Professional Documents
Culture Documents
16-
21-26 26-31
21
31- 36 1nd
36 above
2* Your occupation
3* Your income
25k-50k 50k-1lac
1lac-1.5lac 1.5lac-2lac
2 lac and
above
positive impression
interest
desire to purchase/explore
bus stand
it must be expensive
occasionally
rarely
price
location
buying experience
24* what is the reason for preferring a particular
brand?
product range
design of products
quality
price range