CSR at HCL

Corporate Social Responsibility at HCL

It has been the constant endeavor at HCL Technologies to give back to the society what HCL
has received from it. They take pride in being a company with a strong social conscience,
and this ideology stems out of the fact that they are closely linked to the communities they
operate in.

They believe that every drop counts and every step aimed at helping the community is an
important step. Their commitment to make a positive difference to the environment or the
underprivileged is not about a one off initiative but is a sustained effort to make a visible
change to people's lives.

HCL has a “Community Service Council” which is an effort to generate awareness about the
needs of the community and reorient their energies towards those needs.
CSC at HCL says…
 A slum dweller’s cries for dignity could be answered with the piece of clothing lying
unwanted in the dark corner of your wardrobe.
 The residents of a flood-ravaged village could be struggling to keep their children
alive. Just a few packets of grain is all they need.
 The environment is being plundered all around. Small measures like switching off
lights and driving less could give it the much needed breather.
 The lives of guards at HCL offices could be filled with hope and joy if just a few hours
are spent teaching them the basics of computers.

At CSC, they not only organize activities to create awareness and action around such issues,
but also actively raise funds for community welfare and encourage NGO’s to achieve their
goals.
Questions & Answers
Question 1
Is HCL pro-environment? If yes then what steps have been taken in recent
times to reduce environmental hazards?

Reply
Every initiative at HCL is conducted or organized keeping environment in mind. They believe
every organization can play a major role in reducing hazards to the environment, and which
is why HCL has joined the national movement of businesses and organizations that are
leading the fight against global warming by aligning with Carbonfund.org, one of country's
leading carbon offset organization.

The result was that HCL's Global Customer Meet (GCM) 'UNSTRUCTURE', organized in
November 2008, was a carbon-neutral event as they compensated for the emissions by
purchasing carbon credits, which they would split equally into carbon offsets of
Reforestation, Energy Efficiency and Renewable Energy.

Advancing further into their Go Green initiative, the event was taken as an incentive to plant
more than 650 oak trees in 2.8 acres of land in Champawat district of Uttarakhand. The
scarves presented to the guests at the GCM were made from “Peace silk”, which is called so
because it is drawn only after the oak silk worm moth has emerged, with no harm befalling
the silk worm itself.

Their employees walk hand in hand with us in making the organization green friendly by
organizing plantation drives across the country, and working with organizations like Green
Peace to create awareness on green issues. It is a conscious decision taken by the
employees to reduce paper usage, save energy and cost by switching off lights when not
required and print only when necessary, as an effort to drive the green movement within
the organization.

Question 2
Does HCL encourage active employee participation in CSR initiatives?

Reply
HCL believes that employees are the real value creators who can make a difference not only
to the organization but their collective effort can change the society itself. The Community
Service Council at HCL Technologies (CSR) is an initiative driven entirely by employees and
completely supported by the management. With over 500 events organized in the last one
year, the council is by far the most active of councils in the organization. The aim of the CSC
council is to improve, guide and inspire the underprivileged people, through various
assistance programs, and by working with many NGOs and charitable organization.

1. Child Rescue and Rehabilitation program: The program is designed to

provide voluntary help to rescue and rehabilitate children who are affected by
various forms of abuse and are in need of rehabilitative support. In the Bangalore
initiative, for example, over 170 employees work closely with the Ministry of
women and child development, NGOs like BOSCO, APSA & CHILD RIGHT TRUST
and the Bangalore police to conduct field visits and organize awareness
programs. Till now over 60 children have been rehabilitated.

2. Blood donation camp at HCL: There is a Community Service Council (CSC)

in HCL which organizes blood donation at least twice in a year. Employees
participate enthusiastically to give the greatest gift to humanity.

Question 3
Did HCL take any initiative in the field of education?

Reply
HCL has been very active in the field of education in recent years. Some of the initiatives are
mentioned below:
a) HCL School Intervention Program: Under this program, over 100
volunteers reach out to 800 students from different schools to conduct classes in
basic subjects like English, Mathematics and computers, and carry out health &
 hygiene and environment awareness programs. Other than this, personality
development programs, summer workshops and vocational trainings courses are
also organized for these students.
b) Teach at Office: Through this initiative basic awareness, knowledge and skills
which are imparted to over 250 guards posted at the various HCL facilities with
the aim of improving their quality of life, increase their awareness levels and
encourage them to work better.
c) Vidya Gyan: Vidya Gyan is a social initiative conceived by Mr. Shiv Nadar,
Founder - HCL, to handpick the brightest students from hundreds of villages in
Uttar Pradesh and provide them world-class education, absolutely free. Mr. Shiv
Nadar also puts 450 crores of his own money in Vidya Gyan in an engineering
college in Chennai.

Question 4
Does HCL tie-up with any NGO(s)?
Reply
HCL works with more than 10 NGOs and Self Help Groups like GOONJ (a
resource mobilization initiative for the underprivileged), SCOPE PLUS
(working with destitute women), SRIJAN (working for the welfare of the
Tihar Jail inmates) and PETALS (working with specially-abled people) to
promote causes they strongly believe in, and help these organizations raise
funds by organizing bazaars and collection drives at various HCL facilities. In
the last one year, employees have raised nearly Rs. 1.25 lakh to support
these causes. HCL also works with NGO’s Udayan, cry for social upliftment
of underprivileged children

 Encouraging the specially-abled: The initiative is aimed at helping the specially-

abled individuals to earn their livelihood and lead a normal life. As part of the
program, couple of kiosks have already being set up at their facilities in Noida and
Gurgaon, which will be followed by similar set ups across the country.

Question 5
Can you mention some instances where HCL has taken any exceptional
initiatives for the welfare of society?

Reply
Yes, HCL has taken lots of exceptional initiatives. Some of them are mentioned below

a) Techies to help save exploited children - Every day, a number of runaways

from neighboring towns and cities flock to Bangalore, but fall prey to abuse, bonded
labour and torture. Along with various NGOs that help in child rescue and
rehabilitation, HCL employees, under their Community Service Council initiative, have
decided to do their bit. Shravan Charya, member of the core team, said HCL volunteers
will accompany the police and NGOs during child rescue missions.
The council has about 175 volunteers called Child Rescue Volunteers. The company on
 organized a workshop on children’s rescue and rehabilitation. The workshop sought to
spread awareness and aimed at conducting field visits with government departments
and NGOs to rescue destitute children.

b) Lighting up orphaned hearts – At HCL, 30 software professionals decided to do

something different this Diwali. They spent the entire day among kids at a shelter for
under-privileged children. Impromptu, they chose to spend the whole of Tuesday -
their company’s holiday for the festival - with the kids of Sahasra Deepika Institute for

Education, located off

Bannerghatta Road which provides shelter and schooling for children from poor
backgrounds.

c) The company employees contributed generously towards the purchase of Tiffin boxes,
chadars, towels and bags.

HCL…...The Way Ahead

HCL is indeed a very responsible company on the ethical front and it is a socially savvy
company. It has done a lot in the field of social service and has prospering future plans to
continue with them in the future as well. It is using CSR not only to enhance its brand image
but also as the way to differentiate itself from its competitors.

Also, the HCL-ites consider the organization to be the best place ever. The major reasons are
beyond the scope of literature but few can still be listed as follows:
 Strong market name
 Hi-speed growth
 Culture of reward and recognition
 Train employees effectively
 Provide wide spectrum exposure
  Provide opportunities to work across business and industry segments
 Young at body and heart
 Focus on innovation

The initiatives taken by the company helps it to achieve its mission that is to provide world-
class information technology solutions and services to enable our customers to serve their
customers better.
 CSR at DELTA

Corporate Social Responsibility (CSR) covers the company's self-management, its symbiotic
relationship with stakeholders and caring about the environment.

Since its inception, the mission of the foundation “To provide innovative, clean and
efficient energy solutions for a better tomorrow” is to promote sustainable development
of society.

The CSR Management Board currently oversees the Environmental Protection Committee
and the Health and Safety Committee. DELTA is committed to development of society
through promotion of environmental protection and technological innovation.
 As seen above, DELTA’s Environmental Protection Committee is further divided into Green
Design working group and Green Operation Working Group. Its Health and Safety
Committee has a Health and Safety Group consisting of personnel from each site’s EHS
(Environment, Health and Safety), HR department and Production technologies.

Following CSR policies have been undertaken by DELTA-:

Promotion of Energy Conservation

Since 2005, Delta Electronics Foundation has held a Lights Out activity on the longest day of
each year to encourage the general public to save power. In 2006, over 3000 people
participated in the “Lights Out Day” activity while over 20,000 people promised to do their
part to save power on the official website. This was a significant effort that translated to
around 9 million kilowatt-hours (KWh) of power saved in a month, or a reduction of 5,500
tons in CO2 emissions.

Environmental Education

In 2006, the Delta Electronics Foundation introduced the KEEP (K-12 Energy Education
Program) to Taiwan and began combining it with the elementary and junior high schools
within the Taiwan Green school network via translation and localization. When the
documentary “An Inconvenient Truth” produced by former U.S. vice president Al Gore as
premiered in Taiwan in 2006, the Delta Electronics Foundation held a special screening. The
Foundation donated 6000 movie ticket vouchers to the general public to broaden the
awareness of global warming issues and how we must face climate challenges ahead and
leave our future generations with a habitable world.

Green Map and Training

In 2006 DELTA published the world’s first company-wide “Green Map 3” project that
introduces sites, facilities, and accomplishments in terms of environmental friendliness,
energy conservation and ecological value. Covering Delta’s 13 locations around the world, it
was a pioneering effort in corporate environmental education.

Reference: http://www.delta.com.tw/csr/greenmap.asp
 Social and Environmental Responsibility

Delta launched a trial social and environmental responsibility program March 2007. Surveys,
questionnaires, audit schedules and goals based on the Electronic Industry Code of Conduct
(EICC) were drawn up for use in understanding and improving suppliers' performance on
labour rights, health & safety, and environmental issues.

DELTA’s CSR goal for 2008-09

Employee Occupational Health & Safety

They will continue to promote safety awareness in our factories and pursue the goal of zero
accidents so that occupational injuries can be reduced to an absolute minimum. They also
continue to strengthen existing OHS organization to ensure that jobs are done properly.

Employee Participation
DELTA will encourage or organize employees to take part in social welfare activities in a
more systematic manner, such as through volunteerism or donations. We plan to work with
Delta Electronics Foundation to provide employees with advice and suggestions.

Customers and Supply Chain

Apart from achieving their constant goal of “Customer Satisfaction”, practicing good supplier
management and ensuring sufficient supply of parts and materials, DELTA also strives to
convey the requirements of green design or green materials (e.g. halogen-free materials) in
a more systematic manner to our suppliers.

Green Operations
DELTA is planning a complete GHG emission inventory and its prerequisite work within
Delta Group, such as training courses for responsible staff. Statutory developments will
also be closely monitored. They are planning pilot runs on energy monitoring at chosen
factory sites. If this proves to be successful, the scheme will be extended to others. By
providing best practices for factories to learn from, this should improve results from energy-
saving initiatives.

Promoting Green Buildings

Delta will evaluate and develop Delta’s green building guidance for future company
construction projects. In addition, the Delta Electronics Foundation is taking a three-
pronged approach by promoting green building ideals, carrying out on-site monitoring, and
providing practical demonstrations. The foundation is gathering and promoting the latest
green building techniques and performance data to encourage the general public to convert
their homes into healthy, comfortable and environmentally-friendly green buildings.

Environmental Education
The Delta Electronics Foundation’s translations of the KEEP (K-12 Energy Education
Program) teaching materials will be experimentally taught, and a “whole school
management” method will be introduced. Students not only learn about energy saving in
class but also experience how it works in practice for the schools. Six schools in northern,
central and southern Taiwan will be selected for the initial trial. Once the actual model of
operation is established, the program can be expanded in the future.

Sponsorship on Sustainable Energy Research

DELTA continues to emphasize the need for sustainability in science and technology.
Talented people are encouraged to carry out innovative R&D in the fields of environmental
protection and renewable energy.
 CSR at ITC

  

The Big Picture:

ITC’s Agri Business Division, one of India’s largest exporters of

agricultural commodities, has conceived e-Choupal as a more efficient
supply chain aimed at delivering value to its customers around the
world on a sustainable basis.

The e-Choupal model has been specifically designed to tackle the

challenges posed by the unique features of Indian agriculture,
characterized by fragmented farms, weak infrastructure and the
involvement of numerous intermediaries, among others.

The Value Chain - Farm to Factory Gate:

‘e-Choupal’ also unshackles the potential of Indian farmer who has
been trapped in a vicious cycle of low risk taking ability > low
investment > low productivity > weak market orientation > low value
addition > low margin > low risk taking ability. This made him and
Indian agribusiness sector globally uncompetitive, despite rich &
abundant natural resources.

Such a market-led business model can enhance the competitiveness

of Indian agriculture and trigger a virtuous cycle of higher
productivity, higher incomes, enlarged capacity for farmer risk
management, larger investments and higher quality and productivity.

Further, a growth in rural incomes will also unleash the latent

demand for industrial goods so necessary for the continued growth of
the Indian economy. This will create another virtuous cycle propelling
the economy into a higher growth trajectory.

The Model in Action:

Appreciating the imperative of intermediaries in the Indian context,

‘e-Choupal’ leverages Information Technology to virtually cluster all
the value chain participants, delivering the same benefits as vertical
integration does in mature agricultural economies like the USA.

‘e-Choupal’ makes use of the physical transmission capabilities of

current intermediaries – aggregation, logistics, counter-party risk and
bridge financing –while disintermediating them from the chain of
information flow and market signals.
 With a judicious blend of click &
mortar capabilities, village internet
kiosks managed by farmers –
called sanchalaks – themselves,
enable the agricultural community
access ready information in their
local language on the weather &
market prices, disseminate
knowledge on scientific farm
practices & risk management,
facilitate the sale of farm inputs (now with embedded knowledge)
and purchase farm produce from the farmers’ doorsteps (decision
making is now information-based).

Real-time information and customised knowledge provided by ‘e-

Choupal’ enhance the ability of farmers to take decisions and align
their farm output with market demand and secure quality &
productivity. The aggregation of the demand for farm inputs from
individual farmers gives them access to high quality inputs from
established and reputed manufacturers at fair prices. As a direct
marketing channel, virtually linked to the ‘mandi’ system for price
discovery, ‘e-Choupal’ eliminates wasteful intermediation and
multiple handling. Thereby it significantly reduces transaction costs.

‘e-Choupal’ ensures world-class quality in delivering all these goods &

services through several product / service specific partnerships with
the leaders in the respective fields, in addition to ITC’s own expertise.

While the farmers benefit through enhanced farm productivity and

higher farm gate prices, ITC benefits from the lower net cost of
procurement (despite offering better prices to the farmer) having
eliminated costs in the supply chain that do not add value.

The Status of Execution:

Launched in June 2000, 'e-

Choupal', has already become
the largest initiative among all
Internet-based interventions in
rural India. 'e-Choupal' services
today reach out to over 4
million farmers growing a range
of crops - soyabean, coffee,
wheat, rice, pulses, and shrimp -
in over 40,000 villages through 6500 kiosks across ten states (Madhya
Pradesh, Haryana, Uttarakhand, Karnataka, Andhra Pradesh, Uttar
Pradesh, Rajasthan, Maharashtra, Kerela and Tamil Nadu).

The problems encountered while setting up and managing these ‘e-

Choupals’ are primarily of infrastructural inadequacies, including
power supply, telecom connectivity and bandwidth, apart from the
challenge of imparting skills to the first time internet users in remote
and inaccessible areas of rural India.

Several alternative and

innovative solutions – some of
them expensive – are being
deployed to overcome these
challenges e.g. Power back-up
through batteries charged by
Solar panels, upgrading BSNL
exchanges with RNS kits,
installation of VSAT equipment,
Mobile Choupals, local caching
of static content on website to
stream in the dynamic content more efficiently, 24x7 helpdesk etc.

Going forward, the roadmap includes plans to integrate bulk storage,

handling & transportation facilities to improve logistics efficiencies.

As India’s ‘kissan’ Company, ITC has taken care to involve farmers in

the designing and management of the entire ‘e-Choupal’ initiative.
The active participation of farmers in this rural initiative has created a
sense of ownership in the project among the farmers. They see the
‘e-Choupal’ as the new age cooperative for all practical purposes.

This enthusiastic response from farmers has encouraged ITC to plan

for the extension of the ‘e-Choupal’ initiative to altogether 15 states
across India over the next few years. On the anvil are plans to
channelize other services related to micro-credit, health and
education through the same 'e-Choupal' infrastructure.

Another path-breaking initiative – the ‘Choupal Pradarshan Khet’,

brings the benefits of agricultural best practices to small and marginal
farmers. Backed by intensive research and knowledge, this initiative
provides Agri-extension services which are qualitatively superior and
involves pro-active handholding of farmers to ensure productivity
gains. The services are customised to meet local conditions, ensure
timely availability of farm inputs including credit, and provide a
cluster of farmer schools for capturing indigenous knowledge. This
initiative, which has covered over 70,000 hectares, has a multiplier
impact and reaches out to over 1.6 million farmers.

  

ITC's e-Choupal has won numerous awards:

United Nations Industrial Development Organisation (UNIDO)

Award at the international conference on Sharing Innovative
Agribusiness Solutions 2008 at Cairo for ITC's exemplary initiatives in
agri business through the e-Choupal.

The Ashoka - Changemakers ‘Health For All’ Award 2006 for the
Rural Health Services model for delivery of health services through
the e-Choupals.

The Stockholm Challenge 2006. This award is for using information

technology for the economic development of rural communities.

Innovation for India Award 2006 for ITC e-Choupal in the Social
Innovations category for business organizations. The first of its kind
in India, based on parameters of number of lives impacted, degree of
impact on organization and environment, uniqueness, leverage of
resources and whether it was scalable and sustainable, e-Choupal
was declared as one of ‘India’s Best Innovations’.

The Development Gateway Award 2005 (previously known as the

Petersberg Prize) for the trailblazing e-Choupal initiative. ITC is the
first Indian company and the second in the world to win this
prestigious award.

The 'Golden Peacock Global Award for Corporate Social

Responsibility (CSR) in Emerging Economies for 2005'. The Company
received this award for its e-Choupal and social and farm forestry
initiatives that are impactfully transforming lives and landscapes in
rural India.

The Corporate Social Responsibility Award 2004 from The Energy

and Resources Institute(TERI) for its e-Choupal initiative. The Award
provides impetus to sustainable development and encourages
ongoing social responsibility processes within the corporate sector.

The inaugural 'World Business Award', instituted jointly by the

International Chamber of Commerce (ICC), the HRH Prince of Wales
International Business Leaders Forum (IBLF) and the United Nations
Development Programme (UNDP). This award recognises companies
who have made significant efforts to create sustainable livelihood
opportunities and enduring wealth in developing countries.

The ‘Enterprise Business Transformation Award’ for Asia Pacific

(Apac), instituted by Infosys Technologies and Wharton School of
the University of Pennsylvania.

PC Quest’s IT Implementation Award in the ‘Best Project’

category.

The Golden Peacock Innovation Award 2004.

The NASSCOM award for 'Best IT User in FMCG' in 2003. The

Award is a recognition of ITC's successful integration of its IT usage
with its business processes.

The Seagate Intelligent Enterprise of the Year 2003 Award, for the
most innovative usage of Information Technology.
     

CSR at BHEL
From the Horse’s Mouth – Hardihood at Haridwar
BHEL’S mission statement on C.S.R. reads - “To Be a Committed Corporate Citizen, alive
towards its Corporate Social Responsibility”. This underlying sense of commitment came
through very visibly during conversations with the executives at BHEL Haridwar. “We did not
just allocate money and invite tenders for the three new classrooms at the Junior High
School in H.E.E.P. We first spoke to the teachers and found out the real problems they face.
Then we arrived at the final design of a 7 by 4 room with an attached Verandah. And only
then did the process begin”, says Mr. K.K.Chauhan, Senior Manager HR at the Haridwar
plant.
At Haridwar, BHEL plays another unique role. Every time the Kumbh Mela takes place, BHEL
acts as an able aide to the administrative authorities by providing guest house facilities and
vehicles to the Police and other Government authorities. Apart from this, BHEL provides
parking space, allows free vehicular movement through its layout during the time of the
mega festival and also allocates land for temporary Police Stations and Police Lines. This is
what social responsibility is all about. To absorb the pressure of an unbearably huge event in
a not so big city like Haridwar takes a lot of planning and uses up many resources which are
otherwise allocated for the normal work in the plant. At Haridwar, BHEL CONTROLS CHAOS.
Like at it’s every other plant, in Haridwar too, BHEL adopts villages in and around the city.
Again, as the mission statement goes, these adoptions are not about the monetary support
provided. Instead they are about active involvement of the employees and executives of the
plant in bringing about an overall improvement in the quality of life in these villages. Rajeev
Srivastava, A senior executive at BHEL, Haridwar says “I have personally been involved in
many CSR activities at the villages near our plant – I was there when we distributed school
bags to more than 2000 school students of the vicinity. The organization of the eleven
medical camps was also under my leadership. One more activity I fondly remember is the
new water tank that we placed at the primary school in the village of Piran Kaliyar.” Such is
the involvement shown by most employees of this huge organization, clearly establishing
the difference between charity and corporate social responsibility. Many other executives
were questioned further on whether the CSR initiatives have benefitted their organization
strategically and whether they have had an impact on the motivation levels of the workers.
The following is an excerpt from the telephonic conversation with Mr. M.K.Gupta, AGM, HR
at BHEL, Haridwar.
Q1) What are the kind of CSR activities that you have personally been involved with?
2
I have been in charge of BHEL’s environment friendly management processes also its efforts
to protect the environment as a part of the CSR initiative. In particular, I was involved with
the Parathenium eradication drive that BHEL conducted. The Parathenium weed which also
leads to ill effects such as allergy, dermatitis, Eczema and Asthma was eradicated using an
insect called Mexican beetle. The whole process takes six years to complete.

Q2) How have the initiatives helped the employees of the plant? Has it had an effect on their
motivational level?
Yes, most employees are able to involve and introduce their families to their work through
the network of CSR. Housewives living in the town now consider it as a part of their life to
put their foot forward whenever a domestic CSR activity comes up. This keeps the workers
also proud and satisfied. The healthy motivational levels and interpersonal relationships
present now among employees owe it in many ways to the CSR initiatives.

Q3) How much and what kind of impact does the CSR activity have on the market
performance of the organization as a whole?
We as a company have not reached a position where we can evaluate on paper the
percentage contribution of CSR to our company’s profits or income. But we believe that in
the long run these benefits will be quantifiable. Right now the visible effects are a happy
internal customer who lives in and serves a happy township around him.

Q4) what is the role of a HR manager in initiating and organizing CSR initiatives in a
company as big as BHEL?
As HR managers, our major role is in allocating various CSR duties to the different
employees depending on their routine job at hand and the time schedules of their duties.
We also solve other logistics problems while this slot allotting is done, for example location
is one major factor considered while designing the
3 CSR duty of every employee.
The National Scheme
Haridwar was just one example. Spread over eight states and eleven cities, BHEL carries out
social welfare schemes at a huge scale. The schemes arise from well thought out plans and
strategic decisions. In its corporate social responsibility statement, BHEL highlights eight
thrust areas under which it carries out the activities. The location of thrust areas for all such
activities is generally in and around the manufacturing units, service divisions or project
sites where there is a BHEL presence.
1. Self – employment generation
Targeted self-employment schemes will be for (a) Children and widows of deceased
employees of the company, who are either unemployed or want to improve their
employability (b) Physically Challenged persons (c) Young/poor widows, (d) Deserted
old people, who are self-employable.
2. Environmental Protection
Emphasis under this shall be for projects related to (a) Pollution Management (b)
New and renewable energy solutions/management (c) Forestations/Tree Plantations
and development of parks and gardens (d) Rainwater harvesting (e) Drinking water
facility (f) Solar lighting system (g) Drainage and sanitation system (h) Irrigation using
treated sewage (i) Preservation of heritage monuments etc.
3. Community Development
Emphasis under this area will be related to adoption of villages in and around BHEL
Divisions, predominantly with socially backward and SC/ST communities and taking
up specific development projects within the village premises, including any of the
schemes/projects under CSR thrust areas4 and also continuing our existing schemes,
as deemed necessary.
4. Education
Areas of activity shall be related to (a) Awards and sponsorships to meritorious
students of weaker sections of the society, (b) Support to schools for
physically/mentally challenged children (c) Adult literacy classes near BHEL
divisions/project sites (d) Supply of books, stationary, uniforms and mid day meal to
poor children of schools near project sites/divisions (e) Promotion of rural talents in
academics and sports (f) Education subsidy through BHEL aided schools in / near
BHEL townships, etc. 50% of beneficiaries should preferably be girls/women.
 5. Health Management and Medical Aids
Organizing periodic free medical camps, health awareness camps, including
sanitation, hygiene and preventive health maintenance, supply of free medicines
during medical camps at adopted villages, including collection of un-
utilized/unexpired medicines from employees.
6. Orphanages and Old-age Homes
Identifying and providing support to deserving orphanages and old age homes near
BHEL divisions, run by voluntary Groups and NGOs.
7. Infrastructure development
Assisting in construction of approach roads, street lighting, drainage system,
community toilets, community halls, additional class rooms for village schools, repair
and maintenance works, etc
8. Disaster/Calamity Management
Providing assistance during natural calamities and contribution to PM’s national
relief funds, etc.
In the same document, BHEL goes on to list its target groups, the financial and technical
aspects of the scheme, the backward and forward linkages involved, Training required , the
long term sustainability and the organizational setup required. Finally the document gives
details regarding the allocation of funds for the CSR projects.

The Current Initiatives

Mr. Jainendra Kumar, the GM at BHEL’s corporate office in New Delhi came up with an
5
updated list of the CSR projects which are going on now and the ones that are in the
pipeline.
In RC Puram, a scholarship program to underprivileged children is being organized whereby
300 children studying from LKG to 12th will be provided with Rs.250 per month provided the
child is from a family where monthly income is below Rs.5000. Two Zila Parishad high
schools at RC puram are being upgraded whereby a reverse osmosis plant will be installed.
Toilets will be constructed and running water will be provided for through tap connections,
sump and syntax tanks. The drainage tanks next to the class rooms will be covered.
In Trichy there is an attempt being made to create self employment opportunities for
women from downtrodden communities in the nearby villages. 50 women from the
community are being trained in stitching, dressmaking for a specific period and are being
provided one sewing machine each.
In Aurangabad the Bal Kunj School and the Purva Madhyamik Vidayalaya are being
upgraded with construction of new classroom with better ventilation and cleaner and more
accessible toilet facilities.
At PS-NR, Potable water is being provided the village near the project site at Chhabra,
Rajasthan. 8 hand-pumps in the village, which are the major source of water, are being
upgraded and repaired. At Kodlam (HP), Srinagar (Uttarakand), Chhabra (Rajasthan),
Talwandi Sabo (Punjab) and Paricha (UP), eye sight checkup, Cataract surgery (if required)
and spectacles to minimum 20 people in the identified villages in and around BHEL sites are
being conducted.
At Bhopal a composite project has been undertaken in the schools in four adopted villages
where work is in progress for construction of toilets (especially for girls) and provisions for
other water facilities. The Tube well is being repaired at the Kajuri village school campus.
The platform and taps for drinking water at Padaria high school are being constructed and a
new drinking water facility at Kolua village school has been installed.

6
 CSR at NTPC
Initiatives taken
• To keep abreast of the international practices NTPC has become a member of Global
compact-a UN Initiative
• Declared to adhere to its nine principles on CSR in the areas of Labour, Human rights
and environment
• Community development activities for all villagers(CSR-CD)
• In Sep 2003,Rs 17 Cr were earmarked for community development at all NTPC plants

Socially Responsive Organization

• First among the Power Utilities in India to Start EIA-Environment impact Assessment
• Periodic Environmental Audits and Reviews
• Afforestation
• Reclaim of abandoned Ash ponds

Awards received for Such Initiatives

• TERI’s CORE-BCSD CSR award for 2001-2002
• Golden Peacock award for 2003 in association with World Environment Foundation

R & R at NTPC
• R&R PAPs
• Effects of land acquisition for PAPs are as follows
1. Reduction in traditional source of income
2. Rise in cost of livelihood
3. Adjusting to new social setup

R&R is not mandatory but NTPC is the first PSU to adopt such a policy and the framed
guidelines are approved by World Bank and govt of India.

R & R Framework at NTPC

Resettlement
• Provision for alternative free house plot
• Free transportation facility for belongings and reusable material
• Infrastructure facilities(Schools, dispensary, panchayat ghar etc)
Rehabilitation
• Land for Land
• Self employment
• Shops
• Jobs

Formulation of Rehabilitation Action Plan

 • Visit to the identified site by engineering and R&R dept of company
• Minimum displacement of outsets
• Socio economic survey (SES) conducted to find out number of PAPs
• Primary data collected from PAPs , village pradhans and other leading personalities
of area
• Vocational training provided to PAPs ( tailoring , carpentry )
• Educational program given the highest priority
• Public information centres (PICs) and village development advisory committees
( VDACs) have been setup

Implementation, Monitoring, Evaluation

• Setup of dedicated R&R cells

• Engagement of NGOs
• Capable of undertaking income generating projects
• Public information centre (PICs) setup at corporate centre to accumulate information
on the project
• Dairy and poultry is one of the most viable rehabilitation options company provides
Rs 15000 per family for this purpose

National policy on R&R (NPRR)

• To minimize displacement and to identify non-displacing or least-displacing

alternatives
• To plan the R&R of project affected families (PAFs) including special needs of tribal
and vulnerable sections
• To provide better standard of living to PAFs
• To facilitate harmonious relationship between requiring body and PAFs through
mutual cooperation

CSR-CD POLICY: BEYOND R&R

• Development of community infrastructure and other welfare activities

• One time capital investment in rural area having poor infrastructure facilities
• Promotion of rural sport in villages
• Regular health camps (AIDS) awareness program
• Training to NGOs for community development through institutions like TISS
(Mumbai)

Case of NTPC Faridabad

 • Socio-economic survey conducted by IIT ( kanpur )
• 97 PAPs identified
• All the PAPs were above Poverty line , as there was plenty of self employment in
haryana
• VDAC suggested R&R to confine on community development activities ( road
development )

NGO activities at NTPC Faridabad

• An NGO named “NAV PATH” undertake the following activities :

• Health care
• Adult education
• Rural sports
• Infrastructure
• Vocational training

New Policies

• National Environment Policy
• Environment Management, Occupational Health and Safety Systems
• Pollution Control Systems
• Scheme of Economic Self Reliance for Physically Challenged Person

CSR at SAP labs

SAP LABS INDIA
CORPORATE SOCIAL RESPONSIBILITY

Corporate Social Responsibility (CSR) is the building block of the social pillar of sustainability.
At SAP, CSR consists mainly of three types of activities: Corporate Donations, Partnerships
and Employee Engagement opportunities that involve devoting time and donating money
to good causes. Indeed, employee engagement and commitment to social responsibility are
among the factors that make SAP a great place to work and an employer of choice around
the world.

To take a more holistic approach towards the way we manage and foster
our employee engagement and to ensure that we are fully aligned to our
sustainability objectives in the social realm, all our activities are aligned
under one global program, branded under the umbrella "Clear Purpose"  
and all the CSR activities at SAP Labs India are centered on the following
four topics: Education, Good Governance and Transparency; Bridging the
Digital Divide, and Environmental Custodianship.

 The SAP Labs India Center of HOPE, Bangalore

2 children from the center have topped their respective classes, with ten children scoring
more than 90% in their recent exams. All the children have been promoted to the next
grade. Under the vocational training center, 12
women found jobs with salaries ranging between Rs.
3500-6000. Six of them have started working from
home. 6 youths undergoing computer training have landed into jobs, with an average salary
of Rs. 6000. Executive Board Member Ernie Gunst paid a visit to the child care center during
his recent India visit. We also shot a short video, encapsulating a day in the life of children at
the center.

FIRST Lego League in SAP Labs India

The First Lego League (FLL) is an international

program for children, which combines hands-on,
interactive robotics experiments with a sports-like
and fun atmosphere. Read More
(PDF, 1.79 MB).

Planet Green/ Sustainability

Energy Focus Week and Paper Focus were celebrated at Labs India, where we conducted an
online survey, Quiz and lot of thought provoking collaterals. The response from colleagues
at Bangalore and Gurgaon was overwhelming. Under our sustainability initiatives, we also
launched root-cause during Executive Board Members' visits, where saplings were planted
by the Board Members, SAP Labs India senior
management, winners of root-cause bidding contest
and children from the Child Care Center. More than 550 employees from SAP Labs India on
World Environment Day (June 5) created history by planting 1000 trees at the same time at
Bio Park, Hoskote…a green cover nurtured by Eco Watch (Voluntary Organisation lead by Mr
Suresh Heblikar).

 Government School, Bangalore

MOU already signed with Karnataka Government for a project, where SAP Labs India will
fund teachers at 10 government schools in
Bangalore. By facilitating more teachers at these
schools, we aim to increase the pass percentages while decreasing the drop-out rate. We
are also donating 10 PCs to the Government Schools.

 Navjyoti Foundation, Delhi

Tie-up with Kiran Bedi's Navjyoti Foundation, and

sponsoring the "School Ke Baad School" project. The
MOU has been signed and funding has already
begun. We also set up a Computer Lab at the School and donated 15 computers to the
facility.
  Ashapur, Bhuj

English-medium school for 350 children affected by

the January 2001 earthquake in Bhuj, Gujarat. Mid-
day meals are also being served to the school children.

CSR at TCS

TCS Corporate Social Responsibilities Initiatives

To take Corporate Sustainability a step forward, TCS incepted an internal function called,
TCS Maitree, in 2002 which was formed by the first lady of TCS, Mrs Mala Ramadorai. TCS
Maitree is an internal voluntary function of Tata Consultancy Services that cultivates and
propagates meaningful social activities for the TCS associates & their families. Maitree has
two distinct thrusts, to share information and interact directly with the TCS employee
community and to work for the betterment of society, environment and less privileged.

Mrs Maladorai, who holds a Masters degree in Hindustani Classical Music and also a
Bachelors degree in Education, has spearheaded several initiatives for women. She keeps
the women associates at TCS as well as women spouses of TCS male associates abreast of
lifestyle related developments and issues which they can deal with proactively. Hence we
can see that the social responsibility initiatives come right from the top management, and
everyone is encouraged to participate in meaningful duties to help society in whichever way
they can through Maitree.

Maitree focuses majorly on providing education/skill development- for the rural community
it is involved with science and literacy drives/urban exposures and career counseling. For
the urban youth it provides in mentoring and adult literacy programmes. Maitree also is
associated with women empowerment & trainings for visually impaired as well as
employment of differently abled.

For rural women it holds workshops on self sustainability, skill development programmes for
income generation and platforms for showing local handicrafts. Apart from this it provides
initiatives for urban women as well, some of which are:

 Cancer Awareness
 Stress Management
 Yoga and Art of Living
 Rearing Children and Nurturing Talent
* Koshish, which is an extension of Maitree in Hyderabad, brings about a difference in the
lives of the underprivileged in the city. The women associates of Koshish play a pivotal role
in reaching out to sections of society that need emotional and financial support.

Maitree - Even beyond the TCS Community

In addition to working towards bringing company’s associates and their families closer,
Maitree also strives to enable the development of the society. Company’s approach to
social initiatives entails being pro-actively involved and working at the root level. Some of
the projects TCS have undertaken include working with the differently-abled, aiding under-
privileged children across various schools in Mumbai, and helping rural community in
Vazapur, among others. Many programs initiated by Maitree, like employment
opportunities for the differently-abled, HIV/AIDS sensitization, peer education, Green Audits
to check the excess consumption of energy resources have now been accepted as best
practices by the organization.

Advanced Computer Training Centre for visually impaired

TCS pioneered an Advanced Computer Training Center (the first of its kind in India) for the
visually impaired. This center, launched at the MN Banajee Industrial Home for the Blind at
Jogeshwari, Mumbai, offers courses that are in sync with industry requirements, providing
the visually-impaired with life-affirming employment opportunities.
TCS-Maitree has pro-actively worked towards providing an inclusive environment for the
differently-abled. With the belief that people with disabilities offer incredible reserves of
untapped potential and an alternative talent pool, TCS-Maitree has recruited more than 30
differently-abled people in various branches of TCS. The following are some of the roles in
which the visually impaired persons are working in TCS:
 Infrastructure Services Management
 BPO processes
 Learning & Development coordinator
 Human Resource Manager
 Global Helpdesk
 Accessibility testing

Rural Development Initiative (at Panvel)

Wazapur (Raigad district of Maharashtra) is a village just off the Mumbai-Pune highway,
near Panvel. In spite of being so close to the city, the village is devoid of even the most basic
infrastructure and amenities. TCS-Maitree has been working at the ground level over the
last three years to bring about development in the village. A sustainable model has been
built to improve education, healthcare, and the environment in the area.
 What started off as a children's education program has today grown into a larger
movement with developmental activities in the areas of water supply, illiteracy, and women
empowerment in addition to the focal point of education. Apart from setting up a primary
and a secondary school, some other highlights of the education initiative are:
 Mid-day meal scheme for Balwadi kids
 Computer literacy program
 A state-of-the-art science lab

Women Empowerment Program

Taking up the cause of women empowerment, TCS-Maitree launched the WEP (Women
Empowerment Program) where the women of the village were taught basic arithmetic and
created awareness in health and hygiene. More than 25 women from three villages in the
area have been trained in embroidery, stitching, and other textile craftwork over the last
one year with help from the Women's India Trust. A new Gram Vikas Abhiyaan Kendra was
recently inaugurated to facilitate income generation for the women.

TCS - Maitree has also made strides in the area of health, conducting HIV/ AIDS sensitization
sessions as well as health check-up camps for the villagers and school children.

Thalassaemia Drive
TCS-Maitree is organizing lectures, poster displays, and voluntary blood donation drives
across TCS offices to support those who suffer from Thalassaemia. In a partnership with Red
Cross, TCS embarks on periodic blood-donation drives towards the treatment of
Thalassaemia.

HIV AIDS awareness program

TCS-Maitree initiated TCS’ first steps in the area of HIV/AIDS Sensitization and Awareness a
few years ago. The focus of the initiative is to treat HIV as a social issue, as against treating it
as a solely medical prerogative. Associates across the TCS are participating in TCS-Maitree's
aim to spread awareness and sensitize people about HIV/AIDS.

The highlights of this initiative are:

 Commemorating World AIDS Day
 Red Ribbon distribution at all offices
 Online Quiz for creating more awareness s
 Removing myths and misconceptions through articles
 Peer Educator Program - Communicating with associates in their own language,
through their 'peers'

mKrishi: is an agro advisory system developed by TCS. It connects farmers to their own
eco-systems through specially developed applications on mobile phones. The application
can support interactive and multimedia content to provide farmers the required
information. In mKrishi, data from a farmer reaches the central server through a cell phone.
Experts access this information on their PC and reply with their advice in the native language
using Roman script. mKrishi’s features include: weather forecasts, pesticide and fertiliser
advice, and market information.

Some of the other CSR initiatives included by TCS-Maitree group in 2008 are:

Suryodaya: is a three month programme linking 32 engineering colleges, many of them in

rural locations and providing current skills in Information technology as well as
competencies in soft skills. 

InsighT: a 72 hour IT and soft skills camp for students of Class 11 and students pursuing
their pre-university course.

Rural IT Quiz in collaboration with Government of Karnataka saw a record participation of

1.2 million students in 2007. This makes it one of the biggest IT Quiz program of its kind in
India.
The TCS Computer based Functional Literacy Programme covers pilot programmes for over
1,00,000 learners all over India with its offerings in eight Indian languages.

Software for Childline, to help children in distress by linking and monitoring of the various
child line centers in India. CHILDLINE V.2 now integrates new and powerful functionalities
into their system, which receives more than 2 million calls a year.

The TCS-EW Teachers Award for teachers from across the country who have exhibited
innovative techniques, inspired students and aroused their curiosity

Environment and TCS

Another global challenge is that of the environment. As a responsible corporate, TCS had
initiated several steps to reduce its carbon footprint 3 years ago. With a dedicated team of
over 20 highly qualified professionals, the Green agenda is being driven across the company.
They now have 22 centers in India with ISO 14001 certification and, they actively promote
Green IT. Apart from management decisions, TCS believes the environment effort should be
participatory encompassing all its 119,000 Associates. Towards this, workshops and
awareness programs are done regularly across the company. TCS took a lead and created
green buildings at its facilities in Siruseri(Chennai), Bhubaneswar and Trivandrum. To
address environmental sustainability Maitree focuses on rural water conservation
programmes/tree plantation/sanitation drives. In urban communities they aim for setting up
paper recycling plants/sensitization/awareness of eco friendly lifestyles to tcs members and
families and sponsoring environmental conservation literature. They are proud to have been
awarded the Golden Peacock Environment Management Award from the World
Environment Foundation. TCS has mandated for itself to become carbon neutral within the
next 10 years.

TCS continues to pursue improvements in its CS practices through involvement with

organizations and initiatives such as Business in the Community’s (BitC) Corporate
Responsibility Index on a worldwide basis. TCS expenditure in the domain of corporate
sustainability comprised funding amounting to Rs 200 million with a further Rs 80 million to
support the deployment of IT solutions to address large scale societal problems such as the
CBFL programme, mKrishi farmer’s phone, webhealthcentre.com, National Rural
Employment Guarantee Scheme and the like. CS targets and objectives in all main
geographies are shared worldwide in a continually developing scorecard.

CSR Recognition during the year 2008 includes:

 Golden Peacock Environment Management System Award - 2008
 Gold Band (90%+) in the UK Business in the Community Corporate Responsibility
Index
 EMPI Indian Express Innovation Award Gold Trophy for TCS Literacy Programme
  Corporate Citizen Award from Rotary Club of Ambattur, Chennai
 TCS listed in the 50 company Standard & Poor’s Environment, Social and
Governance (ESG) India Index (January 2008)

Tata Consultancy Services (TCS) was awarded the 'Golden Peacock Global Award for
Corporate Social Responsibility (Asia) -2007' for Corporate Social Responsibility in the
'Large Business' category by the Institute of Directors, the international body of company
directors.

Some Recent Activities:

Mumbai Marathon: 300 TCS’ers took part in the 2008 marathon, and the numbers went
up to 1000 in the 2009 Mumbai marathon, for embracing the cause of support to society of
rehabilitation of crippled children (SRCC)

Corporate initiatives held abroad:

TCS Detroit USA, donated/volunteered at the American Cancer association in Michigan-
spending time and volunteering at the cancer association to help people by spending time
with the terminal patients at the hospital.

CSR at IOC

CSR: A Cornerstone of our Enduring Success"

At IndianOil, corporate social responsibility (CSR) has been the
cornerstone of success right from inception in the year 1964.
The Corporation’s objectives in this key performance area are
enshrined in its Mission statement: "…to help enrich the
quality of life of the community and preserve ecological
balance and heritage through a strong environment
conscience."
We at IndianOil have defined a set of core values for ourselves – Care, Innovation, Passion
and Trust – to guide us in all we do. We take pride in being able to claim all our countrymen
as our customers. That’s why, we coined the phrase, “IndianOil – India Inspired", in our
corporate campaigns. Public corporations like IndianOil are essentially organs of society
deploying significant public resources. We, therefore, are aware of the need to work beyond
financial considerations and put in that little extra to ensure that we are perceived not just
as corporate behemoths that exist for profits, but as wholesome entities created for the
good of the society and for improving the quality of life of the communities we serve.

As a constructive partner in the communities in which it operates, IndianOil has been taking
concrete action to realize its social responsibility objectives, thereby building value for its
shareholders and customers. The Corporation respects human rights, values its employees,
and invests in innovative technologies and solutions for sustainable energy flow and
economic growth. In the past four decades, IndianOil has supported innumerable social and
community initiatives in India. Touching the lives of millions of people positively by
supporting environmental and health-care projects and social, cultural and educational
programmes.

Besides focussing primarily on the welfare of economically and socially deprived sections of
society, IndianOil also aims at developing techno-economically viable and environment-
friendly products&services for the benefit of millions of its consumers, while at the same
time ensuring the highest standards of safety and environment protection in its operations.

 
Sharing Profits
Every year, IndianOil sets aside a fixed portion of its profits for spreading smiles in millions
of lives across the country through a comprehensive community welfare and development
programme. About one-fourth of the community development funds are spent on the
welfare of Scheduled Caste and Scheduled Tribe beneficiaries.

IndianOil has a concerted social responsibility programme to partner communities in health,

family welfare, education, environment protection, providing potable water, sanitation, and
empowerment of women and other marginalised groups. IndianOil has always been in the
forefront in times of national emergencies. IndianOil People have time and again rallied to
help victims of natural calamities, maintaining uninterrupted supply of petroleum products
and contributing to relief and rehabilitation measures in cash and kind.

IndianOil’s community-focussed initiatives include allotment of petrol/diesel station

dealerships and LPG distributorships to beneficiaries from among Scheduled Castes,
Scheduled Tribes, physically handicapped, ex-servicemen, war widows, etc. The Corporation
has also unveiled kisan seva kendras as small-format retail outlets to reach quality products
and services to people in the rural areas. IndianOil has also set up the IndianOil Foundation
(IOF) as a non-profit trust to protect, preserve and promote national heritage monuments.
The Corporation also supports a variety of endeavours in arts, culture, music and dance,
apart from organising programmes on its own under the banners of IndianOil Art Exhibition,
IndianOil Sangeet Sabha and IndianOil Kavi Sammelan.
As part of its environment-protection initiatives, IndianOil has invested close to Rs. 7,000
crore in state-of-the-art technologies at its refineries for production of green fuels meeting
global standards. To further reduce dependence on precious petroleum products and secure
the nation’s energy security, the Corporation is now in the process of commercializing
various options in alternative fuels such as ethanol-blended petrol, biodiesel, and Hydrogen
and Hydrogen-CNG mixture.

With safety, health and environment protection high on its corporate agenda, Indian Oil is
committed to conducting business with a strong environment conscience, so as to ensure
sustainable development, safe work places and enrichment of the quality of life of its
employees, customers and the community. Indian Oil is also committed to the Global
Compact Programme of the United Nations and endeavours to abide by the 10 principles of
the programme, some of which are already part of the Corporation’s Vision and Mission
statements. It is the firm resolve of Indian Oil people to move beyond business, touch every
heart and fuel a billion dreams.

CSR at BATA

Bata is one of the world's leading footwear retailers with consumers, employees, business
partners and shareholders in more than 70 countries. In keeping with the responsibilities
that a world-wide organization holds, international and local social concerns are intrinsic
parts of the Bata culture. Our historical presence in many developing countries provides us
with a deep understanding of the local cultures and their needs and enables us to tackle
global concerns, with local initiatives – in close partnership with specialists in the field.

Children, their welfare and their future are a main focus of our work. Following the belief
that our business has a role to play in improving lives, the Bata Children’s Program
Foundation has been established with the mission of creating a brighter future for the
children of the communities in which we operate.

Currently, there are more than 30 initiatives across the world. By respecting the integrity of
local cultures and refocusing all our initiatives into one area: children, we can work in close
collaboration with our local sustainability teams to meet the needs of the communities in
which we work.

Batawa

Mrs. Sonja Bata has enlisted Carleton University students to transform the Eastern Ontario
village of Batawa, where the company made shoes for 60 years, into a showcase for design,
life, culture and sustainable development.
Batawa was founded in 1939 by entrepreneur Thomas J. Bata, who bought 1,500 acres of
land and built a shoe factory, engineering plant and workers' housing.
The current population is approximately 300 people. The factory closed in 1999.

Lecture Series

The Bata Shoe Foundation established the Lecture Series on Responsible Capitalism to
commemorate the late Thomas J. Bata’s dedication to responsible entrepreneurship and
service. Mr. Bata saw business as a vehicle for bringing economic growth and creating
abundance to contribute to human well-being internationally. The Lecture Series is inspired
by the belief of Mr. Bata and the Bata family that business is a public trust which should
contribute to the well-being of the communities in which it operates.
 CSR at First Source

An organization’s success should be measured by its social performance as much as its

financial results. As a responsible corporate citizen, First Source believes it must generously
give back to the community and society.

First Source has several programs which benefit the communities it touches.
LABS - Education for sustainable livelihood
First Source collaborated with Dr. Reddy’s Lab Foundation to set up the Livelihood
Advancement Business School (LABS) for human and social development (DRFHSD) in
Bangalore and Chennai. Through this partnership, First Source will train seven batches of
1400 people each over 28 months. LABS provide training in housekeeping, retail, office
assistantship and basic and advanced computer.
After course completion, LABS students are placed in corporations with the help of Dr.
Reddy's Foundation. Over 700 youth have graduated and have been placed, 45 within First
Source. This program has the potential for creating long-term significant impact by
addressing the unemployment problem at the grass-roots level.

Dream Source - Volunteering program

First Source initiated the Dream Source volunteering program in which our employees
contribute back to the community. First Source employees volunteer and empower
deprived youth to become more employable. They do this by conducting educational
sessions on weekends. These sessions add value to the curriculum being taught at various
nonprofit organization training centers.

Environmental programs
First Source partners with Tree Appeal in UK, an organization that helps to plant and
conserve trees in the UK. First Source has planted trees in Belfast Park, UK, as part of this
environmental initiative. It has also donated trees to the Claudy Country Park in
Londonderry, where the company's other Northern Ireland based centre is located.
First Source reviews energy use, has introduced recycling in all its offices and is increasing
the use of videoconferencing - all this to reduce its carbon footprint.

Other programs
First Source also works with Give India, an organization that helps NGOs raise funds and
promotes greater transparency and accountability. Through the Give India payroll giving
program, employees can donate a part of their monthly salary to a cause of their choice.
Fund raising through local marathons, creating platforms for not-for-profit organizations to
sell their products and employee awareness efforts on youth related issues are some other
programs at First source.