SAP

User
Experience
Strategy

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Disclaimer
This presentation outlines our general product direction and should not be relied on in
making a purchase decision. This presentation is not subject to your license agreement
or any other agreement with SAP. SAP has no obligation to pursue any course of
business outlined in this presentation or to develop or release any functionality

mentioned in this presentation. This presentation and SAP's strategy and possible
future developments are subject to change and may be changed by SAP at any time for
any reason without notice. This document is provided without a warranty of any kind,
either express or implied, including but not limited to, the implied warranties of

merchantability, fitness for a particular purpose, or non-infringement. SAP assumes no

responsibility for errors or omissions in this document, except if such damages were
caused by SAP intentionally or grossly negligent.

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User
Experience
Drives
Innovation

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The Value of UX
Monetary
Value

Gain Productivity, Data Quality

Save

Launch

Training Costs

Decrease Change Requests, User Errors

Human
Value

Increase

UX Value Calculator

User Satisfaction, Customer Loyalty, Solution Adoption

Strengthen Relationship (IT and Business)

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The Future of UX
Social Business
Collaborative Benchmarks

Holistic Experience
Personal + Business

Humanized
Natural Language
Context-aware
Learns

Remote Workforce
Beyond Enterprise Boundaries
Microwork
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Mindset
People

DESIGN
INNOVATION

Business

Technology

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SAPs UX Direction: SAP Fiori

People

SAP Fiori

Business

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Technology

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SAP Fiori Concept

Role-based simplification of business
processes
Shift from monolithic solutions to
activity-based apps

Finance

Procurement

Empowers you and the way you work

Human Resources

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CRM

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SAP Fiori Design Principles

Role-based

Adaptive

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Simple

Coherent

Delightful

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Single Point of Entry for Business Applications

Single point of entry
for end users
On-premise

Cloud

SAP delivered
software
Custom built
and 3 rd party
software

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User Focus: Infos and Actions at Your Fingertips

User Flow
in focus

Collaborate in
context of the
business process

Leverage the
users work
context

One place
to search

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Work wherever
you are

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SAP Fiori Design Innovation

Me Area

Main Content

Notifications

Watch Video

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User
Experience
Meets
Execution

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Execution of SAPs UX Strategy

NEW & RENEW

EMPOWER

Delivering SAP Fiori UX across SAP Solutions *

Customers to innovate through User

Experience

WORKFORCE

SUPPLIER

Education & Best practices

Tools & Technologies
UX Design Services

ASSETS

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CUSTOMER

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SAP Business Suite

SAP Fiori running on SAP HANA Cloud Platform

www.sap.com/fiori-demo

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SAP Fiori apps reference library

www.sap.com/fiori-apps-library

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Harmonize Analytics UX
Harmonization of Analytics User Experience
SAP Fiori launchpad as Single Point of Entry

Planned for

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Lumira
BI Launchpad
Central Management
Console

BI Admin Cockpit
Design Studio
Predictive Analytics

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Fiori UX with Embedded Analytics

Embedded
Analytical

Interactive
Drilldown
Immediate insights

Transactional

Frequently used
Business critical

SAP HANA Platform

Need for information

Task relevant information

Transparency on data
Realtime data
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Boardroom Redefined

Powered by SAP S/4HANA Watch Demo Video >

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SAP Fiori: User experience for SAP S/4HANA

Single entry point via SAP Fiori launchpad

Domain specific infos and actions

Native iOS mobile

experience for highimpact scenarios

Enter details and explore in depth

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SAP Fiori Mobile Experience

SAP Fiori
Familiar behaviors across device types

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SAP Fiori for iOS

iOS behaviors and capabilities

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SAP Fiori for iOS

SAP Fiori for iOS unifies the
familiar experience of iOS with
SAPs deep understanding of
business users needs for a native
iOS enterprise mobile experience
for high-impact scenarios.

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Cloud

E.g.

New Home Page

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People Profile

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Execution of SAPs UX Strategy

NEW & RENEW

EMPOWER

Delivering SAP Fiori UX across SAP Solutions *

Customers to innovate through User

Experience

WORKFORCE

SUPPLIER

Education & Best practices

Tools & Technologies
UX Design Services

ASSETS

2015 SAP SE or an SAP affiliate company. All rights reserved.

CUSTOMER

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Customers to Innovate through UX

Education & Best practices

Discover

Design

Deliver

Tools & Technologies

UX Design Services

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Education & Best Practices

To help you get the UX skills you need

SAP Splash

Design Guidelines
Design Knowledge
UX Value Calculator
Galleries with templates
Community

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Design Thinking Playbook

Design for non-designers

Scenes

OpenSAP: UX courses

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Tools & Technologies

To discover, design, develop, adjust and deploy SAP Fiori UX
Prototype

Ideate

Discover
Scope

Validate

Design

Deliver
Develop

Synthesize

Deploy
Test

360 Research

Splash

BUILD

SAP Web IDE

SAPUI5
SAP Fiori launchpad
SAP UI theme designer
SAP Fiori Cloud Edition /
SAP Fiori apps reference library
SAP Screen Personas

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User Experience as a Service (UXaaS)

SAP Splash
Build
UI Theme Designer

Scale
application
design and
development

Discover & Design

related

SAP Web IDE

SAPUI5
SAP Fiori launchpad / SAP HANA Cloud Portal
HCP Mobile Services/ SAP Fiori Mobile

Develop & Deploy

related

SAP Jam

SAP Web Analytics

SAP HANA Cloud Platform (HCP)

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UX Design Services
to Help Customers on the UX Journey

1) Create business value with human-centered design

Discover

Design

Deliver

2) Foster design-led innovation culture at customers

People
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Process

Place
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Success
Stories

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NHL
Transforming Fan
Engagement Through
Statistics
400 000+ views
in the first 3 days
over 18 million twitter
Impressions

2016
SAPSAP
SE or
affiliate
company.
All rights
reserved.
2015
SEan
orSAP
an SAP
affiliate
company.
All rights
reserved.

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SAP UX Design Customer Success Stories

powered by SAP UX Design Services & SAP Fiori & SAP Screen Personas
PPC
Cement

China
Grand
Auto

CHIO
Aachen

City of
Boston

DEL

Dunn
Edwards

eBay

Enactus

Enjoy Jazz

Gameforge

Greatship

Hampshire
County
Council

Heidelberg
University
Hospital

Innovabee

SAP HANA
+ Google
Glass

Migros

NamPower

NCT

NHL

OTE
Group

Protestant
Church
Heidelberg

Sailing
Analytics

SAP IT

Sharks
Foundation

Sybase

The Walt
Disney
Company

Trk
Telekom

AMG

Apaxo

CA
Technologies

City of
Heidelberg

Coca-Cola
<
Hellenic

Ferrovie
dello Stato
Italiane

Freescale

Insurance
Company

Job or Not

Oil and
Gas
company

State of
Indiana

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Unilever

Siemens

Vilore
Foods

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Design Recognition

SAP Fiori 2.0

SAP Medical Research Insight

SAP BILT

SAP Patient Explorer

SAP AppHaus Heidelberg

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SAP Fiori UX: It is not

a matter of if, but when
and how.

SAP Scouting

SAP Apphaus Heidelberg

SAP Consumer Insight 365

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SAP Helps You

To Innovate
Through
User Experience

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References & Links

Where to go for more information
Learn everything about Fiori: sap.com/fiori
Start your UX journey and get involved: experience.sap.com
Calculate the value of UX: experience.sap.com/designservices/
Experience SAP Fiori UX: sap.com/fiori-demo

SAP Fiori apps reference library: sap.com/fiori-apps-library

Explore UI technologies: sap.com/uxexplorer

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Thank You!

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develop
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