Colorado, having
been the only industry representative appointed by Gov. Hickenlooper to serve on his task force. She is a
sought after resource to assist countries, states, counties, and municipalities in forming their Medical
Marijuana Programs.
Meg was recently honored to participate with the White House, FBI, NSA and other national organizations in
a workshop hosted by the National Science Academy discussing protecting our bioeconomy the first time
ever that cannabis was discussed. Meg represents MiNDFUL for the second year as a case study for the
Harvard Business School.
www.bemindful.today

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Luke Stanton
Frontera Law

Luke K. Stanton is an attorney and entrepreneur, and the Managing Partner of Frontera Law Group. Frontera is
a boutique law firm specializing in cannabis business law in both medical and recreational markets.
Mr. Stanton attended the University of Notre Dame and received his B.A. in Political Science in 2003, before
attending the Pepperdine University School of Law and Pepperdines Straus Institute for Dispute Resolution,
the nations leading Dispute Resolution program, where he earned his Juris Doctorate and Masters Degree in
the same three years.
Mr. Stantons legal career began with one of Californias top cannabis criminal defense firms where he
specialized in California medical cannabis issues. As his career progressed, Mr. Stantons work shifted away
from a focus on defending medical cannabis interests in criminal court and towards working to develop
responsible, successful, and sustainable businesses on the emerging legal cannabis landscape.
Mr. Stanton founded the Frontera Law Group in early 2015, and since its inception, the firm has grown
rapidly to represent a wide variety of cannabis business interests. Frontera has also developed several
complementary entities, Frontera Advisors, Frontera Entertainment and Frontera Accounting to help serve the
cannabis industry.
FronteraLawGroup.com

FronteraAdvisors.com

FronteraEntertainment.com FronteraAccounting.com

Aeron Sullivan
Tradiv

Founder and CEO of Tradiv, Aeron resigned from the U.S. Marine Corps as a Captain in 2015 where he spent
eight years serving both overseas and in the acquisition community. Aeron has extensive experience leading
large teams for enterprise level software and hardware development projects, and is certified in agile-scrum
software development (Scrum Alliance). Aeron is a current Project Management Professional (PMI), Lean Six
Sigma Black Belt (UCSD), and has his MBA from Norwich University. Aerons proudest accomplishments are
his two daughters, ages 4 and 2.
www.tradiv.com

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5/16/16 10:59 AM

Ask the experts panel


Better ways to raise funds for your cannabis business

Alan Brochstein, 420 Investor


Based in Houston, Alan is the founder of online community 420 Investor, the first and still largest due diligence platform focused
on the publicly-traded stocks in the cannabis industry. He is also responsible for content development and strategic alliances at
New Cannabis Ventures, a B2B platform that highlights the most promising companies and influential investors in the cannabis
industry..
www.420investor.com

Joel Milton, Baker


Joel Milton is the Co-Founder and CEO of Baker, a VC-backed software platform thats changing the way dispensaries connect
with their patients.
www.trybaker.com

Holly Alberti, Healthy Headie Lifestyle


Holly Alberti is a social entrepreneur and Founder & CEO of Healthy Headie Lifestyle, the first direct sales platform for the
Cannabis Lifestyle, awarded Best Pitch Arcview Denver 2015, NewWest Summit SF, Weedclub.com and CBWXE 420 Pitch.
As an Oaksterdam Alumni 2011, Alberti set out 5 years ago providing consulting services to new businesses in the Cannabis
space and became active in her local communities, advocating for safe access. Her passion continues to grow and her focus
remains on education and creating equal opportunities.
www.healthyheadie.com

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How to create better cannabis content that builds your brand and
following

Gregory Frye, Green Flower


In mid-2015 Gregory became Green Flowers first executive online editor, bringing with him over a decade of publishing experience
and a love for language and storytelling. With over 600+ premium articles under his belt personally, Gregory has also worked with
hundreds of writing students from diverse backgrounds and industries and has conducted thousands of intimate interviews with
top celebrities and change-makers around the world.
www.greenflowermedia.com

Tom Hymes, MG Magazine


A born-and-raised New Yorker, Tom now lives in Los Angeles with his wife, son, and a menagerie of animals, working as a trade
journalist and editor in the mind-boggling cannabis industry, and carving out time to do theater whenever he can.
www.mg-magazine.com

Derek Riedle, Civilized


Derek Riedle (pronounced reed-lee) is a bit of a futurist, with the uncanny ability to spot trends and turn them into business
opportunities. Over two decades, Derek has founded companies spanning marketing agencies, real estate, and creative content
production. He founded Civilized in 2015, a fast-growing media company and lifestyle brand inspiring a social shift in cannabis
culture. An avid entrepreneur, Derek has become an industry leader and influential figure in the North American cannabis
revolution.
www.civilized.life

Evan Carter, Dope Magazine


Evan has worked in all aspects of the magazine industry from sales, marketing, layout, content management and distribution. In
2011 he helped start DOPE Magazine and served as the Editorial Director until 2015 when he became the magazines President.
www.dopemagazine.com

How You Can Help Change Cannabis Laws

Amanda Reiman, Drug Policy Alliance


Amanda Reiman, PhD, is the Manager of Marijuana Law and Policy for the Drug Policy Alliance. She is on the Cannabis
Regulatory Commission for the city of Oakland and is a lecturer at UC Berkeley in the School of Social Welfare.
www.drugpolicy.org

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Sarah Holyhead, Marijuana Policy Project


In 2006, Sarah left her career as a financial consultant with Ernst & Young to pursue her true passion: ending the War on (Some)
Drugs. She joined the fundraising staff at the Marijuana Policy Project, where she has helped make possible the most significant
marijuana law reforms around the nation, and the birth of the legal cannabis industry.
www.mpp.org

Don Duncan, Americans for Safe Access


Don Duncan has served on the Board of Directors since he co-founded American for Safe Access in 2002. As California Director,
he is coordinating the grassroots and grasstops campaign to fully implement the states medical cannabis laws, respond to
federal interference, and build a broader and more powerful coalition for medical cannabis in California
www.safeaccessnow.org

Start-Up Stories From Your Favorite Companies

Mathew Gerson, Foria


The health-oriented, socially responsible Foria founder and co-CEO, Mathew Gerson, set out in 2014 to combine sensuality,
pleasure and wellness into one entrepreneurial venture leading him to enter the cannabis industry. In pursuit of natural healing
through plant medicine, Gerson lead Foria in innovating and launching three successful cannabis-infused products Foria
Pleasure a female sensual enhancement oil that also helps diminish sexual pain, Foria Relief to mitigate menstrual pain and
general discomfort in the pelvic region and Foria Explore coming to market in June 2016!
www.foriapleasure.com

Michael Steinmetz, Flow kana


Michael Steinmetz is co-founder and CEO of Flow Kana the first sustainable, sun-grown cannabis brand that embraces
California values and the small farmer ecosystem. Flow Kana partners with and gives scale to craft farmers in the Emerald
Triangle in a similar model to how coffee and cacao cooperatives work. Previously, Michael had a brand management company
with 60 employees across two countries that marketed and distributed high-end, sustainable food products.
www.flowkana.com

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Have You Checked Out All


The Amazing Virtual Booths?

VISIT THE

Virtual
Booths
Make sure to visit every sponsor
in the online Summit Portal.
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