7. Audience are presented with a 8. Reversal stage where the protagonist 9.

Falling action as Katie’s downfall is

quote, this instantly creates an
audience appeal which will draw in
a mass audience of who enjoy the
thriller/horror sub-genre mixture.
falls victim to the conflict, we begin to
depict Katie’s downfall at the hands of the
paranormal activity. They represent an
ordinary tight knit couple in their late 20’s
so it is very much relatable to many adults
who would consider viewing. Also, with a
predominantly large audience who attend
the cinema being within this range it can
draw in mass audiences.
presented, paranormal activity recognises
a USP in something which has never been
created before. We are presented with a
mixed, distorted view of Katie’s tragedy so
not too much narrative is given to the
audience and so enigma is still created as
the audience try to piece together the
troubled sequences.

10. We reach the catastrophe as it

appears the hero of the piece has fallen
victim to his choice of protecting the
‘demonic’ Katie. However, we are left
with Enigma of what it was that actually
took his life, low-key lighting helps
prevent such enigma codes being
answered. Non-diegetic sound builds
tension dramatically as it builds up
putting the audience on the edge of
their seat.
11. Symbolic of film, relatable to magazine
article titling as well as poster, can
instantly relate film to reviews, images.
Represents genre of film, very basic but
with mysterious aspects a common
convention of a thriller/horror.