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Why market share of Nokia is greater than Sony Ericson

Gender M/ F

Age______

1) Have you used both Nokia and Sony Ericson

a) Yes b) No

2) Which brand you prefer

a) Nokia b) Sony Ericson

3) How did you come to know about your preferred brand

a) Television commercials

b) Bill Boards

c) Internet

d) Word of mouth

e) Newspaper and magazines

4) Have you ever found that the product you bought match how it was advertised

a) Yes b) No c) Somewhat

5) How much are you satisfied with the features of your preferred cell phone

a) Highly satisfied

b) Satisfied

c) Average

d) Dissatisfied
e) Highly dissatisfied

6) On which attribute you preferred your brand? ( out of 10)

a) Price /10

b) Features /10

c) Resale value /10

b) User friendly /10

d) Style /10

7) Will you recommend your preferred cell phone to other

a) Yes b) no

8) Compare to Sony Ericson what do you say that Nokia is

a) Much better

b) Somewhat better

c) About the same

d) Somewhat worse

e) Much worse

9) How much do you spend on purchasing your cell phone?

________________

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