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12th annual
Knowledge as the Strategic Enabler of World Class Efficiency, Effectiveness and Innovation in Asia
A learning and networking event, sharing global, regional and local best practices:
Gain practical insight from those actually tasked with implementing KM projects in the Asian region and cultural context, with more local and regional speakers this year than ever before Hear from speakers representing Singapore, India, Malaysia, Thailand and Japan, as well as the UK and USA Listen to ground-breaking management thinking from knowledge management gurus David Gurteen, Patrick Lambe, Dave Snowden, and Ron Young Benefit from Washingtons latest research conducted by the Federal Aviation Administration, USA into generational differences in the way we share knowledge Find out how the United Nations Development Programme is using KM to support the government of Afghanistans transformation plans Understand how private sector organisations in Singapore are innovating using customer knowledge and insight with a case study from OCBC Bank Learn how a social CEO and use of social media tools is helping to connect and engage people in Deloitte, India Discover the people strategies that SingPost (established 1819) is employing to transition its knowledge workers ready for a new era in the rapidly changing postal services industry Tailor your own learning experience by choosing from ten expert-led half-day workshops
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Singapore and its neighbours in the Asia region are renowned for efficiency. But efficiency can sometimes stifle innovation. Most governments and businesses in Asia understand that in order to move forward, now, they have to innovate, but how can KM facilitate this; and how can it attract the attention of senior management? Im delighted to be present at KM Asia, in person, this year, to discuss these questions, among others, with you.
KM ASIA 2012
International learning and networking event | 6-8 November 2012, Singapore
KM Asia has a twelve year track record of delivering insights from the cutting edge of global management thinking direct to Singapore and the wider Asian region. To guarantee success, however, these strategies must be adapted for the Asian context and account must be taken of the unique cultures of the Asian continent. That is why we have invited senior knowledge practitioners, representing government and private sector organisations, from countries which include Singapore, Malaysia, Thailand, India and Japan, to tell their stories about knowledge management in practice at KM Asia. What worked? What went wrong? What was it necessary to adapt to suit their organisational culture? Knowledge has been a most prestigious strategic enabler of efficiency, annual knowledge effectiveness and innovation management event in some organisations for some years. Now it is time to give KM its rightful place with the strategic attention it deserves in your organisation. So the first day of KM Asia 2012 will focus on demonstrating and delivering the value from KM. It will be a hardnosed look at how to make KM work for your business in terms of both cost savings and forward thinking innovation for differentiation. KM cannot possibly deliver a competitive edge unless you bring your people with you, and nowhere is this more true than in Asia, where the cultural context can often make conversations and knowledge sharing harder. So day two will be intensively focused on the people management side of KM, including how to encourage employee contribution and overcome barriers to implementation. KM Asias reputation has preceded it so this year we are delighted to announce a five-strong keynote programme. Giora Hadar, Knowledge Architect at the Federal Aviation Administration will fly in from Washington, USA to share with you his studies on generational differences Dave Snowden will be with us in person this year, back by popular demand, and will make not one, but two, keynote addresses, one on attracting strategic attention and the second on innovation David Gurteen returns to KM Asia for the first time in three years, by popular demand. David will extract meaningful insights for KM from a story by Vietnamese aid workers about positive deviance. He will also co-facilitate a knowledge caf and will cochair the two-day conference with Karuna Ramanathan Ron Young returns to KM Asia by popular demand to look at the relationship between knowledge and innovation in the context of planning for the establishment of the ASEAN community in 2015 Last but not least, Singapores own resident KM guru, Patrick Lambe, will share his insights into high stakes knowledge management Additionally, the 2012 programme includes nine case studies of knowledge management in action in the Asia region. At KM Asia, we know that you dont want to sit in PowerPoint presentations all day without the chance to share your views and insights or network with your peers, so this years conference will feature a conversational style of chairing directed by David Gurteen and Karuna Ramanathan of the Singapore Armed Forces. Furthermore, at the end of day one, you will have the chance to participate in an extended knowledge caf session, led by David and Karuna, where you can exchange ideas on how you can better demonstrate the value of your KM work when you return to the office. Finally dont forget to choose the two workshop topics that are most pertinent to your job role on the third day to complete your personalised programme of in-depth learning and interaction. Choose from our programme of ten different topic options, all led by experienced facilitators. KM Asia 2012 features more local and regional practical insights than ever before. If you are working in knowledge management in the Asian region then this is the place to come to connect with your peers from across the continent. Not only will you benefit from cutting edge global thought leadership but you will also have the opportunity to discuss, in practical terms, how you can implement new ideas to deliver strategic value for your own organisation.
The worlds
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Knowledge as the Strategic Enabler of World Class Efficiency, Effectiveness and Innovation in Asia
Photos courtesy of Noha Abed
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DELEGATE TESTIMONIALS
Lots of valuable knowledge from the speakers. The quality and diversification of the speakers gave me great insights of current KM trends. The various methodologies and dimensions of KM. Great conference and thank you for organising. Yeo Khen Boon, MINDEF/SAF There was a lot of sharing of experiences between various participants. Many of the challenges highlighted were also experienced by my organisation. Hence the content gave a lot of insight. Ramanathan P Intellectual Property Office of Singapore ., Lots of new ideas and activities to try out in my organisation to stimulate knowledge sharing or a KM culture. Mereseini Senikau, Pacific Financial Inclusion Programme
I will take away from this event lots of questions for further thinking; a new people network and several pithy ideas to expand and apply in my work. Laurel Sutton, Creative Cognicion Invaluable benefit of making connections with people from our mutual field, understanding common objectives and challenges and sharing ideas for improvement and innovation. Danal Blessis, MTR Corp
Lots of learning of new concepts; deep-dive on KM challenges found the conference helpful to develop softer skills like story-telling and presentation tactics. Nikita Tete, Deloitte
My enquiry was to see areas/themes which I could use in my work to impact the development sector. The case studies which gave practical examples were my major takeaways. K. S. Sebastian, America India Foundation
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DAY ONE CONFERENCE | TUESDAY 6 NOVEMBER 2012 Delivering and Demonstrating Value From Knowledge Management
08:15 09:00 Registration 11:30 Opening remarks from your Chairs Co-chairs: David Gurteen, Founder and Director, Gurteen Knowledge Community, UK and Karuna Ramanathan, Deputy Head, Center for Leadership Development, Singapore Armed Forces, Singapore Co-chair and facilitator profile: David Gurteen David Gurteen is an independent knowledge management consultant, curator, speaker, writer and facilitator. He regularly presents and runs workshops on various aspects of knowledge management and social learning and is well known for his Gurteen Knowledge Cafs that he runs regularly around the world. David is the founder of the Gurteen Knowledge Community, a global network of 20,000 people in over 160 countries whose purpose is to connect its members with like-minded people, new ideas, and alternative ways of working. Members receive his free monthly Knowledge-Letter that is now in its twelfth year. INTERNATIONAL | KEYNOTE SPEAKER Driving Innovation through Knowledge Creation Activities How ASEAN countries can achieve greater global competitiveness through regional collaboration, ready for 2015 The Roadmap for an ASEAN Community 2009-2015 One Vision, One Identity, One Community Global competitiveness and regional collaboration Accelerating knowledge creation activities Driving innovation Ron Young, Chief Knowledge Officer, Knowledge Associates International Ltd, UK Speaker profile: Ron Young Ron Young is the CKO for Knowledge Associates International Ltd. He is acknowledged as a leading international expert and thought leader in knowledge management. He has been a member of the UK Parliamentary Information Technology Committee for over 25 years. He advised and assisted the UK DTI Innovation Unit in 1999 in the production of the UK Government White Paper UK Competitiveness in the Knowledge Driven Economy. Current consulting engagements include developing KM strategies and advising and assisting major multi-national corporations, international UN agencies, national governments, and professional institutions around the world.
INTERNATIONAL | KEYNOTE SPEAKER 09:20 Attracting Strategic Attention KM is currently undergoing a minor revival, after falling off the edge of the hype curve in recent years. This presentation will seek to establish the principles by which the effective management of knowledge can be seen as a key contributor to organisational strategy, transforming decision making and enabling radical innovation. To achieve this means owning up to some of the key failures of the last decade and recognising the potential and limitations of social computing. It means moving to an ecological understanding of the organisation, and recognising that managing knowledge is about living with mess. Dave Snowden, Founder and Chief Scientific Officer, Cognitive Edge, UK Speaker profile: Dave Snowden Dave Snowden is the founder and chief scientific officer of Cognitive Edge. His work is international in nature and covers government and industry looking at complex issues relating to strategy, organisational decision making and decision making. He has pioneered a science based approach to organisations drawing on anthropology, neuroscience and complex adaptive systems theory. He is a popular and passionate keynote speaker on a range of subjects, and is well known for his pragmatic cynicism and iconoclastic style.
12:10
Networking lunch CASE STUDY GROUP ONE KM FOR INNOVATION AND TRANSFORMATION PRIVATE SECTOR FOCUS | CASE STUDY
13:10
Using Customer Insights to Design a Great Customer Experience Introducing the concept of outside-in design Understanding what customers really want using innovative Voice of the Customer (VOC) tools Turning captured insights into actionable concepts KU Yuen Wah, Head, Process & Service Innovation, OCBC Bank, Singapore CASE STUDY
KEYNOTE SPEAKER 10:00 High Stakes Knowledge Management In this keynote presentation, Patrick Lambe challenges the idea through military, healthcare and emergency response contexts, that KM is just a backroom support function focused on information management and general knowledge sharing. Through practical examples he will show that KM can have significant impact on peoples lives and organisational performance. Patrick will draw lessons from these KM practices and from insights gathered from other KM leaders to show how knowledge managers can raise the stakes for, and heighten the impact of KM in their own organisational contexts. Patrick Lambe, Co-Founder, Straits Knowledge, Singapore Speaker profile: Patrick Lambe One of Asias most respected KM practitioners, Patrick Lambe was originally trained in library science. He arrived in KM via a second career in training and development, and has been based in Singapore for 21 years. Patrick is the author of Organising Knowledge: Taxonomies, Knowledge and Organisation Effectiveness (Chandos 2007), an Adjunct Professor in KM at the Hong Kong Polytechnic University, Visiting Professor in the KIM PhD programme at Bangkok University, 2-term past President of the Information and Knowledge Management Society and a member of the editorial advisory board of the Journal of Knowledge Management, Knowledge Management For Development Journal, and Journal of Entrepreneurship, Management and Innovation. His 2011 paper on The Unacknowledged Parentage of Knowledge Management won a Highly Commended Award in the Emerald Literati Network Awards for Excellence 2012. 13:50
14:30
Knowledge Managements Role in Supporting Government Transformations Case Study: Afghanistan Inclusive government knowledge coordination to increase cohesiveness and consensus of delivering public goods and services Real-time government knowledge transfer in a challenging technological environment Integrated government multi-channel knowledge processes to mix social modes with hierarchical models of decision-making Customer-based government user-generated knowledge manages citizen demand for more control of public service offerings David Galipeau, Knowledge and Innovation Management Regional Team Leader Asia Pacific, United Nations Development Programme, Thailand
15:10
15:40
THE KM ASIA KNOWLEDGE CAF: How Do You as Knowledge Managers and Practitioners Clearly Demonstrate the Value of Your Work to the Organisation? Share your own ideas and learn from your peers in this highly interactive session led by expert conversation facilitators. Return to the office with refreshing ideas on how to prove your value as a knowledge manager. Facilitators: David Gurteen, Founder and Director, Gurteen Knowledge Community, UK and Karuna Ramanathan, Deputy Head, Center for Leadership Development, Singapore Armed Forces, Singapore
10:40
11:10
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DAY TWO CONFERENCE | WEDNESDAY 7 NOVEMBER 2012 Empowering Your People to Deliver Strategic Goals
08:30 09:00 Registration 12:20 Opening remarks from your Chairs Co-chairs: David Gurteen, Founder and Director, Gurteen Knowledge Community, UK and Karuna Ramanathan, Deputy Head, Center for Leadership Development, Singapore Armed Forces, Singapore INTERNATIONAL | KEYNOTE SPEAKER 09:10 Innovation: Managing Your Organisation to a Future You Couldnt Have Predicted For the last few decades the norm in management practice has been to define an ideal future state (in numbers, market position, values, etc.) and then attempt to close the gap between the two. A new emerging paradigm in management challenges both the theory and practice of this. Many of the organisations we most admire today have, at key points in their history, muddled through, adapting quickly to changing contexts to arrive at a destination that they could not have anticipated two or three years in advance but which has turned out to be more advantageous. Entrepreneurs seize half understood opportunities with the result that their markets become redefined. Nation states such as Singapore have, in less than 50 years, grown from a fragmented and incoherent start up position to become one of the worlds major economic players. Sometimes called managing for serendipity, this new approach to management seeks to create the conditions under which such opportunities can not only be spotted and exploited, but also deliberately and purposefully created. Dave Snowden, Founder and Chief Scientific Officer, Cognitive Edge, UK INTERNATIONAL | KEYNOTE SPEAKER 09:50 Positive Deviance and What it Can Teach us About KM What is meant by positive deviance The Vietnam malnourished children story Exploring the underlying principles What KM practitioners can learn from this approach David Gurteen, Founder and Director, Gurteen Knowledge Community, UK 10:30 Morning refreshments CASE STUDY GROUP TWO GENERATIONAL DIFFERENCES AND SOCIAL MEDIA 15:10 INTERNATIONAL | KEYNOTE CASE STUDY 11:00 Transferring Knowledge Between Generations at the Federal Aviation Administration (FAA), USA The current controller workforce consists of three generations baby boomers, Generation X, and millennials each with its own attitudes towards work, life and training. There is an urgent need to transfer mission-critical knowledge from the older controllers to the new hires who may be reluctant to accept the traditional training methodologies used at the FAA Academy. The agency has given Giora Hadar the task of studying the Air Traffic Controller workforce using the following research questions: How do members of each age group communicate and share knowledge with others within their group? How do certified controllers communicate with and transfer knowledge to new, younger controllers, as well as speed up knowledge transfer? Is it possible for the FAA to use mobile devices as a platform for nextgeneration training? Is there a difference between the existing (Generation X) and the new hires (millennials) in their preference for training using smart mobile devices? Giora Hadar, Knowledge Architect, Federal Aviation Administration, USA CASE STUDY 11:40 Transitioning What Your People Know to Make it Relevant in the New World Globally, postal services are at a major crossroads and Singapore Post is no exception. The increase in e-substitution has led to a decrease in the number of letters being sent and, with many banking, government and service functions going digital, the industry is undergoing a major transformation. There is a wealth of knowledge in long-standing employees so the challenge is how this knowledge can be captured, changed and utilised in the new business. Online collaboration Documentation, automation and optimisation of processes Defining a strategy and rolling out e-learning for knowledge capture Ramesh Narayanaswamy, Chief Information Officer, Singapore Post, Singapore INTERACTIVE | CASE STUDY 15:40 Overcoming the Barriers to Implementing Knowledge Management in a Manufacturing Organisation Achieving senior management buy in Setting realistic expectations Plotting the roadmap Persuading your people Choosing the right technology Mukund Prasad, Director Group HR, Business Transformation and Group CIO, Welspun Group, India CASE STUDY 16:20 Reinventing the Lessons Learnt Process to Save USD 100 Million Lessons learnt is a commonly used KM tool, but, since 2009, the KM team at Shell has reinvented lessons learnt to be more than just an online database. Elements from structured interviews, technology, and people engagement are combined to make the lessons learnt more human and business relevant. The pilot project for this new, improved lessons learnt process has already contributed USD 100 million of savings and cost avoidance to the bottom line. In fact, the valuating of lessons learned is also a cornerstone of the new lessons learnt process. Characteristics of the new lessons learnt process The lessons learned from the pilot Valuating lessons learnt AW Siew Hoong (ASH), Knowledge Management Advisor, Shell Global Solutions, Malaysia 17:00 17:15 Closing remarks from your Chairs Close of conference Afternoon refreshments CASE STUDY 14:30 Encouraging a Decentralised Approach to Knowledge Sharing Encouraging a culture of openness using specific policies designed to empower sharing Delivering exponential growth in the use of knowledge platforms by providing staff with an ability to share information in a self-help manner Complementing technology with non-technical platforms for sharing e.g. communities of practice LIM Kwang Kok, Deputy Director, National Library Board, Singapore 13:00 14:00 CASE STUDY Leveraging Social Media to Fundamentally Change The Way Deloitte Practitioners Work With and Engage With Each Other Delivering the social CEO strategy Building a corporate presence on external tools including LinkedIn, Twitter and Facebook Internal crowd sourcing using blogging and micro-blogging tools e.g. Dstreet, team sites Minimising reputation risk by establishing standards, guidelines and introducing mandatory training Nikita Tete, Assistant Vice President, Knowledge Management, Deloitte, India Networking lunch Encouraging Knowledge Contribution in Organisations Knowledge contribution by employees is an important basis for other value-adding KM activities such as knowledge reuse and knowledge creation. This presentation discusses the findings of an academic study addressing questions such as: Are monetary rewards more effective than intrinsic rewards in encouraging knowledge contribution? How can we design jobs to facilitate knowledge contribution? Do organisational values matter in promoting knowledge contribution? PEE L.G., Assistant Professor, Tokyo Institute of Technology, Japan CASE STUDY GROUP THREE SHARING AND LEARNING IN PRACTICE
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AFTERNOON WORKSHOPS
All afternoon workshops run from 13:45 to 16:45; an afternoon coffee break is included.
WORKSHOP A
WORKSHOP F
WORKSHOP B
WORKSHOP G
WORKSHOP C
Cultures of Knowledge: How KM Practitioners Create and Sustain Knowledge Sharing Cultures
Based on an extensive number of case studies, this talk will address how KM leaders define, measure, nurture and evolve cultures of knowledge sharing. It will cover the multiple facets of organisational culture in a KM context, and highlight the approaches used in measuring and assessing cultural attributes. Case studies will be provided from the technology, manufacturing and government sectors. Madanmohan Rao, Editor, The KM Chronicles, India
WORKSHOP D
KM and Agile
Since the publication of the Agile manifesto, software development and its interactions with end users have been transformed; shifting to a more dynamic model, capable of rapid re-adjustment in the face of changing contexts. Increasingly links are being made with Lean principles and practice as well as Kanban and others. This workshop will look at three key questions: What can KM learn from the Agile movement, in particular changes in project management, better understanding user needs and creating adaptive systems? What can KM contribute to Agile methods in practice? Is KM one of the ways in which the interaction between organisational strategy and software delivery can be improved? The seminar will draw on lessons from the CALM programme (a mashup of complexity, Agile and Lean) of which Dave Snowden is a founding member. Delegates will leave with an understanding of how to better explain the contribution that KM and Agile can make to the concerns of senior executives, as well as a series of methods that they can use in their own organisations. Dave Snowden, Founder and Chief Scientific Officer, Cognitive Edge, UK
WORKSHOP I
WORKSHOP J
WORKSHOP E
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KM ASIA 2012
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