SniTc SniTc

L'OncAL L'OncAL
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SPRITE SPRITE
SLOGAN SLOGAN
p: You drink Sprite
q: You obey your thirst
CONDITIONAL STATEMENT
p q
II - then
Hypothesis Conclusion
CONDITIONAL
1 you drink Sprite,
then you obey your thirst.
p q

NEGATION (~)
%he negative o1 a statement.
~ p : You don't drink Sprite
~ q : You don't obey your
thirst
INVERSE
1 you don't drink Sprite,
then you don't obey
your thirst.
~ p ~ q

CONVERSE
1 you obey your thirst,
then you drink Sprite.
q p

CONTRAPOSITIVE
1 you don't obey your
thirst, then you don't
drink Sprite.
~ q ~ p

Sprite Sprite Sprite

W 1 you drink Sprite, then you obey
your thirst.
W 1 you obey your thirst, then you drink
Sprite.
W 1 you don't drink Sprite, then you
don't obey your thirst.
W 1 you don't obey your thirst, then you
don't drink Sprite.
8008080 8008080
00`f0 00`f0
N0fl0 llI N0fl0 llI
SLOGAN SLOGAN
p: You use L'Oreal products
q: You`re worth it
ONDlTlONAL ONDlTlONAL
II you use L'Oreal products,
then you`re worth it.
5 6

lNVEHSE lNVEHSE
II you don`t use L'Oreal products,
then you`re not worth it.
=5 =6

ONVEHSE ONVEHSE
II you`re worth it,
then you use L'Oreal products.
6 5

ONTHAPOSlTlVE ONTHAPOSlTlVE
II you`re not worth it,
then you don`t use L'Oreal products.
=6 =5

W If you use L'Oral products, then you`re
worth it.
W If you don`t use L'Oral products, then you`re
not worth it.
W If you`re worth it, then you use L'Oral
products.
W If you`re not worth it, then you don`t use
L'Oral products.
W Choose a product
(Iood, drink, car,
cosmetics, clothing,
etc.).
W &sing a media source
(newspapers,
magazines, internet,
television, or radio),
Iind its slogan.