Ovi Maps

Better. Easier. Personal.

May 14, 2010

Rhomel Marcojos
Senior Services Marketing Manager
Nokia

Navigates you safely and securely, anywhere

1 © 2010 Nokia
 Next Generation Ovi Maps, for everyone.
World class navigation & location services.
Navigates you safely Shows you what’s cool Lets you share
and securely, anywhere & what’s on around you discoveries to people
that matter

 Free Drive and Walk  1000+ city guides, free

navigation in 74  Global events and  Status updates with
countries movie guide, free location and pictures

2 © 2010 Nokia
 You speak, we listen.

January 4 more compatible devices with new Ovi Maps

with free Drive&Walk Navigation.

March April April

N86 8MP E71 E66 6720

3 © 2010 Nokia
 As promised, New GPS smartphones ship with
the Ovi Maps with free Drive&Walk navigation
from start.

E5 C6 N8

4 © 2010 Nokia
 10 000 000
downloads in 3 months
> 1 download / second

5 © 2010 Nokia
 Every day, people are using Ovi Maps online.

> 80% find their > 50% find places, > 40% use Drive,
position, every day every day every day

6 © 2010 Nokia
 Every day, Ovi Maps can save up to 45 GB of data

Ovi Maps
20 km trip with A-GPS and traffic updates 200 KB 2Mb
1 trip around the world (40 000 km) 0.38 GB 3.8 GB

13 trips around the world 4.94 GB 49.4 GB

7 © 2010 Nokia
 Bringing navigation
to everyone.

 From downloads to solution sales

 Simple and demonstrative
 Broad appeal – most segments
 Sharing of status and location with
Facebook

8 © 2010 Nokia
 Car navigation has never been this easy.
8 phones ship now with Ovi Maps and car accessories
inbox.
With car holder & car charger inbox

> 40% of users

drive daily with
Ovi Maps
With car holder inbox

9 © 2010 Nokia
 Car navigation has never been this personal.
Introducing New Own Voice application.
Create & Share your Discover & Use what Rate & Spread the
own voice pack others have created word to everyone

> 40% of users drive daily with Ovi Maps

10 © 2010 Nokia
 Thank you.

11 © 2010 Nokia