QUESTIONNAIRE

We are conducting a survey to study your impressions of the VietNam as a tourist destination.
Thank you for your cooperation!

1. What images or characteristics come to mind when you think of VietNam as a

tourist destination?

a. Sword Lake. e. ……………….

b. Ben Thanh Market f. ……………….

c. Conical Hat g. ………………..

d. ……………… h. …………………

2. How would you describe the atmosphere or mood that you would expect to
experience while visiting VietNam?

a. Rice Fragrance d. ………………

b. Gently e. ……………….

c. Peaceful f. ……………….

3. Please list any distinctive or unique tourist attractions that you can think of
VietNam tourist destination

a. Hanoi e. ……………

b. Hoian f. …………..

c. Halong Bay g. …………..

d. ………….. h. ……………

4. Could you rate the following sources of information for your images of VietNam
destination?
Extremely Extremely
unimportant important
Sources of information
1 2 3 4 5
Previous trip(s) x
Internet x
Guide books x
Brochure x
 Friends, colleagues and relatives x
Travel agencies’ / guide’s consultancy x
Teaching x
materials(School/university/teacher…)
Tourist journals/ Magazine/ Newspapers x
Television/ radio x
Other sources (please specify)
……………………

5. What are the main reasons why you visit VietNam? (please check one only)

…. Reducing stress & relaxing …. Visiting relatives

X…. Understanding a new culture

…. Convention/ Exhibition …. Shopping

…. Getting to know about the

history/ religion of this destination …. Seeking investment
opportunities/ working/ learning

….. discovering a new place --- Communication and making

friends with others

…. This destination is only a trasit

stop of my trip …. Other (Please specify)

6. Could you kinly give your personal information?

Nationality Japanese Age 23

Sex Male Profession Design

Thank you very much for your cooperation and assistance! Have a great
trip !