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Home » Fund Marketing » Investor Perception Research

Understand how investors view your funds as a potential investment with detailed Perception Research
from PrecisionIR. Quantify the results of your fund marketing strategy and improve the quality of your
investor communications with valuable investor feedback.

Measure your impact on the marketplace

Perception Research provides you with actionable feedback from investors who have considered
investment in your funds. We survey up to 1,500 investors to learn how they perceieve the value of your
funds and what factors influenced their investment decision.

Our Perception Research will answer key management questions, including:

What is the investment profile & behavior of investors requesting our prospectus or attending our
webcast?
What generated investor interest in our funds?
Does our prospectus effectively communicate our fund’s message?
Customize your survey to meet your needs

Customizable online survey tool targets strategic themes and allows you to include questions that target
particular areas of interest.
Investor demographic and profile questions are included in every survey.
Survey your PrecisionIR database of investors who have requested your prospectus or attended one of
your webcasts. Include investors from your proprietary target list.

Boardroom quality reporting

Your results are presented in a bound, color report.

Easy to understand graphs & charts you can use in your own presentations.
Executive summary and detailed review highlight strategic points.

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