ST.

LUKES HOSPITAL
NEONATAL INTENSIVE CARE UNIT (NICU)
When youre the market leader, its hard to know how to combat all the competing market noise. St. Lukes decided to take the NICU chatter head-on with the ME&V-designed Right Now Experience Counts campaign. A series of newspaper ads, billboards and a new brochure helped tell the St. Lukes story and retain market share. One ad featured the NICU team of physicians and a brand new baby.
BROCHURE

NEWSPAPER ADS

OUTDOOR AD

SLH_1

W W W . M E a n d V . C O M 3 1 9 . 2 6 8 . 9 1 5 1 C E D A R FA L L S & C E D A R R A P I D S